Teaching and Serving Adults through Vocational-Technical Education.

ERIC Educational Resources Information Center

Harmon, Hobart L.

This paper presents an overview of the need for adult education, surveys the theory behind adult education, discusses the reasons why adults do not participate in adult education, and outlines marketing strategies that may induce adults to participate in greater numbers. The first part of the paper cites the need for educational reform, noting…

From Politicized Adult Education to Market Oriented Adult Higher Education: How Adult Education Practice in One Region is Different from Another

ERIC Educational Resources Information Center

Wang, Victor C. X.; Mott, Vivian W.

2010-01-01

This study investigated the general instructional modes of adult educators in Southeast China and Northeast China. The study utilized Conti's (1983, 2004) Principles of Adult Learning Scale (PALS) to measure instructional modes of adult educators. Data were collected from 112 randomly selected participants engaged in teaching Chinese adult…

Marketing Your Adult Literacy Program: A "How To" Manual. Revised.

ERIC Educational Resources Information Center

Smith, Barbara E.

This document presents a training module designed to help adult literacy program providers in New York and elsewhere to use the principles of social marketing to improve recruitment and retention in adult education programming. Literacy program providers are taught to view the social marketing process as a process of exchange between themselves as…

Adult Education in Sweden.

ERIC Educational Resources Information Center

Ministry of Education and Cultural Affairs, Stockholm (Sweden).

The forms of adult education in Sweden discussed in this review include the courses provided by the Labour Market Board, the folk high schools, the national and local educational schemes, the Commission for TV and Radio in Education (TRU), and the training courses arranged by the employee organizations. Brief mention is also made of the courses…

Rich and Vibrant Colours: 25 Years of Adult Education.

ERIC Educational Resources Information Center

Hall, Budd L.

1992-01-01

Reviews the author's experiences in adult education over a quarter century; cites obstacles to adult education's role in social change and the lag in theoretical development. Depicts the future of adult education in response to three challenges: internationalization of the market, ecological awareness, and the theoretical and intellectual…

Information Systems: An Introduction for Adult Educators.

ERIC Educational Resources Information Center

Caldwell, Phyllis A.

In this paper, the author's primary focus is on a marketing information system and its potential importance for adult educators. The content is in seven sections. The first two sections briefly introduce information systems in general and their relevance for adult educators. The third section briefly describes general management information…

Adult Learners: Considerations for Education and Training

ERIC Educational Resources Information Center

Kistler, Mark J.

2011-01-01

As more and more adults seek out education and training programs to help them become more competitive in the job market, it provides an opportunity for career and technical education. Those who teach adult learners should take into consideration their particular learning traits. This article highlights a framework of core principles to be…

Expanding Educational Services for Adults. OPTIONS. Publicity Kit.

ERIC Educational Resources Information Center

Ohio State Univ., Columbus. National Center for Research in Vocational Education.

This publicity kit is intended to provide adult educators with materials for promoting and recruiting students into an adult education program designed according to the OPTIONS model (i.e., programs geared toward teaching the literacy, technical, and entrepreneurship skills that are necessary to adapt to changing labor market conditions resulting…

Imagining Tomorrow. Adult Education for Transformation.

ERIC Educational Resources Information Center

Mayo, Marjorie

This book examines the impact of globalization, economic restructuring, and the enhanced role of community and voluntary organizations in the provision of education in Great Britain and elsewhere. The following topics are discussed in the book's eight chapters: the implications of the market-led approach to adult education as a means of economic…

Adult Education Goes to Market: An Ethnographic Case Study of the Restructuring and Reculturing of Adult Education

ERIC Educational Resources Information Center

Beach, Dennis; Carlson, Marie

2004-01-01

The restructuring of adult education in Goteborg was first initiated experimentally with respect only to SFI education (an education in beginning Swedish for ethnic minorities living in Sweden). This was done on the basis of decisions in the Goteborg Municipal Council in 1999. But restructuring came into full force for all municipal adult…

Marketing Adult Literacy Programs: Meeting the Challenges in the Twenty-First Century. Research to Practice.

ERIC Educational Resources Information Center

Michael, Steve Olu; Hogard, Elaine

In the current environment of increasing competition for shrinking resources and the dramatic changes in educational service delivery in response to recent technological advances, marketing is becoming increasingly important to the success of adult literacy programs. Individual attitudes toward marketing in the educational sector differ greatly…

Additional and Realistic Dimensions for Adult Basic Education - ABE for Real?

ERIC Educational Resources Information Center

Patten, W. George

Adult basic education (ABE) programs are not adequate to prepare the unemployed and undereducated to gain entry into the labor market and conceivably higher education. Some indications of the scope of the problem can be seen in a recent Division of Adult Education, U.S. Office of Education, report which indicated that more than fifty-one million…

Fields of Education, Gender and the Labour Market. Education Indicators in Focus. No. 45

ERIC Educational Resources Information Center

OECD Publishing, 2016

2016-01-01

More and more adults are earning a tertiary qualification, but not all tertiary degrees have the same value on the labour market. In general, postgraduate degrees such as master's and doctoral degrees are associated with higher employment rates and earnings than bachelor's degrees. Labour market outcomes also vary by field of education. Some…

Social marketing nutrition education for low-income population.

PubMed

Hagues, Rachel; Stotz, Sarah; Childers, Austin; Phua, Joe; Hibbs, Judy; Murray, Deborah; Lee, Jung Sun

2018-01-01

As access to healthy food (or lack thereof) could be considered a social justice issue, social workers should be concerned about this issue and willing to collaborate with colleagues of various disciplines to address it. This study was a formative evaluation conducted to understand best practices, recommendations, and feasibility of a social-marketing-based nutrition education program tailored to the needs of adults with limited income. The authors report findings from focus groups conducted with Cooperative Extension Agents (CEAs) and region coordinators (n = 45) and Supplemental Nutrition Assistance Program Education (SNAP-Ed) (n = 69) eligible participants to inform the development of a social marketing nutrition intervention for SNAP-Ed in Georgia. Barriers to healthy eating included cultural preferences, costs of healthy food, lack of time, and lack of availability. Social marketing has a potential to deliver effective and efficient SNAP-Ed targeted to large, limited-resource Georgians. Segmenting the low-income population based on geographical location as well as best methods for outreach can allow tailored messages to meet identified needs, lifestyles, and other variables that make these individuals most likely to respond to the program. Food security and nutrition education are topics of concern for all health care professionals interested in addressing complex health issues of many low-income adults.

Continuing Education: Market Driven or Learner Centered? Myths and Realities.

ERIC Educational Resources Information Center

Kerka, Sandra

At the heart of the controversy over market-driven continuing education programs is the issue of whether they are necessarily antithetical to the principles and philosophy of adult learning. Opponents identify the following problems of market-driven programs: they perpetuate inequality by neglecting needs of those less able to pay; they may meet…

Socrates on the Assembly Line: The Ford Foundation's Mass Marketing of Liberal Adult Education.

ERIC Educational Resources Information Center

Edelson, Paul J.

In the 10 years of its existence (1951-61), the Ford Foundation's Fund for Adult Education (FAE) expended over $47 million on behalf of adult and continuing education. The FAE supported organizations with similar objectives and created its own unique institutions to establish liberal adult education on a nationwide basis. The Test Cities Project…

State Action Plan for Iowa. "Marketing" Marketing Education.

ERIC Educational Resources Information Center

Omega Group, Inc., Haverford, PA.

An Iowa project identified curriculum, program standards, and a framework for promoting marketing education programs. The mission for the state action plan for marketing education is to develop a strategy to revitalize Iowa's marketing education for the 21st century. Three goals support this mission: (1) create a community-wide awareness of the…

Marketing ethics, functions, and content: a health education/marketing survey.

PubMed

Cooper, P D; King, K K

1985-01-01

Survey data were used to evaluate the role of marketing in the nonprofit arena of health promotion. Questionnaires utilizing a Likert type scale were sent to 106 marketers and 247 health educators soliciting their opinions about health care marketing. Both groups agreed that marketing was appropriate for both profit and non-profit organizations, but were not in total agreement on specific aspects of the marketing process. Marketers were adamant that marketing is not confined to promotional, advertising and communication functions, while health educators were neutral. Marketers were strong in their disagreement that marketing is selling; health educators were still neutral but in slight disagreement. Marketers did not believe that marketing uses gimmickry heavily, while health educators agreed that it does use gimmickry. A significant finding from the survey is that the major ethical issue for health educators is their view that marketing manipulates society. Both community and school health educators agreed that using marketing techniques is a step forward manipulation of a society, while the group of marketers disagreed.

Marketing II Workbook.

ERIC Educational Resources Information Center

Reeves, Cheryl

This combination curriculum and workbook, which was originally developed for use in a training workshop, is intended to assist adult educators in learning to market their adult literacy programs. The first chapter reviews basic marketing concepts (the definition of marketing, 10 truths about marketing, marketing versus promotion, steps in…

Volunteering and Adult Education: A Historical View.

ERIC Educational Resources Information Center

Reichlin, Seth

1982-01-01

Current rationales for volunteering are seen as marketing strategies developed by organizers in the independent sector and used to help recruit volunteers for particular causes. Voluntarism in America was once thought to be a civic duty, but it is now seen as a vital component of adult education. (MLW)

Vocational Instructional Materials for Marketing and Distributive Education Available from Federal Agencies.

ERIC Educational Resources Information Center

Hill, Carol L., Comp.

This listing of federally produced curriculum and instructional materials for marketing and distributive education is one of eight annotated bibliographies that provide information for vocational educators at the secondary, postsecondary, and adult levels. Introductory information given includes a description of how to use the listing and sources…

On China's Education Marketization Policy

ERIC Educational Resources Information Center

Ru, Ning

2005-01-01

The education market emerged in China since 1990s, which triggered heated debate among education circle. This paper explores the development forms which education market took on, analyses its pros and cons and investigates the measures should be adopted to revamp the holes of the unripe education market. (Contains 6 footnotes.)

Plugging into Marketing Education.

ERIC Educational Resources Information Center

Lunkenheimer, Gary; Swift, Teri

This text contains activities that allow marketing education instructors to integrate their curriculum with word-processing, spreadsheet, and presentation software. Their students can gain experience with technology, fulfill marketing education learner outcomes, and meet the demands of a marketing job. The instructor provides an outline for…

Connecticut Marketing Education Handbook.

ERIC Educational Resources Information Center

West Haven Board of Education, CT.

This revised marketing education handbook is intended to assist marketing education teachers and administrators in Connecticut in preparing students to enter meaningful careers in marketing, merchandising, and management positions. The 17 units of this reference guide cover the following topics: introduction; mission and scope of marketing…

Marketing and Retention Strategies for Adult Degree Programs

ERIC Educational Resources Information Center

Brown, Joann A.

2004-01-01

Four marketing strategies are critical to the success of adult degree programs: integrating marketing, knowing your students (research), shaping programs and services for adults, and staying the course (retention).

Professionalisation as development and as regulation: Adult education in Germany, the United Kingdom and India

NASA Astrophysics Data System (ADS)

Doyle, Lesley; Egetenmeyer, Regina; Singai, Chetan; Devi, Uma

2016-06-01

In this paper, the authors seek to disentangle what they see as contradictory uses of the term "professionalisation" with reference to adult educator development and training (AEDT). They set out to distinguish professionalisation from professionalism, and to identify the locus of control of AEDT in Germany, the UK and India. In these three countries, all of which have a long tradition of adult education, "professionalisation" and "professionalism" are used interchangeably to describe conflicting purposes. The authors aim to identify and critically explore the organisations and policies which control and support AEDT in their own countries using American sociologist Eliot Freidson's "third logic" model, and drawing on his juxtaposition of "professions", "the market" and "bureaucracy". Applying Freidson's models to the organisations highlights the role of bureaucracy and that where adult education is concerned, national governments, the European Union and aid organisations not only serve bureaucracy but also support the market rather than operating separately from it. While the term "professionalisation" continues to be used to mean professional development, either by adult educators and representative organisations (as in the UK) or by organisations acting on their behalf (as in Germany and India), it is also used to denote regulation and standardisation issuing from bureaucratic institutions and adult education provider organisations in the interests of the market. The authors suggest that Freidson's model provides a useful tool for adult educators in other countries to reflect on their professional position and to engage in the development of their own professional standards, both in their own interests and in the interests of those they educate.

Marketing Education Curriculum.

ERIC Educational Resources Information Center

Alaska State Dept. of Education, Juneau. Div. of Adult and Vocational Education.

This handbook contains a competency-based curriculum for teaching marketing education in Alaska. The handbook is organized in seven sections. Section 1 introduces the competency-based curriculum, while Section 2 provides the scope and sequence and hierarchy of marketing education competencies. Section 3, the core of the curriculum, includes the…

The Influence of Marketing Education.

ERIC Educational Resources Information Center

Leventhal, Jerome I.

2002-01-01

A look at the history of marketing education shows how it has influenced the education of students and how its concepts are still being used in education today. Marketing educators were pioneers in educational opportunities for women, performance-based education, cooperative education, and leadership development. (JOW)

Nurse education in competitive markets: the case for relationship marketing.

PubMed

Roberts, P M

1998-10-01

Since the National Health Service reforms of the late 1980s, nurse education has been increasingly subject to market forces. This new competitive environment presents not only threat, but also challenge and opportunity. Providers of nurse education who recognize the need for market orientation and develop responsive marketing strategies will maximize their potential for market retention and growth. Traditional marketing strategies have considerable limitations for public sector services. The new and growing field of relationship marketing offers nurse education an opportunity to retain and develop profitable relationships with both internal and external markets. This paper reviews the marketing arena in nurse education and proposes context-based qualitative research to ascertain definitive constructs of service quality. Such constructs might then be rooted in a theoretical framework of service quality measurement, and be measured within the disconfirmation paradigm of relationship marketing.

Course Length Versus Course Price: Marketing Factors in Program Planning.

ERIC Educational Resources Information Center

Lamoureux, Marvin E.

Recent program planning literature involving adult education has attempted to draw upon techniques from marketing management. Most of the literature has, however, not explored the relationship between adult education program decision needs and fundamental marketing concepts. Adult educators and marketing managers are conducting similar daily…

Adult Higher Education: Are We Moving in the Wrong Direction?

ERIC Educational Resources Information Center

Coulter, Xenia; Mandell, Alan

2012-01-01

After so many years of invisibility, adult students in higher education have finally begun to come into their own. As a newly discovered marketing niche, adults are seen by budget-driven college administrators as important financial plums. As vocal advocates for their own needs, they have made the issue of access a legitimate consideration in the…

Marketing Education's National Marketing Plan.

ERIC Educational Resources Information Center

Zwissler, Karen

1987-01-01

Discusses formation of the National Council for Marketing Education and how its Marketing Strategy Committee developed a plan to tackle the image problem. The committee chose five target audiences and developed a strategy to reach each target. The plan was introduced in October 1987 through a national videoconference. (CH)

L'Education des Adultes et les Problemes de Main-D'Oeuvre (Adult Education and Manpower Problems). Les Cahiers de L'I.C.E., 6-7.

ERIC Educational Resources Information Center

Canadian Inst. for Adult Education, Montreal (Quebec).

The impact of continuing education on the complex problems encountered in developing and implementing overall manpower policies is discussed and documented in this anthology. An introductory chapter on adult education and the labor force is followed by surveys and critiques of manpower policy and the organization of the labor market in Sweden, the…

Perceptions of the food marketing environment among African American teen girls and adults.

PubMed

Bibeau, Wendy S; Saksvig, Brit I; Gittelsohn, Joel; Williams, Sonja; Jones, Lindsey; Young, Deborah Rohm

2012-02-01

Obesity disproportionately affects African American adolescents, particularly girls. While ethnically targeted marketing of unhealthful food products contributes to this disparity, it is not known how African Americans perceive the food marketing environment in their communities. Qualitative methods, specifically photovoice and group discussions, were used to understand perceptions of African American adults and teen girls regarding targeted food marketing to adolescent girls. An advisory committee of four students, two faculty, and two parents was formed, who recruited peers to photograph their environments and participate in group discussions to answer "what influences teen girls to eat what they do." Seven adults and nine teens (all female) participated in the study. Discussions were transcribed, coded, and analyzed with ATLAS.ti to identify common and disparate themes among participants. Results indicated that adults and teens perceived the type of food products, availability of foods, and price to influence the girls' choices. The girls spoke about products that were highly convenient and tasty as being particularly attractive. The adults reported that advertisements and insufficient nutrition education were also influencers. The teens discussed that the places in which food products were available influenced their choices. Results suggest that the marketing of highly available, convenient food at low prices sell products to teen girls. Future work is needed to better understand the consumer's perspective on the food and beverage marketing strategies used. Copyright © 2011 Elsevier Ltd. All rights reserved.

Promoting Food Safety Awareness for Older Adults by Using Online Education Modules

ERIC Educational Resources Information Center

Roy, Amber; Francis, Sarah L.; Shaw, Angela; Rajagopal, Lakshman

2016-01-01

Older adults are susceptible to and at greater risk for food-borne illness in comparison to those in other adult age groups. Online education is an underused method for the delivery of food safety information to this population. Three online mini-modules, based on social marketing theory (SMT), were created for and pilot-tested with older adults.…

Marketing Education

ERIC Educational Resources Information Center

Stancil, Ronald A., Sr.

2008-01-01

This article discusses the Marketing Education program at West Haven (CT) High School in West Haven, Connecticut, that promotes skills for life and attributes, enhances the academic program, and develops leaders out of ordinary students through an interactive curriculum. The three components of West Haven's marketing and management program are (1)…

How Can Marketing Academics Serve Marketing Practice? The New Marketing DNA as a Model for Marketing Education

ERIC Educational Resources Information Center

Harrigan, Paul; Hulbert, Bev

2011-01-01

This article seeks to address how marketing academics can best serve marketing practice through marketing education. It is contended that, where technology is driving marketing in practice, it is afforded significantly less attention in both theory and education. Thus, the marketing graduates being produced from universities are often lacking in…

Marketing Education in the Postmodern Age.

ERIC Educational Resources Information Center

Kenway, Jane; And Others

1993-01-01

In Australia, education is expected to serve national and international market economies and is being steered by market forces within and beyond education. Recent forms of education markets raise social-justice issues inadequately treated in literature. Markets operate according to profit motive and are not premised on equality or fairness…

Marketing and Distributive Education. Community/Work-Based Programs. An Instructor's Guide to Program Strategies. Cooperative Vocational Education; Vocational Work Experience Education; Community Classroom.

ERIC Educational Resources Information Center

Holzkamper, Charlot

Designed for use in high school and adult education programs, this manual was developed to help marketing and distributive education teachers to develop or upgrade community/work-based programs; and to assist teachers who operate these programs to use legal operational practices and to meet the occupational needs of their students and communities.…

Marketing & Distributive Education. Committed to the Improvement of Marketing.

ERIC Educational Resources Information Center

South Carolina State Dept. of Education, Columbia. Office of Vocational Education.

This package consists of 34 transparency masters outlining the nature and scope of marketing and distributive education. Included in the set are transparency masters addressing the following themes: the interconnectedness of education, labor, and work; objectives of marketing and distributive education at both the secondary and postsecondary…

Adult Education as Vocation: A Critical Role for the Adult Educator.

ERIC Educational Resources Information Center

Collins, Michael

Fixation on technique, erosion of autonomous and community interests, and efforts to increase professionalization of adult education (which tends to emphasize the differences between adult educators and adult learners rather than their common interests) have created a crisis in adult education. Contemporary practice and research on self-directed…

Marketing Education Curriculum Guide.

ERIC Educational Resources Information Center

Michigan State Univ., East Lansing. Coll. of Agriculture and Natural Resources Education Inst.

This curriculum guide is intended to provide a common core of competencies from which to design an effective secondary marketing education program. Introductory materials include a definition of marketing education, objectives, outline of instructional content, and questions and answers regarding the curriculum guide. These practical materials are…

Social marketing: application to medical education.

PubMed

David, S P; Greer, D S

2001-01-16

Medical education is often a frustrating endeavor, particularly when it attempts to change practice behavior. Traditional lecture-based educational methods are limited in their ability to sustain concentration and interest and to promote learner adherence to best-practice guidelines. Marketing techniques have been very effective in changing consumer behavior and physician behavior. However, the techniques of social marketing-goal identification, audience segmentation, and market research-have not been harnessed and applied to medical education. Social marketing can be applied to medical education in the effort to go beyond inoculation of learners with information and actually change behaviors. The tremendous potential of social marketing for medical education should be pilot-tested and systematically evaluated.

The effects of childhood ADHD on adult labor market outcomes.

PubMed

Fletcher, Jason M

2014-02-01

Although several types of mental illness, including substance abuse disorders, have been linked with poor labor market outcomes, no current research has been able to examine the effects of childhood attention deficit/hyperactivity disorder (ADHD). Because ADHD has become one of the most prevalent childhood mental conditions, it is useful to understand the full set of consequences of the illness. This article uses a longitudinal national sample, including sibling pairs, to show the important labor market outcome consequences of ADHD. The employment reduction is between 10 and 14 percentage points, the earnings reduction is approximately 33%, and the increase in social assistance is 15 points, figures that are larger than many estimates of the Black people/White people earnings gap and the gender earnings gap. A small share of the link is explained by educational attainments and co-morbid health conditions and behaviors. The results also show important differences in labor market consequences by family background and age of onset. These findings, along with similar research showing that ADHD is linked with poor education outcomes and adult crime, suggest the importance of treating childhood ADHD to foster human capital. Copyright © 2013 John Wiley & Sons, Ltd.

Missouri Marketing Education Competency Profile. Cross-Referenced to Marketing Education Resources and the Missouri Show-Me Standards. Revised.

ERIC Educational Resources Information Center

Missouri Univ., Columbia. Instructional Materials Lab.

This packet consists of explanatory materials on the Missouri Marketing Education Competency Profile and related information. Section 1 describes the mission of marketing education, marketing occupations, curriculum framework, and curriculum alignment for the 1996 profile. Section 2 addresses 1996 revisions to the Missouri Marketing Education Core…

Standardized Curriculum for Marketing and Cooperative Vocational Education.

ERIC Educational Resources Information Center

Mississippi State Dept. of Education, Jackson. Office of Vocational, Technical and Adult Education.

Standardized course titles and core contents for seven marketing and cooperative vocational education courses in Mississippi are provided: (1) marketing education, part one; (2) marketing education, part two; (3) fashion merchandising; (4) marketing cooperative education, part one; (5) marketing cooperative education, part two; (6) diversified…

Handbook on Marketing Vocational Education.

ERIC Educational Resources Information Center

Martin, William R.

Compiled after interviews with vocational educators at urban and rural joint vocational schools, comprehensive high schools, and career centers considered to be successful at marketing vocational education locally in Ohio, this handbook contains information on successful marketing activities that other local educators can undertake. Section I…

Enabling Labour Market Entry for Adults through Non-Formal Education and Training for Employment in South Africa

ERIC Educational Resources Information Center

Mayombe, Celestin

2016-01-01

Adult non-formal education and training (NFET) in South Africa was adopted in 1990 to address the problem of unemployment of non-educated and unskilled adults. Public and private NFET centres aim to meet the training needs of adults who were deprived of formal education that would foster access to opportunities for employment. The paper reports on…

Utah Adult Education Services. Adult Education Report 1968-69.

ERIC Educational Resources Information Center

Utah State Board of Education, Salt Lake City.

Major purposes for the preparation of this report on public school adult education in Utah were: to provide the public with a description of achievements, trends, and needs, and with meaningful cost accounting information; to make comparisons and analyses of adult education by program, school district, and year; and to provide the adult education…

A Perspective on Marketing Teacher Education.

ERIC Educational Resources Information Center

Turner, John E.

1990-01-01

This document presents a model for program planning and decision making for teacher education in marketing and discusses teacher education policy in the context of the model. The first section explains the document's background and perspective. The second section places marketing teacher education in the context of a larger marketing education…

Organization and Administration of Adult Education Programs: A Guide for Practitioners. Adult Education Special Topics: Theory, Research and Practice in LifeLong Learning

ERIC Educational Resources Information Center

Schmidt, Steven W.; Biniecki, Susan M. Yelich

2016-01-01

Administrators of adult education programs work in dynamic and ever-changing environments. They are continually challenged with a myriad of issues related to program budgeting, marketing, strategic planning, funding, human resources, and other topics. With decades of real world experience in the field, Steven Schmidt and Susan Yelich Biniecki have…

Evaluation of Adult Education Programs. California Adult Education.

ERIC Educational Resources Information Center

California State Dept. of Education, Sacramento.

To assist adult educators in finding meaningful ways to measure the effectiveness of instruction, this monograph provides selected illustrations of specific methods used by adult education instructors to verify student learning. Obtained from teachers in the field, the examples are from programs in (1) dental assisting, (2) instrument pilot ground…

Young adults: vulnerable new targets of tobacco marketing.

PubMed

Biener, Lois; Albers, Alison B

2004-02-01

We examined young adult smoking patterns and receptivity to cigarette advertising to assess vulnerability to tobacco marketing strategies. We obtained data from a telephone survey of 12,072 Massachusetts adults. Smokers aged 18 to 30 years were more likely than older adults to smoke only occasionally and to consume fewer than 10 cigarettes per day. They also were more receptive to cigarette marketing and were more likely to be frequent patrons of bars and clubs. Many young adult smokers are in the initiation phase of smoking and are likely to undergo a transition to either nonsmoking or heavier smoking. If unimpeded by regulation, tobacco promotion in bars and clubs is likely to lead to increased adult smoking prevalence.

Constituting Market Citizenship: Regulatory State, Market Making and Higher Education

ERIC Educational Resources Information Center

Jayasuriya, Kanishka

2015-01-01

The paper makes three claims: first that regulatory state making and market making in higher education is intertwined through a project of market citizenship that shapes the "publicness" of higher education. Second, we argue that these projects of market citizenship are variegated and in Australia has taken the form of accommodation--via…

Some Adult Educational Elements in Ancient Eastern Education.

ERIC Educational Resources Information Center

MacGregor, Norman

The existence of adult educational elements in acient India, China, Judea, and Arabia is demonstrated in this paper. Hindu and Buddhist adult education is discussed first, followed by Chinese adult education, Jewish adult education, and Islamic adult education. Conclusions of the study on which this paper reports are: (1) the existence of the…

Purpose of Adult Education

ERIC Educational Resources Information Center

Moon, Paul J.

2006-01-01

The purpose of this conceptual paper was to propose an ultimate goal and purpose for the field and practice of adult education. A literature search was conducted to delineate historical philosophies of education that inform the current state of education, including adult education. Furthermore, building upon the rudiments of adult education extant…

Investigating Effective Components of Higher Education Marketing and Providing a Marketing Model for Iranian Private Higher Education Institutions

ERIC Educational Resources Information Center

Kasmaee, Roya Babaee; Nadi, Mohammad Ali; Shahtalebi, Badri

2016-01-01

Purpose: The purpose of this paper is to study and identify the effective components of higher education marketing and providing a marketing model for Iranian higher education private sector institutions. Design/methodology/approach: This study is a qualitative research. For identifying the effective components of higher education marketing and…

Social marketing and basic education.

PubMed

Theisen, G

1990-01-01

Many educators attended the World Conference on Education for All in March 1990 in Thailand. To meet the goal of education for all, they need to attain enough resources to provide basic education to everyone who wants it. They also must guarantee that the education is efficient and effective. The toughest task is gaining the support of parents of those children needing primary education. Social marketing techniques may be able to generate the needed enthusiasm for education among parents. It must lead parents to toss aside the common belief that education is primarily a way to secure employment and a steady income. A national campaign to better parent participation and the quality of education should emphasize 6 areas. It should stress that eating a balanced breakfast and overall good nutrition increase a child's ability to concentrate and do well in school. The campaign must also emphasize attendance of both students and teachers thereby providing continuity and allowing students to build on past knowledge. Research indicates that homework strengthens achievement, therefore parents need to provide guidance and encouragement for their children while at home. Social marketing can further increase primary school attendance by promoting parent participation in school activities. It can also inform parents about the performance responsibilities of teachers and administrators so they can remind educators what they are expected to accomplish. In some countries, resources from the government are insufficient, so social marketing can encourage community incentive programs bound to satisfying specific educational standards. Educators and social marketers need to work together to empower parents to make education for all come true.

Robots in Education: New Trends and Challenges from the Japanese Market

ERIC Educational Resources Information Center

Basoeki, Fransiska; Dalla Libera, Fabio; Menegatti, Emanuele; Moro, Michele

2013-01-01

The paper introduces and compares the use of current robotics kits developed by different companies in Japan for education purposes. These kits are targeted to a large audience: from primary school students, to university students and also up to adult lifelong learning. We selected company and kits that are most successful in the Japanese market.…

Industrial Marketing. Marketing and Distributive Education Curriculum Guide.

ERIC Educational Resources Information Center

Moore, James R.; And Others

This guide is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teacher/coordinators with maximum flexibility in planning an industrial marketing curriculum. The guide was constructed by identifying the competencies…

Casualisation and the Adult Education Labour Market--An Industry in Crisis?

ERIC Educational Resources Information Center

Childs, Merilyn

2000-01-01

A 4-year study of 70 adult educators in the vocational training sector showed that they had diverse work patterns, with increasing numbers in casual, contractual, or part-time work. Employee flexibility was rarely rewarded or reciprocated by employers. Wage polarization increased, and a view was emerging that casualization was inevitable. (SK)

Marketing Education Program Management Guide.

ERIC Educational Resources Information Center

Blair, Betty; And Others

This guide was designed for use by marketing education teacher-coordinators and administrators in implementing marketing education programs. The document includes the following: an overall picture of administrative responsibilities related to high quality programs, guidelines and forms needed to deliver effective instruction, resources and…

Nordic-Baltic cooperation in adult education: A collective story of Estonian adult educators

NASA Astrophysics Data System (ADS)

Jõgi, Larissa; Karu, Katrin

2017-03-01

Adult Education has many values, including experiences and co-operation among people, and the fact that adult education is full of stories from adult educators, which can help to understand trends in the past and developments in the present. Established in 1991 as part of a more general regional cooperation among five Nordic and three Baltic countries (NB8), Nordic-Baltic cooperation in adult education has been mutually enriching and has resulted in the growth of a professional network. The cooperation has led participants through a time of new sources of values, knowledge and contacts, socialisation and transformation, inspiration and challenges, which has influenced their experiences and professional identities. This paper is based on the results of a study entitled "Nordic-Baltic cooperation in adult education: Experience and stories" and focuses on the experiences and professional identities of two generations of Estonian adult educators. The empirical data for the study were collected using narrative-biographical interviews. The paper discusses two research questions: (1) What is the perception and influence of experiences for adult educators? and (2) How have their experiences influenced the professional identity of adult educators?

Student Motivations, Quality and Status in Adult Higher Education (AHE) in China

ERIC Educational Resources Information Center

Wang, Naixia; Morgan, W. John

2009-01-01

This article examines an important and yet neglected aspect of the relationship between higher education and the labour market in contemporary China. It does this through a detailed case study of student motivations, quality and status in adult higher education (AHE) in the city of Taiyuan, Shanxi Province. This is a region which has seen major…

Marketing and Distributive Education. General Marketing Curriculum Guide.

ERIC Educational Resources Information Center

Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services.

This general marketing curriculum guide is the master publication in a series of four curriculum guides. The series is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. This guide…

Adult educators' core competences

NASA Astrophysics Data System (ADS)

Wahlgren, Bjarne

2016-06-01

Which competences do professional adult educators need? This research note discusses the topic from a comparative perspective, finding that adult educators' required competences are wide-ranging, heterogeneous and complex. They are subject to context in terms of national and cultural environment as well as the kind of adult education concerned (e.g. basic education, work-related education etc.). However, it seems that it is possible to identify certain competence requirements which transcend national, cultural and functional boundaries. This research note summarises these common or "core" requirements, organising them into four thematic subcategories: (1) communicating subject knowledge; (2) taking students' prior learning into account; (3) supporting a learning environment; and (4) the adult educator's reflection on his or her own performance. At the end of his analysis of different competence profiles, the author notes that adult educators' ability to train adult learners in a way which then enables them to apply and use what they have learned in practice (thus performing knowledge transfer) still seems to be overlooked.

Promoting Hong Kong's Higher Education to Asian Markets: Market Segmentations and Strategies

ERIC Educational Resources Information Center

Cheung, Alan C. K.; Yuen, Timothy W. W.; Yuen, Celeste Y. M.; Cheng, Yin Cheong

2010-01-01

Purpose: The main purpose of this study is threefold: to analyze the current conditions of higher education services offered in the three target markets; to conduct market segmentation analysis of these markets; and to recommend the most appropriate market entry strategies for Hong Kong's education service providers. Design/methodology/approach:…

Soybean Production and Marketing. An Instructional Unit for Teachers of Adult Education in Agriculture.

ERIC Educational Resources Information Center

Irish, Paul; Iverson, Maynard J.

The instructional unit was developed for use as a guide for planning and teaching adult or young farmer classes in Kentucky. The unit consists of 12 lessons covering various aspects of soybean production and marketing. The course objective is to develop the effective ability of farmers to plan for profitable soybean production. Transparency and…

Image Improvement Ideas for Marketing Education.

ERIC Educational Resources Information Center

Wentland, Daniel M.

Improving the inferior image that marketing education has developed can only be accomplished through the professionalism and dedication of each marketing education teacher and through efforts of marketing officials to upgrade program quality at every level. Eight suggestions are offered to stimulate ideas: (1) get students involved in fund-raising…

UK Higher Education Viewed through the Marketization and Marketing Lenses

ERIC Educational Resources Information Center

Nedbalová, Eva; Greenacre, Luke; Schulz, John

2014-01-01

This paper uses the Economic Market mechanisms and the 4P Marketing Mix as lenses to review the context of UK higher education (HE) and to explore the relationship between the market and marketing disciplines and practice. Four Economic Market mechanisms--autonomy, competition, price and information--are contrasted with the four Ps of marketing:…

Educating the adult brain: How the neuroscience of learning can inform educational policy

NASA Astrophysics Data System (ADS)

Knowland, Victoria C. P.; Thomas, Michael S. C.

2014-05-01

The acquisition of new skills in adulthood can positively affect an individual's quality of life, including their earning potential. In some cases, such as the learning of literacy in developing countries, it can provide an avenue to escape from poverty. In developed countries, job retraining in adulthood contributes to the flexibility of labour markets. For all adults, learning opportunities increase participation in society and family life. However, the popular view is that adults are less able to learn for an intrinsic reason: their brains are less plastic than in childhood. This article reviews what is currently known from neuroscientific research about how brain plasticity changes with age, with a particular focus on the ability to acquire new skills in adulthood. Anchoring their review in the examples of the adult acquisition of literacy and new motor skills, the authors address five specific questions: (1) Are sensitive periods in brain development relevant to learning complex educational skills like literacy? (2) Can adults become proficient in a new skill? (3) Can everyone learn equally effectively in adulthood? (4) What is the role of the learning environment? (5) Does adult education cost too much? They identify areas where further research is needed and conclude with a summary of principles for enhancing adult learning now established on a neuroscience foundation.

Adult Basic Education: Aligning Adult Basic Education and Postsecondary Education

ERIC Educational Resources Information Center

Texas Higher Education Coordinating Board, 2008

2008-01-01

In 2007, the 80th Texas Legislature included a rider to the General Appropriations Act for the Texas Higher Education Coordinating Board. The rider directed the agency to coordinate with the Texas Education Agency to develop and implement plans to align adult basic education with postsecondary education. The Coordinating Board, in collaboration…

Establishing a National Research Agenda for Marketing Education.

ERIC Educational Resources Information Center

Smith, Clifton L.

1992-01-01

A review of marketing education research 1936-91 illuminated areas of need for a research agenda in marketing education. A framework and proposal for future marketing education research were formulated. (JOW)

Marketing Continuing Education for Nurses.

ERIC Educational Resources Information Center

Southern Regional Education Board, Atlanta, GA.

This guide presents an overview of marketing and its potential value in continuing education programs for nurses. The first portion of the guide briefly discusses the concept of marketing. It contains definitions of key marketing concepts (product, place, price, and promotion), discussion of the basic tenets of marketing (consumer needs…

Postmodernism and Educational Marketing.

ERIC Educational Resources Information Center

Farrell, Francis

2001-01-01

Explains two problems of the postmodern era-fragmentation (disintegration of social, economic, and political institutions) and symbolic consumption. Discusses two postmodernist epistemological challenges to educational marketers-anti-foundationalism and poststructuralism. Transactional views of marketing must yield to relational and interactive…

Aspects of Adult Education.

ERIC Educational Resources Information Center

Chandrasekhar, Rajkumari

This book presents an overview of and prescription for adult education in India. Following an introduction to the problem of illiteracy in India, the book's 14 chapters cover a broad spectrum of adult education issues. Topics discussed include adult education and national development; roles of voluntary organizations, universities, colleges, and…

Adult Educators' Core Competences

ERIC Educational Resources Information Center

Wahlgren, Bjarne

2016-01-01

Which competences do professional adult educators need? This research note discusses the topic from a comparative perspective, finding that adult educators' required competences are wide-ranging, heterogeneous and complex. They are subject to context in terms of national and cultural environment as well as the kind of adult education concerned…

Adult Education in Liberia.

ERIC Educational Resources Information Center

Smith, Robert M.

Adult education in Liberia is discussed as to the types of programs offered and the purposes and goals of each type. The programs are classified as Literacy Education, Continuing Education, Vocational Education, In-Service Education, and Fundamental Education. The needs of the adult Liberian in relation to the courses offered are discussed.…

Positive Steps for Marketing Higher Education.

ERIC Educational Resources Information Center

Fram, Eugene H.

The potential value of marketing principles to help solve educational problems in higher education is addressed. Four variables that are within the decision power of those in higher education and those in the commercial world are the product, distribution, promotion, and price. The marketing concept demands that policies be built on a base of…

Marketing in Higher Education.

ERIC Educational Resources Information Center

Hockenberger, Susan J.

Educational institutions must seek new approaches to institutional planning because of such factors as shrinking traditional college age populations, eroding grants, governmental and judicial incursion, the tightening economic belt, and concern over the relevance of education to modern day needs. The concept of marketing higher education is…

Marketing Education. Vocational Education Program Courses Standards.

ERIC Educational Resources Information Center

Florida State Dept. of Education, Tallahassee. Div. of Vocational, Adult, and Community Education.

This document contains vocational education program courses standards (curriculum frameworks and student performance standards) for exploratory courses, practical arts courses, and job preparatory programs in marketing education offered at the secondary or postsecondary level as a part of Florida's comprehensive vocational education program.…

Marketing Services: Insurance. Marketing and Distributive Education Curriculum Guide.

ERIC Educational Resources Information Center

Luft, Roger L.; And Others

This guide is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teacher/coordinators with maximum flexibility in planning an insurance marketing curriculum. The guide was constructed by identifying the competencies…

Adult Education in Portugal. Adult Education in Europe Studies and Documents No. 16.

ERIC Educational Resources Information Center

Melo, Alberto

This report on Portuguese adult education is focused on the principles and practices adopted by the Directorate-General, due to adult education's present embryonic state. Basic statistics and a brief introduction appear first. Part I, The System of Adult Education, is presented as a succession of initiatives and takes practically the entire length…

Adult Education in Greece

ERIC Educational Resources Information Center

Kokkos, Alexios

2008-01-01

The central aim of this article is to analyse the current situation of adult education in Greece. The article focuses on the following points: (a) the degree of participation in programmes of continuing professional training and general adult education courses, (b) the quality and the outcomes of the adult education provision in Greece, and (c)…

Marketing College and University Cooperative Education Programs.

ERIC Educational Resources Information Center

Mosser, John W.

Cooperative education is an educational method that offers many opportunities and benefits to students, employers, and higher educational institutions. Higher education has traditionally resisted marketing in any form. This has largely been the result of the traditional, narrow promotional concept of marketing. In contrast to this view, marketing…

Marketing Education Computer Curriculum. Final Report.

ERIC Educational Resources Information Center

Pittsburgh Univ., PA. School of Education.

A project developed computer software based upon Interstate Distributive Education Curriculum Consortium (IDECC) competency-based materials to produce a new curriculum management system for Pennsylvania secondary marketing education programs. During the project, an advisory committee composed of secondary marketing teachers, business people, and…

Why Adults Participate in Education: Some Implications for Program Development of Research on Motivational Orientations.

ERIC Educational Resources Information Center

Darkenwald, Gordon G.

While recent research on why adults participate in continuing education programs does not provide educational planners with any easy prescriptions for programing success, it does suggest some broad directions for more effective program development, particularly in relation to needs assessment, the promotional aspect of marketing, and the design…

International Study of Marketing Education.

ERIC Educational Resources Information Center

Liander, Bertil, Ed.

The International Marketing Federation (IMF), supported by the Marketing Science Institute, has surveyed IMF member countries and a representative scattering of others to determine the current state and future trends in marketing education. This volume presents the findings of the survey of 21 countries--Argentina, Australia, Canada, Denmark,…

The Marketing of Higher Education.

ERIC Educational Resources Information Center

Brooker, George; Noble, Michael

1985-01-01

Formal college and university marketing programs are challenging to develop and implement because of the complexity of the marketing mix, the perceived inappropriateness of a traditional marketing officer, the number of diverse groups with input, the uniqueness of higher education institutions, and the difficulty in identifying higher education…

Applications of the marketing perspective in nutrition education.

PubMed

Fleming, P L

1987-09-01

The marketing paradigm is based on the premise of exchange of value, that is, value received for value given. The role of the nutrition educator as a marketer is to facilitate exchanges of value with consumers. To carry out this role, a strong orientation to the consumer, what she or he wants and needs and is willing to "pay," guides the development of the nutrition education mission, objectives, and strategies. The marketing paradigm calls for a marketing information system that includes internal record keeping, marketing intelligence gathering, and marketing research. The information is used in the marketing audit, which identifies organizational strengths and weaknesses and marketplace opportunities and barriers. Marketing objectives are formulated, and strategies for segmenting, positioning, and developing the marketing mix follow. These are translated in the marketing plan to an action plan, a budget, and profit and loss projections. Use of the marketing paradigm in nutrition education is not a panacea for organizational ills and marketplace problems. Instead, the paradigm raises issues to which nutrition educators must bring their expertise, commitment, ingenuity, and creativity.

Education, mental health, and education-labor market misfit.

PubMed

Bracke, Piet; van de Straat, Vera; Missinne, Sarah

2014-12-01

Higher-educated people experience enhanced mental health. We ponder whether the mental health benefits of educational attainment are limitless. At the individual level, we look at the impact of job-education mismatch. At the societal level, we hypothesize that diminishing economic returns on education limit its mental health benefits. Using a subsample of individuals aged 20 to 65 years (N = 28,288) from 21 countries in the European Social Survey (ESS 2006), we estimate the impact on depressive symptoms of characteristics at both the employee level (years of education and job-education mismatch) and the labor market/country level (the gap between the nontertiary and tertiary educated in terms of unemployment risks and earnings). The results show that educational attainment produces mental health benefits in most European countries. However, in some of the countries, these benefits are limited or even completely eliminated by education-labor market misfit. © American Sociological Association 2014.

A Comparison of Correctional Adult Educators and Formal Adult Educators in Terms of Their Expressed Beliefs in the Collaborative Teaching Mode. Theory and Methods of Adult Education.

ERIC Educational Resources Information Center

Sua, Dangbe Wuo

A study compared correctional adult educators and formal adult educators in terms of their expressed beliefs in the collaborative teaching mode as measured by the Principles of Adult Learning Scale. The sample consisted of 8 correctional adult educators from the Lake Correctional Institution and 10 adult education teachers from the Manatee Area…

Social Change and Adult Education Research. Adult Education Research in Nordic Countries 1992/93.

ERIC Educational Resources Information Center

Tampere Univ., Hameelinna (Finland). Dept. of Education.

This yearbook contains 18 papers reflecting the major trends in adult education research in the Nordic countries in 1992-93. The following papers are included: "Popular Adult Education and Social Mobilization: Reflections in Connection with the Swedish Committee on Power" (Rubenson); "Direction of Finnish Adult Education Policies…

Corn Production and Marketing. An Instructional Unit for Teachers of Adult Vocational Education in Agriculture.

ERIC Educational Resources Information Center

Grace, Clyde, Jr.; Iverson, Maynard J.

The instructional unit designed to develop the effective ability of farmers to produce, harvest, store, and market corn profitably is structured in 11 lessons. The unit was developed as a guide for use by teachers in planning and conducting young farmer or adult farmer classes. The specific topic areas include varieties of corn, principles of…

Marketing and Distributive Education. Food Marketing Curriculum Guide

ERIC Educational Resources Information Center

Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services.

This document is one of four curriculum guides designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. Introductory information provides directions for using the guide and information on…

Marketing Cooperative Education. A Workshop.

ERIC Educational Resources Information Center

Mosser, John W.; Rea, Peter J.

This document is a guide for a workshop on marketing college cooperative education programs. The guide takes the reader/workshop participant through the marketing process, from defining needs and resources to planning a marketing campaign, implementing it, and evaluating its success. Samples and sources also are provided. Topics covered in the…

Discourse in Adult Education: The Language Education of Adult Immigrants in Sweden.

ERIC Educational Resources Information Center

Hill, Hannah

1990-01-01

A shortcoming of adult education theories is lack of attention to social, historical, and institutional contexts. A case study of language education programs for adult immigrants in Sweden illustrates how assumptions about participant-centered, needs-based education justified and legitimated the use of these programs as a tool for employment…

The Future of Marketing Education: A Practitioner's Perspective

ERIC Educational Resources Information Center

Finch, David; Nadeau, John; O'Reilly, Norm

2013-01-01

Drawing on the marketing literature, as well as the views of both marketing educators and current marketers in Canada, a survey was conducted of marketing practitioners to determine their top priorities for improvement in marketing education, as well as the key challenges in need of attention. An importance-performance analysis was carried out on…

Education, Labor Markets, and the Retreat from Marriage

PubMed Central

Harknett, Kristen; Kuperberg, Arielle

2012-01-01

Using data from the Fragile Families and Child Wellbeing study and Current Population Surveys, we find that labor market conditions play a large role in explaining the positive relationship between educational attainment and marriage. Our results suggest that if low-educated parents faced the same (stronger) labor market conditions as their more-educated counterparts, then differences in marriage by education would narrow considerably. Better labor markets are positively related to marriage for fathers at all educational levels. In contrast, better labor markets are positively related to marriage for less-educated mothers but not their more-educated counterparts. We discuss the implications of our findings for theories about women’s earning power and marriage, the current economic recession, and future studies of differences in family structure across education groups. PMID:23152645

For the Arts To Have Meaning...A Model of Adult Education in Performing Arts Organizations.

ERIC Educational Resources Information Center

Kitinoja, L.; Heimlich, J. E.

A model of adult education appears to function in the outreach programs of three Columbus (Ohio) performing arts organizations. The first tier represents the arts organization's board of trustees, and the second represents the internal administration of the company. Two administrative bodies are arbitrarily labelled as education and marketing,…

Adult Higher Education: Thinking the Unthinkable.

ERIC Educational Resources Information Center

David, Robert L.

The threats to adult higher education are rapidly becoming significant educational and social problems. To date, the hope of adult educators to become equal participants with other university divisions in higher education has not been realized. Simultaneous expansion and dilution of adult higher education have caused adult student demands for…

The Status of Marketing in Secondary Vocational Education.

ERIC Educational Resources Information Center

O'Connor, Patrick J.

Vocational educators must integrate marketing into school operation in a way that will enable them to better plan and deliver professional services that address the needs of students, employers, and society. Educators should be aware that marketing in educational settings is different from marketing in profit-making and service organizations, and…

Adult Education at the Crossroads: Learning Our Way Out. Global Perspectives on Adult Education and Training.

ERIC Educational Resources Information Center

Finger, Matthias; Asun, Jose Manuel

This book assesses the current state of adult education, including the traditions out of which adult education comes, its current problems, and its possible futures. It begins with an overview of Ivan Illich's theory and explains its significance for adult education. Part 1 examines the main historical traditions in adult education, including the…

Marketing Essentials for Continuing Education.

ERIC Educational Resources Information Center

Fong, Jim

2001-01-01

A survey of continuing education providers showed the need for greater investment in marketing, cultivation of outsourcing relationships, staff development in marketing techniques, and new ways of communicating the message to potential customers. (SK)

Adult Education through World Collaboration.

ERIC Educational Resources Information Center

Cassara, Beverly Benner, Ed.

This book contains the following papers about development/delivery of adult education through the efforts of multinational and bilateral government donors and the International Council for Adult Education (ICAE): "Preface" (Beverly Benner Cassara); "Introduction: Adult Education and Democracy" (Francisco Vio Grossi);…

Adult Education and Development, 1994.

ERIC Educational Resources Information Center

Adult Education and Development, 1994

1994-01-01

The publication is a half-yearly journal for adult education in Africa, Asia, and Latin America. Issue 42 includes the following: "Adult Education for Self-Reliance in Community Health Education Programmes" (Kweka); "Promoting Good Nutrition" (Mangvwat); "Incorporating Health-Improvement Activities in Adult Education…

Educational Accountability in a Regulated Market

ERIC Educational Resources Information Center

Adams, Jacob E., Jr.; Hill, Paul T.

2006-01-01

Public debate about school choice is often polarized between those who favor and oppose total free markets in education. However, the serious intellectual work on choice focuses on more moderate alternatives that involve a mixture of public and private accountability. A regulated market model of educational accountability would mix government…

Handbook of Marketing for Continuing Education.

ERIC Educational Resources Information Center

Simerly, Robert G.; And Others

This comprehensive guide to effectively marketing continuing education programs and courses consists of the following chapters: (1) "The Strategic Role of Marketing for Organizational Success" (Robert G. Simerly); (2) "Integrating Marketing into Strategic Planning" (Simerly); (3) "Learning More about Your Market: Sources and Uses of Data" (Dennis…

Marketing Education on a Shoestring: A Model.

ERIC Educational Resources Information Center

Shreeve, William; And Others

Few educators envision themselves as marketing or public relations experts, yet economic reality is forcing many academicians into these roles. Over the past four years, the Eastern Washington University Department of Education has developed a successful marketing model for educators. The model begins with a successful reform of department…

Marketing--A Controllable Tool for Education Administrators.

ERIC Educational Resources Information Center

Smith, Wendell C.

1980-01-01

Educational marketing is now becoming legitimized. Marketing techniques such as cost benefit analysis and the selection of a mix of promotional methods are tools that educational administrators should understand and use. (SK)

The Emerging Global Education Industry: Analysing Market-Making in Education through Market Sociology

ERIC Educational Resources Information Center

Verger, Antoni; Steiner-Khamsi, Gita; Lubienski, Christopher

2017-01-01

This paper addresses the rise and consequences of an emerging global education industry (GEI), which represents new forms of private, for profit involvement in education across the globe. The paper explores the emergence within the GEI of new and varied, largely transnational, markets in education by focusing on three examples of the GEI at work.…

Adult Education and Development.

ERIC Educational Resources Information Center

Hinzen, Heribert, Ed.

2002-01-01

This document contains 19 papers on adult education and development worldwide. The following papers are included: "Editorial" (Heribert Hinzen); "Lifelong Learning in Europe: Moving towards EFA (Dakar Framework for Action on Education for All) Goals and the CONFINTEA V Agenda" (Sofia Conference on Adult Education);…

Marketing Education. Vocational Education Program Courses Standards.

ERIC Educational Resources Information Center

Florida State Dept. of Education, Tallahassee. Div. of Applied Tech., Adult, and Community Education.

This document contains vocational education program course standards (curriculum frameworks and student performance standards) for exploratory courses, practical arts courses, and job preparatory programs offered at the secondary and postsecondary level as part of the marketing education component of Florida's comprehensive vocational education…

Stock Market Savvy.

ERIC Educational Resources Information Center

Okula, Susan

2003-01-01

This issue of Keying In, the newsletter of the National Business Education Association, focuses upon teaching young adults how to develop both investment strategies and an understanding of the stock market. The first article, "Sound Investing Know-How: A Must for Today's Young Adults," describes how young adults can plan for their own…

Philosophies of Adult Environmental Education

ERIC Educational Resources Information Center

Walter, Pierre

2009-01-01

This article offers a typology of philosophical traditions in environmental education for adults, based on five philosophical perspectives of adult education described by Elias and Merriam. These five traditions are liberal, progressive, behaviorist, humanist, and radical adult environmental education, respectively. A summary of each philosophy's…

Childhood Sporting Activities and Adult Labour-Market Outcomes

PubMed Central

Cabane, Charlotte; Clark, Andrew E.

2017-01-01

We here ask whether childhood sport participation is positively correlated with adult labour-market outcomes. There are many potential channels for this effect, although, as usual, identifying a causal relationship is difficult. We appeal to two widely-separated waves of Add Health data to map out the correlation between childhood sports and a number of adult labour-market outcomes. We show that different types of childhood sports are associated with both managerial responsibilities and autonomy at work when adult. We take the endogeneity of sport seriously, and appeal to a variety of techniques, including the use of data on siblings, in order to obtain estimates that are as close to unbiased as possible. Last, we compare the effect of sporting activities to that of other leisure activities.* PMID:28798886

38 CFR 18.438 - Adult education.

Code of Federal Regulations, 2011 CFR

2011-07-01

... 38 Pensions, Bonuses, and Veterans' Relief 2 2011-07-01 2011-07-01 false Adult education. 18.438 Section 18.438 Pensions, Bonuses, and Veterans' Relief DEPARTMENT OF VETERANS AFFAIRS (CONTINUED... Adult Education § 18.438 Adult education. A recipient that provides adult education may not, on the...

38 CFR 18.438 - Adult education.

Code of Federal Regulations, 2014 CFR

2014-07-01

... 38 Pensions, Bonuses, and Veterans' Relief 2 2014-07-01 2014-07-01 false Adult education. 18.438 Section 18.438 Pensions, Bonuses, and Veterans' Relief DEPARTMENT OF VETERANS AFFAIRS (CONTINUED... Adult Education § 18.438 Adult education. A recipient that provides adult education may not, on the...

38 CFR 18.438 - Adult education.

Code of Federal Regulations, 2012 CFR

2012-07-01

... 38 Pensions, Bonuses, and Veterans' Relief 2 2012-07-01 2012-07-01 false Adult education. 18.438 Section 18.438 Pensions, Bonuses, and Veterans' Relief DEPARTMENT OF VETERANS AFFAIRS (CONTINUED... Adult Education § 18.438 Adult education. A recipient that provides adult education may not, on the...

38 CFR 18.438 - Adult education.

Code of Federal Regulations, 2013 CFR

2013-07-01

... 38 Pensions, Bonuses, and Veterans' Relief 2 2013-07-01 2013-07-01 false Adult education. 18.438 Section 18.438 Pensions, Bonuses, and Veterans' Relief DEPARTMENT OF VETERANS AFFAIRS (CONTINUED... Adult Education § 18.438 Adult education. A recipient that provides adult education may not, on the...

38 CFR 18.438 - Adult education.

Code of Federal Regulations, 2010 CFR

2010-07-01

... 38 Pensions, Bonuses, and Veterans' Relief 2 2010-07-01 2010-07-01 false Adult education. 18.438 Section 18.438 Pensions, Bonuses, and Veterans' Relief DEPARTMENT OF VETERANS AFFAIRS (CONTINUED... Adult Education § 18.438 Adult education. A recipient that provides adult education may not, on the...

Market-Based Adult Lifelong Learning Performance Measures for Public Libraries Serving Lower Income and Majority-Minority Markets. Final Performance Report. September 1, 1996-August 31, 1999.

ERIC Educational Resources Information Center

Koontz, Christine; Jue, Dean K.; Lance, Keith Curry

This document is the final performance report for a Field Initiated Studies (FIS) project that addressed the need for a better assessment of public library services for adult lifelong learning in majority-minority and lower income library market areas. After stating the major educational problem addressed by the FIS project, the report lists the…

Survey of Trends in Adult Education and Training in Canada (1985-1995). Report of Canada in Preparation for CONFINTEA V.

ERIC Educational Resources Information Center

Beaudet, Gaetan; Senechal, Gilles

Between 1985 and 1995, the progress of adult education in Canada was largely influenced by the restructuring of the economy and the job market; the changing nature of the state; the media and new information and communication technologies; and social and cultural change. Adult participation in education and training increased from 19 percent in…

Act To Promote Adult Education.

ERIC Educational Resources Information Center

1970

An act of the German Lower Saxony Parliament to promote adult education is presented. It has 24 general provisions relating to the following: purpose of adult education, principle for promotion, conditions for promotions of establishments, independence of adult education, prerequisites and form of acknowledgement of entitlement to promotion,…

Marketing Education. Vocational Education Program Courses Standards.

ERIC Educational Resources Information Center

Florida State Dept. of Education, Tallahassee. Div. of Vocational, Adult, and Community Education.

This document contains vocational education program courses standards (curriculum frameworks and student performance standards) for exploratory courses, practical arts courses, and job preparatory programs in marketing offered at the secondary or postsecondary level as a part of Florida's comprehensive vocational education program. Each standard…

Concerns About Adult Education.

ERIC Educational Resources Information Center

Schroeder, Wayne L.

A national survey (1961-62) revealed that only one adult out of five participates annually in educative activities; the graduate's negative attitude toward education needs to be replaced by an appreciation for life-long learning. Some weaknesses might be overcome through introduction of adult education programs in universities, as well as…

Adult Education in Korea.

ERIC Educational Resources Information Center

Miller, Harry G.; Lee, Hyon Chong

Adult and continuing education in Korea is associated with a national emphasis on social education in nonformal settings outside traditional elementary and secondary systems. During the last decades, achievements have included growth in the variety of programs, national attention to the necessity of adult and continuing education, and expansion of…

Navajo Adult Basic Education.

ERIC Educational Resources Information Center

Navajo Community Coll., Tsaile, AZ.

The objectives of this Special Experimental Demonstration Project in Adult Basic Education for the Navajo were: (1) to raise the educational and social level of Navajo adult students who are unable to read, write, and speak English; (2) to assist the Navajo adult students to take advantage of occupational and vocational training programs; (3) to…

Not All Markets Are Created Equal: Re-Conceptualizing Market Elements in Higher Education

ERIC Educational Resources Information Center

Jungblut, Jens; Vukasovic, Martina

2018-01-01

Increasing reliance on market mechanisms in higher education is analysed both as one of the approaches to steering as well as in relation to the consequences of markets for quality and accessibility of higher education. This article goes beyond the normative considerations of market elements as inherently good or bad and the economic theory-guided…

The importance of marketing in nurse education.

PubMed

Webster, R

There can be little doubt that changes in the National Health Service (NHS) heralded by the 1989 Government White Paper, Working for Patients, have significant implications for nurse education. Not least will be the need for Colleges and Schools of Nursing to present a high profile in terms of the services they offer. This paper explores the concept of marketing and its increasing importance to nurse education. It examines Giles' three propositions in relation to marketing, and suggests that these may be applied successfully to organisations providing a service, as well as those producing material goods. It looks at how and why marketing is necessary to nurse education, and suggests that marketing is an essential tool in assisting the School to achieve its objectives. Marketing strategies are discussed in detail, looking first at methods of research, then at the processes used to sell the courses being offered. These include the techniques of developing the offering, marketing the offering, facilitation, valuation and finally, promotional communication. The paper concludes by summarising the reasons why marketing techniques will be essential to the future success of nurse education, at a time when it is so vital to ensure that a well qualified nursing workforce is prepared to meet the challenges of the future.

A REVIEW OF PRESENT EDUCATIONAL PROGRAMS AVAILABLE TO OLDER ADULTS IN CALIFORNIA'S PUBLIC ADULT EDUCATION PROGRAM.

ERIC Educational Resources Information Center

DEGABRIELE, EUGENE H.

ADMINISTRATORS OF ADULT EDUCATION PROGRAMS IN ADULT SCHOOLS AND JUNIOR COLLEGES IN CALIFORNIA WERE SURVEYED IN MAY 1967 AS TO WAYS IN WHICH THEIR PROGRAMS WERE SERVING THE EDUCATIONAL NEEDS OF ADULTS AGED 50 AND OVER. FINE ARTS, CRAFTS, HOMEMAKING, BUSINESS EDUCATION, AMERICANIZATION, CIVIC EDUCATION AND SPECIAL FIELDS, VOCATIONAL AND INDUSTRIAL…

Adult Education for Women.

ERIC Educational Resources Information Center

Nagappa, T. R.

1980-01-01

Apathy, indifference, and neglect has characterized adult education for women in India. The National Adult Education Programme must focus attention and funding on women if the extremely low percentage of female literacy is to be improved. (SK)

Adult Education and Development, No. 47.

ERIC Educational Resources Information Center

Adult Education and Development, 1996

1996-01-01

This serial issue contains a total of 26 articles grouped under five headings: "Adult Learning: A Key for the Twenty-First Century (Fifth International Conference on Adult Education (Confintea V))"; "Trends in Adult Education Policy" (Belanger); "Adult Education in Modern Times" (Geissler); "From Criticism to…

Adult Education in Israel V.

ERIC Educational Resources Information Center

Kirmayer, Paul, Ed.; Michaelson, Serena T., Ed.

This fifth journal edition focuses on the didactics of adult education in Israel. Following a "Preface" (Meir Peretz) discussing the didactics of adult education, three major fields are examined: Learning for Adults; Hebrew Language and Culture for Immigrants; and Special Populations (adults with learning disabilities, senior citizens,…

Expanding the Scope of Adult Education Curriculum in Nigeria: A Call for Emphasis on Adult Physical Education.

ERIC Educational Resources Information Center

Ojeme, E. O.

1988-01-01

The emphasis on adult education in Nigeria is designed to eliminate illiteracy and to ensure development of adult Nigerians by making education a lifelong process. This paper focuses on the concept of adult physical education to promote understanding, ramifications, and rationale for use in adult programs. (JOW)

Globalisation, Transnational Policies and Adult Education

ERIC Educational Resources Information Center

Milana, Marcella

2012-01-01

Globalisation, transnational policies and adult education--This paper examines policy documents produced by the United Nations Educational, Scientific and Cultural Organization (UNESCO) and the European Union (EU) in the field of adult education and learning. Both these entities address adult education as an explicit object of policy. This paper…

Health Care Marketing: Role Evolution of the Community Health Educator.

ERIC Educational Resources Information Center

Syre, Thomas R.; Wilson, Richard W.

1990-01-01

This article discusses role delineation in the health education profession, defines and presents principles of health care marketing, describes marketing plan development, and examines major ethical issues associated with health care marketing when utilized by community health educators. A marketing plan format for community health education is…

The Marketing Concept in Higher Education: A Caveat

ERIC Educational Resources Information Center

Hugstad, Paul S.

1975-01-01

Various major business marketing actions and their analogous educational functions are examined in this exploration of the application of the marketing concept to higher education, along with modification that institutional differences (e.g. goals and operating climate) impose upon the use of such techniques (e.g. market analysis, product line…

Social Filters in Assessing Higher Education Services Market

ERIC Educational Resources Information Center

Shkurkin, Anatoly; Lutsenko, Ekaterina; Bazhenova, Natalia; Bazhenov, Ruslan; Bogachenko, Natalia

2016-01-01

The main goal of this work is to reveal social filters in the system of assessing the higher education services market. On the basis of the institutional interpretation of market relations, mechanisms and features of asymmetries formation in the educational services market are investigated. The role of the institutional environment ensuring…

Marketing: Exploring Applications for Educational Dissemination. Literature Synthesis.

ERIC Educational Resources Information Center

Reed, Linda

This synthesis of information about marketing and information dissemination of education-related products is divided into three parts: an overview of major writings, specific marketing strategies, and resources for further study. The first part opens with a definition of marketing as it relates to education. A review of the literature provides…

Marketing Education Teleconference. Final Report.

ERIC Educational Resources Information Center

Palmieri, D. Frank

A statewide interactive video teleconference was developed and presented to marketing educators, administrators, counselors, students, advisory committee members, and business people in Pennsylvania. The conference was designed to provide a technical update of the state of marketing in the United States as well as to unveil national strategies…

Grassroots Approaches to Combatting Poverty through Adult Education. Supplement to Adult Education and Development. No. 34.

ERIC Educational Resources Information Center

Duke, Chris; And Others

1990-01-01

This supplement to "Adult Education and Development," a journal for adult education in Africa, Asia, and Latin America, refers to and is intended as a companion volume to "Combatting Poverty through Adult Education: National Development Strategies" (Croom Helm 1985). In addition to an introductory chapter and a conclusion, this…

Professionalism Prevails in Adult Education ESL Classrooms

ERIC Educational Resources Information Center

Brown, Megan C.; Bywater, Kathleen

2010-01-01

The purpose of this report is to explore the issue of professionalism of adult education ESL educators and uncover any inequities. The arc of this exploration describes the history of adult education, the current state of adult education ESL professionals, and the direction in which ESL adult educators appear to be heading. The results illustrate…

The Integration Of Adult Education In Tanzania.

ERIC Educational Resources Information Center

Mhaiki, Paul J.; Hall, Budd L.

Brief historical background of Tanzania; Links between adult education and development objectives, Links between Adult Education and Formal Education are outlined. Importance of adult education is emphasized. (NF)

Marketing a continuing education course for healthcare managers.

PubMed

Welnetz, K

1990-01-01

The purpose of this article was to elicit from the relevant literature the important considerations to make when planning to market continuing education (CE) within hospitals. References on marketing from both institutions of higher education and hospitals were reviewed. Based on this review, a strategic marketing plan was developed and initially implemented in the hospital. A 1-day course for healthcare managers, entitled "Successful Writing of Proposals and Reports," was offered twice and tested, using the steps outlined in the strategic marketing plan. The plan proved to be most beneficial in systematically guiding our first attempts at marketing CE to hospitals and other healthcare facilities. From this plan, efforts are currently being made to further develop curricula and determine other programs that might be marketable to these same target groups. In addition, closer links with nearby educational institutions or affiliated hospitals are being pursued to support and maintain our ongoing marketing endeavors.

Marketing Mismanagement in Higher Education. Working Paper.

ERIC Educational Resources Information Center

Fram, Eugene H.

The usefulness of marketing functions as they relate to higher education enrollment and financial problems is addressed, and proven marketing principles that have been violated by higher education decision-makers are considered. It is suggested that a college or university operation can be examined within the same context as any product…

Young adults: beloved by food and drink marketers and forgotten by public health?

PubMed

Freeman, Becky; Kelly, Bridget; Vandevijvere, Stefanie; Baur, Louise

2016-12-01

Young adults are a highly desirable target population for energy-dense, nutrient-poor (EDNP) food and beverage marketing. But little research, resources, advocacy and policy action have been directed at this age group, despite the fact that young adults are gaining weight faster than previous generations and other population groups. Factors such as identity development and shifting interpersonal influences differentiate young adulthood from other life stages and influence the adoption of both healthy and unhealthy eating behaviours. EDNP food and beverage marketing campaigns use techniques to normalize brands within young adult culture, in particular through online social media. Young adults must be a priority population in future obesity prevention efforts. Stronger policies to protect young adults from EDNP food and beverage marketing may also increase the effectiveness of policies that are meant to protect younger children. Restrictions on EDNP food and beverage marketing should be extended to include Internet-based advertising and also aim to protect vulnerable young adults. © The Author 2015. Published by Oxford University Press. All rights reserved. For Permissions, please email: journals.permissions@oup.com.

The Market for Vocational Education and Training.

ERIC Educational Resources Information Center

Robinson, Chris, Ed.; Kenyon, Richard, Ed.

These 43 conference papers on vocational education and training (VET) markets are grouped under three broad themes describing them. Sixteen papers deal with the VET product and providers: "The VET Market" (Kemp); "Market Frameworks in VET" (FitzGerald); "The New Zealand Market Approach" (Barker); "An Economic…

The Future of Adult Education in the Military

ERIC Educational Resources Information Center

Zacharakis, Jeffrey; Van Der Werff, Jay A.

2012-01-01

The future of adult education in the military is in many ways tied to the future of adult education. If adult educators limit their vision of what adult education is to adult learning principles, to facilitated learning, to adult basic education, and to training and education, they limit the potential of what they can do and how they do it. Adult…

Educational Brokering and Adult Basic Education.

ERIC Educational Resources Information Center

Roberts, David J.

1978-01-01

Describes how an educational broker accomplishes the task of successfully matching educational resources with the needs of his adult education customer: the role of the educational broker, establishment of his database, accessing the data, publicizing the center, delivery of service, and the library's role/responsibility. (Author/JD)

A Curriculum for Adult Education.

ERIC Educational Resources Information Center

Pattanayak, D. P.

1978-01-01

The author discusses factors inhibiting adult literacy in India, stating that institutional schooling has provided education for only a small percentage of the population. As an adult literacy curriculum depends on community needs, he suggests a core or minimum curriculum for adult basic education in the community. (MF)

Assessing Course Content Relevance for Employment of Adult Non-Formal Education and Training Graduates in South Africa

ERIC Educational Resources Information Center

Mayombe, Celestin

2017-01-01

The purpose of this article is to assess the course content relevance in contributing to wage- or self-employment of adult non-formal education and training (NFET) in the context of South Africa. The concern that informed this article is that adults who face long-term unemployment due to a lack of marketable skills remain unemployed after…

Market-Based Reforms in Urban Education.

ERIC Educational Resources Information Center

Ladd, Helen F.

This paper is for policymakers, advocates, and analysts who understand that the issues surrounding the introduction of more market-based mechanisms into education are complex and who accept the view that evidence is useful in sorting out the issues. It uses the market framework of demand, supply, and market pricing to organize the extensive but…

Does Prison-Based Adult Basic Education Improve Postrelease Outcomes for Male Prisoners in Florida?

ERIC Educational Resources Information Center

Cho, Rosa Minhyo; Tyler, John H.

2013-01-01

The authors use administrative data from Florida to determine the extent to which prison-based adult basic education (ABE) improves inmate's postrelease labor market outcomes, such as earnings and employment. Using two nonexperimental comparison groups, the authors find evidence that ABE participation is associated with higher postrelease earnings…

Marketisation of Education: Marketing, Rhetoric and Reality

ERIC Educational Resources Information Center

Newman, Stephen; Jahdi, Khosro

2009-01-01

Further and higher education have witnessed something of a paradigm shift in recent years. This article aims to examine the reasons behind, and the possible impact on, academic staff and students of one aspect of the so-called marketisation of education--namely, the increased importance of institutional marketing. Aspects of marketing theory are…

An Experimental Education Market with Positive Externalities.

ERIC Educational Resources Information Center

Hazlett, Denise

2000-01-01

Describes a classroom experiment in which students see how competitive markets underproduce in the presence of a positive externality. States that this experiment is used in a principles of economics course to introduce the idea of market failure. Explains that participants take the role of buyers of education, sellers of education, or interested…

The Integration of Marketing in Post-Secondary Vocational Education.

ERIC Educational Resources Information Center

O'Connor, Patrick J.; And Others

Marketing can solve problems postsecondary vocational educators face related to enrollment, professional contribution, image, and program quality. Postsecondary vocational education should be aggressively marketed because of its expanding growth and mission. Postsecondary institutions are using various marketing strategies, including activities…

Marketing in the Australian Higher Education Sector

ERIC Educational Resources Information Center

Favaloro, Chrissa

2015-01-01

This article examines domestic marketing in the Australian higher education sector, specifically, the marketing investment patterns of universities and their levels of student growth as a return on marketing investment. Marketing expenditure by universities has risen 23 per cent in the five years to 2013, with several institutions allocating in…

Education and the Internal Market.

ERIC Educational Resources Information Center

Heinemann, Karl-Heinz

1991-01-01

Discusses European attempts to standardize academic and vocational qualifications. Expresses concern that the internal market threatens the cultural sovereignty of states. Describes the consequences of teacher mobility for the German education system. Concludes that more openness is necessary for the European Community's educational policymaking…

Handbook of Adult Education.

ERIC Educational Resources Information Center

Smith, Robert M., Ed.; And Others

The 1970 edition of this handbook is an attempt to reflect the totality of adult education -- its background, function, objectives, and roles -- as a discipline and in American society. It is divided into three parts. Part I discusses forms, functions, and the future of adult education -- social setting and international dimension for adult…

Adult Education at a Distance.

ERIC Educational Resources Information Center

Gaudet, Alphonse

This document, which examines the use of educational technologies for distance education for adults in Canada, consists of five narrative sections and a bibliography. The first section introduces the topic and the document's objectives (to describe those technologies used in Canadian adult distance education, paying particular attention to those…

Adult Education in Israel IV.

ERIC Educational Resources Information Center

Kirmayer, Paul, Ed.; Michaelson, Serena T., Ed.

This fourth journal edition, oriented towards the topic of adult education and the community in Israel, focuses on these two major themes: the different approaches to analyzing and understanding the community, its populations, and its connection to adult education; and educational institutions and cultural entities within the community. Seventeen…

The Application of Marketing Science to Educational Settings: A Bibliography.

ERIC Educational Resources Information Center

Stetz, Frank P.

This bibliography, based on searches of "Educational Index,""Resources in Education," and "Psychological Abstracts," lists articles, reports, and dissertations detailing the application of marketing science to educational settings. Entries are organized in five sections: research methods in marketing; marketing research; applications of marketing…

Labour Market Outcomes of Higher Education Undertaken Abroad

ERIC Educational Resources Information Center

Wiers-Jenssen, Jannecke; Try, Sverre

2005-01-01

The aim of this article is to analyse the transferability of higher education undertaken abroad to a domestic labour market. More specifically, how do Norwegians who have undertaken their education abroad cope on the labour market compared to those who have a corresponding education from Norway? To examine this, we analyse short-term labour market…

Assessment Tools for Adult Education.

ERIC Educational Resources Information Center

Shefrin, Carol; Shafer, Dehra; Forlizzi, Lori

The Assessment Tools for Adult Education project was designed to provide training and support to staff of the Pennsylvania Bureau of Adult Basic and Literacy Education (ABLE) funded programs to help them use assessment tools and procedures to document the learning gains of the adult students they serve. The following candidate assessment…

Education, Markets and the Contradictions of Asia-Australia Relations.

ERIC Educational Resources Information Center

Alexander, Don; Rizvi, Fazal

1993-01-01

The cultural politics of the export of educational services by Australia to Asia are examined, focusing on tension between the persistent economic development perspective and an emerging market ideology that sees education as a commodity. Issues of postcolonialism, globalization, educational traditions vs. market orientation, educational aid and…

Marketing and Distributive Education Curriculum Guide. Marketing Services: Real Estate.

ERIC Educational Resources Information Center

Cluck, Janice Bona; Melliges, Pam

This curriculum guide has been designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of real estate marketing, as well as to provide the marketing and distributive education teacher/coordinator with maximum flexibility. The essential common and specialized competencies have been identified…

Continuing Education and the Adult Curriculum.

ERIC Educational Resources Information Center

Griffin, Colin

1979-01-01

Discusses the gulf between adult education theory and practices and looks at other British papers and reports on adult and continuing education issues and policies. Argues that insufficient thought has been given to adult education content and to the difficulty of integrating institutions with traditionally different types of curriculum. (MF)

Educational Opportunities for Adults in California

ERIC Educational Resources Information Center

de Cos, Patricia L.

2004-01-01

Assembly member Carol Liu, Chair of the Assembly Select Committee on Adult Education, requested that the California Research Bureau prepare a report on adult education. The legislative request specified that the following topics be covered: (1) a definition of adult education; (2) recent information on student enrollment, funding sources and…

Museums and the Education of Adults.

ERIC Educational Resources Information Center

Chadwick, Alan, Ed.; Stannett, Annette, Ed.

This book, which is intended for individuals involved in the education of adults and museum education, explores the potential role of museums in creation of a learning society, possibilities for collaboration between museums and adult education providers, access to museum resources by adult learners, and training and staff development. The…

ADULT EDUCATION OF MIGRANT ADULTS.

ERIC Educational Resources Information Center

BEAL, CATHERINE; AND OTHERS

UNITS ON MIGRANT ADULT EDUCATION, AND A UNIT ON ORGANIZING INFORMAL GROUPS OF MIGRANT WOMEN TO DISCUSS MAINTAINING AND IMPROVING THEIR TEMPORARY HOMES, ARE PRESENTED. THE GOALS OF THE UNIT ON EDUCATION FOR MIGRANT MEN ARE ECONOMIC INDEPENDENCE, BETTER HEALTH AND WELL-BEING, AND BETTER HANDLING OF RESPONSIBILITIES. THE MAIN DIVISIONS OF THE…

Adult Education in Sweden.

ERIC Educational Resources Information Center

Stahre, Sven-Arne

The chief components of Swedish formal adult education are (1) independent lectures, which stress popularization of public affairs and of selected aspects of culture, science, and technology; (2) the folk high schools, whose object is to impart to young adults a general and civic education; (3) special schools operated by the popular movements;…

Andragogy: Prerequisites for Adult Educators

ERIC Educational Resources Information Center

Giannoukos, Georgios; Hioctour, Vasilios; Stergiou, Ioannis; Kallianta, Sotiria

2016-01-01

This work is the result of a qualitative research that tries to highlight, through an interview with an adult educator, the qualities, skills and qualifications a trainer in adult education should have. His qualifications must be of high quality because the difficulties and obstacles in adult learning are different and perhaps more numerous than…

Adult Education Information and Referral Hot-Line. Adult Education Special Project. Final Report, July 1980-June 1981.

ERIC Educational Resources Information Center

Morgan, Jim

A toll-free adult education information and referral hotline provided information and referral services to approximately 1500 adults in Region IX in Texas from September 1980 to June 1981. Adult education co-ops and testing centers forwarded pertinent program information (class schedules, General Educational Development testing information) to the…

Professional Dress for the 80's. Marketing and Distributive Education Program, Professional Dress Unit. Instructor's Guide.

ERIC Educational Resources Information Center

Holmes, Wally; And Others

This guide for an adult marketing education course provides instructors with the necessary materials to present a seminar about "image management to project professionalism." General teaching suggestions are provided as well as a course outline and a time chart that provides guidelines for the minimum and maximum time to be spent on each…

Marketing Realities in Continuing Professional Education.

ERIC Educational Resources Information Center

Craven, Ruth F.; DuHamel, Martha B.

2000-01-01

Describes tenets of continuing professional education marketing: identify target audience, define mission, assess community needs, identify competition, establish credibility, develop marketing plans, provide options, evaluate, and develop high-quality programs. Offers advice for pricing, cancellations, new courses, promotion expenses, direct…

The Future of Adult Education

ERIC Educational Resources Information Center

Schmidt, Steven W.

2013-01-01

It is an interesting assignment to think about the future of adult education. In fact, it is an assignment the author has the graduate students in his "Introduction to Adult Education" class at East Carolina University consider during one of their course units. As a member of the Board of Directors for the American Association for Adult and…

Marketing ACE in Victoria.

ERIC Educational Resources Information Center

2001

This publication presents options raised through various forums for marketing adult and community education (ACE) in Victoria, Australia, and suggested strategies. After an introduction (chapter 1), chapters 2 and 3 provide a broad view of the current situation for marketing ACE. Chapter 2 discusses general issues in the current position--ACE…

The Market and Vocational Education.

ERIC Educational Resources Information Center

Peregudov, F. I.

1992-01-01

Examines needed changes in vocational education in former Soviet Union as the nation shifts to a market economy. Suggests that there should be more emphasis on individual student needs. Argues that vocational education must include training in information sciences, computers, foreign languages, social psychology, and urban ecology. Recommends…

ADULT BASIC EDUCATION. PROGRAM SUMMARY.

ERIC Educational Resources Information Center

Office of Education (DHEW), Washington, DC.

A BRIEF DESCRIPTION IS GIVEN OF THE FEDERAL ADULT BASIC EDUCATION PROGRAM, UNDER THE ADULT EDUCATION ACT OF 1966, AT THE NATIONAL AND STATE LEVELS (INCLUDING PUERTO RICO, GUAM, AMERICAN SAMOA, AND THE VIRGIN ISLANDS) AS PROVIDED BY STATE EDUCATION AGENCIES. STATISTICS FOR FISCAL YEARS 1965 AND 1966, AND ESTIMATES FOR FISCAL YEAR 1967, INDICATE…

CURRICULUM GUIDE FOR ADULT EDUCATION.

ERIC Educational Resources Information Center

South Carolina State Dept. of Education, Columbia.

THE STATE DEPARTMENT OF EDUCATION IN SOUTH CAROLINA PREPARED THIS CURRICULUM GUIDE FOR ADULT EDUCATION SUPPORTED BY PUBLIC FUNDS. OBJECTIVES AND CURRICULUM OUTLINES FOR ADULT BASIC EDUCATION ARE GIVEN TO COVER LEVELS I (GRADES 1 TO 3), II (GRADES 4 TO 6), AND III (GRADES 7 AND 8). THE OUTLINES COVER COURSES IN READING, BASIC LANGUAGE ARTS AND…

Markets in Education: An Analytical Review of Empirical Research on Market Mechanisms in Education. OECD Education Working Papers, No. 52

ERIC Educational Resources Information Center

Waslander, Sietske; Pater, Cissy; van der Weide, Maartje

2010-01-01

In the last three decennia, many governments have introduced market mechanisms in education. They have done so by enhancing parental choice and encouraging school competition, through policies like abolishing catchment areas, creating voucher programmes and setting up charter schools. These market mechanisms have given rise to fierce debates in…

Adult Education: Some Reflections. Series 173.

ERIC Educational Resources Information Center

Mohanty, B. B.

This book is a compilation of 12 articles and papers on topics of relevance to adult education in India. "Nonformal Education in the Learning Society" highlights the importance of this type of education. "Adult Education in India" presents one educator's views about this topic, the size and dimensions of the problems, and the…

Misalignment between Post-Secondary Education Demand and Labour Market Supply: Preliminary Insight from Young Adults on the Evolving School to Work Transition

ERIC Educational Resources Information Center

Graham, John R.; Shier, Micheal L.; Eisenstat, Marilyn

2014-01-01

Most research on labour market outcomes and higher education finds a positive relationship. This qualitative research sought to better understand how higher educational attainment contributes to employment outcomes from a subsample (n = 15) of a larger study (N = 36) on youth labour market attachment among minority, low socioeconomic status young…

Impressions and Perspectives on the Education of Adults in India by Some American Adult Educators.

ERIC Educational Resources Information Center

Stambler, Moses, Ed.

Based on a 65-day educational program in India designed to provide an Indian international perspective for 22 adult educators in the New England region and the addition of this dimension to their Adult Education programs at home, these papers written by the participants indicate their reactions to their Indian experience. They are intended for…

The Practice of Educational Marketing in Schools.

ERIC Educational Resources Information Center

James, Chris; Phillips, Peter

1995-01-01

Summarizes a study using a service marketing-mix model (promoting product, place, price, promotion, people, processes, and proof) to document educational marketing practices in 11 public and private British schools. The schools visited evinced a general lack of coherent marketing practice. Administrators had little management training in…

Situational Marketing: Application for Higher Education Institutions.

ERIC Educational Resources Information Center

Taylor, Raymond E.; Reed, Rosetta R.

1995-01-01

Marketing higher education has been criticized for its consumer (interpreted as student) orientation. An alternative concept, situational marketing, considers the student as one of a number of environmental forces on which the marketing mix focuses. Other forces include funding and regulatory agencies, businesses, alumni, faculty, parents, the…

A New Higher Education Marketing Mix: The 7Ps for MBA Marketing

ERIC Educational Resources Information Center

Ivy, Jonathan

2008-01-01

Purpose: The purpose of this paper is to present a new marketing mix based on MBA students' attitudes and opinions towards the marketing initiatives of business schools in South Africa. The post-graduate business education market is, and increasingly, getting more aggressive in their efforts to attract students on to their flagship degree, the…

Suggestions for a Realistic Adult Education Policy.

ERIC Educational Resources Information Center

Coombs, Philip H.

1985-01-01

Five sets of implementation problems of adult education are examined: (1) diffusion of organizational responsibility, (2) lack of an integrated approach, (3) aims and priorities of adult education and the lack of learner motivation, (4) resource requirements, and (5) the imposition by formal education of constraints upon adult education. (RM)

Adult Learning in the Caribbean at the Beginning of a New Century.

ERIC Educational Resources Information Center

Ramsay, Angela

2001-01-01

To encourage male participation in adult learning, especially education aimed at antiviolence, parenting skills, and attitudes toward women, adult educators should use creative marketing strategies. Knowledge of marketing principles should be applied to both program design and promotion. (SK)

Placing Advocacy at the Heart of Adult Education

ERIC Educational Resources Information Center

Taylor, Jackie

2016-01-01

Adult educators know that adults and families change their lives through adult education. Adult education also positively impacts a host of social and economic issues. Yet this fact is largely unknown or misunderstood by the general public. Resources have become increasingly scarce, while at the same time adult educators are asked to do more with…

Profitable Hog Production. An Instructional Unit for Teachers of Adult Vocational Education in Agriculture.

ERIC Educational Resources Information Center

Vincent, Gary; Iverson, Maynard J.

Developed as a guide for teachers in planning and conducting classes in young or adult farmer education, the 10-lesson unit covers the basic areas of hog production; selection, breeding, feeding, managing, and marketing. The format used is designed to assist teachers in utilizing problem-solving and the discussion method of teaching. The appendix…

Marketing and Distributive Education Curriculum Planning Guide.

ERIC Educational Resources Information Center

Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services.

This planning guide in marketing and distributive education is designed to provide the curriculum coordinator and instructor with a basis for planning a comprehensive program in the career field of marketing. Such programs require competencies in sales, sales promotion, buying, transporting, storing, financing, marketing research, and management.…

The Evolution of Marketing in Education.

ERIC Educational Resources Information Center

Knight, Brent

1982-01-01

Looks at the progression of educational institutions through the five stages of Kotler's marketing process. Identifies anticipated changes and three activities critical for meeting the marketing challenge: research to predict consumer habits, attitudes, and needs; material and research development changes; and strict quality control and relevance…

Higher Education Markets and Public Policy.

ERIC Educational Resources Information Center

Dill, David D.

1997-01-01

This paper explores the nature of markets in higher education, the policy mechanisms related to their implementation, and questions regarding their impact. Various forms of market-oriented policy instruments now employed in many countries are reviewed including taxes, subsidies, and regulations. Potential problems limiting the impact of…

Globalization, Adult Education & Training. Impacts & Issues. Global Perspectives on Adult Education and Training Series.

ERIC Educational Resources Information Center

Walters, Shirley, Ed.

An introduction (Maurice Amutabi et al.) begins this 25-chapter book on adult education and training (AET) in a context of globalization. Chapter titles and authors are as follows: "The Impact of Globalization on Adult Education (AE)" (Ove Korsgaard); "In Defense of Civil Society: Canadian AE in Neo-Conservative Times" (Michael…

Adult Education Association of the U.S.A.; Adult Basic Education Study 1965-66.

ERIC Educational Resources Information Center

Firoza, Ahmed, Ed.

The adult basic education (ABE) programs currently conducted by non-governmental organizations in the United States, are reviewed in this document. Attention is focused on the significance of voluntary efforts in adult basic education programs; and strengths and weaknesses, gaps between needs and resources, and limiting factors are identified.…

Developing Pedagogical Competence: Issues and Implications for Marketing Education

ERIC Educational Resources Information Center

Madhavaram, Sreedhar; Laverie, Debra A.

2010-01-01

Competence in pedagogy and research is the sine qua non of marketing educators' careers. However, there is evidence in the literature that marketing academics focus "more on" and "are more competent" in research than teaching. This imbalance, in a majority of instances, can be traced back to doctoral education. Doctoral programs in marketing are…

Using of Marketing Communication for Distance Education Institutions

ERIC Educational Resources Information Center

Yilmaz, R. Ayhan

2005-01-01

Because of increased competition for scarce resources, marketing has become an important activity of many nonprofit organizations. Higher education institutions, as one of these nonprofit organizations, provide us with excellent examples of this trend (Hayes, 1991). The marketing of higher education has received a tremendous amount of emphasis and…

Participation in Public School Adult Education.

ERIC Educational Resources Information Center

Colorado State Dept. of Education, Denver.

A report is presented of the total number of classes, class hours, and students in adult education programs conducted by Colorado public schools during the 1967-68 fiscal year. Adult basic education, high school completion, arts and crafts, commercial and business education, homemaking and family life education, hobbies, trade and industrial…

Adult Education between Cultures. Encounters and Identities in European Adult Education since 1890. Leeds Studies in Continuing Education. Cross-Cultural Studies in the Education of Adults, Number 2.

ERIC Educational Resources Information Center

Hake, Barry J., Ed.; Marriott, Stuart, Ed.

This book contains the following papers from a European research seminar examining the history and theory of cross-cultural communication in adult education: "Introduction: Encounters and Identities in European Adult Education since 1890" (Barry J. Hake, Stuart Marriott); "The University Extension Movement (1892-1914) in Ghent,…

Applying Foreign Entry Market Strategies to UK Higher Education Transnational Education Models

ERIC Educational Resources Information Center

Lindsay, Victoria; Antoniou, Christos

2016-01-01

We take a multidisciplinary approach mapping the models used by UK higher education (HE) institutions against established international business foreign market entry strategies. We review the conditions in host markets that facilitate market entry and consider how these will determine foreign market entry strategy. We specifically consider four…

Marketing public health through older adult volunteering: Experience Corps as a social marketing intervention.

PubMed

Tan, Erwin J; Tanner, Elizabeth K; Seeman, Teresa E; Xue, Qian-Li; Rebok, George W; Frick, Kevin D; Carlson, Michelle C; Wang, Tao; Piferi, Rachel L; McGill, Sylvia; Whitfield, Keith E; Fried, Linda P

2010-04-01

We present a social marketing conceptual framework for Experience Corps Baltimore City (EC) in which the desired health outcome is not the promoted product or behavior. We also demonstrate the feasibility of a social marketing-based recruitment campaign for the first year of the Baltimore Experience Corps Trial (BECT), a randomized, controlled trial of the health benefits of EC participation for older adults. We recruited older adults from the Baltimore, MD, area. Participants randomized to the intervention were placed in public schools in volunteer roles designed to increase healthy behaviors. We examined the effectiveness of a recruitment message that appealed to generativity (i.e., to make a difference for the next generation), rather than potential health benefits. Among the 155 participants recruited in the first year of the BECT, the average age was 69 years; 87% were women and 85% were African American. Participants reported primarily generative motives as their reason for interest in the BECT. Public health interventions embedded in civic engagement have the potential to engage older adults who might not respond to a direct appeal to improve their health.

A Framework for Curriculum Development in Marketing Education.

ERIC Educational Resources Information Center

Everett, Donna R.

This book is designed to show marketing education teachers how Missouri's Show-Me Knowledge and Performance Standards can be reflected in the Marketing Education Framework. It is organized to present each of the nine competency strands (instructional units) by learner outcome and competencies. The instructional units are as follows: communications…

ADULT EDUCATION IN NEPAL.

ERIC Educational Resources Information Center

HELY, ARNOLD S.M.

IN THIS REPORT ON ADULT EDUCATION IN NEPAL, THE GEOGRAPHIC, ETHNIC, ECONOMIC, EDUCATIONAL, AND POLITICAL FACTORS AFFECTING SOCIAL, EDUCATIONAL, AND ECONOMIC DEVELOPMENT ARE DISCUSSED. THE EXTENT OF PROGRESS IN NATIONAL EDUCATION (INCLUDING LITERACY CAMPAIGNS) SINCE 1951 PROVIDES BACKGROUND FOR A DESCRIPTION OF THE ADMINISTRATIVE ORGANIZATION AND…

Making a Difference: Innovations in Adult Education.

ERIC Educational Resources Information Center

Mauch, Werner, Ed.; Papen, Uta, Ed.

This book highlights examples of innovative educational practices in the field of organized adult learning. Fifteen chapters present outcomes of collective research in the Innovations in Nonformal and Adult Education (INNAE) project. "Common Learning--Collective Research: Innovating Adult Education" (Werner Mauch, Uta Papen) describes the…

The Adult Basic Education Program: A Technological Approach to Adult Literacy Education.

ERIC Educational Resources Information Center

Johnston, Cynthia Wilson

A description is provided of the development and outcomes of Central Piedmont Community College's (CPCC's) Adult Basic Literacy Education (ABLE) Project, a campaign designed to use educational technology, volunteer training, and neighborhood centers to provide literacy education. First, background information is presented on CPCC's involvement in…

Globalisation, transnational policies and adult education

NASA Astrophysics Data System (ADS)

Milana, Marcella

2012-12-01

Globalisation, transnational policies and adult education - This paper examines policy documents produced by the United Nations Educational, Scientific and Cultural Organization (UNESCO) and the European Union (EU) in the field of adult education and learning. Both these entities address adult education as an explicit object of policy. This paper investigates how globalisation processes are constructed as policy problems when these transnational political agents propose adult education as a response. The author's main argument is that while UNESCO presents the provision of adult education as a means for governments worldwide to overcome disadvantages experienced by their own citizenry, the EU institutionalises learning experiences as a means for governments to sustain regional economic growth and political expansion. After reviewing the literature on globalisation to elucidate the theories that inform current understanding of contemporary economic, political, cultural and ecological changes as political problems, she presents the conceptual and methodological framework of her analysis. The author then examines the active role played by UNESCO and the EU in promoting adult education as a policy objective at transnational level, and unpacks the specific problem "representations" that are substantiated by these organisations. She argues that UNESCO and EU processes assign specific values and meanings to globalisation, and that these reflect a limited understanding of the complexity of globalisation. Finally, she considers two of the effects produced by these problem representations.

Education, Labor Markets and the Retreat from Marriage

ERIC Educational Resources Information Center

Harknett, Kristen; Kuperberg, Arielle

2011-01-01

Using data from the Fragile Families and Child Wellbeing study and the Current Population Survey, we find that labor market conditions play a large role in explaining the positive relationship between educational attainment and marriage. Our results suggest that if low-educated parents enjoyed the same, stronger labor market conditions as their…

Education and marketing: a new link to productivity.

PubMed

McVeety, K M

1993-01-01

Now is the time for hospital educators to become business-oriented. A marketing mindset must be developed to target not only health care professionals, but also the community at large (Johnson, 1991). This article offers an innovative approach for educators to align their departmental functions with the hospital's mission of providing high-quality health care services. This task is accomplished by utilizing the education department as a marketing tool for the hospital.

Adult ESL Education in the US

ERIC Educational Resources Information Center

Eyring, Janet L.

2014-01-01

This article discusses the state of the art in the field of "adult ESL" in the US. It identifies the size, characteristics, and settings of adult education and discusses relevant professional standards, assessment procedures, and teacher preparation. Three approaches to noncredit adult ESL education will be presented (Functional…

A Source Book on Adult Education.

ERIC Educational Resources Information Center

Shah, S. Y., Ed.

Intended for policy planners, administrators, and scholars, this document contains summaries and excerpts of official government of India documents published since 1939 on adult education. The document is in three parts. The first part contains government documents that deal exclusively with adult education. Their subjects include adult education…

Tobacco marketing receptivity and other tobacco product use among young adult bar patrons

PubMed Central

Thrul, Johannes; Lisha, Nadra E.; Ling, Pamela M.

2016-01-01

Purpose Use of other tobacco products (smokeless tobacco, hookah, cigarillo, e-cigarettes) is increasing, particularly among young adults, and there are few regulations on marketing for these products. We examined the associations between tobacco marketing receptivity and other tobacco product (OTP) use among young adult bar patrons (aged 18-26 years). Methods Time-location sampling was used to collect cross-sectional surveys from 7,540 young adult bar patrons from January 2012 through March of 2014. Multivariable logistic regression analyses in 2015 examined if tobacco marketing receptivity was associated (1) with current (past 30 day) OTP use controlling for demographic factors, and (2) with dual/poly use among current cigarette smokers (n=3,045), controlling for demographics and nicotine dependence. Results Among the entire sample of young adult bar patrons (Mage=23.7, SD=1.8; 48.1% female), marketing receptivity was consistently associated with current use of all OTP including smokeless tobacco (adjusted odds ratio [AOR]= 2.49, 95% confidence interval [CI] 1.90-3.27, p<.001), hookah (AOR=1.97, 95% CI 1.58-2.43, p<.001), cigarillos/cigars (AOR=3.00, 95% CI 2.21-4.08, p<.001), electronic cigarettes (AOR=2.43, 95% CI 1.93-3.04, p<.001), and multiple tobacco products (AOR=2.93, 95% CI 2.45-3.51, p<.001). Among current smokers, marketing receptivity was significantly associated with use of smokeless tobacco (AOR=1.44, 95% CI 1.05-1.98, p<.05), cigarillos/cigars (AOR=1.81, 95% CI 1.22-2.70, p<.01), and multiple tobacco products (AOR=1.58, 95% CI 1.27-1.97, p<.001). Conclusions OTP use is common among young adult bar patrons and it is associated with tobacco marketing receptivity. Efforts to limit tobacco marketing should address OTP in addition to cigarettes. PMID:27707516

38 CFR 21.142 - Adult basic education.

Code of Federal Regulations, 2011 CFR

2011-07-01

... 38 Pensions, Bonuses, and Veterans' Relief 2 2011-07-01 2011-07-01 false Adult basic education. 21...) VOCATIONAL REHABILITATION AND EDUCATION Vocational Rehabilitation and Employment Under 38 U.S.C. Chapter 31 Special Rehabilitation Services § 21.142 Adult basic education. (a) Definition. The term adult basic...

38 CFR 21.142 - Adult basic education.

Code of Federal Regulations, 2013 CFR

2013-07-01

... 38 Pensions, Bonuses, and Veterans' Relief 2 2013-07-01 2013-07-01 false Adult basic education. 21...) VOCATIONAL REHABILITATION AND EDUCATION Vocational Rehabilitation and Employment Under 38 U.S.C. Chapter 31 Special Rehabilitation Services § 21.142 Adult basic education. (a) Definition. The term adult basic...

38 CFR 21.142 - Adult basic education.

Code of Federal Regulations, 2012 CFR

2012-07-01

... 38 Pensions, Bonuses, and Veterans' Relief 2 2012-07-01 2012-07-01 false Adult basic education. 21...) VOCATIONAL REHABILITATION AND EDUCATION Vocational Rehabilitation and Employment Under 38 U.S.C. Chapter 31 Special Rehabilitation Services § 21.142 Adult basic education. (a) Definition. The term adult basic...

38 CFR 21.142 - Adult basic education.

Code of Federal Regulations, 2014 CFR

2014-07-01

... 38 Pensions, Bonuses, and Veterans' Relief 2 2014-07-01 2014-07-01 false Adult basic education. 21...) VOCATIONAL REHABILITATION AND EDUCATION Vocational Rehabilitation and Employment Under 38 U.S.C. Chapter 31 Special Rehabilitation Services § 21.142 Adult basic education. (a) Definition. The term adult basic...

38 CFR 21.142 - Adult basic education.

Code of Federal Regulations, 2010 CFR

2010-07-01

... 38 Pensions, Bonuses, and Veterans' Relief 2 2010-07-01 2010-07-01 false Adult basic education. 21...) VOCATIONAL REHABILITATION AND EDUCATION Vocational Rehabilitation and Employment Under 38 U.S.C. Chapter 31 Special Rehabilitation Services § 21.142 Adult basic education. (a) Definition. The term adult basic...

Tech Prep Model for Marketing Education.

ERIC Educational Resources Information Center

Ruhland, Sheila K.; King, Binky M.

A project was conducted to develop two tech prep models for marketing education (ME) in Missouri to provide a sequence of courses for skill-enhanced and time-shortened programs. First, labor market trends, employment growth projections, and business and industry labor needs in Missouri were researched and analyzed. The analysis results were used…

Adult Education and Vocational Education: Implications for Research on Distance Delivery.

ERIC Educational Resources Information Center

McClelland, Jerry; Saeed, Fouzia

The literature on adult, vocational, and distance education was reviewed to identify areas needing research in order to guide decisions on the use of distance delivery in adult vocational education in Minnesota. Literature on participation in and barriers to participation in adult education was reviewed as was literature on the clientele served by…

Direct Response Marketing. Educational Approaches for an Emerging Discipline.

ERIC Educational Resources Information Center

Grossman, Robert J.

1982-01-01

Examines factors leading to the growth in direct response marketing; elements that differentiate direct response marketing from marketing as a whole; and workshops designed for educators to develop curriculum in direct response marketing. (CT)

Market Distortion and the Tuition Pricing Mechanism of Higher Education in China

ERIC Educational Resources Information Center

Huang, Wei; Wu, Haiquan

2008-01-01

Higher education in the market economy is inevitable affected by the higher education market. The tuition of higher education in china had become the personal price performance of higher education in certain degrees and exerts some certain functions of price mechanism. Because the higher education market distortion that tuition pricing cannot…

Educational Guidance for Adults. Identifying Competences.

ERIC Educational Resources Information Center

Oakeshott, Martin

A brief study conducted for the Further Education Unit, Great Britain, defined the competencies associated with educational guidance for adults. The objective was to develop a qualification for educational guidance workers with adults. The project provided an example of applying a competence model to a "higher level" interpersonal field…

From Ideology to Development. Adult Education in Russia.

ERIC Educational Resources Information Center

Vershlovsky, S. G.

2001-01-01

Outlines new developments in Russian adult education: adult vocational education, education for women and people with disabilities, family education, education for the third age, and ethnic education. (SK)

Education et Formation des Adultes en France. (Adult Education in France.)

ERIC Educational Resources Information Center

National Inst. for Adult Education, Nancy (France).

This report on a national seminar attended by over 100 French adult educators from universities, industry, government agencies, and voluntary agencies is divided into three parts. Part I summarizes conclusions and recommendations made by nine commissions on conditions (including needs and objectives, obstacles to continuing education, educational…

Opinions of School Superintendents on Adult Education.

ERIC Educational Resources Information Center

National Education Association, Washington, DC. Research Div.

A survey was made (1) to obtain the op"nions of school superintendents as to the responsibility for adult education, purposes of public school adult education, issues in administration, the importance of various fields of instruction, and suitable means of financing and (2) to learn which school systems have adult education programs. Responses…

Transitioning Adults to College: Adult Basic Education Program Models. NCSALL Occasional Paper

ERIC Educational Resources Information Center

Zafft, Cynthia; Kallenbach, Silja; Spohn, Jessica

2006-01-01

While the majority of adults who take the General Educational Development (GED) test do so in order to continue their education, few go on to enter postsecondary education. Yet, these same adults stand to make substantial economic and personal gains when they use their adult secondary credential to move from the ranks of high school dropout to…

Calling the Tune. Market Responsive Vocational Education: A Discussion Paper.

ERIC Educational Resources Information Center

Lundberg, David

An analysis of Australia's vocational education market reveals that the Technical and Further Education (TAFE) system is still the dominant provider of postcompulsory off-the-job vocational education and training in Australia. In the education and training (E&T) services market, TAFE is in competition with other public and private schools,…

Texas Adult Education: Soaring Into the 21st Century. An Adult Education Administrator's Guide for Continuous Improvement and Evaluation.

ERIC Educational Resources Information Center

Gall, Dan; Payne, Emily Miller; Burger, Phil; Curtis, Evelyn; Douglas, James; Kean, Nona; Parker, Ursula; Perez, Juan; Rosenberg, Sheila; Saucedo-Schwarz, Myrna; Franklin, Effie; Reed, Joseph

This guide is designed as an aid for the adult education administrator in the pursuit of continuous excellence and quality improvement in adult education programs in Texas. The Acknowledgments section provides an introduction, background, history, and overview of the adult education National Reporting System (NRS); overview of the NRS measures and…

45 CFR 605.38 - Preschool and adult education.

Code of Federal Regulations, 2011 CFR

2011-10-01

... 45 Public Welfare 3 2011-10-01 2011-10-01 false Preschool and adult education. 605.38 Section 605... Preschool, Elementary, and Secondary Education § 605.38 Preschool and adult education. A recipient to which this subpart applies that provides preschool education or day care or adult education may not, on the...

45 CFR 605.38 - Preschool and adult education.

Code of Federal Regulations, 2013 CFR

2013-10-01

... 45 Public Welfare 3 2013-10-01 2013-10-01 false Preschool and adult education. 605.38 Section 605... Preschool, Elementary, and Secondary Education § 605.38 Preschool and adult education. A recipient to which this subpart applies that provides preschool education or day care or adult education may not, on the...

45 CFR 605.38 - Preschool and adult education.

Code of Federal Regulations, 2010 CFR

2010-10-01

... 45 Public Welfare 3 2010-10-01 2010-10-01 false Preschool and adult education. 605.38 Section 605... Preschool, Elementary, and Secondary Education § 605.38 Preschool and adult education. A recipient to which this subpart applies that provides preschool education or day care or adult education may not, on the...

Urbanisation and Adult Education

ERIC Educational Resources Information Center

Nayar, D. P.

1974-01-01

Problems raised by urbanization are many. Those whose solution can be assisted through adult education are in economics; health, nutrition, and family planning; citizenship training; recreation; and education and culture. (AG)

Vocational and Adult Education: Major Regulation Issues.

ERIC Educational Resources Information Center

Worthington, Robert M.

Federal regulations for the Adult Education Act and the Carl D. Perkins Vocational Education Act were revised in 1985. The following are the major changes to the Adult Education Act regulations: (1) the definition of "adult" was changed to permit services to persons under the age of 16 in some cases; (2) the definition of…

Adult Education in Asia. Courier No. 38.

ERIC Educational Resources Information Center

ASPBAE Courier, 1986

1986-01-01

This journal issue contains a series of papers concerned with exploring the role that adult education can play in developing communities. The first paper, "Major Challenges and Prospect of Adult Education for the Year 2000" (T. M. Sakya), provides an overview of adult education in Asia and the Pacific, emphasizing the vastness of the…

Education and Labour Market Transitions in Young Adulthood. Culture, Tourism and the Centre for Education Statistics. Research Paper. Catalogue no. 81-595-M No. 075

ERIC Educational Resources Information Center

Shaienks, Danielle; Gluszynski, Tomasz

2009-01-01

Young adulthood is filled with major life events and pursuing higher education is one of the most common transitions. It is also the time when many young adults enter the labour market, move out of their parents' household and begin family formation. These significant events affect each other and impact the rest of their lives. Given the…

Has Higher Education Been Using the Wrong Marketing Approach?

ERIC Educational Resources Information Center

Brooks, Larry R.; Hammons, James O.

1993-01-01

It is argued that higher education should be marketing according to principles for marketing services not products. Unique features of services, implications for marketing, and application of service marketing principles to college and university recruitment are explained. Research on seven successfully marketed colleges and universities and…

Adult Education in India & Abroad.

ERIC Educational Resources Information Center

Roy, Nikhil Ranjan

A survey is made of various aspects of adult education in India since 1947, together with comparative accounts of the origin, development, and notable features of adult education in Denmark, Great Britain, the Soviet Union, and the United States. Needs and objectives in India, largely in the eradication of illiteracy, are set forth, and pertinent…

45 CFR 84.38 - Preschool and adult education.

Code of Federal Regulations, 2011 CFR

2011-10-01

... 45 Public Welfare 1 2011-10-01 2011-10-01 false Preschool and adult education. 84.38 Section 84.38..., and Secondary Education § 84.38 Preschool and adult education. A recipient to which this subpart applies that provides preschool education or day care or adult education may not, on the basis of handicap...

45 CFR 84.38 - Preschool and adult education.

Code of Federal Regulations, 2014 CFR

2014-10-01

... 45 Public Welfare 1 2014-10-01 2014-10-01 false Preschool and adult education. 84.38 Section 84.38..., and Secondary Education § 84.38 Preschool and adult education. A recipient to which this subpart applies that provides preschool education or day care or adult education may not, on the basis of handicap...

45 CFR 84.38 - Preschool and adult education.

Code of Federal Regulations, 2012 CFR

2012-10-01

... 45 Public Welfare 1 2012-10-01 2012-10-01 false Preschool and adult education. 84.38 Section 84.38..., and Secondary Education § 84.38 Preschool and adult education. A recipient to which this subpart applies that provides preschool education or day care or adult education may not, on the basis of handicap...

45 CFR 84.38 - Preschool and adult education.

Code of Federal Regulations, 2013 CFR

2013-10-01

... 45 Public Welfare 1 2013-10-01 2013-10-01 false Preschool and adult education. 84.38 Section 84.38..., and Secondary Education § 84.38 Preschool and adult education. A recipient to which this subpart applies that provides preschool education or day care or adult education may not, on the basis of handicap...

45 CFR 84.38 - Preschool and adult education.

Code of Federal Regulations, 2010 CFR

2010-10-01

... 45 Public Welfare 1 2010-10-01 2010-10-01 false Preschool and adult education. 84.38 Section 84.38..., and Secondary Education § 84.38 Preschool and adult education. A recipient to which this subpart applies that provides preschool education or day care or adult education may not, on the basis of handicap...

Digest of Adult Education Statistics--1998.

ERIC Educational Resources Information Center

Elliott, Barbara G.

Information on literacy programs for adults in the United States was compiled from the annual statistical performance reports states submit to the U.S. Department of Education at the end of each program year (PY). Nearly 27 percent of adults had not completed a high school diploma or equivalent. In PY 1991, the nation's adult education (AE)…

Readers in Adult Basic Education.

PubMed

Barnes, Adrienne E; Kim, Young-Suk; Tighe, Elizabeth L; Vorstius, Christian

The present study explored the reading skills of a sample of 48 adults enrolled in a basic education program in northern Florida, United States. Previous research has reported on reading component skills for students in adult education settings, but little is known about eye movement patterns or their relation to reading skills for this population. In this study, reading component skills including decoding, language comprehension, and reading fluency are reported, as are eye movement variables for connected-text oral reading. Eye movement comparisons between individuals with higher and lower oral reading fluency revealed within- and between-subject effects for word frequency and word length as well as group and word frequency interactions. Bivariate correlations indicated strong relations between component skills of reading, eye movement measures, and both the Test of Adult Basic Education ( Reading subtest) and the Woodcock-Johnson III Diagnostic Reading Battery Passage Comprehension assessments. Regression analyses revealed the utility of decoding, language comprehension, and lexical activation time for predicting achievement on both the Woodcock Johnson III Passage Comprehension and the Test of Adult Basic Education Reading Comprehension.

Adult Continuing Education and the Federal Advisory Committees.

ERIC Educational Resources Information Center

Rivera, William M.; DeSanctis, Vincent

1981-01-01

The lay citizen Federal Advisory Committees (FACs) appear to be playing a recognized role in federal policy advisement, fulfilling one of the tenets of adult education: citizen participation. The 21 education FACs, particularly the 11 adult-education related ones, deserve the attention of adult educators. (SK)

Jean-Jacques Rousseau's views on adult education

NASA Astrophysics Data System (ADS)

Dame, Frederick William

1996-01-01

Although Rousseau describes in Émile only his scheme for childhood education, he presents us in this work with some direct statements which can be applied to explain more fully the nature of adult education. The author surveys Rousseau's ideas on the role of the general will in adult educational philosophy, subject matter, methodology and negative education, as well as the relationships between the family, student, teacher, community and the state. He concludes that the modern Rousseau would not limit education to males and would recognize that the four Rousseauian periods of educational development — infancy, childhood, youngster, adolescence — is followed by a fifth: adulthood. Adult education is the logical continuation of the four previous phases. Throughout each phase education must permit intellectual and moral growth and always allow for creativity and diversity. Only then can adults become positive contributors to their society.

The Politics of Adult Education

ERIC Educational Resources Information Center

Ellison, Art

2016-01-01

Art Ellison is longtime advocate for adult education, having managed numerous advocacy campaigns over the past forty years on the state and national levels. Prior to his employment in 1980 as the NH State Director of Adult Education he worked for many years as a high school teacher and as a community organizer. In this article, Ellison offers some…

Assessing Baccalaureate Advertising Education Outcome Utilizing Marketing Education Curriculum Development Strategies.

ERIC Educational Resources Information Center

Ganahl, Dennis J.; Ganahl, Richard J., III

The purpose of this paper is to compare and contrast the mission and scope of professional/baccalaureate advertising education with Marketing Education curriculum and instruction strategies to enhance advertising students' outcome. Sixty-five colleges and universities with advertising education departments, sequences, or areas of emphasis…

Power and Authority in Adult Education

ERIC Educational Resources Information Center

Alsobaie, Mohammed Fahad

2015-01-01

This paper covers power and authority in adult education, focusing on the modern definitions of power and authority in the educational context, then moving into past precedents of the use of power and authority of classrooms. Finally, the optimal types of power and authority to apply to adult education are examined. Power defines a relationship…

Adolescent health and adult labor market outcomes.

PubMed

Lundborg, Petter; Nilsson, Anton; Rooth, Dan-Olof

2014-09-01

Whereas a large literature has shown the importance of early life health for adult socioeconomic outcomes, there is little evidence on the importance of adolescent health. We contribute to the literature by studying the impact of adolescent health status on adult labor market outcomes using a unique and large-scale dataset covering almost the entire population of Swedish males. We show that most types of major conditions have long-run effects on future outcomes, and that the strongest effects result from mental conditions. Including sibling fixed effects or twin pair fixed effects reduces the magnitudes of the estimates, but they remain substantial. Copyright © 2014 Elsevier B.V. All rights reserved.

Marketing Your Programs Grassroots Style.

ERIC Educational Resources Information Center

Florida State Dept. of Education, Tallahassee. Div. of Applied Tech. and Adult Education.

This resource packet, which was developed for use at a training workshop for Florida vocational, adult, and community educators, contains information and materials designed to assist educators in marketing their programs at the "grassroots" level. Presented in the first three sections are differences between public relations (PR) and…

Evolution and Influence of Military Adult Education

ERIC Educational Resources Information Center

Persyn, John M.; Polson, Cheryl J.

2012-01-01

Military education programs encompass almost every adult education component from basic skills training through graduate-level higher education. As the country's largest employer, the U.S. Department of Defense (DoD) is also the largest provider of adult education, offering training and education for a workforce of more than 3.2 million members…

Time well spent: the duration of foster care and early adult labor market, educational, and health outcomes.

PubMed

Fallesen, Peter

2013-12-01

Individuals who spent time in foster care as children fare on average worse than non-placed peers in early adult life. Recent research on the effect of foster care placement on early adult life outcomes provides mixed evidence. Some studies suggest negative effects of foster care placement on early adult outcomes, others find null effects. This study shows that differences in the average duration of foster care stays explain parts of these discordant findings and then test how foster care duration shapes later life outcomes using administrative data on 7220 children. The children experienced different average durations of foster care because of differences in exposure to a reform. Later born cohorts spent on average 3 months longer in foster care than earlier born cohorts. Isolating exogenous variation in duration of foster care, the study finds positive effects of increased duration of foster care on income and labor market participation. Copyright © 2013 The Foundation for Professionals in Services for Adolescents. Published by Elsevier Ltd. All rights reserved.

Exposure to digital marketing enhances young adults' interest in energy drinks: An exploratory investigation.

PubMed

Buchanan, Limin; Kelly, Bridget; Yeatman, Heather

2017-01-01

Young adults experience faster weight gain and consume more unhealthy food than any other age groups. The impact of online food marketing on "digital native" young adults is unclear. This study examined the effects of online marketing on young adults' consumption behaviours, using energy drinks as a case example. The elaboration likelihood model of persuasion was used as the theoretical basis. A pre-test post-test experimental research design was adopted using mixed-methods. Participants (aged 18-24) were randomly assigned to control or experimental groups (N = 30 each). Experimental group participants' attitudes towards and intended purchase and consumption of energy drinks were examined via surveys and semi-structured interviews after their exposure to two popular energy drink brands' websites and social media sites (exposure time 8 minutes). Exposure to digital marketing contents of energy drinks improved the experimental group participants' attitudes towards and purchase and consumption intention of energy drinks. This study indicates the influential power of unhealthy online marketing on cognitively mature young adults. This study draws public health attentions to young adults, who to date have been less of a focus of researchers but are influenced by online food advertising.

The Labor Market and Education in Mexico.

ERIC Educational Resources Information Center

Hernandez Medina, Alberto

1979-01-01

Problems in employment and education in Mexico will remain in spite of the rapid economic growth expected from the expanding petroleum industry. The structural problems of the job market and education are analyzed with particular reference to higher education. Commentary by Michael Olivas accompanies this article. (JMF)

Qualification Paths of Adult Educators in Sweden and Denmark

ERIC Educational Resources Information Center

Andersson, Per; Kopsen, Susanne; Larson, Anne; Milana, Marcella

2013-01-01

The qualification of adult educators is a central aspect of the quality of adult education. However, within current policy discourses and adult education research on the professional development of prospective adult educators, little attention is paid to teacher qualification when compared to other fields of education and training. In this study,…

Returns on vocational education over the life cycle: Between immediate labour market preparation and lifelong employability

NASA Astrophysics Data System (ADS)

Lavrijsen, Jeroen; Nicaise, Ides

2017-04-01

An important issue in the design of secondary-level education is the balance between conveying general and occupation-specific (vocational) skills. On the one hand, vocationally oriented programmes, providing occupation-specific skills with immediate labour market relevance, have repeatedly been shown to secure safe pathways into employment. On the other hand, these programmes tend to put less emphasis on developing general knowledge, skills and competencies, including numeracy and literacy, which are foundational to lifelong learning. Hence, when the needs of the labour market change, employees who opted for a vocational track when they were at secondary school risk being less flexible in adapting to such changes later in their career. The authors of this article examine whether this results in a trade-off between short-term gains and long-term losses by considering differences in the labour market careers of vocationally and generally educated respondents in the 2012 Programme for the International Assessment of Adult Competencies (PIAAC). Their results suggest that early labour market benefits of vocational specialisation decrease over time; the authors relate this to its lower ability to equip secondary school students - future employees - with skills for lifelong learning.

Marketing: A Key Ingredient for Educational Fundraising Success.

ERIC Educational Resources Information Center

Smith, Laurence N.

1993-01-01

Marketing provides student affairs professionals with some of the most effective strategies, techniques, and actions for success. This chapter, written for professionals without a marketing background, provides a design for the development and implementation of a strategic marketing plan for student affairs educational fundraising efforts.…

Employing a youth-led adult-guided framework: "Why Drive High?" social marketing campaign.

PubMed

Marko, Terry-Lynne; Watt, Tyler

2011-01-01

The "Drugged Driving Kills project: Why Drive High?" social marketing campaign was developed and implemented by youth leaders and adult facilitators from public and community health to increase youth awareness of the adverse effects of marijuana on driving. The youth-led adult-guided project was founded on the Holden's youth empowerment conceptual model. This article reports on the results of the focus group evaluation, conducted to determine to what extent the tailored youth-led adult-guided framework for the "Why Drive High?" social marketing campaign provided an environment for youth leadership development.

Beyond 2000: Future Directions for Adult Education.

ERIC Educational Resources Information Center

Sticht, Thomas G.

This paper provides adult educators with information they can use to produce perspectives for the future of adult education (AE). Part 1 provides a perspective on the past and present of AE that falls under the aegis of the Federal Adult Education Act of 1966 and subsequent amendments. It paints a picture of AE from the mid-1960s to the present…

Preserving the Voices of Adult Educators

ERIC Educational Resources Information Center

Bogner, Len A.; King, Brett P.

2017-01-01

The Adult Education Interview Series (AEIS) started at the University of Central Oklahoma (UCO) and was inspired by the use of TED talks and other similar videos in online and distance education courses. It is a collaboration between the Adult Education and Safety Science Department and the Center for eLearning and Connected Environments at UCO.…

Legal and definitional issues affecting the identification and education of adults with specific learning disabilities in adult education programs.

PubMed

Taymans, Juliana M

2012-01-01

Although the exact prevalence is not determined, a noticeable subset of individuals who enroll in adult education and training programs have either diagnosed or undiagnosed specific learning disabilities (SLD). Understanding SLD is important basic information for adult educators to inform program policies as well as determine effective instructional practices. This article discusses the development of definitions of SLD and current agreement on the nature of SLD relevant to working with adults. It concludes with implications for adult education programs.

Criteria for Evaluating Instruction in Adult Education.

ERIC Educational Resources Information Center

Los Angeles City Schools, CA.

In this guide to the evaluation of instructionin adult education, the stated purpose is to aid adult school administrators in making purposeful classroom visitations in ongoing programs to improve instruction. The subject areas treated are academic subjects, business education, citizenship education, distributive education, fine arts, music,…

Two Paradoxes of the "Seller's Market" of Chinese Higher Education

ERIC Educational Resources Information Center

Huang, J.

2005-01-01

In recent years, two "paradoxes" have emerged in the "seller's market" of Chinese higher education. One is a strong demand for buying educational services and a weak demand for consumption; a second is the coexistence of an entry to the seller's market and an exit point from the buyer's market. These two "paradoxes"…

Using Adult Learning Principles in Adult Basic and Literacy Education. Practice Application Brief.

ERIC Educational Resources Information Center

Imel, Susan

Adult basic and literacy education (ABLE) is a complex undertaking that serves diverse learners with a variety of needs. Although no definitive list of adult education principles exists in the literature, the following principles have been identified in multiple sources devoted to principles of effective adult education: involve learners in…

Tracking Young Adults' Attitudes Toward Tobacco Marketing Using Ecological Momentary Assessment (EMA).

PubMed

Roberts, Megan E; Lu, Bo; Browning, Christopher R; Ferketich, Amy K

2017-07-29

Decades of research demonstrate the pernicious effects of targeted cigarette marketing on young people. Now, with tobacco marketing shifting toward greater incorporation of alternative products, it is critical to identify current attitudes toward the new landscape of tobacco advertisements. The purpose of this study was to understand the present landscape of tobacco marketing to which young adults are exposed, and to assess how they respond to it. During 2015-2016, we used ecological momentary assessment (EMA), in which 44 young adults (aged 18-28) carried smartphones equipped with a survey app. Seventy-seven percent were ever-users of tobacco and 29.5% were intermittent users of tobacco (someday users of cigarettes and/or those who used another tobacco product >5 times within the past year). For ten days, participants were prompted at three random times/day to complete a brief survey about their exposures and responses to tobacco-related advertising. Analyses used t-test and multilevel modeling. Intermittent users reported greater exposure than non-intermittent users to tobacco advertising. Further, both intermittent and ever-users reported more positive attitudes toward the tobacco advertising. Of the tobacco advertisements reported, 22% were for products unregulated by the FDA at the time of data collection. Conclusions/Importance: These findings indicate that young adults, and especially young adults who use tobacco, are exposed to a fair amount of tobacco advertising on a weekly basis. As the tobacco users in our sample were largely experimental and occasional users, these marketing exposures could put young adults at risk for progression toward regular use.

Advanced Marketing. Marketing Education Teacher's Resource Guide. Expected Student Learning Outcomes and Cross-Referenced Instructional Materials by Competencies.

ERIC Educational Resources Information Center

Smith, Clifton L.

This guide, developed by a project to revise the minimum core competencies for the advanced marketing course in secondary marketing education in Missouri, contains four sections. The first section explains competency-based marketing education, including its mission, nature, curriculum, and the fundamentals of competency-based instruction. The…

Africa Adult Education. Chronologies in Commonwealth Countries.

ERIC Educational Resources Information Center

Draper, James A., Ed.

In this document, leading educators from 12 African Commonwealth countries trace the development of adult education in Africa and show how providers of adult education outside the formal education system (including government and nongovernment organizations, trade unions, women's groups, and religious organizations) have met the needs of their…

Privatization or Marketization: Educational Development in Post-Mao China.

ERIC Educational Resources Information Center

Mok, Ka Ho

1999-01-01

Examines how the flourishing market economy and the policy of decentralization have affected the development of China's higher education, specifically the movement away from relying solely on public schools. Rather, private and minban educational institutions are becoming more popular in the new socialist market system. Concludes with a discussion…

Expanding Marketing Principles for the Sale of Higher Education

ERIC Educational Resources Information Center

Rudd, Denis; Mills, Richard

2008-01-01

This paper will develop and explain a conceptual framework for the use of business industry marketing techniques within the higher educational spectrum. This framework will demonstrate how sound marketing management can help higher education increase its effectiveness and improve student interest, as well as encourage the development of managerial…

Educational Systems and the Trade-Off between Labor Market Allocation and Equality of Educational Opportunity

ERIC Educational Resources Information Center

Bol, Thijs; van de Werfhorst, Herman G.

2013-01-01

Educational systems with a high level of tracking and vocational orientation have been shown to improve the allocation of school-leavers in the labor market. However, tracked educational systems are also known to increase inequality of educational opportunity. This presumed trade-off between equality and labor market preparation is clearly rooted…

Tobacco Marketing Receptivity and Other Tobacco Product Use Among Young Adult Bar Patrons.

PubMed

Thrul, Johannes; Lisha, Nadra E; Ling, Pamela M

2016-12-01

Use of other tobacco products (smokeless tobacco, hookah, cigarillo, and e-cigarettes) is increasing, particularly among young adults, and there are few regulations on marketing for these products. We examined the associations between tobacco marketing receptivity and other tobacco product (OTP) use among young adult bar patrons (aged 18-26 years). Time-location sampling was used to collect cross-sectional surveys from 7,540 young adult bar patrons from January 2012 through March of 2014. Multivariable logistic regression analyses in 2015 examined if tobacco marketing receptivity was associated (1) with current (past 30 day) OTP use controlling for demographic factors and (2) with dual/poly use among current cigarette smokers (n = 3,045), controlling for demographics and nicotine dependence. Among the entire sample of young adult bar patrons (Mean age  = 23.7, standard deviation = 1.8; 48.1% female), marketing receptivity was consistently associated with current use of all OTP including smokeless tobacco (adjusted odds ratio [AOR]= 2.56, 95% confidence interval [CI] 2.08-3.16, p < .001), hookah (AOR = 1.97, 95% CI 1.58-2.43, p < .001), cigarillos (AOR = 3.00, 95% CI 2.21-4.08, p < .001), electronic cigarettes (AOR = 2.43, 95% CI 1.93-3.04, p < .001), and multiple tobacco products (AOR = 2.93, 95% CI 2.45-3.51, p < .001). Among current smokers, marketing receptivity was significantly associated with use of smokeless tobacco (AOR = 1.63, 95% CI 1.22-2.18, p < .01), cigarillos (AOR = 1.81, 95% CI 1.22-2.70, p < .01), and multiple tobacco products (AOR = 1.58, 95% CI 1.27-1.97, p < .001). OTP use is common among young adult bar patrons, and it is associated with tobacco marketing receptivity. Efforts to limit tobacco marketing should address OTP in addition to cigarettes. Copyright © 2016 Society for Adolescent Health and Medicine. Published by Elsevier Inc. All rights reserved.

The Adult Education Doctorate in North America: The Programs, Curricula, Websites, and the Commission of Professors of Adult Education Standards

ERIC Educational Resources Information Center

Sonstrom, Wendy Jean

2011-01-01

A list of programs that offer a doctorate in adult education was created using the most recent edition of "Peterson's Graduate Programs in Business, Education, Health, Information Studies, Law & Social Work" (2010) and the most recent version of the Commission of Professors of Adult Education (CPAE) "Directory of Adult Education…

MEXICAN AMERICAN YOUTH AND ADULT PRISON GANGS IN A CHANGING HEROIN MARKET

PubMed Central

Valdez, Avelardo

2010-01-01

This article focuses on the interaction between the larger community’s drug markets and youth and adult prison gangs, and the process that leads to specific adverse consequences both to the youth gangs as organizations, and to individual members. Described is the emergence of a restructured heroin market dominated by an adult prison gang. A major consequence of this was the increasing use of heroin among Mexican American gang members and their transformation from autonomous youth gangs to extensions of the adult prison gangs or their demise. Data was collected from 160 members of 26 Mexican American youth gangs and key informants in San Antonio. Findings focus on organizational rules, drug market transformations, consequences on members, and the impact of heroin on the gang’s organization. Discussed is how the dominance of prison gangs is related to the increased incarceration and recidivism rates of Mexican Americans and declining economic opportunities for urban minorities. PMID:21614143

Considerations for Marketing the Health Education Specialist to Employers

ERIC Educational Resources Information Center

Gambescia, Stephen F.; Cottrell, Randall R.; Capwell, Ellen; Auld, M. Elaine; Conley, Kathleen Mullen; Lysoby, Linda; Goldsmith, Malcolm; Smith, Becky

2009-01-01

The Coalition of National Health Education Organizations (CNHEO) established a task force in 2003 to design a marketing plan to promote the health education profession. Task force members decided that before developing a full-scale marketing plan to reach employers, they should learn more about employers' current knowledge and attitudes regarding…

Adult Education: Issues for the Future. Proceedings of the University-Based Adult Education Conference (Stellenbosch, South Africa, April 14-16, 1993).

ERIC Educational Resources Information Center

University of the Western Cape, Bellville (South Africa). Centre for Adult and Continuing Education.

These proceedings contain 18 presentations on these main themes: adult education policy, role of universities/adult education centers, affirmative action, accreditation of courses, curriculum, and rural adult education. "Welcome and Introduction" and "Introducing Professor Marjorie Mbilinyi" (Walters) precede the keynote…

Madame Li Li: Communist Revolutionary, Adult Educator, Lifelong Learner

ERIC Educational Resources Information Center

Boshier, Roger; Huang, Yan

2009-01-01

Prior to 1949 the Chinese Communist Party orchestrated innovative and participatory forms of adult education. This article concerns Madame Li Li, a leading Chinese Communist woman adult educator. Western delegates at the International Council for Adult Education 1984 Shanghai symposium on adult education were fascinated by Madame Li Li because,…

Competency-Based Adult Education Classroom Management Guide for Adult Basic Education Curriculum (Level II, 5-8).

ERIC Educational Resources Information Center

Singer, Elizabeth

This Competency-Based Adult Basic Education (CBABE) Classroom Management Guide was developed to aid the Adult Basic Education (ABE) facilitator in implementing a model CBABE Level 5-8 curriculum. First, introductory material provides background on the CBABE project at Brevard Community College (Florida) and the rationale for the development of the…

Educational Needs and Learning Conditions of Adult Learners.

ERIC Educational Resources Information Center

Davie, Lynn; And Others

A review of research in the past ten years documents adult learners' perceptions of their educational needs and their patterns of participation in adult educational activities. The populations studied include older adults, women, immigrants, native Canadians, undereducated adults, and handicapped adults. Each population is studied separately with…

Requirements Higher Education Graduates Meet on the Labor Market

ERIC Educational Resources Information Center

Braun, Edith M. P.; Brachem, Julia-Carolin

2015-01-01

In Europe and all over the world, higher education systems face the challenge of preparing an increasing number of students for the labor market and teaching them discipline-related knowledge and competences as well as generic competences. But what requirements do higher education graduates actually meet on the labor market? To identify higher…

Girls in the Education Market: Choice, Competition and Complexity.

ERIC Educational Resources Information Center

Ball, Stephen J.; Gewirtz, Sharon

1997-01-01

Considers the role of girls' schools in the United Kingdom education market and the positioning and "value" of girls by examining the workings of market forces in education. It reveals that current conditions of competition offer some advantages to girls but that these advantages have to be set against the continuing contradictions and…

Adults in Higher Education.

ERIC Educational Resources Information Center

Organisation for Economic Cooperation and Development, Paris (France). Centre for Educational Research and Innovation.

Issues concerning the enrollment of adults in degree programs in countries belonging to the Organisation for Economic Cooperation and Development are considered. Of concern are policies and institutional practices that affect adult participation in degree studies. The growing importance of continuing academic and professional education is…

The Case for Higher Education Marketing: Scouting the Higher Ground.

ERIC Educational Resources Information Center

O'Brien, Peter

1987-01-01

A discussion of strategies marketing in higher education focuses on the social marketing approach, outlining a conceptual framework, and looking at specific concerns and costs. The issue of entrepreneurialism's effect on higher education institutions is considered. (MSE)

Case Studies in Australian Adult Education.

ERIC Educational Resources Information Center

Clark, Ralph J., Ed.; Rooth, S. John, Ed.

This publication contains the following 24 case studies of adult education in Australia: "NSW Department of Agriculture Home Study Programme" (O'Neill); "Self-Help Adult Education: The University of the Third Age at the Brisbane CAE" (Swindell); "Marriage Enrichment Programme" (D. Kerr, C. Kerr); "Carringbush…

Curriculum Guide for Adult Education Teachers.

ERIC Educational Resources Information Center

Hammett, Earl Lee

This curriculum guide for teachers of adult education is divided into three parts. The first offers an overview of adult basic education, the teacher as counselor, testing and evaluation, instructional procedures--physical environment and classroom management, techniques providing variety in instruction--discussions, demonstrations, projects,…

Trading height for education in the marriage market.

PubMed

Ponzo, Michela; Scoppa, Vincenzo

2015-01-01

Several empirical studies point out the relevance of individuals' physical attributes-such as height, weight, beauty-in the labor market. In the same way, physical characteristics may affect lifetime prospects through their impact on the selection of a partner in the marriage market. We analyzed to what extent an individual's height and weight (arguably affecting physical attractiveness, as documented in many studies) are related to lifetime economic outcomes through the marriage market, investigating whether individual height and weight affect the probability of marrying with a "high-quality partner," measuring quality as the partner's educational attainment or as the partner's prospective labor income. Using a large Italian dataset of married (and cohabiting) couples-the 2005 Italian Health Conditions Survey which provides information on health conditions, individual characteristics, and socioeconomic variables-we estimated separate OLS and Ordered Probit regressions for females and males. Since weight might be endogenously determined, to avoid any estimation bias we also estimated a reduced form equation in which predetermined height affects directly and indirectly (through BMI) physical attractiveness and, as a consequence, the choice of a partner with a given educational attainment. Our findings suggest that height is a desirable trait in mating selection affecting the partner's socioeconomic characteristics: we found that taller individuals tended to mate with more educated partners, controlling for their own educational level-to take into account the tendency for assortative mating for education-and for other personal traits such as age, geographical residence, city size, and the presence of health problems. On the other hand, we showed that individuals with higher BMI were married to partners with lower levels of education. The results also provide evidence of non-linearity in the relationship between height and educational attainment of the partner. These

Developing Adult Education in Universities: A Political View.

ERIC Educational Resources Information Center

Bourgeois, Etienne; Lienard, Georges

1992-01-01

Difficulties in the development of adult education programs in research-oriented, elite universities are discussed, focusing on the differences in traditional values and objectives of adult and university education. Organizational conditions at the University of Louvain (Belgium) that have proven conducive to a successful adult education program…

The marketing concept applied to an education program.

PubMed

Parks, S C; Moody, D L; Barbrow, E P

1984-09-01

Dietetic education programs seeking to maintain their enrollment levels may find it necessary to adopt more sophisticated marketing strategies. This article describes the application of the marketing process to an extended degree dietetic program that serves a national audience. It also presents a strategy for initiating a marketing study and marketing orientation by analyzing its internal program data. The article discusses the specific market characteristics of the program's primary market segments, and it presents further implications for dietitians at work in health care facilities, in businesses, or in private practice.

Education and occupational status in 14 countries: the role of educational institutions and labour market coordination.

PubMed

Andersen, Robert; van de Werfhorst, Herman G

2010-06-01

This article explores the role of national institutional factors--more specifically, the level of skill transparency of the education system and labour market coordination--in accounting for cross-national differences in the relationship between education and occupational status. Consistent with previous research, our findings suggest that skill transparency is the primary moderator. Countries with a highly transparent educational system (i.e., extensive tracking, strong vocational orientation, limited tertiary enrolment) tend to be characterized by a strong relationship between education and occupational status. These findings hold even after controlling for the level of labour market coordination. Nevertheless, we also find that labour market coordination plays an independent role by dampening the effect of education on occupational status. Taken together, these results suggest two quite different policy implications: (1) strengthening the skill transparency of the education system by increasing secondary and tertiary-level differentiation may strengthen the relationship between education and occupation, regardless of the level of coordination, and (2) increasing labour market coordination could lead to improved social inclusion and a reduction in inequalities related to educational attainment.

Building a Human Resource System. Marketing Community Education.

ERIC Educational Resources Information Center

Gallagher, Karen S.

1990-01-01

The coordination of human resources is a fundamental part of the community education process. It may also be the community educator's most effective marketing strategy. Four models for human resource programs are informational, participatory, advisory, and educational. (JOW)

Marxism and Adult Education in Britain

ERIC Educational Resources Information Center

Steele, Tom; Taylor, Richard

2004-01-01

In British adult education Marxism has been a persistent if marginalised current that has consistently informed its more radical movements and practitioners. This article firstly introduces some contested Marxist perspectives on adult education, particularly around the issues of ideology and incorporation into bourgeois society. Secondly, it…

Year Book of Adult Education in Scotland, 1972-73.

ERIC Educational Resources Information Center

Shearer, J. G. S., Ed.

The Year Book of Adult Education in Scotland for 1972-73 contains: (1) next [new] business; (2) directory of organizations--Scottish Institute of Adult Education, education authorities, the universities, the Workers' Educational Association, Newbattle Abbey College, the Open University, university contribution to adult education H.M. Forces, radio…

Examining Competition in Ontario's Higher Education Market

ERIC Educational Resources Information Center

Farhan, Bayan Yousef

2017-01-01

Financial challenges have forced many publicly funded academic institutions in Ontario to adopt a corporate model and to use market tools to compete in the higher education market and maintain their enrolment and revenue levels. This study has analyzed how competition affects publicly funded universities in Ontario. Competition was examined by…

Marketing and Distributive Education. Wholesaling Curriculum Guide.

ERIC Educational Resources Information Center

Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services.

This document is one of four curriculum guides designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. Introductory information provides directions for using the guide and information on…

Health education and marketing processes: 2 related methods for achieving health behavior change.

PubMed

Stellefson, Michael; Eddy, James M

2008-01-01

To make salient the striking similarities between the program planning processes used in both health education and contemporary marketing. Through a discussion of the analogous nature of both processes and a review of the literature, the authors (1) illustrate why marketing principles should be embraced and (2) suggest how marketing strategies can be integrated into health education needs assessments. Core health-marketing concepts are proposed along with 4 recommendations for future marketing activities in health education. To facilitate an advance in health education process and practice, scholars and practitioners should adopt a more consumer-centered, marketing mind-set.

Critical Discourse Analysis, Adult Education and "Fitba"

ERIC Educational Resources Information Center

Player, John

2013-01-01

In this article I will use an example of current adult education practice, the Glory and Dismay Football Literacies Programme (GDFLP) to appraise the value of critical discourse analysis (CDA) for adult learners, both individually and collectively, and for adult education practitioners with an interest in developing critical literacy skills. The…

User Education and Marketing of Information Services in Brazil.

ERIC Educational Resources Information Center

Figueiredo, Nice

Arguing that marketing appears to be a solid means for creating users' needs for information as well as for attracting potential users to the library, this paper reviews the current literature in Brazil on marketing information services and on user education. It also discusses the current status of library education in Brazil. An analysis of the…

Marketing Higher and Further Education: An Educator's Guide to Promoting Courses, Departments and Institutions.

ERIC Educational Resources Information Center

Gibbs, Paul; Knapp, Michael

This book provides business-oriented guidance for readers whose main preoccupation may not be marketing itself, but who need marketing skills in a higher education or further education context. Theory, practice, and case studies are focused on real issues connected to promoting courses and institutions. The chapters are: (1) Introduction; (2) The…

ARCHITECTURE FOR ADULT EDUCATION. A GRAPHIC GUIDE FOR THOSE WHO ARE PLANNING PHYSICAL FACILITIES FOR ADULT EDUCATION.

ERIC Educational Resources Information Center

BECKER, JOHN W.

THIS BOOK IS DESIGNED PARTICULARLY FOR THOSE PLANNING PHYSICAL FACILITIES FOR ADULT EDUCATION. FLOOR PLANS, PHOTOGRAPHS AND DISCUSSION ARE GIVEN FOR BUILDINGS USED FOR HOSPITALS, HEALTH CENTERS, INDUSTRY, ELEMENTARY SCHOOLS, HIGH SCHOOLS, COLLEGE BUILDINGS, FINE ARTS, LIBRARIES, RECREATION COMMUNITY CENTERS, AND ADULT EDUCATION. COPIES OF THIS…

Educational Blogging: Integrating Technology into Marketing Experience

ERIC Educational Resources Information Center

Kaplan, Melike Demirbag; Piskin, Burak; Bol, Beste

2010-01-01

The major challenge of marketing education is that the discipline continually reinvents itself. Marketing approaches and practices once new rapidly become old and many texts grow outdated in a short period of time, increasing the pressure on the instructors to provide the students with the latest knowledge. The changing environment of business…

Sustainability, Ecojustice, and Adult Education

ERIC Educational Resources Information Center

Griswold, Wendy

2017-01-01

Adult education has a significant role to play in creating a just and sustainable world. This chapter explores a continuum of perspectives related to the environment and education and highlights sustainability and ecojustice education theory and practices in this volume.

The Forgotten 90%: Adult Nonparticipation in Education

ERIC Educational Resources Information Center

Patterson, Margaret Becker

2018-01-01

Despite a highly developed U.S. adult education system, 90% of adults aged 20 years and older considered the least educated did not participate recently in formal or nonformal education. What are nonparticipants' characteristics, learning backgrounds, and skill levels? What predicts their likelihood of "not" participating in recent…

A Future for Adult Educators in Patient Education

ERIC Educational Resources Information Center

Fleming, Jean E.

2014-01-01

Adult education in healthcare comes in several forms: degree and certificate programs aimed at preparing better academic and clinical educators; and community education programs aimed at wellness, rehabilitation, or learning to live with chronic diseases. Patient-centered healthcare, however, is part of something new: coordinated and transitional…

[Innovative Programs in Adult Education: Foreign.

ERIC Educational Resources Information Center

World Education, Inc., New York, NY.

The six descriptive position papers were prepared after selection for the Multi-National Workshop on Basic and Functional Education for Adults. Those selected are significant innovative programs of adult education in other countries that may have direct applicability to improving program practices in various parts of the world. The six programs…

Trends in Adult Education with Implications for Vocational Education. Occasional Paper No. 13.

ERIC Educational Resources Information Center

Kreitlow, Burton W.

A discussion is presented of adult education, current trends within the area, and their implications for adult and vocational education programs. The document contains the lecture and a question and answer session. The following sections are presented: (1) overview, defining adult education; (2) major trends, discussing societal pressures for…

Educational Marketing: A Review and Implications for Supporting Practice in Tertiary Education

ERIC Educational Resources Information Center

Stachowski, Christopher Allen

2011-01-01

This article reviews the existing educational marketing literature in the leading tertiary educational management journals. A discussion of the implications for supporting practitioners in non-university settings is presented. (Contains 1 table.)

An Analysis of Europe within Adult Education Literature

ERIC Educational Resources Information Center

Yelich Biniecki, Susan M.

2016-01-01

This literature review analyzes how Europe is situated within adult education literature from 2005 to present. Europe as a place and an idea influences and is influenced by adult education as well as historical and current events. The conceptualization of Europe within the dynamic field of international adult education is a necessary realm of…

Adult Education Faculty and Programs in North America

ERIC Educational Resources Information Center

Tisdell, Elizabeth J.; Wright, Robin Redmon; Taylor, Edward W.

2016-01-01

This article reports on the findings of a quantitative survey of North American adult education faculty and a textual analysis of websites of adult education graduate programs in North America conducted in the fall of 2013. This study examined background information about adult education faculty and programs; the nature of faculty work interests,…

Perceived racial/ethnic discrimination, marketing, and substance use among young adults.

PubMed

Rose, Shyanika W; Mayo, Ashley; Ganz, Ollie; Perreras, Lexie; D'Silva, Joanne; Cohn, Amy

2018-02-09

Perceived experiences of discrimination have been linked to negative health behaviors including tobacco, alcohol, and marijuana use across various racial/ethnic groups. Tobacco and alcohol marketing exposure have also been linked with substance use. This study examined the independent and interacting effects of perceived experiences of discrimination and exposure to alcohol and tobacco marketing, and receptivity to marijuana marketing on substance use in an online survey of a multiethnic sample of young adults in 6 metropolitan areas (n = 505). African Americans (mean (M) = 1.96, 9% 5CI [1.84, 2.09]) and Hispanics (M = 1.98, 95% CI [1.87, 2.09]) reported higher levels of perceived discrimination than Whites (M = 1.52, 95% CI [1.40, 1.64]), p <  .001. African Americans had higher levels of exposure to tobacco and alcohol marketing; Hispanics reported higher levels of exposure to alcohol marketing and receptivity to marijuana promotion. Discrimination and marketing exposure were independently associated with higher odds of all 3 outcomes, controlling for covariates (AOR from 2.1 to 3.4 for discrimination; AOR from 1.4 to 13.8 for marketing). Models showed a significant interaction of discrimination and tobacco marketing on past 30-day cigarette use (F = 5.5; p = .02). Individuals with high levels of tobacco marketing exposure were likely to report high past 30-day cigarette use regardless of level of discrimination, while those with low exposure were only at increased risk of reporting cigarette use at higher levels of discrimination. Both perceived discrimination and marketing exposure play a role in substance use. Interventions should consider discrimination as a significant risk factor underlying vulnerability to substance use among young adults.

Fundamentals of Marketing. Marketing Education Teacher's Resource Guide. Expected Student Learning Outcomes and Cross-Referenced Instructional Materials by Competencies.

ERIC Educational Resources Information Center

Smith, Clifton L.

This guide, developed by a project to revise the minimum core competencies for the Fundamentals of Marketing course in secondary marketing education in Missouri, contains four sections. The first section explains competency-based marketing education, including its mission, nature, curriculum, and the fundamentals of competency-based instruction.…

Adult Education in Museums and Public Libraries.

ERIC Educational Resources Information Center

Miller, Harry G.

Both museums and public libraries are available sources of education for adults. Besides their traditional functions of collecting and preserving items from human artistic or scientific history, museums have taken on a more active role in educating the public, particularly adults. Some educational services provided by museums are dioramas, period…

Adult-Literacy Education in Jamaica.

ERIC Educational Resources Information Center

Miller, Harry; And Others

Some 42% of Jamaica's adult population was not functionally literate in 1962--figures that precipitated expansion in adult literacy and Basic Education programs as described in this survey report. Following a seven-page introductory historical profile, the authors note attempts made to assess adult illiteracy, such as the 1975 survey that found…

Does Prison-Based Adult Basic Education Improve Postrelease Outcomes for Male Prisoners in Florida?

PubMed Central

Cho, Rosa Minhyo; Tyler, John H.

2014-01-01

The authors use administrative data from Florida to determine the extent to which prison-based adult basic education (ABE) improves inmate’s postrelease labor market outcomes, such as earnings and employment. Using two nonexperimental comparison groups, the authors find evidence that ABE participation is associated with higher postrelease earnings and employment rates, especially for minorities. The authors find that the relationship is the largest for ABE participants who had uninterrupted ABE instruction and for those who received other education services. However, the results do not find any positive effects of ABE participation on reducing recidivism. PMID:25580020

Barriers to Education for the Marginalized Adult Learner

ERIC Educational Resources Information Center

Flynn, Sarah; Brown, Jason; Johnson, Andrew; Rodger, Susan

2011-01-01

This qualitative study examines barriers to adult education by the marginalized adult learner. We adopted an inclusive approach by interviewing potential adult learners who had not participated in adult education programs due to illiteracy. Five overlapping themes related to barriers emerged and were categorized as: family values and…

Supporting Wellness in Adult Online Education

ERIC Educational Resources Information Center

Thompson, Jacklyn J.; Porto, Stella C. S.

2014-01-01

Online education cannot continue to grow at the current pace while ignoring a crucial component of campus support, wellness for adult online learners. This paper brings awareness to the concept of wellness as an important student support service in adult online education. It includes a summarized review of relevant literature and identifies…

Approaches to a Successful Adult Education Program

ERIC Educational Resources Information Center

Petty, Tanjula; Thomas, Christine C.

2014-01-01

An estimated 40 million Americans adults live their lives deprived of prosperity, pleasures, and the rewards of lifelong learning (Comings & Cuban, 2007). With the economic, social, and technical changes in society, there are shifts in the labor market (Champagne, 1987). Many adults are having to set their sights on obtaining sufficient skills…

Guide for Managers of Adult Education Programs.

ERIC Educational Resources Information Center

Hudson River Center for Program Development, Glenmont, NY.

This document is intended to help adult education program managers throughout New York become oriented to the world of adult education, handle their new responsibilities as program managers, and obtain up-to-date information to assist them in making educational and administrative decisions. The following are among the topics discussed in the…

Participatory Learning in Formal Adult Education Contexts

ERIC Educational Resources Information Center

Kucukaydin, Ilhan; Cranton, Patricia

2012-01-01

Formal courses in adult education are most often housed within schools or faculties that include other disciplines such as teacher education, psychology, or training and development. Adult educators teaching these courses may feel obligated to follow the procedures and practices of the institution as well as of the programs with which they are…

Recognition and Adult Education: An Incongruent Opportunity

ERIC Educational Resources Information Center

Sandberg, Fredrik

2016-01-01

Building on narratives of students in adult education in Sweden, where the majority of the students are young adults, this paper argues that adult education has both negative and positive aspects in helping individuals to be recognised as valuable. Students, often part of the precariat class, have not always been able to survive in the job market…

Educational Counseling of Adults: Where It's At.

ERIC Educational Resources Information Center

Grabowski, Stanley M.

"Counseling adults is the most impoverished, depressed, but developing area in the entire area of adult education." This is due to: (1) a lack of serious commitment by the educational community, (2) a lack of adequate literature, and (3) a lack of clear-cut role distinctions. The limited number of research studies on counseling adults conclude…

Transitioning Adult Education Students into Community College

ERIC Educational Resources Information Center

Humpherys, Bryce Ralph

2012-01-01

At both a national and state level there is a growing need for skilled workers in the labor force. Educating low skilled adults is one way to address this need. Adult education programs teach low skilled adults basic academic skills to prepare them for work and life in U.S. society. Until recently little attention was paid to transitioning…

Financing of Adult Education

ERIC Educational Resources Information Center

Archer, David

2007-01-01

The 2008 EFA Global Monitoring Report recognises adult literacy as the most neglected of the EFA goals. It is neglected most obviously in respect of the financial allocations made by governments and donors. This shortage of financing creates a dangerous situation in which adult educators seek to convince politicians to invest, based on false…

ADULT EDUCATION IN FRANCE.

ERIC Educational Resources Information Center

TITMUS, COLIN J.

A SURVEY OF NONVOCATIONAL ADULT EDUCATION IN FRANCE, THE FIRST FULL LENGTH STUDY, OUTLINES ITS HISTORY FROM THE FRENCH REVOLUTION THROUGH THE RESISTANCE, THE PRINCIPLES AND CONDITIONS OF POPULAR EDUCATION SINCE 1945, LOCAL AND GOVERNMENTAL PROGRAMS, SERVICES OF PRIVATE AND GENERAL ORGANIZATIONS, PROVISIONS FOR SPECIAL INTERESTS AND GROUPS,…

Perspectives on ERIC and Adult Education

ERIC Educational Resources Information Center

Imel, Susan

2016-01-01

Susan Imel is retired from Ohio State University. From December 1981 until December 2003, she was the Adult Education Specialist at the ERIC Clearinghouse on Adult, Career, and Vocational Education and Director from 1987 through 2003. This essay begins with a brief overview of the ERIC system including goals for the clearinghouses, followed by a…

National Adult Education Survey. Interim Report.

ERIC Educational Resources Information Center

Murphy, Con

A survey of the needs of the community in the matter of adult education was conducted, and the type of permanent organization that should be set up to serve those needs was determined. Questionnaires, explanatory letters, leaflets, meetings, advertisements, and interviews were used to obtain data. The definition of adult education used was: it is…

Examining Adult Basic Education in Indiana

ERIC Educational Resources Information Center

Hawkins, Alishea

2017-01-01

While it is known that over 500,000 individuals in the State of Indiana have not obtained a High School Diploma or Equivalency (StatsIndiana, 2015), limited empirical information exists on Indiana students pursuing adult basic education along with implications for a state that has changed its adult basic education high stakes high school…

Adult Education and Indigenous Peoples in Canada. International Survey on Adult Education for Indigenous Peoples. Country Study: Canada.

ERIC Educational Resources Information Center

Richardson, Cathy; Blanchet-Cohen, Natasha

Adult education for indigenous peoples in Canada was examined. First, information on government institutions, indigenous organizations, international agencies, and nongovernmental organizations engaged in adult education for Canada's indigenous peoples was compiled. Next, questionnaires and survey techniques were used to research the policy and…

Adult Education and Indigenous Peoples in Brazil. International Survey on Adult Education for Indigenous Peoples. Country Study: Brazil.

ERIC Educational Resources Information Center

Lopes da Silva, Aracy

Adult education for indigenous peoples in Brazil was examined. First, information on government institutions, indigenous organizations, international agencies, and nongovernmental organizations engaged in adult education for Brazil's indigenous peoples was compiled. Next, questionnaires and survey techniques were used to research the policy and…

Adult Education and Indigenous Peoples in Russia. International Survey on Adult Education for Indigenous Peoples. Country Study: Russia.

ERIC Educational Resources Information Center

Meschtyb, Nina

Adult education for indigenous peoples in Russia was examined. First, information on government institutions, indigenous organizations, international agencies, and nongovernmental organizations (NGOs) engaged in adult education for Russia's indigenous peoples was compiled. Next, questionnaires and survey techniques were used to research the policy…

Adult Education and Indigenous Peoples in Norway. International Survey on Adult Education for Indigenous Peoples. Country Study: Norway.

ERIC Educational Resources Information Center

Lund, Svein

Adult education for indigenous peoples in Norway was examined. First, information on government institutions, indigenous organizations, international agencies, and nongovernmental organizations engaged in adult education for Norway's indigenous peoples was compiled. Next, questionnaires and survey techniques were used to research the policy and…

Adult Learning in Educational Tourism

ERIC Educational Resources Information Center

Pitman, Tim; Broomhall, Sue; McEwan, Joanne; Majocha, Elzbieta

2010-01-01

This article explores notions of learning in the niche market sector of educational tourism, with a focus on organised recreational tours that promote a structured learning experience as a key feature. It analyses the qualitative findings of surveys and interviews with a cross-section of educational tourism providers in Australia, their…

Transitioning Students from Adult Education to Postsecondary Education through Co-Enrollment Career Pathways Model

ERIC Educational Resources Information Center

Maisak, Nadzeya

2017-01-01

As the need for educated workers in the workforce grows at the national and state level, educating low-skilled adults is one way of addressing the skills gap. Adult education programs offer low-skilled adults an opportunity to increase basic academic skills and prepare for college and career. Today, transitioning students from adult education…

Planning Effective Educational Programs for Adult Learners

ERIC Educational Resources Information Center

Shi, Hong

2017-01-01

Educational program planning is a complex ongoing process and planners should reflect on and consider for all of the involved factors, context, and people. The purpose of this study is to analyze how to plan effective educational programs for adult learners. Adult education is a developmental process and interacts with broad social events. Adult…

reClaiming Space & Dialogue in Adult Education

ERIC Educational Resources Information Center

Kawalilak, Colleen A.

2006-01-01

This paper critiques current trends in adult education against a backdrop of practice that was once testimony to an educational model that extended beyond formal learning and a business and industry agenda. Adult educators are called upon to reclaim an identity as leaders, in support of a shift in perspective and practice, more aligned to…

Stress Management. A Challenge for Adult Education.

ERIC Educational Resources Information Center

Trollan, Constance

The goal for the adult educator in modern society is to help individuals gain the competencies to function adequately with perpetual change. Adult education should plan and implement stress management programs as an educational activity that is a basis upon which people can learn to adapt to societal stress and rapid social evolution. The health…

Education for Senior Adults.

ERIC Educational Resources Information Center

Hendrickson, Andrew; Aker, George F.

The major objectives of the Education for Senior Adults Leadership Development Institute were: (1) to give a deeper understanding of the characteristics of senior adults; (2) to give a sense of the richness and variety of activities that could be built into a program for the aging; (3) to provide help in problems of organizing and administering…

Adult Education Regional Planning

ERIC Educational Resources Information Center

California Community Colleges, Chancellor's Office, 2015

2015-01-01

For more than one hundred and fifty years, until 2008, California was an undisputed national leader in its commitment to adult education. The state's investment in adult learners topped $750 million, a sum greater than the combined total of every other state in the nation. However, for the past several years recession and fiscal crisis have left…

Development of the profession and qualifications of adult educators in Lithuania in the context of reforms of adult education

NASA Astrophysics Data System (ADS)

Gedvilienė, Genutė; Tūtlys, Vidmantas; Lukošūnienė, Vilija; Zuzevičiūtė, Vaiva

2018-01-01

The Baltic countries regained their independence from the Soviet Union in the early 1990s and joined the European Union in 2004. This article seeks to explore institutional development and reforms of adult education and lifelong learning in Lithuania with respect to the processes, the actors and the context of socioeconomic change over the past 20 years. It also looks at the implications of these processes for the professionalisation of adult educators, referred to here as "adult learning teachers" (ALTs). The authors begin with an analysis of the historical-institutional and political-economical aspects of the development of adult education and lifelong learning by providing a retrospective of institutional change in Lithuania. They then move on to analyse the existing institutional and legal arrangements of adult education which shape and institutionalise the profession and qualifications of ALTs. Their empirical research reveals the opinions of Lithuanian ALTs on their current professional occupational profile and its future development.

Arnold Hely and Australian Adult Education

ERIC Educational Resources Information Center

Morris, Roger

2011-01-01

Arnold Hely (1907-1967) was a most significant figure in the history of adult education in New Zealand, in Australia and internationally. Arnold Hely, a New Zealander, Director of Tutorial Classes (later Adult Education) at the University of Adelaide from 1957 to 1965, was the prime mover in the establishment in 1964 of the Asian South Pacific…

CONTINUING EDUCATION FOR DEAF ADULTS.

ERIC Educational Resources Information Center

STRENG, ALICE H.

A THREE-YEAR EDUCATION PROGRAM FOR DEAF ADULTS IN WISCONSIN, BEGUN IN 1966 AND FUNDED IN PART UNDER THE HIGHER EDUCATION ACT OF 1965, HAD TWO GOALS--TO PROVIDE EDUCATIONAL OPPORTUNITIES TO THE DEAF AND TO ENABLE TEACHERS TO GAIN INSIGHTS INTO THE EDUCATIONAL AND SOCIAL PROBLEMS CREATED BY DEAFNESS. NON-CREDIT CLASSES WERE OFFERED IN LANGUAGE,…

Adult Education and Lifelong Learning within UNESCO: CONFINTEA, Education for All, and beyond

ERIC Educational Resources Information Center

Duke, Chris; Hinzen, Heribert

2012-01-01

There can no longer be any doubt that adult education within lifelong learning is a key factor for economic and social development, as well as being a human right. New policies for adult education must now result in coherent forms of laws and legislation clearly spelling out ways and means for financing adult education. These must involve the…

Linking Science Education to Labour Markets: Issues and Strategies. Secondary Education Series.

ERIC Educational Resources Information Center

Lewin, Keith M.

During the last 35 years, due to the globalization of the world economy and developing technologies, a considerable change has occurred in secondary education. This publication explores the extent to which the development of science education should be linked to labor markets in developing countries. Sections include: (1) "Science Education,…

The importance of material resources and qualified trainers in adult non-formal education and training centres in South Africa

NASA Astrophysics Data System (ADS)

Mayombe, Celestin; Lombard, Antoinette

2016-04-01

Non-formal education and training (NFET) programmes in public and private centres in South Africa aim to meet the training needs of adults who have been deprived of formal education which would have fostered skills acquisition and access to employment earlier in their lives. The concern which informs this paper is that adults who face long-term unemployment due to a lack of marketable skills often remain unemployed after completing NFET programmes. The paper assesses the extent to which material and human resources have affected skills acquisition and graduate employment in KwaZulu-Natal, South Africa. The results show that material and human resource challenges in most public and some private centres have led to gaps in skills training. Programmes focus too strongly on academic credits and certificates and not enough on employment as an end goal. The authors argue that the existence of suitable training materials and qualified trainers with practical experience and specific technical skills constitutes favourable conditions ("enabling environments") for graduate employment. Without improvement in material and human resources, adult trainees will continue to experience difficulties integrating into the labour market, and the cycle of poverty and social exclusion will remain unbroken.

Selling School: The Marketing of Public Education

ERIC Educational Resources Information Center

DiMartino, Catherine; Jessen, Sarah Butler

2018-01-01

This timely book outlines the growth and development of marketing and branding practices in public education. The authors highlight why these practices have become important across key fields within public education, including leadership and governance, budgeting and finance, strategic initiatives, use of new technology, the role of teachers in…

Marketing Cluster Brief. [Vocational Education in Oregon.

ERIC Educational Resources Information Center

Stamps, Margaret McDonnall

This guide sets forth minimum approval criteria for marketing/distributive education programs in Oregon. The information in the guide is intended for use by district-level curriculum planners, teachers, regional coordinators, or state education department staff involved with new program development or revisions of existing programs. The guide…

No More Navel Gazing! Articles from "Marketing Higher Education."

ERIC Educational Resources Information Center

Topor, Robert, Ed.

This book gathers articles on marketing higher education that first appeared in a newsletter on that topic. Chapter 1, "Marketing and You!" contains two articles on the importance of the person interested in advancing the institution through marketing. The second chapter, "Building Blocks," offers important ideas including a…

Adult Education and Indigenous Peoples in Latin America

ERIC Educational Resources Information Center

Schmelkes, Sylvia

2011-01-01

This article describes the educational situation of indigenous peoples in Latin America, and in particular their scant participation in adult education activities. It analyses the historical, structural and institutional barriers to their greater involvement in adult education. The article proposes to look at indigenous demands on education as a…

Business, Marketing and Management Occupations. Education for Employment Task Lists.

ERIC Educational Resources Information Center

Lake County Area Vocational Center, Grayslake, IL.

The duties and tasks found in these task lists form the basis of instructional content for secondary, postsecondary, and adult occupational training programs for business, marketing, and management occupations. The business, marketing, and management occupations are divided into eight clusters. The clusters and occupations are:…

The Change of South Korean Adult Education in Globalization.

ERIC Educational Resources Information Center

Park, Sung-Jung

2002-01-01

Describes the development of adult education in South Korea from postwar modernization to the current globalized environment. Notes that adult higher education is increasingly formalized and institutionalized, with expanded credentialism, inequality, and government intervention and a weakening connection between adult education and social…

Surgical education and adult learning: Integrating theory into practice.

PubMed

Rashid, Prem

2017-01-01

Surgical education continues to evolve from the master-apprentice model. Newer methods of the process need to be used to manage the dual challenges of educating while providing safe surgical care. This requires integrating adult learning concepts into delivery of practical training and education in busy clinical environments. A narrative review aimed at outlining and integrating adult learning and surgical education theory was undertaken. Additionally, this information was used to relate the practical delivery of surgical training and education in day-to-day surgical practice. Concepts were sourced from reference material. Additional material was found using a PubMed search of the words: 'surgical education theory' and 'adult learning theory medical'. This yielded 1351 abstracts, of which 43 articles with a focus on key concepts in adult education theory were used. Key papers were used to formulate structure and additional cross-referenced papers were included where appropriate. Current concepts within adult learning have a lot to offer when considering how to better deliver surgical education and training. Better integration of adult learning theory can be fruitful. Individual teaching surgical units need to rethink their paradigms and consider how each individual can contribute to the education experience. Up skilling courses for trainers can do much to improve the delivery of surgical education. Understanding adult learning concepts and integrating these into day-to-day teaching can be valuable.

Surgical education and adult learning: Integrating theory into practice

PubMed Central

Rashid, Prem

2017-01-01

Surgical education continues to evolve from the master-apprentice model. Newer methods of the process need to be used to manage the dual challenges of educating while providing safe surgical care. This requires integrating adult learning concepts into delivery of practical training and education in busy clinical environments. A narrative review aimed at outlining and integrating adult learning and surgical education theory was undertaken. Additionally, this information was used to relate the practical delivery of surgical training and education in day-to-day surgical practice. Concepts were sourced from reference material. Additional material was found using a PubMed search of the words: ‘surgical education theory’ and ‘adult learning theory medical’. This yielded 1351 abstracts, of which 43 articles with a focus on key concepts in adult education theory were used. Key papers were used to formulate structure and additional cross-referenced papers were included where appropriate. Current concepts within adult learning have a lot to offer when considering how to better deliver surgical education and training. Better integration of adult learning theory can be fruitful. Individual teaching surgical units need to rethink their paradigms and consider how each individual can contribute to the education experience. Up skilling courses for trainers can do much to improve the delivery of surgical education. Understanding adult learning concepts and integrating these into day-to-day teaching can be valuable. PMID:28357046

The Changing Nature of Adult Education in the Age of Transnational Migration: Toward a Model of Recognitive Adult Education

ERIC Educational Resources Information Center

Guo, Shibao

2015-01-01

This chapter examines the changing nature of adult education in the age of transnational migration and proposes recognitive adult education as an inclusive model that acknowledges and affirms cultural difference and diversity as positive and desirable assets.

Markets and Misogyny: Educational Research on Educational Choice

ERIC Educational Resources Information Center

Power, Sally

2006-01-01

This paper has arisen from a concern that much recent policy-related research on markets displays misogynistic tendencies. In both the media and academic accounts it would appear as though the blame for social and educational inequalities can now be laid at the door of women--particularly middle-class mothers. Through examining competing…

North American Conference on Adult Education (Inter-American Committee on Adult Education) (Mexico, June 3-4, 1968).

ERIC Educational Resources Information Center

Inter-American Committee on Adult Education.

When the North American Conference on Adult Education met in Mexico in June 1968, with delegates from Canada, Mexico, and the United States, a gentleman's agreement was made to carry out the purposes of the group on an individual basis, as well as within the group, seeking practical steps for developing adult education throughout all the Americas.…

Aging and Adult Education: A Challenge for Adult Educators.

ERIC Educational Resources Information Center

van der Kamp, Max

By the year 2000, at least 20 percent of Europeans will be over 60 years old. As the labor force ages, older employees will have to contribute more to the productivity of organizations. Due to rapid technological changes, more retraining will be required. Education can fulfill important functions for older adults, but their learning style must be…

Critical Culture: Environmental Adult Education in Public Museums

ERIC Educational Resources Information Center

Bell, Lorraine; Clover, Darlene E.

2017-01-01

This chapter explores how museums, as educational and cultural institutions, can become agents of socioecological transformation. The ideas of critical museum studies and environmental adult education are reviewed, and three examples of environmental adult education in museums are discussed.

Older Adults' Motivation to Learn in Higher Education

ERIC Educational Resources Information Center

Lin, Yi-Yin

2011-01-01

A limited amount of literature has discussed older adults in formal education, especially their motivations to learn in higher education. This study aims to understand older adults' learning in the context of higher education. Specifically, this study argues that higher education can function as a stimulating learning environment that helps older…

A Revised Marxist Political Economy of National Education Markets

ERIC Educational Resources Information Center

Marginson, Simon

2004-01-01

This article synthesises the social and economic dynamics of both non-market and market production in national education systems, drawing primarily on Marx's analysis of the commodity and Hirsch on positional competition. Market production has six principal aspects: a defined field of production, protocols governing entry/exit, the production of…

Student Performance in Business and Marketing Education

ERIC Educational Resources Information Center

McEwen, Beryl C.

2004-01-01

Assessments are not ends in themselves as Suskie (2002) noted. Their purpose is to indicate how effectively educational programs are meeting their goals for student learning. This paper reviews assessment data from the North Carolina Vocational Competency Achievement Tracking System (VoCATS) for business and marketing education to examine student…

The Modular Market. Studies in Further Education.

ERIC Educational Resources Information Center

Theodossin, Ernest

Origins of modular courses and the module in British postcompulsory education are considered, along with characteristics of modules, credit transfer, five case studies, and marketing in further and higher education. A module is a measured part (or course) of an extended learning experience that leads to specified qualifications. A designated…

Resources for Educators of Adults. Professional Development for Educators of Adults: A Bibliography.

ERIC Educational Resources Information Center

Charters, Alexander N., Comp.; Holmwood, Donald P., Comp.

This bibliography is divided into three sections. The first section represents a search of Educational Resources Information Center (ERIC), with ED or EJ number, as appropriate, given for each item; the second section represents materials currently held by the Clearinghouse of Resources for Educators of Adults at Syracuse University; the third…

The Business of Adult Education: Open Season in the Marketplace.

ERIC Educational Resources Information Center

Landsburg, David L.

The role of colleges in adult education is considered in light of the increased demand for adult education, the growing competition among providers of adult education, and the likelihood that the level of competition will be reduced in the future. In addressing the expanded magnitude of demand for adult education, four main determinants are…

Labour Market Strategies and Adult Education in Europe.

ERIC Educational Resources Information Center

Lichtner, Maurizio

1991-01-01

Challenges of a changing Europe for education and training are new technology and organizational patterns, youth unemployment, professional mobility, and migration. Developments in Italy that exemplify change include literacy for immigrants, work-related education for women, "Green Universities," and transferable skills. (SK)

Lifelong Learning and Adult Education: Russia Meets the West

NASA Astrophysics Data System (ADS)

Zajda, Joseph

2003-03-01

This article examines the impact of social change and economic transformation on adult education and lifelong learning in post-Soviet Russia. The article begins with a brief economic and historical background to lifelong learning and adult education in terms of its significance as a feature of the Russian cultural heritage. An analysis of Ministerial education policy and curriculum changes reveals that these policies reflect neo-liberal and neo-conservative paradigms in the post-Soviet economy and education. Current issues and trends in adult education are also discussed, with particular attention to the Adult Education Centres, which operate as a vast umbrella framework for a variety of adult education and lifelong learning initiatives. The Centres are designed to promote social justice by means of compensatory education and social rehabilitation for individuals dislocated by economic restructuring. The article comments on their role in helping to develop popular consciousness of democratic rights and active citizenship in a participatory and pluralistic democracy.

The Market Transformation of the System of Education in Russia

ERIC Educational Resources Information Center

Lukashenko, M.

2004-01-01

The market of educational services represents a socially oriented mechanism that ensures a constant link between the producers and consumers of economic goods in the sphere of education. For the purpose of guarding against negative effects of a purely market mechanism, it is supplemented by elements of state regulation. In other countries, the…

Competency Profile Development for the Marketing Education Curriculum. Final Report.

ERIC Educational Resources Information Center

Smith, Clifton L.

A project was conducted to revalidate, revise, and adapt/modify the minimum core competencies for the Fundamentals of Marketing and Advanced Marketing courses in secondary marketing education in Missouri. To implement the project, these activities were conducted: (1) each marketing instructor completed a survey instrument for the assessment of…

Adult Education in Continental Europe: An Annotated Bibliography of English-language Materials l980-1982. Monographs on Comparative and Area Studies in Adult Education.

ERIC Educational Resources Information Center

Kulich, Jindra, Comp.

This bibliography contains 682 listings covering English language materials on adult education in Europe published during 1980-82. Materials were chosen in accord with a broad definition of adult education that includes vocational education for adults; training in business and industry; adult secondary and postsecondary study; activities of…

Education and employment status of adults with autism spectrum disorders in Germany - a cross-sectional-survey.

PubMed

Frank, Fabian; Jablotschkin, Martina; Arthen, Tobias; Riedel, Andreas; Fangmeier, Thomas; Hölzel, Lars P; Tebartz van Elst, Ludger

2018-03-27

Adults with autism spectrum disorders (ASD) experience challenges in participating in the labour market and struggle to achieve and maintain appropriate professional positions, possibly due to impairments of communication and social interaction. Studies have shown high rates of unemployment as well as evidence of inadequate employment. As knowledge on the participation in the German labour market is scarce, the aim of our study was to examine employment status, type of occupation and inadequate employment in a sample of clinically mostly late-diagnosed and most likely not intellectually disabled adults with ASD in Germany. We conducted a cross-sectional-survey in clinically mostly late-diagnosed adults with ASD. Employment status, type of occupation, and the level of formal education and training were examined through a postal questionnaire. Inadequate employment regarding participants' current and longest practised occupation was assessed by transforming participants' information into skill levels of the "Classification of Occupations 2010" of the German Federal Employment Agency, and comparing these with participants' level of formal education and training. The response rate was 43.2% (N = 185 of N = 428 potential participants). 94.6% were first-time diagnosed when being 18 years of age or older. 56.8% held a general university entrance-level qualification and 24.9% had obtained a Masters' or diploma degree as their highest vocational qualification. 94.1% had been employed at some time. Of these, 68.4% reported being currently employed, 13.5% being currently unemployed and 17.0% being retired for health reasons. Regarding the longest-practised and the current occupation, the highest proportion of participants was found in the occupational area "health and social sector, teaching and education" (22.4% and 23.3%, respectively). With respect to inadequate employment, 22.1% were found to be overeducated in relation to their longest-practised occupation and 31

Teaching Information Privacy in Marketing Courses: Key Educational Issues for Principles of Marketing and Elective Marketing Courses

ERIC Educational Resources Information Center

Peltier, James W.; Milne, George R.; Phelps, Joseph E.; Barrett, Jennifer T.

2010-01-01

An "information privacy gap" exists in marketing education, with little research addressing the state of information privacy and how appropriate privacy strategies and tactics should be communicated to students. The primary purpose of this article is to provide educators an understanding of information privacy and how they can incorporate this…

Direct Marketing Promotion and Electronic Cigarette Use Among US Adults, National Adult Tobacco Survey, 2013-2014.

PubMed

Dai, Hongying; Hao, Jianqiang

2017-09-21

The use of electronic cigarettes (e-cigarettes) among US adults has increased since 2007. The objective of this study was to investigate the prevalence of direct marketing promotion of e-cigarettes and its association with e-cigarette use among US adults. We used using data from the 2013-2014 National Adult Tobacco Survey (NATS) to estimate prevalence of e-cigarette promotions received by mail or email. Multinomial logistic regression was used to examine the associations between e-cigarette promotions and the prevalence and frequency of e-cigarette use among US adults. In the 2013-2014 survey period, 7.1% of adults (about 16.0 million) reported receiving mail or email e-cigarette promotions in the previous 6 months; 3.2% received mail promotions, and 5.1% received email promotions. A higher prevalence of promotions was found among men versus women, adults aged under 65 years versus those older, current e-cigarette users, current smokers, and people with no smoking restriction rules in their homes or vehicles. In the multivariable analysis, receiving mail or email e-cigarette promotions was associated with higher odds of being current e-cigarette users (adjusted odds ratio [aOR] = 2.0; P < .001) than being noncurrent e-cigarette users. Receiving promotions was also associated with higher odds of using e-cigarettes some days (aOR = 1.6; P = .006) or every day (aOR = 1.7; P = .008) than using e-cigarettes rarely. Receipt of e-cigarette direct marketing promotions was prevalent among US adults. Receiving e-cigarette promotions was associated with increased odds of both prevalence and frequency of e-cigarette use. Future longitudinal studies are needed to measure causal effects of e-cigarette promotions on e-cigarette use among adults.

Finance and Credit. Curriculum Guide. Marketing and Distributive Education.

ERIC Educational Resources Information Center

Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services.

Designed to be used with the General Marketing Curriculum Guide (ED 156 860), this guide is intended to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing and to allow marketing and distributive education teacher-coordinators maximum flexibility. It contains job competency sheets in ten…

A Marketing Perspective on Educational Games, Simulations and Workshops.

ERIC Educational Resources Information Center

Cryer, Patricia

1989-01-01

Examines the literature on marketing and uses the four elements of product, price, place, and promotion to elicit guidance for those who wish to market educational games, simulations, and workshops. Devising a marketing strategy centered on the customer is discussed, and the distinction between goods and services is described. (11 references)…

National Adult Education Programme--Role of the Educated

ERIC Educational Resources Information Center

Gomez, R.

1978-01-01

India's National Adult Education Program ( NAEP), which focuses on the needs of illiterate adults in the 15-35 age group, is described with particular attention given to the importance of improving occupational skills and raising the level of awareness regarding the predicament of the poor and illiterate. (LBH)

34 CFR 461.32 - What are programs for corrections education and education for other institutionalized adults?

Code of Federal Regulations, 2011 CFR

2011-07-01

... education for other institutionalized adults? 461.32 Section 461.32 Education Regulations of the Offices of the Department of Education (Continued) OFFICE OF VOCATIONAL AND ADULT EDUCATION, DEPARTMENT OF EDUCATION ADULT EDUCATION STATE-ADMINISTERED BASIC GRANT PROGRAM How Does a State Make an Award to an...

34 CFR 461.32 - What are programs for corrections education and education for other institutionalized adults?

Code of Federal Regulations, 2012 CFR

2012-07-01

... education for other institutionalized adults? 461.32 Section 461.32 Education Regulations of the Offices of the Department of Education (Continued) OFFICE OF VOCATIONAL AND ADULT EDUCATION, DEPARTMENT OF EDUCATION ADULT EDUCATION STATE-ADMINISTERED BASIC GRANT PROGRAM How Does a State Make an Award to an...

34 CFR 461.32 - What are programs for corrections education and education for other institutionalized adults?

Code of Federal Regulations, 2014 CFR

2014-07-01

... education for other institutionalized adults? 461.32 Section 461.32 Education Regulations of the Offices of the Department of Education (Continued) OFFICE OF VOCATIONAL AND ADULT EDUCATION, DEPARTMENT OF EDUCATION ADULT EDUCATION STATE-ADMINISTERED BASIC GRANT PROGRAM How Does a State Make an Award to an...

34 CFR 461.32 - What are programs for corrections education and education for other institutionalized adults?

Code of Federal Regulations, 2013 CFR

2013-07-01

... education for other institutionalized adults? 461.32 Section 461.32 Education Regulations of the Offices of the Department of Education (Continued) OFFICE OF VOCATIONAL AND ADULT EDUCATION, DEPARTMENT OF EDUCATION ADULT EDUCATION STATE-ADMINISTERED BASIC GRANT PROGRAM How Does a State Make an Award to an...

Environmental Education through Adult Education. A Manual for Adult Educators, Instructors, Teachers and Social Extension Workers.

ERIC Educational Resources Information Center

Rugumayo, Edward B., Comp.; Ibikunle-Johnson, Victor O., Comp.

The purpose of this manual is to make available to adult educators and field extension workers in Kenya resource material that may be used in formal and nonformal training programs for the environmental education of a wide range of target groups. The document begins with a 26-item glossary, an introduction, a section on the document's use,…

Case Studies in Environmental Adult and Popular Education.

ERIC Educational Resources Information Center

Clover, Darlene E., Ed.; Follen, Shirley, Ed.

Following an introduction by Darlene E. Clover and Rene Karottki, this booklet provides 16 case studies about nonformal environmental adult education: "Environment and Development in Argentina: Innovative Experiences in Adult Learning" (Raul A. Montenegro); "Learning for Environmental Action: Environmental Adult and Popular Education in Canada"…

Applying adult learning practices in medical education.

PubMed

Reed, Suzanne; Shell, Richard; Kassis, Karyn; Tartaglia, Kimberly; Wallihan, Rebecca; Smith, Keely; Hurtubise, Larry; Martin, Bryan; Ledford, Cynthia; Bradbury, Scott; Bernstein, Henry Hank; Mahan, John D

2014-07-01

The application of the best practices of teaching adults to the education of adults in medical education settings is important in the process of transforming learners to become and remain effective physicians. Medical education at all levels should be designed to equip physicians with the knowledge, clinical skills, and professionalism that are required to deliver quality patient care. The ultimate outcome is the health of the patient and the health status of the society. In the translational science of medical education, improved patient outcomes linked directly to educational events are the ultimate goal and are best defined by rigorous medical education research efforts. To best develop faculty, the same principles of adult education and teaching adults apply. In a systematic review of faculty development initiatives designed to improve teaching effectiveness in medical education, the use of experiential learning, feedback, effective relationships with peers, and diverse educational methods were found to be most important in the success of these programs. In this article, we present 5 examples of applying the best practices in teaching adults and utilizing the emerging understanding of the neurobiology of learning in teaching students, trainees, and practitioners. These include (1) use of standardized patients to develop communication skills, (2) use of online quizzes to assess knowledge and aid self-directed learning, (3) use of practice sessions and video clips to enhance significant learning of teaching skills, (4) use of case-based discussions to develop professionalism concepts and skills, and (5) use of the American Academy of Pediatrics PediaLink as a model for individualized learner-directed online learning. These examples highlight how experiential leaning, providing valuable feedback, opportunities for practice, and stimulation of self-directed learning can be utilized as medical education continues its dynamic transformation in the years ahead

The State of Adult and Continuing Education in Africa.

ERIC Educational Resources Information Center

Indabawa, Sabo A., Ed.; Oduaran, Akpovire, Ed.; Afrik, Tai, Ed.; Walters, Shirley, Ed.

This document contains 21 papers examining the state of adult and continuing education in Africa. The following papers are included: "Introduction: An Overview of the State of Adult and Continuing Education in Africa" (Akpovire Oduaran); "Setting the Tone of Adult and Continuing Education in Africa" (Michael A. Omolewa);…

Closing the Gap: Opportunities for Distance Education to Benefit Adult Learners in Higher Education

ERIC Educational Resources Information Center

Carlsen, A.; Holmberg, C.; Neghina, C.; Owusu-Boampong, A.

2016-01-01

Distance education in higher education is a fast-growing and widespread phenomenon. As many adults are unable to participate in on-campus education, distance education offers flexible learning paths that greatly enhance accessibility to higher education. Exploring distance education's potential to increase the participation of adult learners in…

An Exploratory Study of Cross-Functional Education in the Undergraduate Marketing Curriculum

ERIC Educational Resources Information Center

Crittenden, Victoria L.; Wilson, Elizabeth J.

2006-01-01

In response to calls from both business practitioners and educators, this research explores the extent to which undergraduate marketing education is delivered with a cross-functional perspective. Given that marketing is often recognized as a boundary-spanning role within companies, marketing department chairs were asked to report on…

The Interaction between Higher Education and Labour Market in Changing Economic Environment

ERIC Educational Resources Information Center

Gravite, Aija

2015-01-01

This paper explores challenges higher education institutions face while ensuring one of the quality assurance criteria--meeting the demands of labour market. The relationship between labour market and higher education institutions becomes even more complicated during the periods of rapid changes in labour market caused by economic collisions. In…

The Nature of Stakeholder Satisfaction with Marketing Education

ERIC Educational Resources Information Center

Taylor, Steven A.; Judson, Kim

2014-01-01

The current article represents a cautionary tale in continuing emerging marketization practices as the dominant form of marketing with higher education. Specifically, a review of three important emerging literature streams (i.e., quality-of-life, service-dominant logic, and stakeholder orientation) all appear to support calls for moving beyond…

Evidence of the Contributions of Marketing Education to Participants and Businesses.

ERIC Educational Resources Information Center

Stone, James R., III; And Others

1989-01-01

Includes "An Introduction to Three Studies" (Stone); "The Value of Illinois Secondary Marketing Education Programs: Perceptions of Graduates and Employers" (Haynes, Wray); "The Contributions of Marketing Education to Business and Society in Texas" (Moorman); and "Employers' and Graduates' Perceptions of the…

Confronting the Youth Demographic Challenge: The Labor Market Prospects of Out-of-School Young Adults. Policy Issues Monograph.

ERIC Educational Resources Information Center

Sum, Andrew; Fogg, Neeta; Mangum, Garth

The labor market prospects of out-of-school young adults and options for improving the employment and earnings potential of all young adults were examined. The following issues were among those considered: demographic and social factors affecting young adults' employment prospects; employment trends and labor market problems in the United States…

The New Environment: Questions for Adult Educators.

ERIC Educational Resources Information Center

Blakely, R. J.

This document summarizes the activities of the Second International Seminar on Adult Education (Pinebrook Conference Center of Syracuse University, 2-5 September, 1970) and contains Blakely's title essay. The contemporary world presents the adult educator with new environments of time, technology, social organization, communications, and…

Gangsta Rap and Adult Education

ERIC Educational Resources Information Center

Guy, Talmadge C.

2004-01-01

Adult education instructors and administrators, who typically are not members of the hip-hop generation, have little or no background, sensitivity, or understanding of the influence and significance of black popular culture and music for young African American and white adult learners. (Contains 1 note.)

Using the Pragmatic Progressive Philosophy in Adult Education

ERIC Educational Resources Information Center

Ellis, Marsha L.

2012-01-01

Using a pragmatic approach of progressive philosophy when educating adult learners utilizes the knowledge of history, to connect reality with current experiences through facilitated learning. The purpose of this paper is an attempt to show how adult education that uses a pragmatic progressive philosophy encompasses adult experiences,…

Tobacco industry direct mail marketing and participation by New Jersey adults.

PubMed

Lewis, M Jane; Delnevo, Cristine D; Slade, John

2004-02-01

We examined adult participation in tobacco industry direct marketing: receipt of direct mail and use of coupons and brand reward programs. Participation was highest for direct mail; participation in all 3 forms differed by gender, age, and race/ethnicity; current smokers, Whites, and persons aged 25 to 64 years reported greater participation. Although tobacco industry direct marketing may influence smoking initiation, its potential to increase consumption and impede cessation is unquestionable.

Adult Education and Literacy. Annual Report. Fiscal Year 1991.

ERIC Educational Resources Information Center

Illinois State Board of Education, Springfield.

This annual report concerning adult education and literacy in Illinois during Fiscal Year 1991 first defines the purpose of adult education, which is to provide adults having less than a high school education with continuing opportunities to function more effectively in society. A section on administration considers state, federal, public…

Moving toward New Horizons for Marketing Education: Designing a Marketing Training for the Poor in Developing and Emerging Markets

ERIC Educational Resources Information Center

Teklehaimanot, Mebrahtu L.; Ingenbleek, Paul T. M.; Tessema, Workneh K.; van Trijp, Hans C. M.

2017-01-01

In recent years, marketing education has broadened to poor people in developing and emerging countries. In this article, the authors use four empirical studies that apply well-established training design procedures to design a marketing training program for Ethiopian pastoralists. Because pastoralists operate in extremely remote, traditional, and…

Transformation of the Adult Education System in Slovakia

NASA Astrophysics Data System (ADS)

Švec, Štefan

1998-07-01

This article examines trends in adult education in Slovakia since it became a separate republic in 1993. Economic and social transformations during this period have led to a re-thinking of the adult education system. The author describes four basic modalities for providing adult education in Slovakia: (1) schools and colleges; (2) cultural centres and similar institutions; (3) institutions for vocational training; (4) voluntary organizations such as trade unions, political parties and ethnic minority groups.

Making Education Markets through Global Trade Agreements

ERIC Educational Resources Information Center

Robertson, Susan L.

2017-01-01

This paper uses the global trade negotiations and agreements, which include education sectors as potentially tradable services, to show the complex processes at work in making global education markets. Drawing on the work of Jens Beckert and others, I focus on the micro-processes of making capitalist orders and the challenges at hand in bringing…

Marketing Higher Education: The Survival Value of Integrity.

ERIC Educational Resources Information Center

Silber, John R.

1980-01-01

Administrators must remember that they are in the business of selling higher education and must pay special attention to marketing ethics. High standards must be maintained to preserve the integrity of education to those who truly want to pursue it. (JAC)

45 CFR 605.38 - Preschool and adult education.

Code of Federal Regulations, 2014 CFR

2014-10-01

... 45 Public Welfare 3 2014-10-01 2014-10-01 false Preschool and adult education. 605.38 Section 605.38 Public Welfare Regulations Relating to Public Welfare (Continued) NATIONAL SCIENCE FOUNDATION... Preschool, Elementary, and Secondary Education § 605.38 Preschool and adult education. A recipient to which...

45 CFR 605.38 - Preschool and adult education.

Code of Federal Regulations, 2012 CFR

2012-10-01

... 45 Public Welfare 3 2012-10-01 2012-10-01 false Preschool and adult education. 605.38 Section 605.38 Public Welfare Regulations Relating to Public Welfare (Continued) NATIONAL SCIENCE FOUNDATION... Preschool, Elementary, and Secondary Education § 605.38 Preschool and adult education. A recipient to which...

Women in Adult Education: An Analysis of Perspectives in Major Journals.

ERIC Educational Resources Information Center

Hayes, Elisabeth; Smith, Letitia

To clarify dominant perspectives on women in adult education publications, ethnographic content analysis was used to examine 112 journal articles in 4 major adult education journals. Articles analyzed were from two North American journals ("Adult Education"/"Adult Education Quarterly" and "Adult…