Communication Ambassadors—an Australian Social Media Initiative to Develop Communication Skills in Early Career Scientists

PubMed Central

Wang, Jack T. H.; Power, Cheryl J.; Kahler, Charlene M.; Lyras, Dena; Young, Paul R.; Iredell, Jonathan; Robins-Browne, Roy

2018-01-01

Science communication is a skill set to be developed through ongoing interactions with different stakeholders across a variety of platforms. Opportunities to engage the general public are typically reserved for senior scientists, but the use of social media in science communication allows all scientists to instantaneously disseminate their findings and interact with online users. The Communication Ambassador program is a social media initiative launched by the Australian Society for Microbiology to expand the online presence and science communication portfolios of early-career scientists. Through their participation in the program, a rotating roster of Australian microbiologists have broadened the online reach of the Society’s social media channels as well as their own professional networks by attending and live-tweeting microbiology events throughout the year. We present the Communication Ambassador program as a case study of coordinated social media activity in science communication to the general public, and describe the potential for its applications in science education and training. PMID:29904520

Communication Ambassadors-an Australian Social Media Initiative to Develop Communication Skills in Early Career Scientists.

PubMed

Wang, Jack T H; Power, Cheryl J; Kahler, Charlene M; Lyras, Dena; Young, Paul R; Iredell, Jonathan; Robins-Browne, Roy

2018-01-01

Science communication is a skill set to be developed through ongoing interactions with different stakeholders across a variety of platforms. Opportunities to engage the general public are typically reserved for senior scientists, but the use of social media in science communication allows all scientists to instantaneously disseminate their findings and interact with online users. The Communication Ambassador program is a social media initiative launched by the Australian Society for Microbiology to expand the online presence and science communication portfolios of early-career scientists. Through their participation in the program, a rotating roster of Australian microbiologists have broadened the online reach of the Society's social media channels as well as their own professional networks by attending and live-tweeting microbiology events throughout the year. We present the Communication Ambassador program as a case study of coordinated social media activity in science communication to the general public, and describe the potential for its applications in science education and training.

Mass Media and Communication. Second, Revised Edition.

ERIC Educational Resources Information Center

Steinberg, Charles S., Ed.

This revised and enlarged second edition contains sections focusing on a number of mass media: newspapers, the American magazine, motion pictures, broadcasting media, and book publishing. Other section topics include the structure and development of mass communication, public opinion, international communication, the motivation of assent, the…

Guidelines for Teaching Non-Verbal Communications Through Visual Media

ERIC Educational Resources Information Center

Kundu, Mahima Ranjan

1976-01-01

There is a natural unique relationship between non-verbal communication and visual media such as television and film. Visual media will have to be used extensively--almost exclusively--in teaching non-verbal communications, as well as other methods requiring special teaching skills. (Author/ER)

Online Collaborative Learning and Communication Media

ERIC Educational Resources Information Center

Havard, Byron; Du, Jianxia; Xu, Jianzhong

2008-01-01

The purpose of this study is to examine the dynamics of online collaborative learning and communication media regarding team projects. Media richness and social presence theories are well-accepted rational theories that explain media choices and media behaviors, and serve as the theoretical framework. Quantitative and qualitative data collection…

"Social Media has Opened a World of 'Open communication:'" experiences of Adults with Cerebral Palsy who use Augmentative and Alternative Communication and Social Media.

PubMed

Caron, Jessica; Light, Janice

2016-01-01

An online focus group was used to investigate the experiences of nine individuals with cerebral palsy who use augmentative and alternative communication (AAC) and social media. Information was gathered related to (a) advantages of social media, (b) disadvantages of social media, (c) barriers to successful use, (d) supports to successful use, and (e) recommendations for other individuals using AAC, support personnel, policy makers, and technology developers. Participants primarily chose to focus on social media as a beneficial tool and viewed it as an important form of communication. The participants did describe barriers to social media use (e.g., technology). Despite barriers, all the participants in this study took an active role in learning to use social media. The results are discussed as they relate to themes and with reference to published literature.

In Harmony with the Population: Ethnomusicology as a Framework for Countering Violent Extremism in the Sahel

DTIC Science & Technology

2016-12-01

digital media , art, multiculturalism, communication flow theory 15. NUMBER OF PAGES 143 16. PRICE CODE 17. SECURITY CLASSIFICATION OF REPORT...and Chad as a Case Study,” 59. 41 methods), and mass communication ( communication to a large audience via mass media ).91 According to a 2007...proliferation of digital technology for at least the foreseeable future. Early communication theorists considered mass- media communication flow to be a

Strategic Communication Joint Integrating Concept. Version 1.0

DTIC Science & Technology

2009-10-07

information and knowledge on complex social communication systems, to include the characteristics of various media channels and the intentions... social or media networks.  Including strategic communication instructions as an integral part of the main body of an operation order or plan...information and knowledge on complex social communication systems, to include the characteristics of various media SC-004.2T Access

How interpersonal communication mediates the relationship of multichannel communication connections to health-enhancing and health-threatening behaviors.

PubMed

Seo, Mihye; Matsaganis, Matthew D

2013-08-01

This article examines how everyday media use and interpersonal communication for health information could influence health behaviors beyond intervention or campaign contexts. The authors argue that interpersonal communication works as an independent information channel and mediates the relation between media channels and health behaviors. In addition, the authors investigate whether interpersonal communication differently influences the relation between media connections and health behaviors for more and less educated individuals. Using data from the 2008 Annenberg National Health Communication Survey, the authors show that multiple communication channels for health information encourage health-enhancing behaviors but do not have significant relations with health-threatening behaviors. Interpersonal communication is directly linked to health-enhancing behaviors, but it also mediates the influence of individuals' multichannel media environment on health-enhancing behaviors. The mediating role of interpersonal health communication was only significant for less educated people. In addition, among media channels, television was a more important instigator of health-related conversations with family and friends for the less educated group. The theoretical and practical implications of these findings, as well as suggestions for future research directions, are discussed.

How scientists use social media to communicate their research.

PubMed

Van Eperen, Laura; Marincola, Francesco M

2011-11-15

Millions of people all over the world are constantly sharing an extremely wide range of fascinating, quirky, funny, irrelevant and important content all at once. Even scientists are no strangers to this trend. Social media has enabled them to communicate their research quickly and efficiently throughout each corner of the world. But which social media platforms are they using to communicate this research and how are they using them? One thing is clear: the range of social media platforms that scientists are using is relatively vast and dependent on discipline and sentiment. While the future of social media is unknown, a combination of educated speculation and persuasive fact points to the industry's continual growth and influence. Thus, is that not only are scientists utilizing social media to communicate their research, they must. The ability to communicate to the masses via social media is critical to the distribution of scientific information amongst professionals in the field and to the general population.

How scientists use social media to communicate their research

PubMed Central

2011-01-01

Millions of people all over the world are constantly sharing an extremely wide range of fascinating, quirky, funny, irrelevant and important content all at once. Even scientists are no strangers to this trend. Social media has enabled them to communicate their research quickly and efficiently throughout each corner of the world. But which social media platforms are they using to communicate this research and how are they using them? One thing is clear: the range of social media platforms that scientists are using is relatively vast and dependent on discipline and sentiment. While the future of social media is unknown, a combination of educated speculation and persuasive fact points to the industry's continual growth and influence. Thus, is that not only are scientists utilizing social media to communicate their research, they must. The ability to communicate to the masses via social media is critical to the distribution of scientific information amongst professionals in the field and to the general population. PMID:22085450

The potential risk of communication media in conveying critical information in the aircraft maintenance organisation: a case study

NASA Astrophysics Data System (ADS)

Shukri, S. Ahmad; Millar, R. M.; Gratton, G.; Garner, M.

2016-10-01

In the world of aircraft maintenance organisation, verbal and written communication plays a pivotal role in transferring critical information in relation to aircraft safety and efficiency. The communication media used to convey the critical information between departments at an aircraft maintenance organisation have potential risk in misunderstanding of the information. In this study, technical and non-technical personnel from five different departments at an aircraft maintenance organisation were interviewed on the communication media they normally utilised to communicate six different work procedures that are closely related to aircraft safety and efficiency. This is to discover which communication media pose higher risk in misunderstanding critical information. The findings reveal that written communication pose higher risk of misinterpretation compared with verbal communication when conveying critical information between departments.

Social Media & English Learners' Academic Literacy Development

ERIC Educational Resources Information Center

Shin, Dong-shin

2018-01-01

Social media are becoming a critical part of communication in everyday lives and are a common form of communication for many students in and outside of school. Accordingly, English learner (EL) students are using social media-based communication to gather information, maintain friendships, and express multiple identities. Considering that social…

Media Exposure, Interpersonal Communication and the Electoral Decision Process.

ERIC Educational Resources Information Center

Kimsey, William D.; Hantz, Alan

The relationships among mass media, interpersonal communication, and voting behavior were explored in a two-stage panel study of 141 respondents during a 1974 Illinois congressional election. Analyses of perceived exposures to mass media and to interpersonal communication were interpreted as supporting Rogers and Shoemakers' (1971)…

Interactive Communication by Applying Contemporary Media in Higher Education

ERIC Educational Resources Information Center

Tatkovic, Nevenka; Ruzic, Maja

2005-01-01

Today society has become a multimedia society, turned towards new forms of communication, ready for changes and the new communicational challenges. The students, surrounded by PCs, mobile phones and ever so sophisticated software, videos, wireless sets and TVs, DVDs, satellite transmissions and "the media above all other media"--the…

Polio communication.

PubMed

Galaway, Michael

2005-12-01

Substantial investments are being made in the area of communication and social mobilisation to interrupt transmission of wild poliovirus. A number of organisations with active support from the Government of India and various state governments are implementing activities to raise awareness and encourage all families to immunise their children. A mass media campaign is the most recognised health promotion effort on media. Mass media efforts are being backed by intensive social mobilisation and interpersonal communication efforts in polio-endemic states. Advocacy and editorial media environment are key elements of the overall communication approach, creating a conducive environment for the polio programme.

Interpersonal communication outcomes of a media literacy alcohol prevention curriculum.

PubMed

Banerjee, Smita C; Greene, Kathryn; Magsamen-Conrad, Kate; Elek, Elvira; Hecht, Michael L

2015-12-01

Media literacy intervention efficacy literature has focused on media-relevant (e.g., knowledge and realism) and behavior-relevant outcomes (e.g., attitudes and behaviors), without much attention paid to interpersonal communication outcomes. This project examined interpersonal communication after participation in two versions (analysis plus analysis and analysis plus planning) of the Youth Message Development (YMD) intervention, a brief media literacy curriculum targeted at preventing high school student alcohol use. Participants attended a 75-mins media literacy YMD workshop and completed a delayed posttest questionnaire 3 to 4 months later. Overall, 68 % participants replied affirmatively to interpersonal communication about the YMD intervention. Communication about the workshop moderated the effects of the type of workshop (analysis plus analysis or analysis plus planning) on self-efficacy to counter-argue (but not critical thinking). Interpersonal communication moderated the effects of the YMD intervention on self-efficacy to counter-argue, thereby signaling the importance of including interpersonal communication behaviors in intervention evaluation.

Social media experiences of adolescents and young adults with cerebral palsy who use augmentative and alternative communication.

PubMed

Caron, Jessica Gosnell; Light, Janice

2017-02-01

This pilot study aimed to expand the current understanding of how adolescents and young adults with cerebral palsy (CP) and complex communication needs use social media. An online focus group was used to investigate the social media experiences of seven individuals with CP who used Augmentative and Alternative Communication (AAC). Questions posed to the group related to social media: (a) advantages; (b) disadvantages; (c) barriers; (d) supports; and (e) recommendations. Adolescents with CP who use AAC used a range of communication media to participate in daily interactions, including social media. An analysis of the focus group interaction revealed that the participants used social media to: bypass the constraints of face-to-face interactions; communicate for a number of reasons (e.g. maintain relationships, share experiences); and support independent leisure (e.g. playing games, looking at pictures/videos). Despite the advantages, the participants discussed barriers including limitations related to AAC technologies, social media sites and literacy skills. The results suggest that service providers should implement interventions to support social media use, including enhancement of linguistic, operational and strategic competence. Technology manufacturers should focus on improving the designs of AAC apps and social media sites to facilitate access by individuals who require AAC.

Social Media and HIV: A Systematic Review of Uses of Social Media in HIV Communication.

PubMed

Taggart, Tamara; Grewe, Mary Elisabeth; Conserve, Donaldson F; Gliwa, Catherine; Roman Isler, Malika

2015-11-02

Social media, including mobile technologies and social networking sites, are being used increasingly as part of human immunodeficiency virus (HIV) prevention and treatment efforts. As an important avenue for communication about HIV, social media use may continue to increase and become more widespread. The objective of this paper is to present a comprehensive systematic review of the current published literature on the design, users, benefits, and limitations of using social media to communicate about HIV prevention and treatment. This review paper used a systematic approach to survey all literature published before February 2014 using 7 electronic databases and a manual search. The inclusion criteria were (1) primary focus on communication/interaction about HIV/acquired immunodeficiency syndrome (AIDS), (2) discusses the use of social media to facilitate communication, (3) communication on the social media platform is between individuals or a group of individuals rather than the use of preset, automated responses from a platform, (4) published before February 19, 2014, and (5) all study designs. The search identified 35 original research studies. Thirty studies had low or unclear risk of at least one of the bias items in the methodological quality assessment. Among the 8 social media platform types described, short message service text messaging was most commonly used. Platforms served multiple purposes including disseminating health information, conducting health promotion, sharing experiences, providing social support, and promoting medication adherence. Social media users were diverse in geographic location and race/ethnicity; studies commonly reported users aged 18-40 years and users with lower income. Although most studies did not specify whether use was anonymous, studies reported the importance of anonymity in social media use to communicate about HIV largely due to the stigma associated with HIV. The ability to share and receive information about HIV was the most commonly reported benefit of social media use and the most common challenges were related to technology. Measures of frequency of use, satisfaction, and effects of use varied across studies. Using social media to bridge communication among a diverse range of users, in various geographic and social contexts, may be leveraged through pre-existing platforms and with attention to the roles of anonymity and confidentiality in communication about HIV prevention and treatment. More robust research is needed to determine the effects of social media use on various health and social outcomes related to HIV.

Communication via Interactive Media: Communication in a New Key?

ERIC Educational Resources Information Center

Carveth, Rod

1996-01-01

Explores the use of the World Wide Web as an advertising medium--many companies are having difficulties seeing exactly how the Web will fit into their media strategies. Argues that media decision makers need to realize that interactive media are different from traditional media in terms of form and content. (PA)

Peri-operative communication patterns and media usage--implications for systems design.

PubMed

Karlsen, Ero S; Toussaint, Pieter Jelle

2010-01-01

Inter-hospital communication amounts for a great deal of clinicians' work time. While communication is essential to coordinate care, it can also be time consuming and interruptive, and breakdown in communication is an important source of medical errors. One contributor to the interruptive nature of communication is the use of synchronous media, and there is clearly a potential for novel technologies. To assess communication patterns and media usage we performed an ethnographic field study in the peri-operative environment at a Norwegian hospital, as well as interviews with nurses. We analyze the results with regards to choice of media, characteristics of the conversations taking place and meta-messages, and account for addressing, obtrusiveness and information richness in the message exchanges. We find a relative high degree of interruptiveness in communication, and ascribe it to 1) a lack of situational awareness between locations in the peri-operative domain, as well as 2) use of synchronous media. This suggests that design of novel technology for intra-hospital communication should aim at supporting sender-receiver awareness and signaling of availability.

Importance of risk communication during and after a nuclear accident.

PubMed

Perko, Tanja

2011-07-01

Past nuclear accidents highlight communication as one of the most important challenges in emergency management. In the early phase, communication increases awareness and understanding of protective actions and improves the population response. In the medium and long term, risk communication can facilitate the remediation process and the return to normal life. Mass media play a central role in risk communication. The recent nuclear accident in Japan, as expected, induced massive media coverage. Media were employed to communicate with the public during the contamination phase, and they will play the same important role in the clean-up and recovery phases. However, media also have to fulfill the economic aspects of publishing or broadcasting, with the "bad news is good news" slogan that is a well-known phenomenon in journalism. This article addresses the main communication challenges and suggests possible risk communication approaches to adopt in the case of a nuclear accident. Copyright © 2011 SETAC.

Ethical challenges in social media engagement and research: considerations for code of engagement practices.

PubMed

Gehner, Monika; Oughton, Deborah

2016-06-01

Social media have great potential for effectively communicating about public health risks so people make healthier and safer choices. If used appropriately, social media can strengthen trust between the public and the institution. If used inappropriately, it may also create distrust. This note addresses some of the ethical challenges in using social media for communication and research. It reflects on opportunities in social media risk communication based on experience from the World Health Organization (WHO) and suggests a code of engagement be included in corporate social media policies that contain guidance as to what conduct is or is not appropriate with a view to maintaining public trust in the institution. The note concludes with considerations about the ethical use of social media in research, which is particularly relevant for entities communicating about ionizing radiation, including during emergency situations.

Communications and media services

NASA Technical Reports Server (NTRS)

Mcculla, James W.; Kukowski, James F.

1990-01-01

NASA's internal and external communication methods are reviewed. NASA information services for the media, for the public, and for employees are discussed. Consideration is given to electron information distribution, the NASA TV-audio system, the NASA broadcast news service, astronaut appearances, technology and information exhibits, speaker services, and NASA news reports for internal communications. Also, the NASA worldwide electronic mail network is described and trends for future NASA communications and media services are outlined.

Mass Communication: An Introduction; Theory and Practice of Mass Media in Society.

ERIC Educational Resources Information Center

Bittner, John R.

From the perspectives of historical, contemporary, and future interpretations of mass communication, this introduction to the theory and practice of mass media in society treats both the social context of mass communication and the hardware components that make it operable. The book discusses all mass media--newspapers, magazines, radio,…

Mediated Interpersonal Communication: Toward a New Typology.

ERIC Educational Resources Information Center

Cathcart, Robert; Gumpert, Gary

1983-01-01

Contends that the traditional division of communication study into interpersonal, group and public, and mass communication is inadequate because it ignores the pervasiveness of media. Proposes that media be incorporated in definitions of communication. Examines the category of "mediated interpersonal communication" and suggests it be placed in an…

11 CFR 109.3 - Definitions.

Code of Federal Regulations, 2010 CFR

2010-01-01

... means or mode of the communication; (iv) The specific media outlet used for the communication; (v) The...; (iv) The specific media outlet used for the communication; (v) The timing or frequency of the... communication be created, produced, or distributed. (2) To make or authorize a communication that meets one or...

Pacific Islands Mass Communications; Selected Information Sources.

ERIC Educational Resources Information Center

Richstad, Jim; McMillan, Michael

1977-01-01

Presents a bibliography of materials on such area of mass communications in the Pacific Islands as broadcasting, radio and television, cinema, communication research, mass media in education, Honululu Media Council, newspapers and newspapermen, and printing and satellite communication. (JEG)

76 FR 1523 - New Agency Logos

Federal Register 2010, 2011, 2012, 2013, 2014

2011-01-11

... agency social media sites, and other agency communications or publicity media as a consistent branding... NARA web and social media sites (intranet and internet), whether hosted internally, remotely, or on a... agency correspondence and other communications and publicity media. The other three logos are for new...

Mediatisation or PR-ization of Public--Media Communication--Analysis of Mediated Communication of Zoran Milanović.

PubMed

Tanta, Ivan; Lesinger, Gordana

2015-12-01

Politicians and their public relations advisors depend on the mass communication media to transmit messages dailyand communicate effectively. The development of the mass media, from traditional to new, has changed the working conditions of these professions where one inevitably affects the other. Consequently, the way of formatting information in the newshas changed, along with the way of monitoring the political developments and informs the public on political activities. Amajor role in this process, over and above the political actors, has advisers for public relations, who choose moments andevents to publicise (PR-ization). With the increasing influence of public relations to media reports, politics also changes thepicture of the media and the impact on media coverage. Similarly, the impact on the manner in which the media reportprocess, what topics will be discussed topics and what tone the given information will have. We are living in a world characterized by mediation (Mazzoleni and Schulz, 1999) of the politics and the society as a whole, because politics and publicrelations necessarily need the media to communicate with their audiences. In this regard, we can talk about PR-izationmedia as the fundamental role of public relations practitioners affect attitudes, which skillfully make careful design ofmessages and events that are not included herein are the three professions each other should one without the other does notmake sense. This paper will focus on the influence of the media on politics and on influence of the public relations as profession in the content media perception. In view of the drawn by daily public appearances of Prime Minister, Zoran Milanovi6,and as says Lali63 few politics-related phenomena have over the past twenty years engaged so many reviews by experts andscholars as the Prime Minister's rhetoric. The particular form of the political communication will be reviewed in this paper.Through the interviews and the content analysis of key moments and statements from the media, we shall try to determinehow the communication by Zoran Milanovi6 has changed with the new public relations advisor, and that the change hasaffected the public attitudes that Milanovi6 communication seen through the media-mediated reality.

The influence of media communication on risk perception and behavior related to mad cow disease in South Korea.

PubMed

Park, Jee-Eun; Sohn, Aeree

2013-08-01

The purpose of this study was to ascertain the influence of media communication on risk behavior related to mad cow disease (MCD). Mothers of elementary school students in Seoul were recruited as the survey participants of this study. Media reports affected risk behavior related to MCD. Also, knowledge and attitude toward MCD affects risk behavior. Risk-related information provided by the media should maintain consistency and objectivity. For effective risk communication, there should be an open communication between the government and public, experts, and related industries, who should all collaborate.

Communicating Science from the Inside Out

NASA Astrophysics Data System (ADS)

Clark, C.

2006-12-01

Communicating relevant science to the outside world is becoming more critical to the science research community. Now part of many institution's mission statements, communicating the broader impacts of scientific exploration and discovery has become increasingly important in informing the public, providing information to policy makers, and obtaining research funding. Although some critics say traditional coverage of science news is shrinking, media coverage of newsworthy science will always exist in today's news-hungry world. The key is access, access to media outlets by scientists and access to scientists by media representatives. Getting the word out through traditional and new media in a timely and effective manner can be daunting and time consuming to many scientists. Yet, these are the challenges being tackled on a daily basis by science communicators residing in most research and academic organizations, universities, and institutions. Professional science communicators are valuable resources who can provide crucial input on dealing with, and coping with, the media. In return, effective science communicators serve as important liaisons who efficiently connect science media with appropriate researchers. Wise use of internal science communicators can make the difference in getting news out and getting it right. For more than a decade, a national network of science communicators from institutions, organizations, and funding agencies has existed to collaborate on science news in a concerted effort to improve science coverage at all levels. This network provides collaborative resources to improve the efficiency in getting science news disseminated to the broader public. Although the media is only one audience scientists must interface with today, it is still the most far- reaching outlet for reaching and impacting the broad public by conveying the excitement, importance, and value of today's scientific research. And science communications specialists are the most valuable tool a scientist can utilize in getting relevant science communicated to the outside world.

Perspectives for the Use of Social Media in e-Pharmamarketing

PubMed Central

Syrkiewicz-Świtała, Magdalena; Romaniuk, Piotr; Ptak, Ewa

2016-01-01

The Internet has become a common and global medium. It contains vast information resources and a wide range of communication instruments. One of the communication channels are social media, which increasingly are also used in the business field. Social media combined with mobile technology introduced new challenges to marketing activity. This trend is also observed on specific and highly regulated drug market. The aim of this article is to describe the perspectives for the use of social media in e-pharmamarketing. We find that this require personalized communication, the use of online promotion tools, in order to perform advertising in contact with a demanding client. Currently pharmaceutical companies use social media to communicate basic information on their life, but they still do not appreciate it sufficiently as a tool to build the image of company or products. It is therefore considered that these companies should attach greater importance to the presence in this type of media, especially in the light of dynamic changes in the way people communicate. PMID:27917126

Perspectives for the Use of Social Media in e-Pharmamarketing.

PubMed

Syrkiewicz-Świtała, Magdalena; Romaniuk, Piotr; Ptak, Ewa

2016-01-01

The Internet has become a common and global medium. It contains vast information resources and a wide range of communication instruments. One of the communication channels are social media, which increasingly are also used in the business field. Social media combined with mobile technology introduced new challenges to marketing activity. This trend is also observed on specific and highly regulated drug market. The aim of this article is to describe the perspectives for the use of social media in e-pharmamarketing. We find that this require personalized communication, the use of online promotion tools, in order to perform advertising in contact with a demanding client. Currently pharmaceutical companies use social media to communicate basic information on their life, but they still do not appreciate it sufficiently as a tool to build the image of company or products. It is therefore considered that these companies should attach greater importance to the presence in this type of media, especially in the light of dynamic changes in the way people communicate.

The Effect of Health Beliefs, Media Perceptions, and Communicative Behaviors on Health Behavioral Intention: An Integrated Health Campaign Model on Social Media.

PubMed

Yoo, Sun-Wook; Kim, Jarim; Lee, Yeunjae

2018-01-01

Social media have recently gained attention as a potential health campaign tool. This study examines this line of expectation concerning the role social media may play in health campaigns by testing an integrated health campaign model that combines insights from research on social media-specific perceptions and communicative behaviors in order to predict health behaviors. Specifically, this study aims to (a) develop a more holistic social media campaign model for predicting health behaviors in the social media context, (b) investigate how social media channel-related perceptions affect preventive health behaviors, and (c) investigate how communicative behaviors mediate perceptions and behavioral intention. The study conducted an online survey of 498 females who followed the Purple Ribbon Twitter campaign (@pprb), a cervical cancer prevention campaign. The results indicated that information acquisition mediated perceived risk's effect on intention. Information acquisition also mediated the relationships between intention and information selection and information transmission. On the other hand, social media-related perceptions indirectly impacted behavioral intention through communicative behaviors. The findings' theoretical and practical implications are discussed.

Interactive communication with the public: qualitative exploration of the use of social media by food and health organizations.

PubMed

Shan, Liran Christine; Panagiotopoulos, Panagiotis; Regan, Áine; De Brún, Aoife; Barnett, Julie; Wall, Patrick; McConnon, Áine

2015-01-01

To examine the use and impact of social media on 2-way communication between consumers and public organizations in the food safety and nutrition area. In-depth qualitative study conducted between October, 2012 and January, 2013, using semi-structured interviews in the United Kingdom and Ireland. Sixteen professionals worked on the public interface within 5 national organizations with a role in communicating on food safety and nutrition issues in this thematic analysis. Five main themes were identified: gradual shift toward social media-based queries and complaints; challenges and limitations of social media to deal with queries and complaints; benefits of using social media in query and complaint services; content redesign driven by social media use; and using social media to learn more about consumers. Social media penetrated and brought new opportunities to food organizations' interactions with the public. Given the increasing use of social media by the public, food organizations need to explore such new opportunities for communication and research. Copyright © 2015 Society for Nutrition Education and Behavior. Published by Elsevier Inc. All rights reserved.

How to maximize science communication efficacy by combining old and new media

NASA Astrophysics Data System (ADS)

Nuccitelli, D. A.; Cook, J.

2014-12-01

Traditional science communication approaches (such as relying on university press releases about new scientific publications), and new communication approaches (such as utilizing infographics and social media), can each reach a wide audience when successful. However, probability of successful the science communication can be amplified by taking advantage of both traditional and new media, especially when 'sticky' messaging techniques are applied. The example of Cook et al., 2013 (C13), which found a 97% consensus in the peer-reviewed climate literature on human-caused global warming, is considered. C13 implemented this optimal combined communications approach strategy and became the most-downloaded study in all Institute of Physics journals, with over 200,000 downloads to date. Due to the effective 'sticky' messaging approaches implemented by the study authors, its results received broad coverage from international media and reached millions of people via social media. Strategies to avoid misrepresentations of one's work while maximizing the communications efficacy of its key points will also be discussed.

How do you perceive this author? Understanding and modeling authors’ communication quality in social media

PubMed Central

2018-01-01

In this study, we leverage human evaluations, content analysis, and computational modeling to generate a comprehensive analysis of readers’ evaluations of authors’ communication quality in social media with respect to four factors: author credibility, interpersonal attraction, communication competence, and intent to interact. We review previous research on the human evaluation process and highlight its limitations in providing sufficient information for readers to assess authors’ communication quality. From our analysis of the evaluations of 1,000 Twitter authors’ communication quality from 300 human evaluators, we provide empirical evidence of the impact of the characteristics of the reader (demographic, social media experience, and personality), author (profile and social media engagement), and content (linguistic, syntactic, similarity, and sentiment) on the evaluation of an author’s communication quality. In addition, based on the author and message characteristics, we demonstrate the potential for building accurate models that can indicate an author’s communication quality. PMID:29389979

How do you perceive this author? Understanding and modeling authors' communication quality in social media.

PubMed

Han, Kyungsik

2018-01-01

In this study, we leverage human evaluations, content analysis, and computational modeling to generate a comprehensive analysis of readers' evaluations of authors' communication quality in social media with respect to four factors: author credibility, interpersonal attraction, communication competence, and intent to interact. We review previous research on the human evaluation process and highlight its limitations in providing sufficient information for readers to assess authors' communication quality. From our analysis of the evaluations of 1,000 Twitter authors' communication quality from 300 human evaluators, we provide empirical evidence of the impact of the characteristics of the reader (demographic, social media experience, and personality), author (profile and social media engagement), and content (linguistic, syntactic, similarity, and sentiment) on the evaluation of an author's communication quality. In addition, based on the author and message characteristics, we demonstrate the potential for building accurate models that can indicate an author's communication quality.

Problems and Issues in New Media Education in Hong Kong.

ERIC Educational Resources Information Center

Fung, Anthony Y. H.

2000-01-01

Claims the "dot com" trend has pushed new media education to go more technical. Suggests that new media education (including the Internet, e-commerce, multimedia production, and other computer-related communication) refocus on the communicative dimension and new media management. Argues that only based on this understanding can…

Association of Mass Media Communication with Contraceptive Use in Sub-Saharan Africa: A Meta-Analysis of Demographic and Health Surveys.

PubMed

Babalola, Stella; Figueroa, Maria-Elena; Krenn, Susan

2017-11-01

Literature abounds with evidence on the effectiveness of individual mass media interventions on contraceptive use and other health behaviors. There have been, however, very few studies summarizing effect sizes of mass media health communication campaigns in sub-Saharan Africa. In this study, we used meta-analytic techniques to pool data from 47 demographic and health surveys conducted between 2005 and 2015 in 31 sub-Saharan African countries and estimate the prevalence of exposure to family planning-related mass media communication. We also estimated the average effect size of exposure to mass media communication after adjusting for endogeneity. We performed meta-regression to assess the moderating role of selected variables on effect size. On average, 44% of women in sub-Saharan Africa were exposed to family planning-related mass media interventions in the year preceding the survey. Overall, exposure was associated with an effect size equivalent to an odds ratio of 1.93. More recent surveys demonstrated smaller effect sizes than earlier ones, while the effects were larger in lower contraceptive prevalence settings than in higher prevalence ones. The findings have implications for designing communication programs, setting expectations about communication impact, and guiding decisions about sample size estimation for mass media evaluation studies.

Study on the Use of Social Media and Its Reflections on Turkish Regarding

ERIC Educational Resources Information Center

Bulut, Mesut

2013-01-01

The way of communication has developed on social media, an environment where informal education occurs, and the social media language or social media Turkish which has emerged as a result of this communication is an important subject which needs to be discussed in terms of Turkish teaching. The reflections of the use of social media on Turkish in…

Use of Social Media During Public Emergencies by People with Disabilities

PubMed Central

Morris, John T.; Mueller, James L.; Jones, Michael L.

2014-01-01

Introduction: People with disabilities are generally more vulnerable during disasters and public emergencies than the general population. Physical, sensory and cognitive impairments may result in greater difficulty in receiving and understanding emergency alert information, and greater difficulty in taking appropriate action. The use of social media in the United States has grown considerably in recent years. This has generated increasing interest on the part of national, state and local jurisdictions in leveraging these channels to communicate public health and safety information. How and to what extent people with disabilities use social and other communications media during public emergencies can help public safety organizations understand the communication needs of the citizens in their jurisdictions, and plan their social media and other communications strategies accordingly. Methods: This article presents data from a survey on the use of social media and other communications media during public emergencies by people with disabilities conducted from November 1, 2012 through March 30, 2013. Results: The data presented here show four key results. First, levels of use of social media in general are high for people with disabilities, as well as for the general population. Second, use of social media during emergencies is still low for both groups. Third, levels of use of social media are not associated with income levels, but are significantly and strongly associated with age: younger people use social media at higher rates than older people in both groups (p<0.001). Fourth, differences in the use of social media during emergencies across disability types are slight, with the exception of deaf and hard-of-hearing respondents, the former more likely to have used social media to receive (p=0.002), verify (p=0.092) and share (p=0.007) emergency information. Conclusion: These last two results suggest that effective emergency communications strategies need to rely on multiple media types and channels to reach the entire community. PMID:25157303

Use of social media during public emergencies by people with disabilities.

PubMed

Morris, John T; Mueller, James L; Jones, Michael L

2014-08-01

People with disabilities are generally more vulnerable during disasters and public emergencies than the general population. Physical, sensory and cognitive impairments may result in greater difficulty in receiving and understanding emergency alert information, and greater difficulty in taking appropriate action. The use of social media in the United States has grown considerably in recent years. This has generated increasing interest on the part of national, state and local jurisdictions in leveraging these channels to communicate public health and safety information. How and to what extent people with disabilities use social and other communications media during public emergencies can help public safety organizations understand the communication needs of the citizens in their jurisdictions, and plan their social media and other communications strategies accordingly. This article presents data from a survey on the use of social media and other communications media during public emergencies by people with disabilities conducted from November 1, 2012 through March 30, 2013. The data presented here show four key results. First, levels of use of social media in general are high for people with disabilities, as well as for the general population. Second, use of social media during emergencies is still low for both groups. Third, levels of use of social media are not associated with income levels, but are significantly and strongly associated with age: younger people use social media at higher rates than older people in both groups (p<0.001). Fourth, differences in the use of social media during emergencies across disability types are slight, with the exception of deaf and hard-of-hearing respondents, the former more likely to have used social media to receive (p=0.002), verify (p=0.092) and share (p=0.007) emergency information. These last two results suggest that effective emergency communications strategies need to rely on multiple media types and channels to reach the entire community.

Communication imperialism and dependency: a conceptual clarification.

PubMed

Lee, P S

1988-01-01

Communications imperialism has to do with the domination of a country's media activities by another. The ownership, structure, distribution or content of the media in 1 country are affected by pressures from media interests of another country or group out of proportion with those of that country. To determine if this is happening we should consider the country's policies, the private sector;s efforts to export communications elements, and actions of the dominant country against the dominated. The 4 aspects of international media in this situation are television program exportation, foreign ownership and control of media distribution, the infringement of capital opinions on other societies, and the transfer of commercialism and broadcasting norms. In addition to the software and hardware and the other forms of communication such as satellites, computers, and transportation of the mass media, there are the cultural effects on the developing countries. In the case of involuntary of voluntary dependency of the recipient country, the effect of the unbalanced international communication can be harmful or beneficial. Communication dependency may not be harmful to the culture of the recipient country. In determining the theory of unbalanced international communications 3 factors should be considered. There are: the role of the interacting countries, the nature of the dependency of the recipient country, and the beneficial or harmful effect of unbalanced communication pattern on that country.

Social Media and HIV: A Systematic Review of Uses of Social Media in HIV Communication

PubMed Central

Grewe, Mary Elisabeth; Conserve, Donaldson F; Gliwa, Catherine; Roman Isler, Malika

2015-01-01

Background Social media, including mobile technologies and social networking sites, are being used increasingly as part of human immunodeficiency virus (HIV) prevention and treatment efforts. As an important avenue for communication about HIV, social media use may continue to increase and become more widespread. Objective The objective of this paper is to present a comprehensive systematic review of the current published literature on the design, users, benefits, and limitations of using social media to communicate about HIV prevention and treatment. Methods This review paper used a systematic approach to survey all literature published before February 2014 using 7 electronic databases and a manual search. The inclusion criteria were (1) primary focus on communication/interaction about HIV/acquired immunodeficiency syndrome (AIDS), (2) discusses the use of social media to facilitate communication, (3) communication on the social media platform is between individuals or a group of individuals rather than the use of preset, automated responses from a platform, (4) published before February 19, 2014, and (5) all study designs. Results The search identified 35 original research studies. Thirty studies had low or unclear risk of at least one of the bias items in the methodological quality assessment. Among the 8 social media platform types described, short message service text messaging was most commonly used. Platforms served multiple purposes including disseminating health information, conducting health promotion, sharing experiences, providing social support, and promoting medication adherence. Social media users were diverse in geographic location and race/ethnicity; studies commonly reported users aged 18-40 years and users with lower income. Although most studies did not specify whether use was anonymous, studies reported the importance of anonymity in social media use to communicate about HIV largely due to the stigma associated with HIV. The ability to share and receive information about HIV was the most commonly reported benefit of social media use and the most common challenges were related to technology. Measures of frequency of use, satisfaction, and effects of use varied across studies. Conclusions Using social media to bridge communication among a diverse range of users, in various geographic and social contexts, may be leveraged through pre-existing platforms and with attention to the roles of anonymity and confidentiality in communication about HIV prevention and treatment. More robust research is needed to determine the effects of social media use on various health and social outcomes related to HIV. PMID:26525289

Speaking their language: communicating research through new media

NASA Astrophysics Data System (ADS)

Goruk, B.; Byrne, J. M.

2012-12-01

The research community primarily communicates internally through papers, books and other forms of print publication. Researchers typically depend upon the media to pick up on research important to policymakers, planners, managers and society at large. However in recent decades, there has been a major failure in this communication process as the media has become much less objective and far more opinionated; often contributing more confusion than clarity. We argue that the research community should be much more active in communicating work to sectors of society most in need of the knowledge. Members of society do not read research publications - we essentially speak different languages. Researchers have to reach out to society in a communication form that works for the listeners. We put forward a range of examples using new media to communicate climate change research results to society.

Leading US nano-scientists' perceptions about media coverage and the public communication of scientific research findings

NASA Astrophysics Data System (ADS)

Corley, Elizabeth A.; Kim, Youngjae; Scheufele, Dietram A.

2011-12-01

Despite the significant increase in the use of nanotechnology in academic research and commercial products over the past decade, there have been few studies that have explored scientists' perceptions and attitudes about the technology. In this article, we use survey data from the leading U.S. nano-scientists to explore their perceptions about two issues: the public communication of research findings and media coverage of nanotechnology, which serves as one relatively rapid outlet for public communication. We find that leading U.S. nano-scientists do see an important connection between the public communication of research findings and public attitudes about science. Also, there is a connection between the scientists' perceptions about media coverage and their views on the timing of public communication; scientists with positive attitudes about the media are more likely to support immediate public communication of research findings, while others believe that communication should take place only after research findings have been published through a peer-review process. We also demonstrate that journalists might have a more challenging time getting scientists to talk with them about nanotechnology news stories because nano-scientists tend to view media coverage of nanotechnology as less credible and less accurate than general science media coverage. We conclude that leading U.S. nano-scientists do feel a sense of responsibility for communicating their research findings to the public, but attitudes about the timing and the pathway of that communication vary across the group.

The JMC Innovation Project: A Pivotal Moment for Journalism, Media and Communication Education: Assessing the State of Innovation

ERIC Educational Resources Information Center

Richards, Allan; Fitzpatrick, Kathy R.

2018-01-01

The JMC Innovation Project recently released its first report, "The 'New' JMC: Creating Cultures of Innovation in Schools of Journalism, Media and Communication," which assessed the scope and status of innovation in schools and colleges of journalism, media and communication (JMC), based on personal interviews with 70 deans and directors…

Taking Your Talents to Business Communications: Analyzing Effective Communication through LeBron James's Career Moves

ERIC Educational Resources Information Center

Manisaligil, Alperen; Bilimoria, Diana

2016-01-01

We describe an in-class activity that helps students improve their skills in media selection and use to reinforce effective communication. The activity builds on media richness and channel expansion theories through an examination of the media selection and use of NBA athlete LeBron James and Cleveland Cavaliers majority owner Dan Gilbert during…

The Influence of Media Communication on Risk Perception and Behavior Related to Mad Cow Disease in South Korea

PubMed Central

Park, Jee-Eun; Sohn, Aeree

2013-01-01

Objectives The purpose of this study was to ascertain the influence of media communication on risk behavior related to mad cow disease (MCD). Methods Mothers of elementary school students in Seoul were recruited as the survey participants of this study. Results Media reports affected risk behavior related to MCD. Also, knowledge and attitude toward MCD affects risk behavior. Conclusion Risk-related information provided by the media should maintain consistency and objectivity. For effective risk communication, there should be an open communication between the government and public, experts, and related industries, who should all collaborate. PMID:24159557

A new dimension of health care: systematic review of the uses, benefits, and limitations of social media for health communication.

PubMed

Moorhead, S Anne; Hazlett, Diane E; Harrison, Laura; Carroll, Jennifer K; Irwin, Anthea; Hoving, Ciska

2013-04-23

There is currently a lack of information about the uses, benefits, and limitations of social media for health communication among the general public, patients, and health professionals from primary research. To review the current published literature to identify the uses, benefits, and limitations of social media for health communication among the general public, patients, and health professionals, and identify current gaps in the literature to provide recommendations for future health communication research. This paper is a review using a systematic approach. A systematic search of the literature was conducted using nine electronic databases and manual searches to locate peer-reviewed studies published between January 2002 and February 2012. The search identified 98 original research studies that included the uses, benefits, and/or limitations of social media for health communication among the general public, patients, and health professionals. The methodological quality of the studies assessed using the Downs and Black instrument was low; this was mainly due to the fact that the vast majority of the studies in this review included limited methodologies and was mainly exploratory and descriptive in nature. Seven main uses of social media for health communication were identified, including focusing on increasing interactions with others, and facilitating, sharing, and obtaining health messages. The six key overarching benefits were identified as (1) increased interactions with others, (2) more available, shared, and tailored information, (3) increased accessibility and widening access to health information, (4) peer/social/emotional support, (5) public health surveillance, and (6) potential to influence health policy. Twelve limitations were identified, primarily consisting of quality concerns and lack of reliability, confidentiality, and privacy. Social media brings a new dimension to health care as it offers a medium to be used by the public, patients, and health professionals to communicate about health issues with the possibility of potentially improving health outcomes. Social media is a powerful tool, which offers collaboration between users and is a social interaction mechanism for a range of individuals. Although there are several benefits to the use of social media for health communication, the information exchanged needs to be monitored for quality and reliability, and the users' confidentiality and privacy need to be maintained. Eight gaps in the literature and key recommendations for future health communication research were provided. Examples of these recommendations include the need to determine the relative effectiveness of different types of social media for health communication using randomized control trials and to explore potential mechanisms for monitoring and enhancing the quality and reliability of health communication using social media. Further robust and comprehensive evaluation and review, using a range of methodologies, are required to establish whether social media improves health communication practice both in the short and long terms.

47 CFR 1.1104 - Schedule of charges for applications and other filings for media services.

Code of Federal Regulations, 2013 CFR

2013-10-01

... filings for media services. 1.1104 Section 1.1104 Telecommunication FEDERAL COMMUNICATIONS COMMISSION... Payment § 1.1104 Schedule of charges for applications and other filings for media services. Remit manual filings and/or payment for these services to the: Federal Communications Commission, Media Bureau Services...

47 CFR 1.1104 - Schedule of charges for applications and other filings for media services.

Code of Federal Regulations, 2012 CFR

2012-10-01

... filings for media services. 1.1104 Section 1.1104 Telecommunication FEDERAL COMMUNICATIONS COMMISSION... Payment § 1.1104 Schedule of charges for applications and other filings for media services. Remit manual filings and/or payment for these services to the: Federal Communications Commission, Media Bureau Services...

A Media Mosaic: Canadian Communications Through a Critical Eye.

ERIC Educational Resources Information Center

McDayter, Walt, Ed.

The 19 articles that comprise this book are concerned with the subject of communications and media in Canada. In Part One, "The Media: A Diagnosis," the articles are "The Power and Impotence of the Media" by Russell Elman, "The Myth of Objectivity" by Walt McDayter, "In the Shadow of Giants: Concentration and…

76 FR 47271 - Implementation of Scientific Integrity Principles: Draft Plan for Public Comment

Federal Register 2010, 2011, 2012, 2013, 2014

2011-08-04

... Communications The Office of Legislative and Public Affairs (OLPA) is the authorized news media liaison for NSF... follows: Media Policy: Purpose This document establishes NSF's media policy governing media communications... conduct our merit review process and make funding decisions to adhere to the highest standards of ethical...

Learning in Public: Faculty and Student Opinions about Social Media in the Classroom

ERIC Educational Resources Information Center

Hickerson, Andrea; Kothari, Ammina

2017-01-01

For communication instructors charged with safely and constructively educating students, incorporating social media in communication coursework presents a variety of problems. Among them are how to grade social media and how to respond to students' social media mistakes, knowing these mistakes and corrections could follow students into their…

Media use, face-to-face communication, media multitasking, and social well-being among 8- to 12-year-old girls.

PubMed

Pea, Roy; Nass, Clifford; Meheula, Lyn; Rance, Marcus; Kumar, Aman; Bamford, Holden; Nass, Matthew; Simha, Aneesh; Stillerman, Benjamin; Yang, Steven; Zhou, Michael

2012-03-01

An online survey of 3,461 North American girls ages 8-12 conducted in the summer of 2010 through Discovery Girls magazine examined the relationships between social well-being and young girls' media use--including video, video games, music listening, reading/homework, e-mailing/posting on social media sites, texting/instant messaging, and talking on phones/video chatting--and face-to-face communication. This study introduced both a more granular measure of media multitasking and a new comparative measure of media use versus time spent in face-to-face communication. Regression analyses indicated that negative social well-being was positively associated with levels of uses of media that are centrally about interpersonal interaction (e.g., phone, online communication) as well as uses of media that are not (e.g., video, music, and reading). Video use was particularly strongly associated with negative social well-being indicators. Media multitasking was also associated with negative social indicators. Conversely, face-to-face communication was strongly associated with positive social well-being. Cell phone ownership and having a television or computer in one's room had little direct association with children's socioemotional well-being. We hypothesize possible causes for these relationships, call for research designs to address causality, and outline possible implications of such findings for the social well-being of younger adolescents. PsycINFO Database Record (c) 2012 APA, all rights reserved.

How Are Scientists Using Social Media in the Workplace?

PubMed

Collins, Kimberley; Shiffman, David; Rock, Jenny

2016-01-01

Social media has created networked communication channels that facilitate interactions and allow information to proliferate within professional academic communities as well as in informal social circumstances. A significant contemporary discussion in the field of science communication is how scientists are using (or might use) social media to communicate their research. This includes the role of social media in facilitating the exchange of knowledge internally within and among scientific communities, as well as externally for outreach to engage the public. This study investigates how a surveyed sample of 587 scientists from a variety of academic disciplines, but predominantly the academic life sciences, use social media to communicate internally and externally. Our results demonstrate that while social media usage has yet to be widely adopted, scientists in a variety of disciplines use these platforms to exchange scientific knowledge, generally via either Twitter, Facebook, LinkedIn, or blogs. Despite the low frequency of use, our work evidences that scientists perceive numerous potential advantages to using social media in the workplace. Our data provides a baseline from which to assess future trends in social media use within the science academy.

How Are Scientists Using Social Media in the Workplace?

PubMed Central

Collins, Kimberley; Shiffman, David

2016-01-01

Social media has created networked communication channels that facilitate interactions and allow information to proliferate within professional academic communities as well as in informal social circumstances. A significant contemporary discussion in the field of science communication is how scientists are using (or might use) social media to communicate their research. This includes the role of social media in facilitating the exchange of knowledge internally within and among scientific communities, as well as externally for outreach to engage the public. This study investigates how a surveyed sample of 587 scientists from a variety of academic disciplines, but predominantly the academic life sciences, use social media to communicate internally and externally. Our results demonstrate that while social media usage has yet to be widely adopted, scientists in a variety of disciplines use these platforms to exchange scientific knowledge, generally via either Twitter, Facebook, LinkedIn, or blogs. Despite the low frequency of use, our work evidences that scientists perceive numerous potential advantages to using social media in the workplace. Our data provides a baseline from which to assess future trends in social media use within the science academy. PMID:27732598

How Peer Communication and Engagement Motivations Influence Social Media Shopping Behavior: Evidence from China and the United States.

PubMed

Muralidharan, Sidharth; Men, Linjuan Rita

2015-10-01

Based on consumer socialization theory, this study proposes and tests a conceptual model of social media shopping behavior, which links the antecedents of user motivations of engagement and peer communication about products to shopping behavior through social media. A cross-cultural survey was conducted with social media users in two culturally distinct markets with the largest Internet population: China (n=304) and the United States (n=328). Findings showed that social interaction, information, and remuneration were positive antecedents of peer communication for users from both countries. Peer communication positively impacted social media shopping behavior, and cultural differences were observed, with social interaction being important to Chinese users' shopping behavior, while remuneration was more important to American users. Implications are discussed.

Gap between science and media revisited: Scientists as public communicators

PubMed Central

Peters, Hans Peter

2013-01-01

The present article presents an up-to-date account of the current media relations of scientists, based on a comprehensive analysis of relevant surveys. The evidence suggests that most scientists consider visibility in the media important and responding to journalists a professional duty—an attitude that is reinforced by universities and other science organizations. Scientific communities continue to regulate media contacts with their members by certain norms that compete with the motivating and regulating influences of public information departments. Most scientists assume a two-arena model with a gap between the arenas of internal scientific and public communication. They want to meet the public in the public arena, not in the arena of internal scientific communication. Despite obvious changes in science and in the media system, the orientations of scientists toward the media, as well as the patterns of interaction with journalists, have their roots in the early 1980s. Although there is more influence on public communication from the science organizations and more emphasis on strategic considerations today, the available data do not indicate abrupt changes in communication practices or in the relevant beliefs and attitudes of scientists in the past 30 y. Changes in the science–media interface may be expected from the ongoing structural transformation of the public communication system. However, as yet, there is little evidence of an erosion of the dominant orientation toward the public and public communication within the younger generation of scientists. PMID:23940312

Gap between science and media revisited: scientists as public communicators.

PubMed

Peters, Hans Peter

2013-08-20

The present article presents an up-to-date account of the current media relations of scientists, based on a comprehensive analysis of relevant surveys. The evidence suggests that most scientists consider visibility in the media important and responding to journalists a professional duty--an attitude that is reinforced by universities and other science organizations. Scientific communities continue to regulate media contacts with their members by certain norms that compete with the motivating and regulating influences of public information departments. Most scientists assume a two-arena model with a gap between the arenas of internal scientific and public communication. They want to meet the public in the public arena, not in the arena of internal scientific communication. Despite obvious changes in science and in the media system, the orientations of scientists toward the media, as well as the patterns of interaction with journalists, have their roots in the early 1980s. Although there is more influence on public communication from the science organizations and more emphasis on strategic considerations today, the available data do not indicate abrupt changes in communication practices or in the relevant beliefs and attitudes of scientists in the past 30 y. Changes in the science-media interface may be expected from the ongoing structural transformation of the public communication system. However, as yet, there is little evidence of an erosion of the dominant orientation toward the public and public communication within the younger generation of scientists.

Patient-provider communication over social media: perspectives of adolescents with psychiatric illness.

PubMed

van Rensburg, Samuel H; Klingensmith, Katherine; McLaughlin, Paige; Qayyum, Zheala; van Schalkwyk, Gerrit I

2016-02-01

Social media is an increasingly dominant platform for communication, especially among adolescents. Statements from professional bodies and a growing body of empirical evidence support a role for social media in improving provider-patient interactions. In psychiatry, particular concerns exist about the suitability of this style of communication. Very limited data are available exploring how patients would like to incorporate social media into their communication with their psychiatric providers. We conducted a qualitative study with 20 adolescents attending the Yale Psychiatric Hospital Intensive Outpatient Programme. Interviews were analysed using inductive thematic analysis. Participants highlighted how social media could allow for constant access to a mental health provider, provide a less anxiety-provoking mode of communication, and allow for them to be monitored in a more on-going fashion. However, participants also identified many potential risks associated with these applications, including the potential for anxiety if a provider was not able to respond immediately, and a sense that online interactions would be less rich overall. Our findings suggest that adolescents are open to the idea of communicating with mental health providers over social media and are able to describe a number of instances where this could be of value. The risks participants described, as well as concerns raised by existing literature, indicate the need for further work and protocol development in order for social media to be a feasible tool for communication between providers and adolescents with psychiatric illness. © 2015 John Wiley & Sons Ltd.

System Models of Information, Communication and Mass Communication: Revaluation of Some Basic Concepts of Communication.

ERIC Educational Resources Information Center

Wiio, Osmo A.

A more unified approach to communication theory can evolve through systems modeling of information theory, communication modes, and mass media operations. Such systematic analysis proposes, as is the case care here, that information models be based upon combinations of energy changes and exchanges and changes in receiver systems. The mass media is…

An integrated communications demand model

NASA Astrophysics Data System (ADS)

Doubleday, C. F.

1980-11-01

A computer model of communications demand is being developed to permit dynamic simulations of the long-term evolution of demand for communications media in the U.K. to be made under alternative assumptions about social, economic and technological trends in British Telecom's business environment. The context and objectives of the project and the potential uses of the model are reviewed, and four key concepts in the demand for communications media, around which the model is being structured are discussed: (1) the generation of communications demand; (2) substitution between media; (3) technological convergence; and (4) competition. Two outline perspectives on the model itself are given.

The Basic Course in Communication, Media Literacy, and the College Curriculum

ERIC Educational Resources Information Center

Ramsey, Evelyn M.

2017-01-01

Various authors make suggestions about the inclusion of public address, civility critical communication pedagogy and social justice into the basic course in communication studies. Media literacy pedagogy encourages students to actively and critically consider the messages they send and receive, critically assess all forms of communication, be…

Articles on Mass Communication in U.S. and Foreign Journals: A Selected Annotated Bibliography

ERIC Educational Resources Information Center

McKerns, Joseph P.; Delahaye, Alfred N.

1978-01-01

Lists and annotates 212 journal articles on mass communication, grouped according to topic. Topics include audience and communicator analysis, broadcasting, communication theory, courts and law, criticism and defense of media, journalism education, government and media, history and biography, international topics, and public relations. (GW)

[Social media and health communication: do we need rules?].

PubMed

Santoro, Eugenio

2015-01-01

Social media, online social networks and apps for smartphones and tablets are changing the way to communicate health and health issues to consumers and health professionals. Google, Facebook, Apple, and other companies have launched tools to make easier the doctor-patient communication, to group patients with similar diseases allowing them to share stories, experiences, and opinions, and to remotely track and monitor users health and wellbeing. However several concerns about patients' and consumers' privacy remain. Doctor-patient communication through e-mail and social media also introduces other ethical and privacy issues that were addressed only by few medical societies with appropriate guidelines and policies. In addition, pharmaceutical companies have started to use social media channels to communicate with doctors, patients and consumers. This type of communication has been only partially regulated by the Food and Drug Administration with the recently published guidelines for industries. Similar concerns exist for health and medical applications for smartphones and tablets for which only few agencies (including Food and Drug Administration) are requiring a formal (even if restricted in typology) validation. It's time for Europe and Italy to adopt appropriate guidelines for the use of the new media in health communication.

The relationship between adolescents' news media use and civic engagement: the indirect effect of interpersonal communication with parents.

PubMed

Boyd, Michelle J; Zaff, Jonathan F; Phelps, Erin; Weiner, Michelle B; Lerner, Richard M

2011-12-01

Using data from the 4-H Study of Positive Youth Development, a longitudinal study involving U.S. adolescents, multi-group structural equation modeling (SEM) was used to evaluate whether news media use is predictive of a set of civic indicators (civic duty, civic efficacy, neighborhood social connection, and civic participation) for youth in Grades 8, 9, and 10, via an indirect effect of interpersonal communication about politics with parents. The proposed model had a good fit within each grade. News media use was predictive of interpersonal communication with parents and in turn, interpersonal communication was predictive of civic duty, civic efficacy, neighborhood social connection, and civic participation. The cross-group comparison of the structural model suggests that the predictive qualities of news media use and interpersonal communication are comparable across grades. The role of media use and interpersonal communication in fostering civic development and socialization as well as implications for future research are discussed. Copyright © 2011 The Foundation for Professionals in Services for Adolescents. Published by Elsevier Ltd. All rights reserved.

Mass Communication Functions in a Media-Rich Developing Society

ERIC Educational Resources Information Center

Chaffee, Steven H.; Izcaray, Fausto

1975-01-01

Discusses media-centered communication research models and applies them to a field setting in Venezuela in an attempt to assess the extent to which social processes depend on mass communication. See CS 703 632 for subscription information. (MH)

Social media use in the United States: implications for health communication.

PubMed

Chou, Wen-ying Sylvia; Hunt, Yvonne M; Beckjord, Ellen Burke; Moser, Richard P; Hesse, Bradford W

2009-11-27

Given the rapid changes in the communication landscape brought about by participative Internet use and social media, it is important to develop a better understanding of these technologies and their impact on health communication. The first step in this effort is to identify the characteristics of current social media users. Up-to-date reporting of current social media use will help monitor the growth of social media and inform health promotion/communication efforts aiming to effectively utilize social media. The purpose of the study is to identify the sociodemographic and health-related factors associated with current adult social media users in the United States. Data came from the 2007 iteration of the Health Information National Trends Study (HINTS, N = 7674). HINTS is a nationally representative cross-sectional survey on health-related communication trends and practices. Survey respondents who reported having accessed the Internet (N = 5078) were asked whether, over the past year, they had (1) participated in an online support group, (2) written in a blog, (3) visited a social networking site. Bivariate and multivariate logistic regression analyses were conducted to identify predictors of each type of social media use. Approximately 69% of US adults reported having access to the Internet in 2007. Among Internet users, 5% participated in an online support group, 7% reported blogging, and 23% used a social networking site. Multivariate analysis found that younger age was the only significant predictor of blogging and social networking site participation; a statistically significant linear relationship was observed, with younger categories reporting more frequent use. Younger age, poorer subjective health, and a personal cancer experience predicted support group participation. In general, social media are penetrating the US population independent of education, race/ethnicity, or health care access. Recent growth of social media is not uniformly distributed across age groups; therefore, health communication programs utilizing social media must first consider the age of the targeted population to help ensure that messages reach the intended audience. While racial/ethnic and health status-related disparities exist in Internet access, among those with Internet access, these characteristics do not affect social media use. This finding suggests that the new technologies, represented by social media, may be changing the communication pattern throughout the United States.

The transition to digital media in biocommunications.

PubMed

Lynch, P J

1996-01-01

As digital audiovisual media become dominant in biomedical communications, the skills of human interface design and the technology of client-server multimedia data networks will underlie and influence virtually every aspect of biocommunications professional practice. The transition to digital communications media will require financial, organizational, and professional changes in current biomedical communications departments, and will require a multi-disciplinary approach that will blur the boundaries of the current biocommunications professions.

IO Sphere: The Professional Journal of Joint Information Operations. December 2010

DTIC Science & Technology

2010-12-01

views on strategic communication are very important to the current battle of perceptions in the hyper- media connected world. His contribution to IO... communication should be directed at print, broadcast and internet media . This makes considerable sense since the will of Western societies has...U.S. media outreach, alter misperceptions about U.S. policy, build communications capacity to link the government and people of Pakistan, and

The Impact of a Well-Developed Social Media Communication Strategy on K12 Schools in a Social Media Age

ERIC Educational Resources Information Center

Chesick, Curtis W.

2015-01-01

The digital revolution has created a new ways for society to interact. As technology continues to evolve so does the way culture begins to use it as a channel for communication. Social media has developed as a two way communication tool used by both corporate America as well as individuals. This research begins to look at how Missouri school…

Research in Mass Media and Face-to-Face Communication: Bridging the Gap.

ERIC Educational Resources Information Center

Avery, Robert K.; McCain, Thomas A.

Taking the viewpoint of the receiver, this paper explores some differences between interpersonal transactions people have with each other and with the mass media. After addressing an orientation held by many communication scholars that the process of mass communication and interpersonal communication differ only in degree, the paper focuses on a…

The Theory, Research, and Practice of Communication in Spain.

ERIC Educational Resources Information Center

Oseguera, A. Anthony

This paper discusses the theory, research, and practice of communication in Spain, from the perspective of language, political economy, and culture. The peoples of the Iberian Peninsula and surrounding islands communicate in a rich variety of languages. In the electronic age, communication has shifted away from the print media to the spoken media,…

Rethinking the relationship between medicine and media: two examples from Croatia.

PubMed

Jergović, Blanka

2004-08-01

The communication between medicine and media is an important component within the complex process of changes in post-communist transition countries. It reflects not only organizational and legislative state of the society but its cultural adaptability and character. In that respect, media communication could be a tool for shifting the existing attitudes to innovative evaluation of physician's responsibility. Adapting to the democratic society necessitates more effective communication and improvement of all components of communication process: medicine, media, and the public sphere. Existing communication strategies in Croatia were recognized as inefficient and proved damaging for the health care system and society in general. As a demonstration, two representative examples were analyzed in this paper: the case of deaths related to Baxter dialyzers, and the case of pediatric cardiac surgery at the Zagreb University Hospital Center. The cases illustrate the lack of communication within the medical profession and physicians with the executive government, and the public. There is a great need for more effective communication and skillful professionals in transition countries. The future concept of the communication should be characterized by contextual and "cross-talk' approach.

A New Dimension of Health Care: Systematic Review of the Uses, Benefits, and Limitations of Social Media for Health Communication

PubMed Central

Hazlett, Diane E; Harrison, Laura; Carroll, Jennifer K; Irwin, Anthea; Hoving, Ciska

2013-01-01

Background There is currently a lack of information about the uses, benefits, and limitations of social media for health communication among the general public, patients, and health professionals from primary research. Objective To review the current published literature to identify the uses, benefits, and limitations of social media for health communication among the general public, patients, and health professionals, and identify current gaps in the literature to provide recommendations for future health communication research. Methods This paper is a review using a systematic approach. A systematic search of the literature was conducted using nine electronic databases and manual searches to locate peer-reviewed studies published between January 2002 and February 2012. Results The search identified 98 original research studies that included the uses, benefits, and/or limitations of social media for health communication among the general public, patients, and health professionals. The methodological quality of the studies assessed using the Downs and Black instrument was low; this was mainly due to the fact that the vast majority of the studies in this review included limited methodologies and was mainly exploratory and descriptive in nature. Seven main uses of social media for health communication were identified, including focusing on increasing interactions with others, and facilitating, sharing, and obtaining health messages. The six key overarching benefits were identified as (1) increased interactions with others, (2) more available, shared, and tailored information, (3) increased accessibility and widening access to health information, (4) peer/social/emotional support, (5) public health surveillance, and (6) potential to influence health policy. Twelve limitations were identified, primarily consisting of quality concerns and lack of reliability, confidentiality, and privacy. Conclusions Social media brings a new dimension to health care as it offers a medium to be used by the public, patients, and health professionals to communicate about health issues with the possibility of potentially improving health outcomes. Social media is a powerful tool, which offers collaboration between users and is a social interaction mechanism for a range of individuals. Although there are several benefits to the use of social media for health communication, the information exchanged needs to be monitored for quality and reliability, and the users’ confidentiality and privacy need to be maintained. Eight gaps in the literature and key recommendations for future health communication research were provided. Examples of these recommendations include the need to determine the relative effectiveness of different types of social media for health communication using randomized control trials and to explore potential mechanisms for monitoring and enhancing the quality and reliability of health communication using social media. Further robust and comprehensive evaluation and review, using a range of methodologies, are required to establish whether social media improves health communication practice both in the short and long terms. PMID:23615206

Social media guidelines and best practices: recommendations from the Council of Residency Directors Social Media Task Force.

PubMed

Pillow, Malford T; Hopson, Laura; Bond, Michael; Cabrera, Daniel; Patterson, Leigh; Pearson, David; Sule, Harsh; Ankel, Felix; Fernández-Frackelton, Madonna; Hall, Ronald V; Kegg, Jason A; Norris, Donald; Takenaka, Katrin

2014-02-01

Social media has become a staple of everyday life among over one billion people worldwide. A social networking presence has become a hallmark of vibrant and transparent communications. It has quickly become the preferred method of communication and information sharing. It offers the ability for various entities, especially residency programs, to create an attractive internet presence and "brand" the program. Social media, while having significant potential for communication and knowledge transfer, carries with it legal, ethical, personal, and professional risks. Implementation of a social networking presence must be deliberate, transparent, and optimize potential benefits while minimizing risks. This is especially true with residency programs. The power of social media as a communication, education, and recruiting tool is undeniable. Yet the pitfalls of misuse can be disastrous, including violations in patient confidentiality, violations of privacy, and recruiting misconduct. These guidelines were developed to provide emergency medicine residency programs leadership with guidance and best practices in the appropriate use and regulation of social media, but are applicable to all residency programs that wish to establish a social media presence.

Social Media Guidelines and Best Practices: Recommendations from the Council of Residency Directors Social Media Task Force

PubMed Central

Pillow, Malford T.; Hopson, Laura; Bond, Michael; Cabrera, Daniel; Patterson, Leigh; Pearson, David; Sule, Harsh; Ankel, Felix; Fernández-Frackelton, Madonna; Hall, Ronald V.; Kegg, Jason A.; Norris, Donald; Takenaka, Katrin

2014-01-01

Social media has become a staple of everyday life among over one billion people worldwide. A social networking presence has become a hallmark of vibrant and transparent communications. It has quickly become the preferred method of communication and information sharing. It offers the ability for various entities, especially residency programs, to create an attractive internet presence and “brand” the program. Social media, while having significant potential for communication and knowledge transfer, carries with it legal, ethical, personal, and professional risks. Implementation of a social networking presence must be deliberate, transparent, and optimize potential benefits while minimizing risks. This is especially true with residency programs. The power of social media as a communication, education, and recruiting tool is undeniable. Yet the pitfalls of misuse can be disastrous, including violations in patient confidentiality, violations of privacy, and recruiting misconduct. These guidelines were developed to provide emergency medicine residency programs leadership with guidance and best practices in the appropriate use and regulation of social media, but are applicable to all residency programs that wish to establish a social media presence. PMID:24578765

Health Communications: Nursing Education for Increased Visibility and Effectiveness.

ERIC Educational Resources Information Center

Chaffee, Mary

2000-01-01

To improve the visibility of nurses in mass media, health communications content should be integrated into nursing education. Nurses equipped with advanced communication skills, media expertise and teaching strategies can empower the profession to influence the health care environment. (SK)

Enhance Your Science With Social Media: No ... Really

NASA Astrophysics Data System (ADS)

Goss, H.; Aiken, A. C.; Sams, A.

2016-12-01

The ability to communicate the societal value of basic research to nonacademic audiences is morphing from an optional soft skill to a crucial tool for scientists who are competing over finite or shrinking resources for research. Former National Academy of Sciences President Ralph Cicerone argued as early as 2006 that "scientists themselves must do a better job of communicating directly to the public," taking advantage of "new, non-traditional outlets" on the Internet. Findings suggest that scientists have begun to embrace social media as a viable tool for communicating research and keeping abreast of advancements in their fields. Social media is changing the way that scientists are interacting with each other and with the global community. Scientists are taking to popular social media (Twitter, Facebook, etc.) to challenge weak research, share replication attempts in real time, and counteract hype. Incorporating social media into the different stages of a scientific publication: Accelerates the pace of scientific communication and collaboration Facilitates interdisciplinary collaboration Makes it possible to communicate results to a large and diverse audience Encourages post-publication conversations about findings Accelerates research evaluation Makes science more transparent Amplifies the positive effects of scientists' interactions with more traditional media Our presentation will demonstrate how scientists can use social media as a tool to support their work, collaborate with peers around the world, and advance the cause of science. Information will be presented by communications experts and research librarians in collaboration with scientists who are already active on social media. Content will focus on pragmatic best practices for engaging peers, other stakeholders, promoting science and scientific research, and measuring success.

A Seismic Shift: Evaluating Changes in Scientists' Attitudes Regarding Journalists and Science Communication After Media Workshops

NASA Astrophysics Data System (ADS)

McBride, S.; Herbulock, D.

2015-12-01

Providing natural hazards scientists the opportunity to question and engage directly with journalists in a workshop setting proved effective at shifting scientists' attitudes on their role in media and public communication during natural disasters. Scientists surveyed after the encounter expressed a more responsive attitude to communicating during crises, increased willingness to support scientific peers' communication efforts and more realistic perspectives on journalists' needs and objectives. Geoscientists experienced unprecedented and intensive media and public scrutiny during the Canterbury, New Zealand earthquakes of 2010-2012. Following major quakes and aftershocks, there was a sustained high level of public demand for information and expert analysis of the underlying geological events and ongoing hazards and risks. Once the crisis ended, a period of reflection gave rise to understanding of the need for further media and communication training amongst natural hazards scientists. A workshop designed to explore scientists' attitudes to public communication during disasters and challenge their views on media, press offices and the expectations of the public was developed and implemented by the Science Media Centre, New Zealand and Massey University. This research was developed as an evaluation of this workshop. Quantitative analysis with some qualititive analysis were the methods used. Some findings include: a shift in how journalists were perceived by scientists after the workshop, largely influenced by perspectives shared during a panel where invited journalists reflected on their own experiences and answered questions from scientists. discussions on different spokespeople from different science institutions contributing to the public discussion showed a change in perception from a preference for one central spokesperson to increased support for a variety of perspectives from multiple scientists. This was influenced by insight provided by journalists during the workshop into the practical demands of media and the need for multiple voices in media coverage. changes in how they would manage media queries, as well as a shift from passive to responsive attitudes towards communicating in crises.

When "Safe" Means "Dangerous": A Corpus Investigation of Risk Communication in the Media

ERIC Educational Resources Information Center

Tang, Chris; Rundblad, Gabriella

2017-01-01

The mass media has an important role in informing the general public about emerging health risks. Content-based studies of risk communication in the media have revealed a tendency to exaggerate risks or simplify science, but linguistic studies in this area are still scarce. This paper outlines a corpus based investigation of media reporting on the…

Social media in paediatric heart disease: professional use and opportunities to improve cardiac care.

PubMed

Schumacher, Kurt R; Lee, Joyce M; Pasquali, Sara K

2015-12-01

Social media is any type of communication utilising electronic technology that follows two guiding principles: free publishing or sharing of content and ideas and group collaboration and inter-connectedness. Over the last 10 years, social media technology has made tremendous inroads into all facets of communication. Modalities such as Facebook, YouTube, and Twitter are no longer viewed as new communication technologies. Owing to their tremendous usage, they are now common ways to conduct a dialogue with individuals and groups. Greater than 91% of teenagers and 89% of young adults routinely use social media. Further, 24% of teenagers reported being online "almost constantly". These forms of communication are readily used by individuals cared for in the field of paediatric cardiology; thus, they should carry significant interest for cardiology care providers; however, social media's influence on medicine extends beyond use by patients. It directly affects all medical providers, both users and non-users. Further, social media has the ability to improve care for patients with paediatric heart disease. This article details social media's current influence on paediatric cardiology, including considerations for professional use of social media and potential opportunities to improve cardiac care.

Use of an Experiential Learning Assignment to Prepare Future Health Professionals to Utilize Social Media for Nutrition Communications.

PubMed

Twynstra, Jasna; Dworatzek, Paula

2016-03-01

Social media has become a popular platform for reputable health organizations to disseminate health information to the public. However, future health professionals may receive little training in social media communication. To train future dietetic professionals, we incorporated a social media assignment into a Communications course curriculum to facilitate effective use of social media for the profession. For the assignment, students were instructed to make 2 posts on Facebook. The posts were due 3 weeks apart so that students received feedback on their first post before making their second post. To demonstrate the type of social media communication commonly used by reputable health organizations, the first post raised awareness or provided nutrition education. The second post used Facebook's "comment" feature, to respond to another student's first post, demonstrating the use of social media for community engagement. Both posts included a hyperlink that the user could click to get more information. Students were evaluated on the hook, main points, professionalism, credibility, and effectiveness of inviting the reader to the hyperlinked website and its ease of navigation. Dietetics educators should be encouraged to incorporate social media education into their curriculums for the benefit of future dietitians and their clients.

Aristotle Reclaimed

ERIC Educational Resources Information Center

Zimmerman, John; Sharp, Taylor

2013-01-01

Given that social media dominates informal and often formal communication routes, we argue that schools must reshape their attention to a fourth rhetorical dimension: the media through which they communicate. Specifically, schools must find ways to embrace social media as a mechanism to reach their broad audiences. This article identifies clear…

76 FR 33065 - Adaptation of Regulations to Incorporate Swaps

Federal Register 2010, 2011, 2012, 2013, 2014

2011-06-07

... retention period for any communication medium (e.g., oral communications) should be shorter than the... Commission's] ongoing efforts to facilitate the use of electronic technology and media'') \\45\\ applies... on electronic storage media, provided, however, that for electronic records, the storage media must...

Effects of communication media choice on the quality and efficacy of emergency calls assisted by a mobile nursing protocol tool.

PubMed

Castro, Luis A; Favela, Jesus; Garcia-Peña, Carmen

2014-11-01

The transition from paper to electronic-based records in the healthcare industry has posed several challenges to conventional medical practices. The introduction of technology in day-to-day medical and nursing practices deserves careful consideration. In this work, we report the results of a controlled experiment to compare nurses' consultation in emergency calls in six different conditions. We studied the effect that the type of communication media (face-to-face, telephone, videoconference) and type of nursing protocol media (paper-based, electronic-based) can have on consultation time, mistakes made, pauses during consultation, eye contact, and efficacy of the consultation. We found that the type of communication media has an effect on consultation time; on average, fewer mistakes were made during telephone-based consultations; for eye contact, there were significantly fewer eye contacts during face-to-face than during videoconference consultations; finally, the type of communication media or protocol media did not have any effect in the efficacy of the consultation.

Mainstream Media and Social Media Reactions to the Discovery of Extraterrestrial Life

NASA Astrophysics Data System (ADS)

Jones, Morris

The rise of online social media (such as Facebook and Twitter) has overturned traditional top-down and stovepiped channels for mass communications. As social media have risen, traditional media sources have been steadily crippled by economic problems, resulting in a loss of capabilities and credibility. Information can propagate rapidly without the inclusion of traditional editorial checks and controls. Mass communications strategies for any type of major announcement must account for this new media landscape. Scientists announcing the discovery of extraterrestrial life will trigger a multifaceted and unpredictable percolation of the story through the public sphere. They will also potentially struggle with misinformation, rumours and hoaxes. The interplay of official announcements with the discussions of an extraterrestrial discovery on social media has parallels with traditional theories of mass communications. A wide spectrum of different messages is likely to be received by different segments of the community, based on their usage patterns of various media and online communications. The presentation and interpretation of a discovery will be hotly debated and contested within online media environments. In extreme cases, this could lead to "editorial wars" on collaborative media projects as well as cyber-attacks on certain online services and individuals. It is unlikely that a clear and coherent message can be propagated to a near-universal level. This has the potential to contribute to inappropriate reactions in some sectors of the community. Preventing unnecessary panic will be a priority. In turn, the monitoring of online and social media will provide a useful tool for assessing public reactions to a discovery of extraterrestrial life. This will help to calibrate public communications strategies following in the wake of an initial announcement.

[New Ways of Communication - Results of the Working Group 5 of the Forum Future Public Health, Berlin 2016].

PubMed

Ziese, Thomas; Moebus, Susanne

2017-11-01

Good communication is an essential feature of public health. The existing communication channels from sender to receiver are increasingly supplemented or even replaced by new forms of communication such as social media in all areas of life. Public Health must adopt these changes in order to make its concerns and results accessible to different user groups. 1. Many groups of the population (e. g. migrants, socially disadvantaged) are hard to reach for purposes of communication. Different addressees need different forms of communication, including social media. Appropriate access routes must be identified and used for communication. 2. Strategies must be developed on how public health information can be effectively communicated via social media. They must be professionally sound, reliable and quality-assured, and regular updating must ensured. 3. Participation and dialogue are important elements of effective public health communication. © Georg Thieme Verlag KG Stuttgart · New York.

The Impact of Developing Technology on Media Communications.

ERIC Educational Resources Information Center

MacDonald, Lindsay W.

1997-01-01

Examines changes in media communications resulting from new information technologies: communications technologies (networks, World Wide Web, digital set-top box); graphic arts (digital photography, CD and digital archives, desktop design and publishing, printing technology); television and video (digital editing, interactive television, news and…

78 FR 42089 - Statement of Organization, Functions and Delegations of Authority

Federal Register 2010, 2011, 2012, 2013, 2014

2013-07-15

... related to external media relations and internal employee communications including those for the..., visual, and multimedia activities in support of communications efforts through multiple media formats... of Communications and the Office of Management. Specifically, this notice: (1) Transfers the Freedom...

National Test Bed Security and Communications Architecture Working Group Report

DTIC Science & Technology

1992-04-01

computer systems via a physical medium. Most of those physical media are tappable or interceptable. This means that all the data that flows across the...provides the capability for NTBN nodes to support users operating in differing COIs to share the computing resources and communication media and for...representation. Again generally speaking, the NTBN must act as the high-speed, wide-bandwidth communications media that would provide the "near real-time

Research on spatial features of streets under the influence of immersion communication technology brought by new media

NASA Astrophysics Data System (ADS)

Xu, Hua-wei; Feng, Chen

2017-04-01

The rapid development of new media has exacerbated the complexity of urban street space’s information interaction. With the influence of the immersion communication, the streetscape has constructed a special scene like ‘media convergence’, which has brought a huge challenge for maintaining the urban streetscape order. The Spatial Visual Communication Research Method which should break the limitation of the traditional aesthetic space research, can provide a brand new prospect for this phenomenon research. This study aims to analyze and summarize the communication characteristics of new media and its context, which will be helpful for understanding the social meaning within the order change of the street’s spatial and physical environment.

Social Media Strategies for School Principals

ERIC Educational Resources Information Center

Cox, Dan; McLeod, Scott

2014-01-01

The purpose of this qualitative study was to describe, analyze, and interpret the experiences of school principals who use multiple social media tools with stakeholders as part of their comprehensive communications practices. Additionally, it examined why school principals have chosen to communicate with their stakeholders through social media.…

"Always Use Protection": Communication Boys Receive about Sex from Parents, Peers, and the Media

ERIC Educational Resources Information Center

Epstein, Marina; Ward, L. Monique

2008-01-01

Although parents are often thought to be the primary communicators of sexual information, studies have found that many adolescent boys report receiving little or no parental communication about sex. Instead, boys report learning about sex mostly from their peers and the media. However, little is known about the content of these communications,…

Using social media to communicate child health information to low-income parents.

PubMed

Stroever, Stephanie J; Mackert, Michael S; McAlister, Alfred L; Hoelscher, Deanna M

2011-11-01

The objective of this study was to determine the value of using social media to communicate child health information to low-income parents. We evaluated qualitative data obtained through focus groups with low-income, predominantly Hispanic parents. Results were mixed; lack of time and credibility were the primary objections parents cited in using social media to obtain information about their children's health. Social media has value as part of an overall communication strategy, but more work is needed to determine the most effective way to use this channel in low-income populations.

Something to talk about: Topics of conversation between romantic partners during military deployments.

PubMed

Carter, Sarah P; Osborne, Laura J; Renshaw, Keith D; Allen, Elizabeth S; Loew, Benjamin A; Markman, Howard J; Stanley, Scott M

2018-02-01

Long-distance communication has been frequently identified as essential to military couples trying to maintain their relationship during a deployment. Little quantitative research, however, has assessed the types of topics discussed during such communication and how those topics relate to overall relationship satisfaction. The current study draws on a sample of 56 Army couples who provided data through online surveys while the service member was actively deployed. These couples provided information on current marital satisfaction, topics discussed during deployment (problem talk, friendship talk, love talk), and how they communicated via synchronous media (e.g., phone calls, video calls) and letters during deployment. Nonparametric Friedman tests followed by paired t tests revealed that synchronous communication was primarily utilized for friendship talk, whereas letters included friendship talk and love talk in similar amounts. Both synchronous communication and letters included less problem talk than other topics. In mixed-level modeling, only topics of communication for synchronous media (not for letters) were related to relationship satisfaction. Love talk via synchronous media was related to higher relationship satisfaction, whereas problem talk via synchronous media was related to less relationship satisfaction. The current study offers the first quantitative assessment of topics within deployment communication media and associations with relationship satisfaction. (PsycINFO Database Record (c) 2018 APA, all rights reserved).

Examination of the mass media process and personal factors affecting the assessment of mass media-disseminated health information.

PubMed

Avcı, Kadriye; Çakır, Tülin; Avşar, Zakir; Üzel Taş, Hanife

2015-06-01

This study examined the mass media and personal characteristics leading to health communication inequality as well as the role of certain factors in health communication's mass media process. Using both sociodemographic variables and Maletzke's model as a basis, we investigated the relationship between selected components of the mass communication process, the receiving of reliable health information as a result of health communication, and the condition of its use. The study involved 1853 people in Turkey and was structured in two parts. The first part dealt with questions regarding sociodemographic characteristics, the use of the mass media and the public's ability to obtain health information from it, the public's perception of the trustworthiness of health information, and the state of translating this information into health-promoting behaviours. In the second part, questions related to the mass communication process were posed using a five-point Likert scale. This section tried to establish structural equation modelling using the judgements prepared on the basis of the mass media model. Through this study, it has been observed that sociodemographic factors such as education and age affect individuals' use of and access to communication channels; individuals' trust in and selection of health information from the programme content and their changing health behaviours (as a result of the health information) are related to both their perception of the mass communication process and to sociodemographic factors, but are more strongly related to the former. © The Author(s) 2014.

Political Communication via the Media. ERIC Digest.

ERIC Educational Resources Information Center

Aiex, Nola Kortner; Gottlieb, Stephen S.

Noting that critics charge that news reporting focuses on the superficial, personal characteristics of candidates and ignores the issues underlying elections, this Digest examines the relationship between the political process and political communication through the media. It addresses the power of advertising, cyberspace political communication,…

The Association for Educational Communications and Technology: Division of School Media Specialists.

ERIC Educational Resources Information Center

Miller, Mary Mock

1993-01-01

Reports on the Division of School Media Specialists of the Association for Educational Communications and Technology (AECT). Highlights include the mission statement; publications; board members and committee chairs; activities at the AECT conferences; and future concerns, including public relations and marketing plans for media specialists and…

Cancer Communication on Social Media: Examining How Cancer Caregivers Use Facebook for Cancer-Related Communication.

PubMed

Gage-Bouchard, Elizabeth A; LaValley, Susan; Mollica, Michelle; Beaupin, Lynda Kwon

Americans are increasingly using social media (such as Facebook, YouTube, and Twitter) for health-related communication. Much of the previous research on social media and health communication has focused on Facebook groups related to a specific disease or Facebook pages related to an advocacy organization. Less is known about how people communicate about cancer on personal Facebook pages. In this study, we expand upon previous research by examining how cancer caregivers use personal Facebook pages for cancer-related communication. We examined themes in cancer-related exchanges through a content analysis of 12 months of data from 18 publically available Facebook pages hosted by parents of children with acute lymphoblastic leukemia (15 852 total posts). Six themes emerged: (1) documenting the cancer journey, (2) sharing emotional strain associated with caregiving, (3) promoting awareness and advocacy about pediatric cancer, (4) fundraising, (5) mobilizing support, and (6) expressing gratitude for support. Building upon previous research documenting the increasing use of social media for health-related communication and support, our findings show that personal Facebook pages offer a platform for cancer caregivers to share their cancer-related experiences, promote advocacy and awareness, and mobilize social support. Providers must recognize the importance of social media as a vehicle for support and communication for families of children with cancer. Nurses should educate parents on how to appraise information obtained through Facebook using evidence-based guidelines. Providers can encourage caregivers to use Facebook as a tool for communication, information, and support.

Communication, Reasoning, and Planned Behaviors: Unveiling the Effect of Interactive Communication in an Anti-Smoking Social Media Campaign.

PubMed

Namkoong, Kang; Nah, Seungahn; Record, Rachael A; Van Stee, Stephanie K

2017-01-01

This study examines direct and indirect effects of interactive communication in an antismoking social media campaign. To that end, we pose a multitheoretical framework that integrates communication mediation models and the Theory of Planned Behavior. To test the theorized model, we conducted an experiment using a two-group pretest-posttest design. Participants (N = 201) were randomly assigned into two experimental conditions: "campaign message reception only" as a control group and "message reception and social interaction" as a treatment group, in which the participants contributed to the antismoking campaign by posting their own campaign ideas and information they found through mediated and interpersonal communication. The findings show that interactive communication catalyzes the participants' information searching behaviors through diverse communication channels. In turn, increased media use plays a crucial role in changing their attitudes and perceived social norms about smoking behaviors, and eventually reducing smoking intention. This study affirms that the theory of planned behavior is effective in predicting behavioral intention and demonstrates the usefulness of a multitheoretical approach in interactive campaign research on social media.

Communicating Astronomy: A Reporter's View

NASA Astrophysics Data System (ADS)

Schilling, S.

2005-12-01

Reporters and editors are the intermediaries between scientists and the general public. So if you want to reach your audience through the print media, you'd better have a good understanding of how the newspaper and magazine world works. Here I present a reporter's view of the communication between astronomers and the press: what do the news media expect from scientists, how do you maximize your chances of media exposure, and what are the pitfalls and golden rules of communicating with journalists.

The Influence of Family Communication on Media Behavior.

ERIC Educational Resources Information Center

Stanford, Serena Wade

Independent investigations have demonstrated consistent relationships among family communication, cognitive style, and media behavior when any two of these variables are associated in the same study. The evidence so far supports the hypotheses that family communication patterns are associated with different strategies for dealing with persons and…

Conveying Cutting-Edge Discoveries to Nonscientists: Effective Communication with Media

NASA Astrophysics Data System (ADS)

Gupta, Nikhil; Hamilton, Kathleen; Chamot, Joshua

2013-07-01

The benefits of using information and news media for disseminating cutting-edge scientific discoveries to the public are well known. Taxpayers and lawmakers need to be informed about the implications of public investments, young students' interest can be molded toward science- and technology-based careers, and public awareness of important issues can be raised by effectively using media. However, communication with news media is different from the means commonly used by scientists—journal publications and conference presentations. This article is intended to provide information on three basic aspects of media interactions—why, what, and how to communicate. The increasing importance of this mode of dissemination in this information age cannot be ignored; rather, it can be effectively utilized for educating a wider population base.

Ethical media competence as a protective factor against cyberbullying and cybervictimization among german school students.

PubMed

Müller, Christin R; Pfetsch, Jan; Ittel, Angela

2014-10-01

The use of digital information and communication technologies is an integral part of adolescents' everyday life. Besides various opportunities for information, entertainment, and communication, media use is associated with risks such as cyberbullying. Cyberbullying refers to aggressive behavior in the context of computer-mediated communication, characterized by repetition, an intention to harm, and power imbalance. Previous studies have shown that increased media use is a major risk factor for cyberbullying and cybervictimization. Given that restricting media use is not a practical way to reduce the negative effects inherent in media use, the present study examines the relevance of ethical media competence. We expected ethical media competence to buffer the effect of increased media use on cyberbullying and cybervictimization. A survey was conducted with 934 students (53% female) aged 10-17 years (M=13.26, SD=1.63). As expected, hierarchical regression analyses showed a positive main effect of media use, a negative main effect of ethical media competence, and a negative interaction effect of media use and media competence on cyberbullying and cybervictimization. Simple slope analyses revealed that at high levels of ethical media competence, media use has almost no effect on cybervictimization and a significant negative effect on cyberbullying. Consequently, promoting ethical media competence constitutes a potential measure to prevent the risks of increased media use for cyberbullying and cybervictimization.

Computer-mediated communication: task performance and satisfaction.

PubMed

Simon, Andrew F

2006-06-01

The author assessed satisfaction and performance on 3 tasks (idea generation, intellective, judgment) among 75 dyads (N = 150) working through 1 of 3 modes of communication (instant messaging, videoconferencing, face to face). The author based predictions on the Media Naturalness Theory (N. Kock, 2001, 2002) and on findings from past researchers (e.g., D. M. DeRosa, C. Smith, & D. A. Hantula, in press) of the interaction between tasks and media. The present author did not identify task performance differences, although satisfaction with the medium was lower among those dyads communicating through an instant-messaging system than among those interacting face to face or through videoconferencing. The findings support the Media Naturalness Theory. The author discussed them in relation to the participants' frequent use of instant messaging and their familiarity with new communication media.

Are socioeconomic disparities in health behavior mediated by differential media use? Test of the communication inequality theory.

PubMed

Ishikawa, Yoshiki; Kondo, Naoki; Kawachi, Ichiro; Viswanath, Kasisomayajula

2016-11-01

Communication inequality has been offered as one potential mechanism through which social determinants influence multiple health behaviors. The purpose of this study was to examine the underlying mechanisms between communication inequality and health behaviors. Data from a nationally representative cross-sectional survey of 18,426 people aged 18 years and above in the United States were used for secondary analysis. Measures included socio-demographic characteristics, social participation (structural social capital), health media use (TV, print, and the Internet), and five health behaviors (physical activity, cigarette smoking, alcohol use, and intake of fruit and vegetable). Path analysis was performed to examine the linkages between social determinants, health media use, social participation, and social gradients in health behaviors. Path analysis revealed that socioeconomic gradients in health behaviors is mediated by: 1) inequalities in health media use; 2) disparities in social participation, which leads to differential media use; and 3) disparities in social participation that are not mediated by media use. Consistent with the theory of communication inequality, socioeconomic disparities in media use partially mediate disparities in multiple health behaviors. To address health inequalities, it is important to utilize health media to target populations with low socioeconomic statuses. Copyright © 2016 Elsevier Ireland Ltd. All rights reserved.

Social media and its dual use in biopreparedness: communication and visualization tools in an animal bioterrorism incident.

PubMed

Sjöberg, Elisabeth; Barker, Gary C; Landgren, Jonas; Griberg, Isaac; Skiby, Jeffrey E; Tubbin, Anna; von Stapelmohr, Anne; Härenstam, Malin; Jansson, Mikael; Knutsson, Rickard

2013-09-01

This article focuses on social media and interactive challenges for emergency organizations during a bioterrorism or agroterrorism incident, and it outlines the dual-use dilemma of social media. Attackers or terrorists can use social media as their modus operandi, and defenders, including emergency organizations in law enforcement and public and animal health, can use it for peaceful purposes. To get a better understanding of the uses of social media in these situations, a workshop was arranged in Stockholm, Sweden, to raise awareness about social media and animal bioterrorism threats. Fifty-six experts and crisis communicators from international and national organizations participated. As a result of the workshop, it was concluded that emergency organizations can collect valuable information and monitor social media before, during, and after an outbreak. In order to make use of interactive communication to obtain collective intelligence from the public, emergency organizations must adapt to social networking technologies, requiring multidisciplinary knowledge in the fields of information, communication, IT, and biopreparedness. Social network messaging during a disease outbreak can be visualized in stream graphs and networks showing clusters of Twitter and Facebook users. The visualization of social media can be an important preparedness tool in the response to bioterrorism and agroterrorism.

Articles on Mass Communication in U.S. and Foreign Journals: A Selected Annotated Bibliography--October, November, December 1979.

ERIC Educational Resources Information Center

McKerns, Joseph P.; Delahaye, Alfred N.

1980-01-01

Lists and annotates more than 200 articles on mass communication, grouped according to topic. Topics include advertising, broadcasting, courts and law, criticism and defense of media, history and biography, international, public relations, visual communication, and women and media. (GT)

Media Ecology Comes into Its Own

ERIC Educational Resources Information Center

Salas, Alexandra

2007-01-01

The study of communication systems catalysts and influence has taken on a newer form--media ecology. Participants have emerged from many disciplines in order to create this new field of inquiry that explores and posits human communication, culture, communication environments, and their evolution and interconnectedness from pre-literacy to the…

Communication Media in Ancient Cultures.

ERIC Educational Resources Information Center

Jabusch, David M.

Interest in early means of communication and in the uses and kinds of media that existed in ancient cultures is starting to grow among communication scholars. Conversation analysis of these cultures is obviously impossible, so that the emphasis must rest with material cultural artifacts. Many ancient cultures used non-verbal codes for dyadic…

Communications and Media: Grade 7. Cluster II.

ERIC Educational Resources Information Center

Calhoun, Olivia H.

A curriculum guide for grade 7, the document is devoted to the occupational cluster "Communications and Media." It is divided into six units: advertising, film and photography, radio and television, journalism and publishing, library and periodicals, and transocean communications. Each unit is introduced by a statement of the topic, the…

New Media Literacy: From Classroom to Community.

ERIC Educational Resources Information Center

Carstarphen, Meta G.

Each new media revolution forces adjustments for both the producers of messages and the receivers of those messages. Integral to the communication process is an understanding of what it means to be literate in an eclectic communication environment and of how the new media may enhance or impede literacy. An important premise for this discussion is…

77 FR 36305 - Stream Communications Network & Media, Inc.; Order of Suspension of Trading

Federal Register 2010, 2011, 2012, 2013, 2014

2012-06-18

... SECURITIES AND EXCHANGE COMMISSION [File No. 500-1] Stream Communications Network & Media, Inc.; Order of Suspension of Trading June 14, 2012. It appears to the Securities and Exchange Commission that... Network & Media, Inc. because it has not filed any periodic reports since the period ended December 31...

Peace and the News Media: SANE'S Action Kit.

ERIC Educational Resources Information Center

SANE, Washington, DC.

Designed to encourage public action in the media, this "action kit" consists of articles and reports dealing with the subjects of peace and the news media. Included are an article by Federal Communications Commissioner Nicholas Jackson which argues that the "law of effective reform" should be applied to the Federal Communications Commission (FCC)…

Social Media and Electronic Networking Use and Preferences among Undergraduate Turf Science Students

ERIC Educational Resources Information Center

Bigelow, Cale A.; Kaminski, John E., III

2016-01-01

Most undergraduate students arrive on campus fluent in electronic communication methods and social media (SM). This cultural or communication shift presents both opportunities and challenges in pedagogy. Social media allows users to share and network with geographically diverse individuals and has the potential for engaging students both inside…

Communication Media, Memory, and Social-Political Change in Eric Havelock.

ERIC Educational Resources Information Center

Gronbeck, Bruce E.

2000-01-01

Seeks to rehearse E. Havelock's arguments about relationships among communication modes or media, memory, and social-political change to specify his primary contributions to the so-called orality-literacy theorems, or to what is now beginning to be called theories of media ecology. Describes Havelock's evolutionary journey from the late 1950s to…

Comparative analysis between scientific and the media communication following facial transplantation.

PubMed

Belanger, M; Harris, P G; Nikolis, A; Danino, A M

2009-03-01

Our aim was to analyze the communications about three outstanding medical reports. Was there any difference in the reports of the three allografts? Was there a correlation between the media and the scientific world? The Internet sites of three major newspapers were used for the media database. Those results were compared with PubMed between 2005 and 2007 using these key words: "facial graft," "facial allograft," "composite tissue allograft," and names of surgeons of the graft. We did a comparative analysis using a word processor and a quality analysis software. We analyzed 51 articles from the media and six from the PubMed database. In PubMed, 100% of the articles were on the first graft and respected the privacy of the patient compared to 67% of the media who unveiled the identity. The communication following a medical premiere depends on the team, which performes the act. We observed a major difference between the three cases. Ethical considerations are different for the media and for scientists. The communication management of a medical premiere takes preparation and evaluation.

To friend or not to friend: the use of social media in clinical oncology.

PubMed

Wiener, Lori; Crum, Caroline; Grady, Christine; Merchant, Melinda

2012-03-01

Online social networking has replaced more traditional methods of personal and professional communication in many segments of society today. The wide reach and immediacy of social media facilitate dissemination of knowledge in advocacy and cancer education, but the usefulness of social media in personal relationships between patients and providers is still unclear. Although professional guidelines regarding e-mail communication may be relevant to social media, the inherent openness in social networks creates potential boundary and privacy issues in the provider-patient context. This commentary seeks to increase provider awareness of unique issues and challenges raised by the integration of social networking into oncology communications.

Analyzing the Dynamics of Communication in Online Social Networks

NASA Astrophysics Data System (ADS)

de Choudhury, Munmun; Sundaram, Hari; John, Ajita; Seligmann, Doree Duncan

This chapter deals with the analysis of interpersonal communication dynamics in online social networks and social media. Communication is central to the evolution of social systems. Today, the different online social sites feature variegated interactional affordances, ranging from blogging, micro-blogging, sharing media elements (i.e., image, video) as well as a rich set of social actions such as tagging, voting, commenting and so on. Consequently, these communication tools have begun to redefine the ways in which we exchange information or concepts, and how the media channels impact our online interactional behavior. Our central hypothesis is that such communication dynamics between individuals manifest themselves via two key aspects: the information or concept that is the content of communication, and the channel i.e., the media via which communication takes place. We present computational models and discuss large-scale quantitative observational studies for both these organizing ideas. First, we develop a computational framework to determine the "interestingness" property of conversations cented around rich media. Second, we present user models of diffusion of social actions and study the impact of homophily on the diffusion process. The outcome of this research is twofold. First, extensive empirical studies on datasets from YouTube have indicated that on rich media sites, the conversations that are deemed "interesting" appear to have consequential impact on the properties of the social network they are associated with: in terms of degree of participation of the individuals in future conversations, thematic diffusion as well as emergent cohesiveness in activity among the concerned participants in the network. Second, observational and computational studies on large social media datasets such as Twitter have indicated that diffusion of social actions in a network can be indicative of future information cascades. Besides, given a topic, these cascades are often a function of attribute homophily existent among the participants. We believe that this chapter can make significant contribution into a better understanding of how we communicate online and how it is redefining our collective sociological behavior.

[Communicating research with social media].

PubMed

Bennato, Davide

2014-09-01

Participation is the new keyword of communication. In the scientific field, communication is a very complex task that can't ignore the careful consideration of the target audience. To minimize the difficulties, it is useful to rely on storytelling: it can greatly benefit from the space offered by social media that can be used to raise awareness and to engage through the sharing of experiences. The marriage between scientific research and social media can take place, as long as you carefully reflect on the roles, strategies and appropriate tools.

The Military and the Media: Historical Perspective and Prospective Study of the Relationship

DTIC Science & Technology

1985-01-01

34 Factory," by Mark Hertsgaard , The Village Voice, 18 September 1984, p. 14. "Invasion Deepens the Crisis of the Public Vs. the Press," by Daniel...the media shows. They were ready to communicate. There was no lack of communication; it was just one-sided communication.3 2Mark Hertsgaard , "How...troops in the field, (toward) shoring up support on the home front, and demoralizing the enemy ." He master- fully manipulated the media of his time, with

Social media use by physicians: a qualitative study of the new frontier of medicine.

PubMed

Campbell, Lauren; Evans, Yolanda; Pumper, Megan; Moreno, Megan A

2016-07-15

A growing number of physicians are using social media as a professional platform for health communication. The purpose of this study was to understand perspectives and experiences of these "early adopter" physician bloggers and social media users. This was an exploratory qualitative study involving in-depth semi-structured telephone interviews of physicians who were early adopters, defined as physicians who used social media to distribute health information. Participants were recruited through snowball sampling. Interview transcripts were manually analyzed for common themes by three separate investigators who came to common conclusions via the constant comparative method. Seventeen physicians participated in this study, including 35 % females, 76 % pediatricians and 76 % bloggers. Participants identified multiple perceived benefits and barriers to social media use by physicians; further, four major themes were identified. First, participants often saw themselves as rugged individualists who set their own rules for social media health communications. Second, participants expressed uncertainty about boundaries or strategies for social media use. Third, participants described using social media much like traditional media, as a one-way communication platform, rather than as an interactive forum. Finally, participants expressed disparate views regarding the time involved in participating in social media; some felt that time spent on social media was unproblematic to fit into their day while others felt that it was an impediment to patient care. Uncertainty remains regarding roles and responsibilities of physicians providing medical content within social media forums and few providers appeared to be using the platform to its full potential. Future studies may inform best practices to optimize social media health communication to benefit patients.

E-Media Use and Preferences for Physical Activity and Public Health Information: Results of a Web-Based Survey.

PubMed

Jake-Schoffman, Danielle E; Wilcox, Sara; Kaczynski, Andrew T; Turner-McGrievy, Gabrielle; Friedman, Daniela B; West, Delia S

As social media (eg, Twitter) continues to gain widespread popularity, health research and practice organizations may consider combining it with other electronic media (e-media) channels (eg, Web sites, e-newsletters) within their communication plans. However, little is known about added benefits of using social media when trying to reach public health audiences about physical activity. Learn about current use and preference for e-media communication channels among physical activity researchers and practitioners. A Web-based survey was used, open for responses from August 20, 2015, through January 5, 2016. Survey participation was voluntary and anonymous. The survey was advertised through multiple channels targeting physical activity researchers and practitioners, including announcements on professional listservs and in e-newsletters, Twitter, and posts on Facebook pages of public health organizations. A total of 284 survey respondents had complete data. Typical use of e-media to receive, seek out, and share information about physical activity and health and what appeals to researchers and practitioners for professional use. Most respondents preferred non-social media channels to social media and these preferences did not differ widely when examining subgroups such as researchers versus practitioners or social media users versus nonusers. There were few differences by respondent demographics, though younger respondents reported using social media more than older respondents. However, limiting analyses to respondents who identified as social media users, only about 1% of respondents ranked social media sources as their preferred channels for information; thus, most people would continue to be reached if communication remained largely via non-social media e-media channels. The present study supports growing evidence that careful surveying of a target audience should be undertaken when considering new communication channels, as preference and use may not support the effort required to create and maintain resource-intensive strategies like social media.

The Future of the New Media in the Communication of Science

NASA Astrophysics Data System (ADS)

Hanson, Joseph

2014-03-01

New media, that which is based around social networks, ubiquitous consumer technology, and today's near-universal access to information, has transformed the way that science is communicated to the scientist and non-scientist alike. We may be in the midst of mankind's greatest shift in information consumption and distribution since the invention of the printing press. Or maybe not. The problem with predicting the future is that it's very hard, and unless you're Isaac Asimov, it's very easy to be wrong. When one predicts the future regarding the internet, that risk becomes almost a certainty. Still, we can apply lessons learned from the near and distant history of science communication to put today's new media evolution into perspective, and to give us clues as to where social media, digital journalism, open access, and online education will lead science communication in years to come. Most importantly, it remains to be seen whether this new media evolution will translate into a shift in how science is viewed by citizens and their policymakers.

Social media in the 2011 Egyptian uprising.

PubMed

Brym, Robert; Godbout, Melissa; Hoffbauer, Andreas; Menard, Gabe; Zhang, Tony Huiquan

2014-06-01

This paper uses Gallup poll data to assess two narratives that have crystallized around the 2011 Egyptian uprising: (1) New electronic communications media constituted an important and independent cause of the protests in so far as they enhanced the capacity of demonstrators to extend protest networks, express outrage, organize events, and warn comrades of real-time threats. (2) Net of other factors, new electronic communications media played a relatively minor role in the uprising because they are low-cost, low-risk means of involvement that attract many sympathetic onlookers who are not prepared to engage in high-risk activism. Examining the independent effects of a host of factors associated with high-risk movement activism, the paper concludes that using some new electronic communications media was associated with being a demonstrator. However, grievances, structural availability, and network connections were more important than was the use of new electronic communications media in distinguishing demonstrators from sympathetic onlookers. Thus, although both narratives have some validity, they must both be qualified. © London School of Economics and Political Science 2014.

Women Connect! Strengthening communications to meet sexual and reproductive health challenges.

PubMed

Pillsbury, Barbara; Mayer, Doe

2005-06-01

Women's nongovernmental organizations (NGOs) have significant comparative advantage for addressing sexual and reproductive health challenges facing women and families. This article describes an initiative to assist women's NGOs in developing greater skills using media and information communication technology for communicating women's health messages. Participating women's groups in Africa undertook innovative media projects--radio broadcasts on human immunodeficiency virus (HIV) and family planning, an antiviolence campaign, media campaigns on avoiding teen pregnancy--and designed websites, established Internet cafés, and downloaded health information from the Internet. Lessons learned offer guidance for collaboration with women's NGOs everywhere to strengthen communication for addressing critical sexual and reproductive health issues.

The importance of news media in pharmaceutical risk communication: proceedings of a workshop.

PubMed

Mebane, Felicia E

2005-05-01

In response to mass media's role in the national and global system of pharmaceutical risk communication, the Centers for Education and Research on Therapeutics (CERTs) convened a 'think tank' session on the 'Importance of Media in Pharmaceutical Risk Communication'. Prominent journalists and experts from the pharmaceutical industry, academia, medical practice and government were invited to consider the benefits and challenges of improving the way we communicate the benefits and risks of therapeutics via mass media, especially news media. Workshop discussions revealed a paucity of systematic research directed towards understanding how and why news media report on therapeutic risk, the impact of this coverage and how coverage can be improved. Consequently, participants produced a research agenda capturing the key aspects of the flow of information around this topic, including the meaning of risk, how news audiences process and use therapeutic risk information in the news, how and why news organizations report on therapeutic risk, and the role and impact of the pharmaceutical industry, government officials and academic researchers as sources of therapeutic risk information. The workshop ended with a discussion on action items addressing what news professionals, representatives of regulatory agencies and the medical products industry, and academic researchers can and should do to enable news media to effectively report therapeutic risk information. In sum, this proceedings report provides an outline for developing mass media risk communication research, influencing the practices of journalists and expert sources and ultimately, improving the quality of the public's life. Copyright (c) 2004 John Wiley & Sons, Ltd.

Making Self-Confidence and Communication Skills Work for the Media Specialist.

ERIC Educational Resources Information Center

Driscoll, Roberta M.

1988-01-01

Discusses the importance of incorporating technical and human relation skills to be a successful and productive media specialist, and offers guidelines for developing communication skills and self-esteem. (CLB)

Enhancing social participation in young people with communication disabilities living in rural Australia: outcomes of a home-based intervention for using social media.

PubMed

Raghavendra, Parimala; Newman, Lareen; Grace, Emma; Wood, Denise

2015-01-01

The purpose of this study is to investigate the effectiveness of a home-based intervention using social media to enhance social networks of young people with disabilities and communication difficulties. Eight young people (M(age) = 15.4 years) with communication disabilities participated from two rural Australian towns. The intervention provided assistive technology and training to learn social media use. A mixed-method design combined pre- and post-assessments measuring changes in performance, satisfaction with performance, attainment on social media goals, and social network extension, and interviews investigated the way in which the intervention influenced social participation. Participants showed an increase in performance, and satisfaction with performance, on the Canadian Occupational Performance Measure; paired t-tests showed statistical significance at p <0.01. Wilcoxon Signed Ranks revealed a significant increase in the number of online communication partners, p <0.05. The interviews highlighted participants' and parents' perceptions of increased social connections, improved communication frequency and nature, and speech intelligibility and literacy as a result of the intervention. The findings suggest that learning to use social media leads to increase in social participation among rural-based young people with communication disabilities. In order to benefit from advantages of learning to use social media in rural areas, parents and service providers need knowledge and skills to integrate assistive technology with the Internet needs of this group.

The transformative power of social media: Considerations for practice and emerging leaders.

PubMed

Booth, Richard G; Strudwick, Gillian; Fraser, Robert

2017-05-01

Social media has transformed how people communicate both in non-healthcare and healthcare-specific settings. Due to social media's growing importance in society, it is likely that this form of communication will reshape various elements of how healthcare is conceptualized, managed, and delivered. To explore this emerging issue, this article describes the current use of social media in healthcare and examines the future digital transformation of healthcare. Finally, recommendations toward leveraging social media, and how emerging leaders can act as digital stewards to inform future healthcare environments, are also provided.

Simulations for Crisis Communication: The Use of Social Media

ERIC Educational Resources Information Center

Chung, Siyoung

2016-01-01

Simulations have been widely used in crisis and emergency communication for practitioners but have not reached classrooms in higher education. The purpose of this study was to investigate the effects that simulations using social media have on the learning of crisis communication among college students. To explore the effects, a real-time crisis…

Anytime-Anywhere? Mobile Communicative Practices and the Management of Relationships in Everyday Life

ERIC Educational Resources Information Center

Moreno Becerra, Tabita Alejandra

2015-01-01

The present study examines how mobile practices of social-media use are integrated into individuals' everyday lives as a way to manage their relationships. Mobile communication technologies and social-media use intersect in people's everyday communicative practices, allowing individuals to engage in continuous interactions that take place on the…

The Penultimate C4ISR Challenge: Reducing Military Manpower and Total Operating Costs

DTIC Science & Technology

2010-06-01

Understanding Human Communication The...Warfighter, p. 18. 53 Wilber Shramm and William Porter, Men, Women, Messages and Media: Understanding Human Communication (New York, Harper and...Einstein is reported to have answered, ‘Figuring out how to think about the problem.’” Men, Women, Messages and Media: Understanding Human Communication

Journalism and Mass Communication Textbook Representations of Verbal Media Skills: Implications for Students with Speech Disabilities

ERIC Educational Resources Information Center

Powers, Elia M.; Haller, Beth

2017-01-01

This study examines representation of disabilities by conducting a qualitative content analysis of how 41 journalism/mass communication textbooks frame the ideal standards of verbal communication for media professionals. Textbooks are integral to students' understanding of professional norms and may influence career decisions. Results show that…

Communicating Corporate Social Responsibility on Social Media: Strategies, Stakeholders, and Public Engagement on Corporate Facebook

ERIC Educational Resources Information Center

Cho, Moonhee; Furey, Lauren D.; Mohr, Tiffany

2017-01-01

The purpose of this study was to explore what corporations with good reputations communicate on social media. Based on a content analysis of 46 corporate Facebook pages from "Fortune's" "World's Most Admired Companies," this study found that corporations communicate noncorporate social responsibility messages more frequently…

Effects of school, family and alcohol marketing communication on alcohol use and intentions to drink among Thai students.

PubMed

Kheokao, Jantima K; Kirkgulthorn, Tassanee; Yingrengreung, Siritorn; Singhprapai, Phuwasith

2013-07-04

This study explored effects of family, school, and marketing communications on alcohol use and intention to drink of Thai students. We conducted a survey in which 5,184 students participated. Respondents were selected randomly from school districts throughout Thailand. In this survey we measured the exposure to, reception of, and perceptions concerning alcohol marketing communication, school absenteeism and achievement, family alcohol use, students' alcohol use, and drinking intentions. Findings indicated students' low alcohol use, moderate intention to drink, and high prevalence of family drinking. The levels of exposure and also the information receptivity to alcohol media marketing of Thai students were low. The respondents had a high level of media literacy on alcohol marketing communication. Multiple regression and focus group discussions provided support for the contention that there were significant effects of school achievement, absenteeism and media marketing communication on alcohol use (R2 = 14%) and intention to drink (R2 = 11%). Therefore, consideration of relevant school and alcohol policies, including monitoring of media marketing communication, will be needed.

McLuhan and the Future of Literature.

ERIC Educational Resources Information Center

West, Rebecca

Marshall McLuhan's belief that our electric age is moving away from literacy entails unconvincing theories about the relationship of man to communications media. One such doctrine is that society has always been influenced more by the nature of the media than by the content of the message communicated. McLuhan divides media into two types: hot…

Use of Multi-Modal Media and Tools in an Online Information Literacy Course: College Students' Attitudes and Perceptions

ERIC Educational Resources Information Center

Chen, Hsin-Liang; Williams, James Patrick

2009-01-01

This project studies the use of multi-modal media objects in an online information literacy class. One hundred sixty-two undergraduate students answered seven surveys. Significant relationships are found among computer skills, teaching materials, communication tools and learning experience. Multi-modal media objects and communication tools are…

Building Professional Social Media Communications Skills: A STEM-Originated Course with University-Wide Student Appeal

ERIC Educational Resources Information Center

Baim, Susan A.

2016-01-01

Routine correspondence with the author's business technology students indicated the need for increased skill and professionalism in social media communications as a key driver of successful career development strategies. A new course designed to assist students in transitioning from typical, casual social media use to the more rigorous and…

Subjective Norms as a Driver of Mass Communication Students' Intentions to Adopt New Media Production Technologies

ERIC Educational Resources Information Center

Hopp, Toby M.

2013-01-01

In this study, the impact of subjective norms on mass communication students' intentions to adopt new media production technologies was explored. The results indicated that subjective norms play an instrumental role in explaining behavioral intentions to adopt new media technologies. Moreover, the data indicated that public relations students…

International Issues, Media Coverage and Public Ignorance: or, So, Where Is Africa, Anyway?

ERIC Educational Resources Information Center

Alexandre, Laurien

It is commonplace to lament the lack of knowledge about world issues and events exhibited by U.S. citizens. Communication scholars criticize the mass media's poor coverage of world affairs and stereotypic portrayals of distant lands and leaders. Despite sophisticated communications networks, U.S. mass media provide only a limited window on the…

Assessing information needs and communication behaviors of national forest summer visitors

Treesearch

James D. Absher; Brijesh Thapa; Alan R. Graefe

2002-01-01

Information needs and satisfaction with various media are studied on the San Bernardino National Forest. Personal contact with rangers or staff is preferred, and about one-third to one-half of all visitors reported using various print media (brochures, maps, etc.). Least used were websites or mass media. Second, an adaptation of communication theory, uses and...

Emerging zoonoses: responsible communication with the media--lessons learned and future perspectives.

PubMed

Tabbaa, D

2010-11-01

Emerging zoonotic disease outbreaks are inevitable and often unpredictable events. The environment surrounding an outbreak is unique in public health, and outbreaks are frequently marked by uncertainty, confusion and a sense of urgency. Good communication at this time, generally through the media, is essential, but examples unfortunately abound of communication failures that have delayed outbreak control, undermined public trust and compliance, and unnecessarily prolonged economic, social and political turmoil. With this paper we hope to disseminate the idea that communication expertise has become as essential to outbreak control as epidemiological training and laboratory analysis. The paper presents the best practices for communicating with the public and discusses future aspects of communicating through the mass media during an outbreak. Copyright © 2010 Elsevier B.V. and the International Society of Chemotherapy. All rights reserved.

Social Media and Science: where do we go from here?

NASA Astrophysics Data System (ADS)

Bohon, W.; Robinson, S.; Arrowsmith, R.; Semken, S. C.

2013-12-01

What is black and white and 'read' all over? Facebook, that's what. As of December 2012 Facebook had over 618 million daily users, and over a billion monthly users from around the world (http://newsroom.fb.com/Key-Facts). Twitter has more than 130 million active users and generates as many as 340 million Tweets a day (http://blog.twitter.com/2012/03/twitter-turns-six.html). Social media platforms like Facebook and Twitter are not the future of communication, they are the reality, and scientists (and science organizations) need to become part of the conversation. More than half of the teenage and adult population of the US belongs to a social network or are using another form of social media on a regular basis. This creates an opportunity for organizations to use the well-established functionality and pervasiveness of social media platforms to communicate important scientific information and discoveries. In addition, the informal environment of social media allows scientists to interact with non-scientists in a friendly and non-threatening way that can be used to create engagement scenarios that continue the cycle of discussions, experiments, analysis and conclusions that typify science. Social media also provides scientists with the means and opportunity to improve the way science is viewed by the public while improving general science literacy and integrating scientific discoveries into the fabric of the lives of non-scientists. Many questions remain regarding the best way to utilize the opportunities that social media present. For instance, how can we reach a broader, more diverse audience? What are realistic expectations about the effects of social media? How do we improve the quality of content? How can we use social media to communicate scientific information in innovative ways? And perhaps most importantly, how do we know if we are communicating successfully? The EarthScope National Office will share our experiences creating a social media program from the ground up, and address some of these important, fundamental questions. We'll also share our opinions and thoughts about the future of online scientific communication, the ever-changing role of social media in communicating scientific discoveries and ways that the community can work together to enhance the role of social media in science.

How Might the Genetics Profession Better Utilize Social Media.

PubMed

Moore, Rebekah A; Matthews, Anne L; Cohen, Leslie

2018-04-01

Social media is a common method of communication in people's personal lives and professional settings. Gallagher et al. (2016) recommended, "it is time for genetic counselors to embrace social media as a means of communicating with patients or other healthcare professionals." Full members of the National Society of Genetic Counselors (NSGC) in the USA and Canada and genetics patients in Cleveland, OH, were surveyed to determine interest in using social media for patient-provider interactions. Both cohorts indicated that patient privacy and confidentiality would be a concern; however, survey results indicated patients would be interested in using social media to receive general information about genetic counseling and to learn about genetics services. Genetic counselors indicated privacy issues were not concerning if social media were to be used in this capacity. The majority of genetic counselor participants (88.7%) indicated they would welcome national guidelines for patient-provider social media use. Data from this study demonstrated that sharing what to expect at a genetic counseling appointment, defining genetic counseling, and announcing community outreach events are possible ways genetic counselors could utilize social media to communicate with and educate patients.

Investigating the Effects of Mass Media Exposure on the Uptake of Preventive Measures by Hong Kong Residents during the 2015 MERS Outbreak: The Mediating Role of Interpersonal Communication and the Perception of Concern.

PubMed

Ludolph, Ramona; Schulz, Peter J; Chen, Ling

2018-01-01

In 2015, South Korea experienced the largest outbreak to date of the Middle East Respiratory Syndrome (MERS-CoV) outside the Middle East. Fears related to a potential spread of the disease led to an increased alert level as well as heightened media coverage in the neighboring Hong Kong. A cross-sectional survey (N = 533) among residents of Hong Kong was conducted to assess the relationships between the effects of outbreak-related mass media coverage, interpersonal communication, the perceived level of concern in one's close environment, and the uptake of preventive measures. A serial multiple mediator model finds that interpersonal communication and higher perceived concern indirectly influence the effects of media coverage on the engagement in preventive actions. These results expand previous research on the mediating role of interpersonal communication and support assumptions about a modified two-step flow of communication in the context of a public health emergency.

Professionalism in a digital age: opportunities and considerations for using social media in health care.

PubMed

Gagnon, Kendra; Sabus, Carla

2015-03-01

Since the beginning of the millennium, there has been a remarkable change in how people access and share information. Much of this information is user-generated content found on social media sites. As digital technologies and social media continue to expand, health care providers must adapt their professional communication to meet the expectations and needs of consumers. This adaptation may include communication on social media sites. However, many health care providers express concerns that professional social media use, particularly interactions with patients, is ethically problematic. Social media engagement does not create ethical dissonance if best practices are observed and online communication adheres to terms of service, professional standards, and organizational policy. A well-executed social media presence provides health care providers, including physical therapists, the opportunity-and perhaps a professional obligation-to use social media sites to share or create credible health care information, filling a consumer void for high-quality online information on fitness, wellness, and rehabilitation. This perspective article provides a broad review of the emergence of social media in society and health care, explores policy implications of organizational adoption of health care social media, and proposes individual opportunities and guidelines for social media use by the physical therapy professional. © 2015 American Physical Therapy Association.

Media Effects: Theory and Research.

PubMed

Valkenburg, Patti M; Peter, Jochen; Walther, Joseph B

2016-01-01

This review analyzes trends and commonalities among prominent theories of media effects. On the basis of exemplary meta-analyses of media effects and bibliometric studies of well-cited theories, we identify and discuss five features of media effects theories as well as their empirical support. Each of these features specifies the conditions under which media may produce effects on certain types of individuals. Our review ends with a discussion of media effects in newer media environments. This includes theories of computer-mediated communication, the development of which appears to share a similar pattern of reformulation from unidirectional, receiver-oriented views, to theories that recognize the transactional nature of communication. We conclude by outlining challenges and promising avenues for future research.

Potential of social media as a tool to combat foodborne illness.

PubMed

Chapman, Benjamin; Raymond, Benjamin; Powell, Douglas

2014-07-01

The use of social media platforms, such as Facebook and Twitter, has been increasing substantially in recent years and has affected the way that people access information online. Social media rely on high levels of interaction and user-generated context shared through established and evolving social networks. Health information providers must know how to successfully participate through social media in order to meet the needs of these online audiences. This article reviews the current research on the use of social media for public health communication and suggests potential frameworks for developing social media strategies. The extension to food safety risk communication is explored, considering the potential of social media as a tool to combat foodborne illness.

NeuroTalk: Improving the Communication of Neuroscience

PubMed Central

Moser, Mary Anne; McCormick, Jennifer B.; Racine, Eric; Blakeslee, Sandra; Caplan, Arthur; Hayden, Erika Check; Ingram, Jay; Lohwater, Tiffany; McKnight, Peter; Nicholson, Christie; Phillips, Anthony; Sauvé, Kevin D.; Snell, Elaine; Weiss, Sam

2010-01-01

There is increasing pressure for neuroscientists to communicate their research and the societal implications of their findings to the public. Communicating science is challenging and the transformation of communication by digital and interactive media makes the challenge even greater. To successfully facilitate dialogue with the public in this new media landscape we suggest three courses of action for the neuroscience community: a cultural shift that explicitly recognizes and rewards public outreach, the identification and development of neuroscience communication experts, and ongoing empirical research on public communication of neuroscience. PMID:19953102

Translating research for health policy: researchers' perceptions and use of social media.

PubMed

Grande, David; Gollust, Sarah E; Pany, Maximilian; Seymour, Jane; Goss, Adeline; Kilaru, Austin; Meisel, Zachary

2014-07-01

As the United States moves forward with health reform, the communication gap between researchers and policy makers will need to be narrowed to promote policies informed by evidence. Social media represent an expanding channel for communication. Academic journals, public health agencies, and health care organizations are increasingly using social media to communicate health information. For example, the Centers for Disease Control and Prevention now regularly tweets to 290,000 followers. We conducted a survey of health policy researchers about using social media and two traditional channels (traditional media and direct outreach) to disseminate research findings to policy makers. Researchers rated the efficacy of the three dissemination methods similarly but rated social media lower than the other two in three domains: researchers' confidence in their ability to use the method, peers' respect for its use, and how it is perceived in academic promotion. Just 14 percent of our participants reported tweeting, and 21 percent reported blogging about their research or related health policy in the past year. Researchers described social media as being incompatible with research, of high risk professionally, of uncertain efficacy, and an unfamiliar technology that they did not know how to use. Researchers will need evidence-based strategies, training, and institutional resources to use social media to communicate evidence. Project HOPE—The People-to-People Health Foundation, Inc.

Beyond the media: A new strategy for distributing scientific and technical information

DOE Office of Scientific and Technical Information (OSTI.GOV)

Preecs, B.L.

Communications media -- newspapers, television, magazines, etc. -- may be the most powerful single influence on modern life. Certainly they are the most important source of information citizens use to form opinions about such complex scientific questions as global warming or nuclear waste cleanup. But commercial news media have built-in limitations on their effectiveness as information sources. Reliance on advertising for revenue means the media are limited in the volume of material they can cover. In addition, the need to attract the largest possible, or the most select, audience for advertisers limits the complexity of information that the media canmore » present. Finally, existing media organizations offer few, if any, ways for users to retrieve past information. These limitations deprive citizens of needed information, increase pressure on political leaders, and create the gridlock over scientific and public policy questions caused by the Not in My Backyard'' snydrome. Fortunately, modern communications technology is changing in ways that allow public policy makers to address these shortenings. Companies now barred from the information business are seeking to enter, existing media companies are looking for new sources of revenue, and new information products are seeking markets. Several changes to existing media and communications policy will be suggested and general principles for building a better overall communications system will be discussed. 18 refs.« less

Social media is all about video these days: tips communicating science from NASA's Earth Right Now

NASA Astrophysics Data System (ADS)

Bell, S.

2016-12-01

If you're not producing video to communicate your science findings, you're missing the boat navigating the ever-evolving currents of social media. NASA's Earth Right Now communications team made video a priority the past year as we engaged a massive online audience on social media. We will share best practices on social media, lessons learned, what's on the horizon and storytelling techniques to try. PBS documentary-style is passé. Welcome to the world of ten-second Snaps, text-on-picture CNN stories, Facebook Live events and 360° video experiences. Your audience is out there, you just need to catch their attention.

To Friend or Not to Friend: The Use of Social Media in Clinical Oncology

PubMed Central

Wiener, Lori; Crum, Caroline; Grady, Christine; Merchant, Melinda

2012-01-01

Online social networking has replaced more traditional methods of personal and professional communication in many segments of society today. The wide reach and immediacy of social media facilitate dissemination of knowledge in advocacy and cancer education, but the usefulness of social media in personal relationships between patients and providers is still unclear. Although professional guidelines regarding e-mail communication may be relevant to social media, the inherent openness in social networks creates potential boundary and privacy issues in the provider-patient context. This commentary seeks to increase provider awareness of unique issues and challenges raised by the integration of social networking into oncology communications. PMID:23077437

Mass media and marketing communication promoting primary and secondary cancer prevention.

PubMed

Hannon, Peggy; Lloyd, Gareth P; Viswanath, K; Smith, Tenbroeck; Basen-Engquist, Karen; Vernon, Sally W; Turner, Gina; Hesse, Bradford W; Crammer, Corinne; von Wagner, Christian; Backinger, Cathy L

2009-01-01

People often seek and receive cancer information from mass media (including television, radio, print media, and the Internet), and marketing strategies often inform cancer information needs assessment, message development, and channel selection. In this article, we present the discussion of a 2-hour working group convened for a cancer communications workshop held at the 2008 Society of Behavioral Medicine meeting in San Diego, CA. During the session, an interdisciplinary group of investigators discussed the current state of the science for mass media and marketing communication promoting primary and secondary cancer prevention. We discussed current research, new research areas, methodologies and theories needed to move the field forward, and critical areas and disciplines for future research.

Framing risk: communication messages in the Australian and Swedish print media surrounding the 2009 H1N1 pandemic.

PubMed

Sandell, Tiffany; Sebar, Bernadette; Harris, Neil

2013-12-01

Australia and Sweden have similar immunisation rates. However, during the 2009 H1N1 pandemic the uptake of immunisation was 60% in Sweden and 18% in Australia. During pandemics, perceptions of risk are largely formed by media communication which may influence the public's response. The study aimed to compare the differences in how the media framed the 2009 H1N1 pandemic message and the associated public perceptions of risk as expressed through the uptake of vaccinations in Australia and Sweden. A qualitative content analysis was conducted on 81 articles from the Australian and Swedish print media: 45 and 36, respectively. The risk of H1N1 was communicated similarly in Australia and Sweden. However, major differences were found in how the Australian and Swedish media framed the pandemic in terms of responsibility, self-efficacy, and uncertainty. In Australia, responsibility was predominantly reported negatively, blaming various organisations for a lack of information, compared to Sweden where responsibility was placed on the community to help protect public health. Furthermore, there was limited self-efficacy measures reported in the Australian media compared to Sweden and Sweden's media was more transparent about the uncertainties of the pandemic. This study affirms the association between the framing of health messages in the media and the public's perception of risk and related behaviour. Governments need to actively incorporate the media into pandemic communication planning.

Adoption and use of social media among public health departments.

PubMed

Thackeray, Rosemary; Neiger, Brad L; Smith, Amanda K; Van Wagenen, Sarah B

2012-03-26

Effective communication is a critical function within any public health system. Social media has enhanced communication between individuals and organizations and has the potential to augment public health communication. However, there is a lack of reported data on social media adoption within public health settings. The purposes of this study were to assess: 1) the extent to which state public health departments (SHDs) are using social media; 2) which social media applications are used most often; and 3) how often social media is used interactively to engage audiences. This was a non-experimental, cross sectional study of SHD social media sites. Screen capture software Snag-It® was used to obtain screenshots of SHD social media sites across five applications. These sites were coded for social media presence, interactivity, reach, and topic. Sixty percent of SHDs reported using at least one social media application. Of these, 86.7% had a Twitter account, 56% a Facebook account, and 43% a YouTube channel. There was a statistically significant difference between average population density and use of social media (p = .01). On average, SHDs made one post per day on social media sites, and this was primarily to distribute information; there was very little interaction with audiences. SHDs have few followers or friends on their social media sites. The most common topics for posts and tweets related to staying healthy and diseases and conditions. Limitations include the absence of a standard by which social media metrics measure presence, reach, or interactivity; SHDs were only included if they had an institutionally maintained account; and the study was cross sectional. Social media use by public health agencies is in the early adoption stage. However, the reach of social media is limited. SHDs are using social media as a channel to distribute information rather than capitalizing on the interactivity available to create conversations and engage with the audience. If public health agencies are to effectively use social media then they must develop a strategic communication plan that incorporates best practices for expanding reach and fostering interactivity and engagement.

Communicative Interactions in Everyday and College-Assessed Digital Literacy Practices: Transcribing and Analysing Multimodal Texts

ERIC Educational Resources Information Center

Creer, Adele

2017-01-01

This paper explores integrating a range of digital media into classroom practice to establish the effectiveness of the media and its encompassing modes as a pedagogical tool with a focus on assessment. Directing attention on a communication skills module, research indicated that bringing a range of digital media into the classroom motivated and…

Inside the Digital Wild West: How School Leaders Both Access and Avoid Social Media

ERIC Educational Resources Information Center

Corrigan, Laurie; Robertson, Lorayne

2015-01-01

This study examines the roles of Canadian school leaders in response to the rising phenomenon of student use of social media which impacts school climate and safety. The use of social media has resulted in more online text and image-based communication to multiple users and less face-to-face communication with single users. Adolescent…

"Digitize Me": Generating E-Learning Profiles for Media and Communication Students in a Jamaican Tertiary-Level Institution

ERIC Educational Resources Information Center

Stewart-McKoy, Michelle A.

2014-01-01

The purpose of this project was to develop an e-learning profile for a group of media and communication students enrolled in a Jamaican tertiary-level institution in order to make informed decisions most the appropriate [online] learning complement for these students. The objectives sought to determine the e-learning profile of media and…

Shaping American Political Discourse through Media Punditry and Ideological Pontification. (Mass Communication Instructional Unit.)

ERIC Educational Resources Information Center

Reppert, James E.

An instructor uses a unique instructional paradigm in his MCOM 1003/Introduction to Mass Communication course at Southern Arkansas University (SAU) in a unit on media and politics. According to his students, one of the most popular learning strategies is the use of original edited videos that focus on dubious practices by some media professionals.…

Intra-Campaign Changes in Voting Preferences: The Impact of Media and Party Communication

PubMed Central

Johann, David; Königslöw, Katharina Kleinen-von; Kritzinger, Sylvia; Thomas, Kathrin

2018-01-01

An increasing number of citizens change and adapt their party preferences during the electoral campaign. We analyze which short-term factors explain intra-campaign changes in voting preferences, focusing on the visibility and tone of news media reporting and party canvassing. Our analyses rely on an integrative data approach, linking data from media content analysis to public opinion data. This enables us to investigate the relative impact of news media reporting as well as party communication. Inherently, we overcome previously identified methodological problems in the study of communication effects on voting behavior. Our findings reveal that campaigns matter: Especially interpersonal party canvassing increases voters’ likelihood to change their voting preferences in favor of the respective party, whereas media effects are limited to quality news outlets and depend on individual voters’ party ambivalence. PMID:29695892

Intra-Campaign Changes in Voting Preferences: The Impact of Media and Party Communication.

PubMed

Johann, David; Königslöw, Katharina Kleinen-von; Kritzinger, Sylvia; Thomas, Kathrin

2018-01-01

An increasing number of citizens change and adapt their party preferences during the electoral campaign. We analyze which short-term factors explain intra-campaign changes in voting preferences, focusing on the visibility and tone of news media reporting and party canvassing. Our analyses rely on an integrative data approach, linking data from media content analysis to public opinion data. This enables us to investigate the relative impact of news media reporting as well as party communication. Inherently, we overcome previously identified methodological problems in the study of communication effects on voting behavior. Our findings reveal that campaigns matter: Especially interpersonal party canvassing increases voters' likelihood to change their voting preferences in favor of the respective party, whereas media effects are limited to quality news outlets and depend on individual voters' party ambivalence.

How Social Communications Influence Advertising Perception and Response in Online Communities?

PubMed Central

Zeng, Fue; Tao, Ran; Yang, Yanwu; Xie, Tingting

2017-01-01

This research aims to explore how social communications of online communities affect users’ perception and responses toward social media advertising. We developed a conceptual model based on the SBT, encapsulating 9 constructs and 10 hypothesis extracted from the extant social media advertising literature. Our research outcome proves that social communications can effectively boost users’ behaviors to be in accordance with an online social community, thus facilitate their acceptance and responses toward social media advertising, with users’ group intention as an intervening factor. From an operational standpoint, it’s an effective way to build and maintain social bonds between users and the community by boosting social communications, supporting fluent interpersonal communications. In addition, managers of an online community should elaborate on users’ group intentions to increase users’ advertising acceptance and response. PMID:28855879

How Social Communications Influence Advertising Perception and Response in Online Communities?

PubMed

Zeng, Fue; Tao, Ran; Yang, Yanwu; Xie, Tingting

2017-01-01

This research aims to explore how social communications of online communities affect users' perception and responses toward social media advertising. We developed a conceptual model based on the SBT, encapsulating 9 constructs and 10 hypothesis extracted from the extant social media advertising literature. Our research outcome proves that social communications can effectively boost users' behaviors to be in accordance with an online social community, thus facilitate their acceptance and responses toward social media advertising, with users' group intention as an intervening factor. From an operational standpoint, it's an effective way to build and maintain social bonds between users and the community by boosting social communications, supporting fluent interpersonal communications. In addition, managers of an online community should elaborate on users' group intentions to increase users' advertising acceptance and response.

New Directions in Mass Communications Policy: Implications for Citizen Education and Participation.

ERIC Educational Resources Information Center

Rothstein, Larry

This paper, the second in a series of five on the current state of citizen education, focuses on mass communication. The following topics are discussed: communications today; the system of freedom of expression; social science research on the media (includes the audience and public information); minorities and the media; public broadcasting;…

Examining the Nexus of Science Communication and Science Education: A Content Analysis of Genetics News Articles

ERIC Educational Resources Information Center

Shea, Nicole A.

2015-01-01

Access to science information via communications in the media is rapidly becoming a central means for the public to gain knowledge about scientific advancements. However, little is known about what content knowledge is essential for understanding issues presented in news media. Very few empirical studies attempt to bridge science communication and…

What Predicts Exercise Maintenance and Well-Being? Examining The Influence of Health-Related Psychographic Factors and Social Media Communication.

PubMed

Zhou, Xin; Krishnan, Archana

2018-01-26

Habitual exercising is an important precursor to both physical and psychological well-being. There is, thus, a strong interest in identifying key factors that can best motivate individuals to sustain regular exercise regimen. In addition to the importance of psychographic factors, social media use may act as external motivator by allowing users to interact and communicate about exercise. In this study, we examined the influence of health consciousness, health-oriented beliefs, intrinsic motivation, as willingness to communicate about health on social media, social media activity on exercise, and online social support on exercise maintenance and well-being on a sample of 532 American adults. Employing structural equation modeling, we found that health-oriented beliefs mediated the effect of health consciousness on intrinsic motivation which in turn was a significant predictor of exercise maintenance. Exercise maintenance significantly predicted both physical and psychological well-being. Extrinsic motivators, as measured by willingness to communicate about health on social media, social media activity on exercise, and online social support did not however significantly influence exercise maintenance. These findings have implications for the design and implementation of exercise-promoting interventions by identifying underlying factors that influence exercise maintenance.

Experiences in Conducting Participatory Communication Research for HIV Prevention Globally: Translating Critical Dialog into Action through Action Media.

PubMed

Parker, Warren Martin; Becker-Benton, Antje

2016-01-01

Developing communication to support health and well-being of vulnerable communities requires a multifaceted understanding of local perspectives of contextual challenges and potentials for change. While participatory research enhances understanding, robust methodologies are necessary to translate emerging concepts into viable communication approaches. Communicators and change agents need to clarify pathways for change, barriers and enablers for change, as well as the role, orientation, and content of communication to support change. While various approaches to participatory action research with vulnerable communities have been developed, there is a dearth of methodologies that address the formulation of communication concepts that can be applied at scale. The Action Media methodology has been refined over a period of two decades, being applied to addressing HIV, related aspects such as gender-based violence, as well as broader issues, such as maternal and child health, sanitation, and malaria in Africa, The Caribbean, and Asia. The approach employs a sequence of interactive sessions involving communicator researchers and participants from one or more communities that face social or health challenges. Sessions focus on understanding audiences through their engagement with these challenges and leading to shaping of relevant communication concepts that can be linked to mobilization for change. The Action Media methodology contributes to processes of shared learning linked to addressing social and health challenges. This includes determining priorities, identifying barriers and facilitators for change, understanding processes of mobilizing knowledge in relation to context, determining appropriate communication approaches, and integrating indigenous language and cultural perspectives into communication concepts. Emerging communication strategies include support to systematic action and long-term mobilization. Communication to address public health concerns is typically developed through expert-led didactic approaches that, at best, engage audiences at the end of the development cycle through pretesting of communication concepts. Action Media provides an alternative approach that can be utilized to inform communication by integrating community perspectives at the outset. Notwithstanding the focused engagement with small group representative of health-vulnerable subpopulations, Action Media findings have informed large-scale communication interventions. The approach is directly linked to enabling ownership, critical thinking, and mobilization of knowledge for change.

Adolescent and parent use of new technologies for health communication: a study in an urban latino community.

PubMed

Smaldone, Arlene; Stockwell, Melissa S; Osborne, Jennel C; Cortes, Yamnia; Bekele, ElShadey; Green, Nancy S

2015-02-20

Mobile communication technologies provide novel opportunities to support clinic-based health initiatives. Adoption of technologies for daily use and for health communication can differ between communities, depending upon demographic and cultural characteristics. A survey was administered in adolescent primary care and subspecialty clinics to assess parent-adolescent preferences in use of mobile technologies and social media to support provider-patient communication in an urban Latino community. Of 130 respondents (65 parent-adolescent pairs), approximately half frequently sent and received text messages but lacked agreement regarding the other's text messaging use. In contrast, adolescents only rarely used email compared to parents (15.4% versus 37.5%, P=0.006). Of social media, Facebook™/MySpace™ was most frequently used by parents and youth (60% and 55.4%, P=0.59); however, most lacked interest in using social media for health communication. Parents reported more interest than adolescents in receiving email (73.4% versus 35.9%, P<0.001) and text messages (58.5% versus 33.9%, P=0.005) for health, but had more concerns about privacy issues (26.2% versus 9.2%, P=0.01). Respondents who were American born (aOR 5.7, 95%CI 1.2-28.5) or regularly used Instant Messaging or Facebook™/MySpace™ (aOR 4.6, 95%CI 1.4-14.7) were more likely to be interested in using social media for health communication. These findings underscore the importance of targeted assessment for planning the utilization of communication technologies and social media in clinical care or research for underserved youth. Significance for public healthCommunication technologies provide novel opportunities to support clinic-based health initiatives for underserved youth. However, adoption of technologies among communities may differ depending upon demographic and cultural characteristics. We surveyed a sample of urban Latino parents and youth regarding their current use of mobile and social media technologies and preferences for use of these technologies for health communication. This is the first study to compare the perspective of underserved parents and their youth regarding use of a wide variety of mobile and social communication technologies, concordance between youth-parent pairs in perceived use of texting and preferences for the purpose of health communication. Our findings differ from those from adults surveyed in other under-served communities, highlighting heterogeneity between communities. Variations in use of communication technologies and social media and preferences between parent-youth pairs suggest that understanding these factors within target populations is crucial for successful use to support health and health services.

Mass communication and development: impact depends on strategies.

PubMed

Wete, F N

1988-01-01

Development scholars are moving toward an emphasis on noneconomic factors (social values, social advancement, equality, individual freedom) and their interactions with labor, capital, and technology. People are now conceptualized as the agents of change, and they in turn must be convinced of the need for change. This new approach implies a need for a review of the role of mass communication in development. A central question is whether development makes possible mass communication development or do improved mass communication facilities--and the resulting increase in the flow of information--make possible economic and social development. Although there have undoubtedly been incidents in which self-serving politicians have used mass communication to oppress the masses, the mass media has the potential to be a powerful force in the education of the society, the sharing of consciousness, the creation of nationhood, and the promotion of socioeconomic development. Mass communication is, for example, vital in the development approach that accords importance to self-sufficiency at the village level. The mass media can be used in such cases to transmit information of a background nature to a group or community about their expressed needs and to disseminate innovations that may need these needs. In the final analysis, mass media's role in development depends on the media's messages reaching the target audiences. This underscores the importance of analyzing in advance who will be the recipients of a mass media campaign and encouraging community involvement in communications planning.

Defining Visual Communication for a Multi-Media World.

ERIC Educational Resources Information Center

Griffin, Michael

1991-01-01

Explores the role of visual communication and discusses its placement within journalism education. States that educators would do well to dissolve the arbitrary divisions that continue to obstruct a more integrated understanding of visual mass media. (MG)

Disentangling the Lexicons of Disaster Response in Twitter

DOE Office of Scientific and Technical Information (OSTI.GOV)

Hodas, Nathan O.; Ver Steeg, Greg; Harrison, Joshua J.

Abstract: People around the world use social media platforms such as Twitter heavily to express their opinion about various as- pects of daily life. In the same way social media changes communication in daily life, it also is transforming the way individuals communicate during disasters and emergencies. Emergency officials have come to rely on social media to communicate alerts and updates. How do users communi- cate risk on social media? We used a novel information- theoretic unsupervised learning tool, CorEx, to extract and classify highly relevant words used by the public on Twit- ter during known emergencies, such as fires,more » explosions, and hurricanes. By utilizing the resulting classification strategy, authorities can use the derived language to craft more rel- evant risk communication to maximize the effectiveness of short-message broadcasts such as the Wireless Emergency Alerts (WEA) service.« less

Mass media approaches to reducing cardiovascular disease risk.

PubMed Central

Bellicha, T; McGrath, J

1990-01-01

A key function of a basic and clinical biomedical research organization is to communicate the findings of clinical investigations so that people may apply the results to improve their health and well-being. To help communicate results from cardiovascular disease research, the National Heart, Lung, and Blood Institute has established a series of national health education programs. The authors describe a model for two of the five programs and discuss the role of communication media in supporting national goals for education programs. The research basis for the programs is reviewed, together with the process by which the Institute develops information materials for mass media, notably public service announcements. A description of two national health education campaigns, hypertension and cholesterol, illustrates how market research is used to identify appropriate target audiences, develop messages, and select channels of communication. Lessons learned about the role of mass media in a national health education campaign are summarized. PMID:2113682

Interdisciplinary Analysis of Drought Communication Through Social Media Platforms and Risk Communication

NASA Astrophysics Data System (ADS)

Wygant, M.

2015-12-01

As droughts continue to impact businesses and communities throughout the United States, there needs to be a greater emphasis on drought communication through interdisciplinary approaches, risk communication, and digital platforms. The purpose of this research is to provide an overview of the current literature on communicating drought and suggests areas for further improvement. Specifically, this research focuses on communicating drought through social media platforms such as Facebook, Twitter, and Instagram. It also focuses on the conglomeration of theoretical frameworks within the realm of risk communication, to provide a strong foundation towards future drought communication. This research proposal provides a critical step to advocate for paradigmatic shifts within natural hazard communication.

Building an Effective Social Media Strategy for Science Programs

NASA Astrophysics Data System (ADS)

Bohon, Wendy; Robinson, Sarah; Arrowsmith, Ramon; Semken, Steven

2013-07-01

Social media has emerged as a popular mode of communication, with more than 73% of the teenage and adult population in the United States using it on a regular basis [Lenhart et al., 2010]. Young people in particular (ages 12-29) are deeply involved in the rapidly evolving social media environment and have an expectation of communication through these media. This engagement creates a valuable opportunity for scientific organizations and programs to use the wide reach, functionality, and informal environment of social media to create brand recognition, establish trust with users, and disseminate scientific information.

Patient-Physician Communication in the Era of Mobile Phones and Social Media Apps: Cross-Sectional Observational Study on Lebanese Physicians’ Perceptions and Attitudes

PubMed Central

Jabak, Suha; Sasso, Roula; Chamoun, Yara; Tamim, Hani

2018-01-01

Background The increased prevalence of virtual communication technology, particularly social media, has shifted the physician-patient relationship away from the well-established face-to-face interaction. The views and habits of physicians in Lebanon toward the use of online apps and social media as forms of patient communication have not been previously described. Objective The aim of this study is to describe the views of Lebanese physicians toward the use of social media and other online apps as means of patient communication. Methods This was a cross-sectional observational study using an online survey that addressed physicians’ perceptions on the use of virtual communication in their clinical practice. The study took place between April and June 2016, and was directed toward physicians at the American University of Beirut Medical Center. Results A total of 834 doctors received the online survey, with 238 physicians completing the survey. Most of the participants were from medical specialties. Most responders were attending physicians. Less than half of the respondents believed that Web-based apps and social media could be a useful tool for communicating with patients. Email was the most common form of professional online app, followed by WhatsApp (an instant messaging service). The majority of participants felt that this mode of communication can result in medicolegal issues and that it was a breach of privacy. Participants strictly against the use of virtual forms of communication made up 47.5% (113/238) of the study sample. Conclusions The majority of physicians at the American University of Beirut Medical Center are reluctant to use virtual communication technology as a form of patient communication. Appropriate policy making and strategies can allow both physicians and patients to communicate virtually in a more secure setting without fear of breaching privacy and confidentiality. PMID:29625955

Patient-Physician Communication in the Era of Mobile Phones and Social Media Apps: Cross-Sectional Observational Study on Lebanese Physicians' Perceptions and Attitudes.

PubMed

Daniel, Fady; Jabak, Suha; Sasso, Roula; Chamoun, Yara; Tamim, Hani

2018-04-06

The increased prevalence of virtual communication technology, particularly social media, has shifted the physician-patient relationship away from the well-established face-to-face interaction. The views and habits of physicians in Lebanon toward the use of online apps and social media as forms of patient communication have not been previously described. The aim of this study is to describe the views of Lebanese physicians toward the use of social media and other online apps as means of patient communication. This was a cross-sectional observational study using an online survey that addressed physicians' perceptions on the use of virtual communication in their clinical practice. The study took place between April and June 2016, and was directed toward physicians at the American University of Beirut Medical Center. A total of 834 doctors received the online survey, with 238 physicians completing the survey. Most of the participants were from medical specialties. Most responders were attending physicians. Less than half of the respondents believed that Web-based apps and social media could be a useful tool for communicating with patients. Email was the most common form of professional online app, followed by WhatsApp (an instant messaging service). The majority of participants felt that this mode of communication can result in medicolegal issues and that it was a breach of privacy. Participants strictly against the use of virtual forms of communication made up 47.5% (113/238) of the study sample. The majority of physicians at the American University of Beirut Medical Center are reluctant to use virtual communication technology as a form of patient communication. Appropriate policy making and strategies can allow both physicians and patients to communicate virtually in a more secure setting without fear of breaching privacy and confidentiality. ©Fady Daniel, Suha Jabak, Roula Sasso, Yara Chamoun, Hani Tamim. Originally published in JMIR Medical Informatics (http://medinform.jmir.org), 06.04.2018.

Kara Smigel Croker | Division of Cancer Prevention

Cancer.gov

Kara Smigel Croker is the Communications Manager for the National Cancer Institute Division of Cancer Prevention. She coordinates and supports all aspects of communication, including media contacts, writing and editing of reports and responses, divisional websites, and social media. |

Bio-objects and the media: the role of communication in bio-objectification processes.

PubMed

Maeseele, Pieter; Allgaier, Joachim; Martinelli, Lucia

2013-06-01

The representation of biological innovations in and through communication and media practices is vital for understanding the nature of "bio-objects" and the process we call "bio-objectification." This paper discusses two ideal-typical analytical approaches based on different underlying communication models, ie, the traditional (science- and media-centered) and media sociological (a multi-layered process involving various social actors in defining the meanings of scientific and technological developments) approach. In this analysis, the latter is not only found to be the most promising approach for understanding the circulation, (re)production, and (re)configuration of meanings of bio-objects, but also to interpret the relationship between media and science. On the basis of a few selected examples, this paper highlights how media function as a primary arena for the (re)production and (re)configuration of scientific and biomedical information with regards to bio-objects in the public sphere in general, and toward decision-makers, interest groups, and the public in specific.

Yellow butterflies and mischief makers: the state of gender policy in Asian media today.

PubMed

Pandian, H

1997-01-01

The First World Association for Christian Communication Regional Gender and Communication Policy Conference, held in 1997, in Manila, gave mass media practitioners, academics, and activists an opportunity to air concerns about the representation of Asian women in the mass media. This article provides an overview of the current state of gender policy in the Asian mass media as revealed in the Conference reports. The 1st section considers the effects of increased globalization on the mass media, which at once leads to a diminishing of national accountability and to competition from the private sector, making the public sector more accountable. The 2nd section looks at the status of communication policy (highly exclusive and nonparticipatory), legislation, and self-regulation. The overview continues by assessing the difficulties involved in attempts to enforce existing laws and the lack of consistency inherent in these laws. The overview concludes by presenting brief summaries of 3 studies on women and the mass media carried out in Korea, China, and Australia.

Bio-objects and the media: the role of communication in bio-objectification processes

PubMed Central

Maeseele, Pieter; Allgaier, Joachim; Martinelli, Lucia

2013-01-01

The representation of biological innovations in and through communication and media practices is vital for understanding the nature of “bio-objects” and the process we call “bio-objectification.” This paper discusses two ideal-typical analytical approaches based on different underlying communication models, ie, the traditional (science- and media-centered) and media sociological (a multi-layered process involving various social actors in defining the meanings of scientific and technological developments) approach. In this analysis, the latter is not only found to be the most promising approach for understanding the circulation, (re)production, and (re)configuration of meanings of bio-objects, but also to interpret the relationship between media and science. On the basis of a few selected examples, this paper highlights how media function as a primary arena for the (re)production and (re)configuration of scientific and biomedical information with regards to bio-objects in the public sphere in general, and toward decision-makers, interest groups, and the public in specific. PMID:23771763

The Fukushima nuclear crisis reemphasizes the need for improved risk communication and better use of social media.

PubMed

Ng, Kwan-Hoong; Lean, Mei-Li

2012-09-01

The potential of social media has expanded far beyond the initial function of social communication among a network of friends. It has become an increasingly important tool in risk communication to allow the dissemination of timely and accurate information to global citizens to make more informed choices regarding a particular crisis. The Fukushima nuclear crisis is an example where the potential of social media was not fully tapped. This caused undue stress and distrust of authorities. While the use of social media in this crisis could have altered significantly the level of trust in authorities and others, two additional points should be considered. One point is the use of plain language versus scientific language in order to reach a wider audience. The other is an urgent need to improve public information especially in the event of a nuclear emergency and to enhance educational efforts and action by improving radiological protection communication from regulatory bodies and international agencies. These are points that also play a large role in the use of social media.

Utilizing social media for informal ocean conservation and education: The BioOceanography Project

NASA Astrophysics Data System (ADS)

Payette, J.

2016-02-01

Science communication through the use of social media is a rapidly evolving and growing pursuit in academic and scientific circles. Online tools and social media are being used in not only scientific communication but also scientific publication, education, and outreach. Standards and usage of social media as well as other online tools for communication, networking, outreach, and publication are always in development. Caution and a conservative attitude towards these novel "Science 2.0" tools is understandable because of their rapidly changing nature and the lack of professional standards for using them. However there are some key benefits and unique ways social media, online systems, and other Open or Open Source technologies, software, and "Science 2.0" tools can be utilized for academic purposes such as education and outreach. Diverse efforts for ocean conservation and education will continue to utilize social media for a variety of purposes. The BioOceanography project is an informal communication, education, outreach, and conservation initiative created for enhancing knowledge related to Oceanography and Marine Science with an unbiased yet conservation-minded approach and in an Open Source format. The BioOceanography project is ongoing and still evolving, but has already contributed to ocean education and conservation communication in key ways through a concerted web presence since 2013, including a curated Twitter account @_Oceanography and BioOceanography blog style website. Social media tools like those used in this project, if used properly can be highly effective and valuable for encouraging students, networking with researchers, and educating the general public in Oceanography.

A video processing method for convenient mobile reading of printed barcodes with camera phones

NASA Astrophysics Data System (ADS)

Bäckström, Christer; Södergård, Caj; Udd, Sture

2006-01-01

Efficient communication requires an appropriate choice and combination of media. The print media has succeeded to attract audiences also in our electronic age because of its high usability. However, the limitations of print are self evident. By finding ways of combining printed and electronic information into so called hybrid media, the strengths of both media can be obtained. In hybrid media, paper functions as an interface to the web, integrating printed products into the connected digital world. This is a "reinvention" of printed matter making it into a more communicative technology. Hybrid media means that printed products can be updated in real time. Multimedia clips, personalization and e-shopping can be added as a part of the interactive medium. The concept of enhancing print with interactive features has been around for years. However, the technology has been so far too restricting - people don't want to be tied in front of their PC's reading newspapers. Our solution is communicative and totally mobile. A code on paper or electronic media constitutes the link to mobility.

Research Topics on Cluttered Environments Interrogation and Propagation

DTIC Science & Technology

2014-11-04

propagation in random and complex media and looked at specific applications associated with imaging and communication through a cluttered medium...imaging and communication schemes. We have used the results on the fourth moment to analyze wavefront correction schemes and obtained novel...and com- plex media and looked at specific applications associated with imaging and communication through a cluttered medium. The main new

The U. S. in Third World Communications: Latin America, 1900-1945. Journalism Monographs Number Eighty-Six.

ERIC Educational Resources Information Center

Fejes, Fred

The media imperialism approach to studies of communications in South America lacks sensitivity to the historical dimension, and tends to define the issues of western media imperialism in the context of the United States post-World War II ascendancy to world power. Through an examination of the expansion of U. S. communication interests into Latin…

'I kind of figured it out': the views and experiences of people with traumatic brain injury (TBI) in using social media-self-determination for participation and inclusion online.

PubMed

Brunner, Melissa; Palmer, Stuart; Togher, Leanne; Hemsley, Bronwyn

2018-06-05

Social media can support people with communication disability to access information, social participation and support. However, little is known about the experiences of people with traumatic brain injury (TBI) who use social media to determine their needs in relation to social media use. To determine the views and experiences of adults with TBI and cognitive-communication disability on using social media, specifically: (1) the nature of their social media experience; (2) barriers and facilitators to successful use; and (3) strategies that enabled their use of social media. Thirteen adults (seven men, six women) with TBI and cognitive-communication disability were interviewed about their social media experiences, and a content thematic analysis was conducted. Participants used several social media platforms including Facebook, Twitter, Instagram and virtual gaming worlds. All but one participant used social media several times each day and all used social media for social connection. Five major themes emerged from the data: (1) getting started in social media for participation and inclusion; (2) drivers to continued use of social media; (3) manner of using social media; (4) navigating social media; and (5) an evolving sense of social media mastery. In using platforms in a variety of ways, some participants developed an evolving sense of social media mastery. Participants applied caution in using social media, tended to learn through a process of trial and error, and lacked structured supports from family, friends or health professionals. They also reported several challenges that influenced their ability to use social media, but found support from peers in using the social media platforms. This information could be used to inform interventions supporting the use of social media for people with TBI and directions for future research. Social media offers adults with TBI several opportunities to communicate and for some to develop and strengthen social relationships. However, some adults with TBI also reported the need for more information about how to use social media. Their stories suggested a need to develop a sense of purpose in relation to using social media, and ultimately more routine and purposeful use to develop a sense of social media mastery. Further research is needed to examine the social media data and networks of people with TBI, to verify and expand upon the reported findings, and to inform roles that family, friends and health professionals may play in supporting rehabilitation goals for people with TBI. © 2018 Royal College of Speech and Language Therapists.

Widespread use of internet, applications, and social media in the professional life of urology residents.

PubMed

Salem, Johannes; Borgmann, Hendrik; Baunacke, Martin; Boehm, Katharina; Hanske, Julian; Macneily, Andrew; Meyer, Christian; Nestler, Tim; Schmid, Marianne; Huber, Johannes

2017-09-01

Digital media have revolutionized communication and information dissemination in healthcare. We aimed to quantify and evaluate professional digital media use among urology residents. We designed a 17-item survey to assess usage and perceived usefulness of digital media, as well as communication type and device type and distributed it via email to 143 Canadian and 721 German urology residents. In total, 58 (41% response rate) residents from Canada and 170 (24% response rate) from Germany reported professional usage rates of 100% on the internet, 89% on apps, and 46% on social media (SoMe). For professional use, residents spent a median of 30 minutes per day on the internet, 10 minutes on apps, and 15 minutes on SoMe. 100% rated the internet, 89% apps, and 31% SoMe as useful for clinical practice. Most (94%) used digital media for communication with colleagues and 23% for communication with patients. Digital media use was allocated to desktop computers (55%) and mobile devices (45%). Canadian residents had higher usage rates of apps (96% vs. 86%; p=0.042) and SoMe (65% vs. 39%; p=0.002) and longer daily usage times for the internet, apps, and SoMe than German residents (p<0.001 each). Digital media are an integral part of the daily professional practice of urology residents, reflected by high usage rates and perceived usefulness of the internet and apps, and the growing importance of SoMe. Urologists should strive to progressively exhaust the vast potential of digital media for academic and clinical practice.

Social media and Internet usage of orthopaedic surgeons.

PubMed

Duymuş, Tahir Mutlu; Karadeniz, Hilmi; Şükür, Erhan; Atiç, Ramazan; Zehir, Sinan; Azboy, İbrahim

2017-01-01

The main objective of this study was to identify the prevalence of social media and Internet usage of orthopaedists and to determine its effects on patient-physician communication. Data were collected by e-mail from 321 orthopaedists who filled out the questionnaire. The questionnaire consists of a total 25 items pertaining to personal information, which social media tool they use, their overall views of and expectations from social media, the effects of social media on patient-physician relationship and communication. The rates of keeping in contact with patients and "often" helping patients to manage their treatments over social media increased with age ( p  < 0.05). It was found that the rate of helping patients to manage their treatments over social media was significantly higher in academicians compared to that in specialist physicians ( p  = 0.040). The rates of having a personal website and being a member of online physician platform and social-networking sites were higher in participants working in the private sector than participants working in the public sector ( p  = 0.001). It was found that the rate of finding it useful to be in contact with patients over social media was higher in physicians working in the private sector compared to that in those working in the public sector ( p  < 0.01). Social media tools and Internet are commonly used by orthopaedists to communicate with their patients. Even though there are beneficial effects in patient-physician relationship, effective standards and regulations should be developed to enable a safe communication and to resolve ethical and legal uncertainties.

Multidimensional human dynamics in mobile phone communications.

PubMed

Quadri, Christian; Zignani, Matteo; Capra, Lorenzo; Gaito, Sabrina; Rossi, Gian Paolo

2014-01-01

In today's technology-assisted society, social interactions may be expressed through a variety of techno-communication channels, including online social networks, email and mobile phones (calls, text messages). Consequently, a clear grasp of human behavior through the diverse communication media is considered a key factor in understanding the formation of the today's information society. So far, all previous research on user communication behavior has focused on a sole communication activity. In this paper we move forward another step on this research path by performing a multidimensional study of human sociality as an expression of the use of mobile phones. The paper focuses on user temporal communication behavior in the interplay between the two complementary communication media, text messages and phone calls, that represent the bi-dimensional scenario of analysis. Our study provides a theoretical framework for analyzing multidimensional bursts as the most general burst category, that includes one-dimensional bursts as the simplest case, and offers empirical evidence of their nature by following the combined phone call/text message communication patterns of approximately one million people over three-month period. This quantitative approach enables the design of a generative model rooted in the three most significant features of the multidimensional burst - the number of dimensions, prevalence and interleaving degree - able to reproduce the main media usage attitude. The other findings of the paper include a novel multidimensional burst detection algorithm and an insight analysis of the human media selection process.

Institutional Advertising in Higher Education.

ERIC Educational Resources Information Center

Kittle, Bart

2000-01-01

An exploratory study surveyed 59 colleges and universities concerning their advertising practices, specifically media usage, importance of communication objectives for institutional messages, and the importance of audiences targeted for advertising. All major media were used by most of the institutions. Communication objectives mentioned most…

Charisma and Media Evangelists: An Explication and Model of Communication Influence.

ERIC Educational Resources Information Center

Lewis, Todd V.

1988-01-01

Describes the emergence of media evangelists in times of situational crisis. Discusses the appeal such leaders have to listeners possessing a "crisis mentality." Offers a model to explain the communication influence process associated with these charismatic speakers. (SR)

Fifty Years of Scholarship in Media Ethics

ERIC Educational Resources Information Center

Christians, Clifford G.

1977-01-01

Describes changing attitudes toward the role of mass media ethics, as reflected in the literature. Available from: Journal of Communication, The Annenberg School of Communications, University of Pennsylvania, 3620 Walnut Street, Philadelphia, PA 19104, $15.00 yr; $4.00 sc. (KS)

Mass communication and cultural identity: the unresolved issue of national sovereignty and cultural autonomy in the wake of new communication technologies.

PubMed

Uche, L U

1988-01-01

The trend in modern mass communication appears to be toward the imposition of the cultural, economic, and political values of the societies with the most advanced communication and information technologies and media sources. The consequence of this reality is that the cultural values, national aspirations, economic needs, and political independence of developing countries are not taken into consideration. Thus, the national interests of African states make it imperative for them to carefully evaluate, assess, and examine the development of their present media structures and ownership patterns. If the mass media is privatized, their owners serve as mouthpieces for multinational corporations. This phenomenon can severely undermine African goals of self-sufficiency in food production and industrialization, political stability that guarantees territorial integrity, and preservation of the African culture. It is imperative that African governments do not allow big multinationals to take over the molding and control of public opinion. Although modern systems of communication are exceedingly expensive and sophisticated, ways must be found to make the media public utilities.

Media saturation, communication exposure and HIV stigma in Nigeria.

PubMed

Babalola, Stella; Fatusi, Adesegun; Anyanti, Jennifer

2009-04-01

HIV-related stigma constitutes an impediment to public health as it hampers HIV/AIDS control efforts in many ways. To address the complex problems of increasing HIV infection rate, widespread misinformation about the infection and the rising level of HIV-related stigma, the various tiers of government in Nigeria are working with local and international non-governmental organizations to develop and implement strategic communication programs. This paper assesses the link between these communication efforts and HIV-related stigma using data from a nationally representative household survey. The results show that accepting attitudes towards people living with HIV are more prevalent among men than among women. Exposure to HIV-related communication on the media is associated with increased knowledge about HIV, which is in turn a strong predictor of accepting attitudes. Communication exposure also has a significant and positive association with accepting attitudes towards people living with HIV. In contrast, community media saturation is not strongly linked with accepting attitudes for either sex. The findings strongly suggest that media-based HIV programs constitute an effective strategy to combat HIV/AIDS-related stigma and should therefore be intensified in Nigeria.

Mass media campaigns and organ donation: managing conflicting messages and interests.

PubMed

Rady, Mohamed Y; McGregor, Joan L; Verheijde, Joseph L

2012-05-01

Mass media campaigns are widely and successfully used to change health decisions and behaviors for better or for worse in society. In the United States, media campaigns have been launched at local offices of the states' department of motor vehicles to promote citizens' willingness to organ donation and donor registration. We analyze interventional studies of multimedia communication campaigns to encourage organ-donor registration at local offices of states' department of motor vehicles. The media campaigns include the use of multifaceted communication tools and provide training to desk clerks in the use of scripted messages for the purpose of optimizing enrollment in organ-donor registries. Scripted messages are communicated to customers through mass audiovisual entertainment media, print materials and interpersonal interaction at the offices of departments of motor vehicles. These campaigns give rise to three serious concerns: (1) bias in communicating information with scripted messages without verification of the scientific accuracy of information, (2) the provision of misinformation to future donors that may result in them suffering unintended consequences from consenting to medical procedures before death (e.g, organ preservation and suitability for transplantation), and (3) the unmanaged conflict of interests for organizations charged with implementing these campaigns, (i.e, dual advocacy for transplant recipients and donors). We conclude the following: (1) media campaigns about healthcare should communicate accurate information to the general public and disclose factual materials with the least amount of bias; (2) conflicting interests in media campaigns should be managed with full public transparency; (3) media campaigns should disclose the practical implications of procurement as well as acknowledge the medical, legal, and religious controversies of determining death in organ donation; (4) organ-donor registration must satisfy the criteria of informed consent; (5) media campaigns should serve as a means of public education about organ donation and should not be a form of propaganda.

Community pharmacists, Internet and social media: an empirical investigation.

PubMed

Shcherbakova, Natalia; Shepherd, Marv

2014-01-01

Use of social media and Internet for health information sharing is expanding among patients, physicians, and other health care professionals. Research on professional use of social media by community pharmacists is limited. 1) To determine the extent to which Texas (U.S. state) independent community pharmacists use text messaging, email, Facebook, Twitter, and/or other information technology for professional communication with patients and health care professionals and identify the perceptions of Texas independent community pharmacists toward such usage; 2) to determine the extent to which Texas independent community pharmacists develop and employ their pharmacy websites to provide drug information and patient care services. A 25-item survey with questions addressing the objectives of the study as well as basic demographic questions (gender, age, and type of pharmacy degree) was mailed to a random sample of 1196 independent community pharmacists in Texas in January 2012. The study response rate was 23.7%, with 284 usable questionnaires returned. The majority of respondents reported that Internet access is available at their pharmacies (98% (278)), and 91% (258) are familiar with the term 'social media'. To communicate with health care professionals, 56% (n = 160) of respondents use email, 34% (n = 97) use text messages and 5% (n = 14) use Facebook. To communicate with patients, 36% (n = 102) of respondents use email, 30% (n = 86) use text messages and 7% (n = 19) use Facebook. The perceptions of pharmacists who communicate with patients using electronic tools about information related to drug therapy once a month or more frequently were more positive than those of pharmacists who never or hardly ever communicate with patients via electronic tools about drug therapy (P < 0.05). Over 50% of independent pharmacists reported maintaining a pharmacy website. This study is the first U.S. statewide assessment of the use of electronic communication and social media for professional pharmacist's communications and perceptions toward the use of social media in patient-pharmacist communications among independent community pharmacists in Texas. Future studies conducted in other states as well as nationwide will contribute to a better understanding of the use of electronic communication, Internet, and social media in the daily professional activities of independent community pharmacists. Copyright © 2014 Elsevier Inc. All rights reserved.

The effect of gender and age differences on media selection in small and medium tourism enterprises.

PubMed

Dehkordi, Majid A; Zarei, Behrouz; Dehkordi, Shabnam A

2008-12-01

The purpose of this study is to examine the impact that gender and age differences have on the communication media selection within the context of small and medium tourism enterprises (SMEs). Media Richness Theory (MRT) was used to assess media preferences in the firms. Using a mail questionnaire, data from 78 firms were collected on seven popular media in use. Historical data of the firms, media characteristics, and other firm-specific factors were included in the analysis. The results indicated that there are substantial gender and age differences in term of communication media selection. This is consistent with MRT and highlights the importance of choosing the appropriate media in SMEs, according with the employee's behaviors, in order to achieve better outcomes and to smooth the path towards good performance in the future.

The power and the pain of adolescents' digital communication: Cyber victimization and the perils of lurking.

PubMed

Underwood, Marion K; Ehrenreich, Samuel E

2017-01-01

Many adolescents are heavily engaged with social media and text messaging (George & Odgers, 2015; Lenhart, 2015), yet few psychologists have studied what digital communication means for adolescents' relationships and adjustment. This article proposes that psychologists should embrace the careful study of adolescents' digital communication. We discuss theoretical frameworks for understanding adolescents' involvement with social media, present less widely recognized perils of intense involvement with social media, and highlight positive features of digital communication. Coconstruction theory suggests that adolescents help to create the content of digital communication that shapes their lives, and that there may be strong continuity between adolescents' offline and online lives (Subrahmanyam, Smahel, & Greenfield, 2006). However, psychological theories and research methods could further illuminate the power and the pain of adolescents' digital communication. Psychologists need to understand more about subtle but potentially serious risks that adolescents might face: The agony of victimization by even a single episode of cyberbullying and the pain of social exclusion and comparison resulting from vast amounts of time reading large social media feeds and seeing friends doing things without you and comparing your inner emotional experience to everyone else's highly groomed depictions of their seemingly marvelous lives. If we seek to understand developmental psychopathology and to help youth at risk, psychologists need to embrace careful study of the content of adolescents' online communication, parents need to talk with their children about their own online experiences and become familiar with social media themselves, and clinicians need to address adolescents' online social lives in prevention and treatment programs. (PsycINFO Database Record (c) 2017 APA, all rights reserved).

The Power and the Pain of Adolescents’ Digital Communication: Cyber Victimization and the Perils of Lurking

PubMed Central

Underwood, Marion K.; Ehrenreich, Samuel E.

2016-01-01

Many adolescents are heavily engaged with social media and text messaging (George & Odgers, 2016; Lenhart, 2015), yet few psychologists have studied what digital communication means for adolescents’ relationships and adjustment. This paper proposes that psychologists should embrace the careful study of adolescents’ digital communication. We discuss theoretical frameworks for understanding adolescents’ involvement with social media, present less widely recognized perils of intense involvement with social media, and highlight positive features of digital communication. Co-construction theory suggests that adolescents help to create the content of digital communication that shapes their lives, and that there may be strong continuity between adolescents’ offline and online lives (Subrahmanyam, Smahel, & Greenfield, 2006). However, psychological theories and research methods could further illuminate the power and the pain of adolescents’ digital communication. Psychologists need to understand more about subtle but potentially serious risks that adolescents might face: the agony of victimization by even a single episode of cyberbullying and the pain of social exclusion and comparison resulting from vast amounts of time reading large social media feeds and seeing friends doing things without you and comparing your inner emotional experience to everyone else’s highly groomed depictions of their seemingly marvelous lives. If we seek to understand developmental psychopathology and to help youth at risk, psychologists need to embrace careful study of the content of adolescents’ online communication, parents need to talk with their children about their own online experiences and become familiar with social media themselves, and clinicians need to address adolescents’ online social lives in prevention and treatment programs. PMID:28221066

J-Educators Must Deal with "A Nation at Risk."

ERIC Educational Resources Information Center

Craig, J. Robert

1985-01-01

Suggests that mass communication educators need to interpret the literacy called for in "A Nation at Risk" to include media literacy: responsible awareness of media effects, media criticism and ethics, nontraditional media technologies, and media issues and problems. (HTH)

Mothers "Google It Up:" Extending Communication Channel Behavior in Diffusion of Innovations Theory.

PubMed

Sundstrom, Beth

2016-01-01

This study employed qualitative methods, conducting 44 in-depth interviews with biological mothers of newborns to understand women's perceptions and use of new media, mass media, and interpersonal communication channels in relation to health issues. Findings contribute to theoretical and practical understandings of the role of communication channels in diffusion of innovations theory. In particular, this study provides a foundation for the use of qualitative research to advance applications of diffusion of innovations theory. Results suggest that participants resisted mass media portrayals of women's health. When faced with a health question, participants uniformly started with the Internet to "Google it up." Findings suggest new media comprise a new communication channel with new rules, serving the functions of both personal and impersonal influence. In particular, pregnancy and the postpartum period emerged as a time when campaign planners can access women in new ways online. As a result, campaign planners could benefit from introducing new ideas online and capitalizing on the strength of weak ties favored in new media. Results expand the innovativeness/needs paradox in diffusion of innovations theory by elaborating on the role of new media to reach underserved populations. These findings provide an opportunity to better understand patient information seeking through the lens of diffusion of innovations theory.

Advancing cancer control research in an emerging news media environment.

PubMed

Smith, Katherine C; Niederdeppe, Jeff; Blake, Kelly D; Cappella, Joseph N

2013-12-01

Cancer is both highly feared and highly newsworthy, and there is a robust body of research documenting the content and effects of cancer news coverage on health behaviors and policy. Recent years have witnessed ongoing, transformative shifts in American journalism alongside rapid advances in communication technology and the public information environment. These changes create a pressing need to consider a new set of research questions, sampling strategies, measurement techniques, and theories of media effects to ensure continued relevance and adaptation of communication research to address critical cancer control concerns. This paper begins by briefly reviewing what we know about the role of cancer news in shaping cancer-related beliefs, attitudes, behaviors, and policies. We then outline challenges and opportunities, both theoretical and methodological, posed by the rapidly changing news media environment and the nature of audience engagement. We organize our discussion around three major shifts associated with the emerging news media environment as it relates to health communication: 1) speed and dynamism of news diffusion, 2) increased narrowcasting of media content for specialized audiences, and 3) broadened participation in shaping media content. In so doing, we articulate a set of questions for future theory and research, in an effort to catalyze innovative communication scholarship to improve cancer prevention and control.

Interpersonal versus Mass Media Communication: A False Dichotomy.

ERIC Educational Resources Information Center

Reardon, Kathleen K.; Rogers, Everett M.

1988-01-01

Challenges the intellectual separation of interpersonal and mass media communication, arguing that this division rests primarily on grounds of historical convenience and university politics. Discusses the consequences of this dichotomy and suggests ways of encouraging intellectual exchange between the two subdisciplines. (MM)

75 FR 25110 - Inmate Communication With News Media: Removal of Byline Regulations

Federal Register 2010, 2011, 2012, 2013, 2014

2010-05-07

... DEPARTMENT OF JUSTICE Bureau of Prisons 28 CFR Part 540 [BOP-1149] RIN 1120-AB49 Inmate Communication With News Media: Removal of Byline Regulations AGENCY: Bureau of Prisons, Justice Department. ACTION: Interim final rule; technical correction. [[Page 25111

75 FR 22821 - Statement of Organization, Functions, and Delegations of Authority

Federal Register 2010, 2011, 2012, 2013, 2014

2010-04-30

...) plans and executes CDC's global health communications strategy and public affairs media response... through communication materials and coordinating dissemination of resources to the media, partners, and... fiscal accountability; (7) facilitates the conduct and maintenance of ethical and high quality, evidence...

Proceedings of the Annual Meeting of the Association for Education in Journalism and Mass Communication (78th, Washington, DC, August 9-12, 1995). Mass Communication and Society Division.

ERIC Educational Resources Information Center

Association for Education in Journalism and Mass Communication.

The mass communication and society section of the Proceedings contains the following 20 papers: "Media, Bureaucracy and the Success of Social Protest: Media Coverage of Environmental Movement Groups" (Julia B. Corbett); "How People Use Newspaper-Sponsored Community Bulletin Boards: A Field Test of 'The Evansville Courier's' Courier…

Proceedings of the Annual Meeting of the Association for Education in Journalism and Mass Communication (76th, Kansas City, Missouri, August 11-14, 1993). Part V: Media and Technology.

ERIC Educational Resources Information Center

Association for Education in Journalism and Mass Communication.

The Media and Technology section of this collection of conference presentations contains the following 13 papers: "The 'Talking Newspaper': The Technical Virtuosity and Monologic Modality of Audiotex(t)" (George Albert Gladney); "An Historic Opportunity?: Communication Research in the Design of Communication Interfaces and…

Fast, Broad, and Frequent: Campus Crisis Communications Today Demand Social Media

ERIC Educational Resources Information Center

Liggett, Billy

2012-01-01

The importance of communication during a school crisis has not changed in the 21st century. What has changed--and quite dramatically since 1999--is the way people communicate. Social media tools are now used in some form by 100 percent of all four-year universities in the United States as a way to reach students, according to a 2011 University of…

An approach to effective UHF (S/L band) data communications for satellite Personal Communication Service (PCS)

NASA Technical Reports Server (NTRS)

Hayase, Joshua Y.

1995-01-01

Reliable signaling information transfer is fundamental in supporting the needs of data communication PCS via LMS (Land Mobile Service) SSs (satellite systems). The needs of the system designer can be satisfied only through the collection of media information that can be brought to bear on the pertinent design issues. We at ISI hope to continue our dialogue with fading media experts to address the unique data communications needs of PCS via LMS SSs.

Glacier Research Digital Science Communication Evolution 1996-2014

NASA Astrophysics Data System (ADS)

Pelto, M. S.

2014-12-01

This talk will focus on the changes in communicating science in the last 20 years from the perspective of the same research project. Essentially the rapid innovation in online communication requires the scientist learning and utilizing a new platform of communication each year. To maintain relevant visibility and ongoing research activities requires finding synergy between the two. I will discuss how digital communication has inspired my research efforts. This talk will also examine overall visitation and media impact metrics over this period. From developing a highly visible glacier research web page in 1996, to writing more than 400 blog posts since 2008, and in 2014 utilizing a videographer and illustration artist in the field, this is the story of one scientist's digital communication-media evolution. The three main observations are that: 1) Overall visitation has not expanded as rapidly in the last decade. 2) Contact and cooperation with colleagues has expanded quite rapidly since 2008. 3) Media impact peaked in 2005, but is nearing that peak again. The key factors in visibility and media impact for a "small market" research institution/project has been providing timely and detailed content to collaborative sites, such as RealClimate, BAMS State of the Climate, Climate Denial Crock of the Week, and Skeptical Science that can then be repurposed by the media. A review of the visitor metrics to the digital glacier sites I have maintained from 1996-2014 indicate visibility of each platform has a similar growth curve, transitioning to a plateau, but overall visitation does not increase in kind with the increase in number of platforms. Media metrics is more event driven and does not follow the visitor metric pattern.

Tweeting about testing: do low-income, parenting adolescents and young adults use new media technologies to communicate about sexual health?

PubMed

Divecha, Zai; Divney, Anna; Ickovics, Jeannette; Kershaw, Trace

2012-09-01

Little research exists about adolescents' and young adults' use of new media technologies to communicate about sexual health. Understanding how young people at high risk for STDs use these technologies can inform media-based interventions. Between October 2010 and March 2011, a sample of 94 low-income, parenting adolescents and young adults recruited at clinics in Connecticut completed an audio computer-assisted self-interview about their use of media technologies, communication with friends about sexual health and willingness to use media technologies for such communication. Descriptive statistics were calculated; characteristics of those willing and those unwilling to communicate were compared in chi-square, t and Mann-Whitney tests. Ninety-three percent of participants had mobile phones; 71% used Facebook regularly. Participants discussed sexual health more often with close friends than with casual friends, and preferred to have such conversations in person (71% with close friends and 68% with casual friends), over the phone (52% and 45%) or via text message (30% and 28%), rather than through social networking sites (0-9% and 2-7%). Fewer than one-third reported being willing to share sexual health information with friends through a specific new media technology. Those who were willing were predominantly black (59%); of those who were unwilling, 51% were Latino. Condom self-efficacy, STD knowledge and number of Facebook friends were greater among those who were willing than among those who were unwilling. For conversations about sexual health, young urban parents prefer private forms of communication; thus, social networking sites may not aid STD interventions. Copyright © 2012 by the Guttmacher Institute.

Boot Camp for Occupational Health Nurses: Understanding Social Media.

PubMed

Wolf, Debra M; Olszewski, Kimberly

2015-08-01

Social media is a buzzword frequently referred to in marketing materials, general media, and personal conversations. Although many refer to the term social media, some individuals do not understand its meaning or how it affects their daily lives at work and home. Since the expansion of the Internet to web 2.0, multiple platforms of communication occur virtually through various social media. Understanding and learning how to use these platforms are essential to stay connected with friends, family, and colleagues; advance connections to professional organizations; and extend educational opportunities. This article presents basic information for occupational health nurses to improve their understanding of social media and how to communicate virtually using different platforms safely and securely. © 2015 The Author(s).

Communication technology and social media: opportunities and implications for healthcare systems.

PubMed

Weaver, Betsy; Lindsay, Bill; Gitelman, Betsy

2012-09-30

Electronic patient education and communications, such as email, text messaging, and social media, are on the rise in healthcare today. This article explores potential uses of technology to seek solutions in healthcare for such challenges as modifying behaviors related to chronic conditions, improving efficiency, and decreasing costs. A brief discussion highlights the role of technologies in healthcare informatics and considers two theoretical bases for technology implementation. Discussion focuses more extensively on the ability and advantages of electronic communication technology, such as e-mail, social media, text messaging, and electronic health records, to enhance patient-provider e-communications in nursing today. Effectiveness of e-communication in healthcare is explored, including recent and emerging applications designed to improve patient-provider connections and review of current evidence supporting positive outcomes. The conclusion addresses the vision of nurses' place in the vanguard of these developments.

Coping with Television.

ERIC Educational Resources Information Center

Littell, Joseph Fletcher, Ed.

This book could be a useful supplement in any course dealing with television, such as mass media, communication, film, and humanities. The book is divided into six sections. "The Impact of Television" discusses the impact of television on society, the broadcast media, the Federal Communications Commission, public broadcasting, educational…

Flipping the Class: A New Media Pedagogy

ERIC Educational Resources Information Center

Arduser, Lora

2016-01-01

Business communication evolves and adapts to suit the times, and today's workplace documents are increasingly multimodal. Therefore, business and professional communication specialists need to adapt to a new media workplace ecology--one that requires proficiencies with technologies such as video production, digital animation, and sound. Business…

Civil Discourse in the Age of Social Media

ERIC Educational Resources Information Center

Junco, Reynol; Chickering, Arthur W.

2010-01-01

For centuries, issues of civil discourse only arose concerning written and oral communication. But now, new technologies for communication and social interaction, particularly social media, have dramatically expanded the potential for human interaction. They generate significant challenges for institutional policies and practices to encourage and…

Graduate program in biomedical communication.

PubMed

Ryan, S M

1969-10-01

The need for harnessing the achievements of communication technology to the burgeoning mass of biomedical information is critical. Recognizing this problem and aware of the short supply of professionals with the skills necessary for the job, a group of leaders from the fields of medicine and communications formed a consortium in 1967 and have developed a twelve month graduate program in biomedical communication. Designed to ground the advanced student in the development and administration of biomedical communication programs, the curriculum focuses on the principles and practice of communication and the development of communications media. Courses are given in the control and communication of information; the printed and spoken word; visual media of photographic arts, television, and motion pictures; computer science; and administration and systems analysis.

Graduate Program in Biomedical Communication *

PubMed Central

Ryan, Susan M.

1969-01-01

The need for harnessing the achievements of communication technology to the burgeoning mass of biomedical information is critical. Recognizing this problem and aware of the short supply of professionals with the skills necessary for the job, a group of leaders from the fields of medicine and communications formed a consortium in 1967 and have developed a twelve month graduate program in biomedical communication. Designed to ground the advanced student in the development and administration of biomedical communication programs, the curriculum focuses on the principles and practice of communication and the development of communications media. Courses are given in the control and communication of information; the printed and spoken word; visual media of photographic arts, television, and motion pictures; computer science; and administration and systems analysis. PMID:5823505

Communications Contingency Plan: Planning for Crises and Controversy. Phase 1

NASA Technical Reports Server (NTRS)

Treise, Deborah; Bernstein, Arla G.; Yates, Brad

1998-01-01

Interviews were conducted with a variety of Marshall Space Flight Center personnel and local media representatives in Huntsville, Alabama, in order to identify the current perceptions of these individuals regarding communication effectiveness between MSFC and the media. The purposes of the Phase One report are to (1) assess the need for a contingency plan for communicating in situations of crisis and controversy; (2) identify goals and objectives for the planning process; and (3) provide recommendations for future planning activities to achieve the goals and objectives outlined in Phase One. It is strongly recommended that MSFC personnel who are involved in communications with the media participate in a facilitated, strategic communications planning process in order to develop Phase Two of the Communications Contingency Plan (CCP). Phase Two will address (1) the categorizing, ranking and prioritizing of crises and controversies; (2) the development of action steps and implementation strategies for the CCP; and (3) the development of a monitoring and evaluation process for ongoing plan effectiveness.

How is communication of vaccines in traditional media: a systematic review.

PubMed

Catalan-Matamoros, Daniel; Peñafiel-Saiz, Carmen

2018-06-01

Taking into account that a key determinant in public approval of vaccinations is how the media constructs and frames messages about vaccination programmes, our aim is to review communication studies exploring media coverage of vaccines within traditional media venues. Using a registered protocol (PROSPERO: 42017072849), a systematic review was conducted that searched in three international electronic databases (PubMed, Scopus, and the International Bibliography of Social Science) for articles published between 2007 and 2017 following content-analysis methods. The characteristics and outcomes were systematically identified and described. The search yielded 24 eligible studies that were further analysed in the review. Media coverage of vaccines has been largely studied during the last decade. Findings revealed that 62% ( n = 15) of studies analysed the human papillomavirus vaccine, 87% ( n = 21) examined newspapers, and 62% ( n = 15) examined North American media. In relation to media content analyses, 75% found negative messages on vaccines and 83% identified a lack of accurate information. This systematic review suggests an agenda for further research. There is a significant need to analyse other types of traditional media beyond newspapers. Future studies should focus on other geographical areas such as low-income countries and on analysing visual materials and digital media. We found that negative messages and inaccurate information are common in media coverage on vaccines; therefore, further research focusing on these topics is needed. Officials in public health organizations should develop a close collaboration with the media to improve public communication on vaccines.

Functional interactivity in social media: an examination of Chinese health care organizations' microblog profiles.

PubMed

Jiang, Shaohai

2017-09-08

Social media hold enormous potentials as a communication tool for health care due to its interactive nature. However, prior research mainly focused on contingency interactivity of social media, by examining messages sent from health care organizations to audiences, while little is known about functional interactivity, which refers to social media's presence of functions for facilitating communication between users and its interface. That is, how health care organizations use interactive features on social media to communicate with the public. Thus, with a general basis of the functional interactivity framework proposed by Waters et al. (Engaging stakeholders through social networking: how nonprofit organizations are using Facebook. Pub Relat Rev 2009;35:102-106), the current study investigated three aspects of functional interactivity in microblogging, and its subsequent effects. Specifically, this study analyzed 500 Chinese hospitals' profiles on Sina Weibo, the most popular microblogging platform in China. The results showed that the most common functional interactivity feature was organization disclosure, followed by information dissemination, and audience involvement. These interactive features all positively predicted the number of followers. Also, Chinese private hospitals scored significantly higher than public hospitals to use interactive features offered by social media. The findings of this study provide important implications for health care organizations to understand new communicative functions available on social media, incorporate more functions into their profiles and thus provide audiences with greater opportunity to interact with them via social media. © The Author 2017. Published by Oxford University Press. All rights reserved. For Permissions, please email: journals.permissions@oup.com.

A Brief History of Media Anthropology

ERIC Educational Resources Information Center

Eiselein, E. B.; Topper, Martin

1976-01-01

Media and anthropology have been inalienably linked since the beginning of anthropology. Anthropologists have experimented with a variety of media to communicate anthropology to new audiences. (Author)

Control over social interactions: an important reason for young people's use of the Internet and mobile phones for communication?

PubMed

Madell, Dominic E; Muncer, Steven J

2007-02-01

This paper reports some research that was undertaken to determine why young people choose to use certain communication media, especially the Internet and mobile phones for social purposes. Focus group methodology was employed in achieving this aim. Specifically, two focus groups containing young people aged 18-20 years were asked to discuss the question "why do you use different communication media, such as the Internet and mobile phones, in your social lives?" Discussions from the sessions were recorded on audiotapes, and then transcribed, and analyzed according to the principles of Grounded Theory. A number of categories emerged from the data. The most significant category indicated that young people often liked to use communication media such as the Internet and mobile phones to communicate because these afforded them control over their interactions. In particular, the data seemed to suggest that participants felt that because some communication media such as email, text messaging and instant messaging can be used asynchronously as well as synchronously, they allow one time to stop and think before giving a response if this is desired, or, alternatively, allowed one to retain the conversational nature of interactions if this is preferred. This gave participants greater control over interactions than they would have if, say, communicating via voice calls using the telephone or face-to-face, which are necessarily synchronous.

And young child feeding practices in different country settings.

PubMed

Sanghvi, Tina; Jimerson, Ann; Hajeebhoy, Nemat; Zewale, Medhanit; Nguyen, Giang Huong

2013-09-01

Alive & Thrive aims to increase exclusive breastfeeding and complementary feeding practices in Bangladesh, Ethiopia, and Vietnam. To develop and execute comprehensive communication strategies adapted to each context. We documented how three countries followed an established iterative planning process, with research steps followed by key decisions, to develop a communication strategy in each country. Secondary analysis and formative research identified the priority practices to focus on, and locally specific constraints to proper infant and young child feeding (IYCF). Communication strategies were then developed based on the social, cultural, economic, epidemiological, media use, and programmatic contexts of each country. There were widespread gaps between recommended and actual feeding practices, and these varied by country. Gaps were identified in household, community, and institutional levels of awareness and skills. Strategies were designed that would enable mothers in each specific setting to adopt practices. To improve priority behaviors, messaging and media strategies addressed the most salient behavioral determinants through face-to-face communication, social mobilization, and mass media. Trials of improved practices (TIPs), concept testing, and pretesting of materials proved useful to verify the relevance and likely effectiveness of communication messages and materials tailored for different audiences in each setting. Coordination and collaboration with multiple stakeholders from the start was important to harmonize messages and approaches, expand geographic coverage to national scale, and sustain the interventions. Our experience with designing large-scale communication strategies for behavior change confirms that systematic analysis and local planning cannot be omitted from the critical process of strategic design tailored to each context. Multiple communication channels matched to media habits in each setting can reach a substantial proportion of mothers and others who influence their IYCF practices. Preliminary data suggest that exposure to mass media plays a critical role in rapidly reaching mothers, household members, community influentials, and health workers on a large scale. Combining face-to-face interventions for mothers with social mobilization and mass media was effective in improving IYCF practices.

How doctors view and use social media: a national survey.

PubMed

Brown, James; Ryan, Christopher; Harris, Anthony

2014-12-02

Doctors are uncertain of their ethical and legal obligations when communicating with patients online. Professional guidelines for patient-doctor interaction online have been written with limited quantitative data about doctors' current usage and attitudes toward the medium. Further research into these trends will help to inform more focused policy and guidelines for doctors communicating with patients online. The intent of the study was to provide the first national profile of Australian doctors' attitudes toward and use of online social media. The study involved a quantitative, cross-sectional online survey of Australian doctors using a random sample from a large representative database. Of the 1500 doctors approached, 187 participated (12.47%). Most participants used social media privately, with only one-quarter not using any social media websites at all (48/187, 25.7%). One in five participants (30/155, 19.4%) had received a "friend request" from a patient. There was limited use of online communication in clinical practice: only 30.5% (57/187) had communicated with a patient through email and fewer than half (89/185, 48.1%) could offer their patients electronic forms of information if that were the patients' preference. Three in five participants (110/181, 60.8%) reported not being uncomfortable about interacting with patients who had accessed personal information about them online, prior to the consultation. Most of the participants (119/181, 65.8%) were hesitant to immerse themselves more fully in social media and online communication due to worries about public access and legal concerns. Doctors have different practices and views regarding whether or how to communicate appropriately with patients on the Internet, despite online and social media becoming an increasingly common feature of clinical practice. Additional training would assist doctors in protecting their personal information online, integrating online communication in patient care, and guidance on the best approach in ethically difficult online situations.

Why and how I communicate on social and traditional media, and some mistakes along the way

NASA Astrophysics Data System (ADS)

Gleeson, Tom

2017-04-01

I love science and consider water issues crucial for society, which inspires me to try to make water science and issues better known in the broader world through our diverse, modern media landscape. It is tricky, time-consuming and sometimes frustrating, but often very rewarding. I will share some of my history, views, mistakes and successes on communicating on social and traditional media, to hopefully inspire others.

The Role of Media/Video Production in Non-Media Disciplines: The Case of Health Promotion

ERIC Educational Resources Information Center

Shuldman, Mitch; Tajik, Mansoureh

2010-01-01

Media creation has been almost exclusively a domain of media and communication fields. Traditionally, non-media fields, such as public health and health promotion, do not typically include media creation courses. As media technologies continue to advance, however, opportunities arise for the development of new pedagogical models based on new…

Media Educational Practices in Teacher Training

ERIC Educational Resources Information Center

Fedorov, Alexander

2010-01-01

This article described the methods of media education development of personality (including the audience's individual, "creative critical thinking" corresponding to "conceptual" (knowledge of media culture theory), "sensory" (intentional communication with mass media, orientational experience in genre and topical…

The limits of public communication coordination in a nuclear emergency: lessons from media reporting on the Fukushima case.

PubMed

Prezelj, Iztok; Perko, Tanja; Cantone, Marie C; Gallego, Eduardo; Tomkiv, Yevgeniya; Oughton, Deborah H

2016-06-01

Coordination of public communication has become a key issue in management of complex emergencies, and is a matter of debate between nuclear emergency management professionals. A particular problem is when inconsistent information is sent to the media and public by official sources from different levels, which has led to calls for a more coordinated approach. The IAEA created guidelines recommending a one-voice communication approach that provides clear, consistent and coordinated information by relevant stakeholders. The reviewed theory on the emergency communication coordination and the empirical results in this paper demonstrate some challenges regarding the feasibility of the above stated goal. This paper explores the communication process in the two-month period of the Fukushima nuclear emergency by using a quantitative comparative content and discourse analysis of 1340 printed media articles on the Fukushima nuclear disaster from two major newspapers in Spain ('El País' and 'El Mundo'), Italy ('Corriere della Sera' and 'La Repubblica'), Norway ('Aftenposten' and 'Dagsavisen'), Slovenia ('Delo' and 'Večer'), Belgium ('Le Soir' and 'De Standaard') and Russia ('Komsomolskaya Pravda' and 'Izvestiya'). The results show that it will be difficult to achieve a truly coordinated approach and one-voice communication in severe nuclear and radiological emergency due to the communication difficulties created by the dispersion of information sources, a broad and dispersed focus of the reported information, partially subjective and conflicting media reporting. The paper suggests ways to improve public communication coordination in nuclear and radiological disasters.

Impediments to media communication of social change in family planning and reproductive health: experiences from East Africa.

PubMed

Kagurusi, Patrick T

2013-09-01

The media has been employed to increase uptake of Family Planning through behaviour change communication (BCC). Understanding the barriers encountered in effectively undertaking this function would increase the strategy's effectiveness. Sixty journalists from East Africa participated in trainings to enhance their BCC skills for Family Planning in which a qualitative study was nested to identify barriers to effective Family Planning BCC in the region's media. The barriers were observed to be insufficient BCC skills, journalists' conflict of interest, interests of media houses, inaccessible sources of family planning information, editorial ideologies and absence of commercially beneficial demand. Coupled with the historical ideologies of the media in the region, the observed barriers have precipitated ineffective family planning BCC in the regions media. Effective BCC for family planning in the regions media requires capacity building among practitioners and alignment of the concept to the media's and consumers' aspirations.

"Hello, World!" Harnessing Social Media for the Rosetta Mission

NASA Astrophysics Data System (ADS)

Baldwin, E.; Mignone, C.; Scuka, D.; Homfeld, A. M.; Ranero, K.; Rolfe, E.; Bennett, M.; Schepers, A.; O'Flaherty, K. S.; Bauer, M.; McCaughrean, M.

2016-03-01

The European Space Agency's comet-chasing Rosetta mission was launched in 2004, before social media became a popular tool for mainstream communication. As it reached its destination ten years later, new audiences were reached and inspired by this once-in-a-lifetime event by harnessing a range of outlets for communicating the key messages. These included traditional online platforms, such as news websites, blogs, and Livestream, as well as Twitter, Facebook, Instagram, Flickr, YouTube, Google+ and SoundCloud. In this article, we outline the role social media channels played in making Rosetta one of the European Space Agency's biggest communication and public engagement successes.

The impact of mass media health communication on health decision-making and medical advice-seeking behavior of u.s. Hispanic population.

PubMed

De Jesus, Maria

2013-01-01

Mass media health communication has enormous potential to drastically alter how health-related information is disseminated and obtained by different populations. However, there is little evidence regarding the influence of media channels on health decision-making and medical advice-seeking behaviors among the Hispanic population. The Pew 2007 Hispanic Healthcare Survey was used to test the hypothesis that the amount of mass media health communication (i.e., quantity of media-based health information received) is more likely to influence Hispanic adults' health decision-making and medical advice-seeking behavior compared to health literacy and language proficiency variables. Results indicated that quantity of media-based health information is positively associated with health decision-making and medical advice-seeking behavior above and beyond the influence of health literacy and English and Spanish language proficiency. In a context where physician-patient dynamics are increasingly shifting from a passive patient role model to a more active patient role model, media-based health information can serve as an influential cue to action, prompting Hispanic individuals to make certain health-related decisions and to seek more health advice and information from a health provider. Study implications are discussed.

The Uses of Mass Communications: Current Perspectives on Gratifications Research. Sage Annual Reviews of Communication Research Volume III.

ERIC Educational Resources Information Center

Blumler, Jay G., Ed.; Katz, Elihu, Ed.

The essays in this volume examine the use of the mass media and explore the findings of the gratifications approach to mass communication research. Part one summaries the achievements in this area of mass media research and proposes an agenda for discussion of the future direction of this research in terms of a set of theoretical, methodological,…

Communication and Gender: An Annotated Bibliography.

ERIC Educational Resources Information Center

Shermis, Michael

1990-01-01

Presents an 18-item annotated bibliography of recent research reports and conference papers concerning the role gender plays in communication. Includes aspects of organizational communication, interpersonal communication, and communication in the media. (SR)

Earth Observations: Experiences from Various Communication Strategies

NASA Astrophysics Data System (ADS)

Lilja Bye, Bente

2015-04-01

With Earth observations and the Group of Earth Observations as the common thread, a variety of communication strategies have been applied showcasing the use of Earth observations in geosciences such as climate change, natural hazards, hydrology and more. Based on the experiences from these communication strategies, using communication channels ranging from popular articles in established media, video production, event-based material and social media, lessons have been learned both with respect to the need of capacity, skills, networks, and resources. In general it is not difficult to mobilize geoscientists willing to spend some time on outreach activities. Time for preparing and training is however scarce among scientists. In addition, resources to cover the various aspects of professional science outreach is far from abundant. Among the challenges is the connection between the scientific networks and media channels. Social media competence and capacity are also issues that needs to be addressed more explicitly and efficiently. An overview of the experiences from several types of outreach activities will be given along with some input on possible steps towards improved communication strategies. Steady development of science communication strategies continuously integrating trainging of scientists in use of new outreach tools such as web technology and social innovations for more efficient use of limited resources will remain an issue for the scientific community.

Facebook as communication support for persons with potential mild acquired cognitive impairment: A content and social network analysis study.

PubMed

Eghdam, Aboozar; Hamidi, Ulrika; Bartfai, Aniko; Koch, Sabine

2018-01-01

Social media has the potential to increase social participation and support for the well-being of individuals with chronic medical conditions. To date, Facebook is the most popular social medium for different types of communication. However, there is a lack of knowledge about the potential use of Facebook as a means of communication for persons with potential Mild Acquired Cognitive Impairment (MACI), a non-progressive mild cognitive impairment after an acquired brain injury. The aim of this study was to explore how persons with potential MACI, specifically persons with perceived brain fatigue after brain injury, communicate through Facebook, to classify the content of the communication and to visualize the frequency and types of interactions. A social network analysis of the interactions between members' and a qualitative content analysis of a whole year's communication of a public Facebook group for Swedish speaking persons (1310 members) with perceived brain fatigue after an illness or injury to the brain were performed. The results showed how members use social media technology and Facebook as a means for communication and support for their condition. Individual group members showed very different patterns of communication and interactions. However, for the group as a whole, the most frequent topics in their communication were related to informational support and banter in posts, and socialization in comments. The findings also showed that the majority of members only communicated with few other members and had few direct communications. The most used communication feature of Facebook was likes in form of "thumbs-up". This study indicated that social media and in this case Facebook is used for communication and social support by persons with potential MACI, and revealed that their communication behavior is similar to the healthy population. Further studies relating specific cognitive problems of the participants to the use of social media would provide more reliable results for this specific group.

Facebook as communication support for persons with potential mild acquired cognitive impairment: A content and social network analysis study

PubMed Central

Hamidi, Ulrika; Bartfai, Aniko; Koch, Sabine

2018-01-01

Introduction Social media has the potential to increase social participation and support for the well-being of individuals with chronic medical conditions. To date, Facebook is the most popular social medium for different types of communication. However, there is a lack of knowledge about the potential use of Facebook as a means of communication for persons with potential Mild Acquired Cognitive Impairment (MACI), a non-progressive mild cognitive impairment after an acquired brain injury. The aim of this study was to explore how persons with potential MACI, specifically persons with perceived brain fatigue after brain injury, communicate through Facebook, to classify the content of the communication and to visualize the frequency and types of interactions. Methods and materials A social network analysis of the interactions between members’ and a qualitative content analysis of a whole year’s communication of a public Facebook group for Swedish speaking persons (1310 members) with perceived brain fatigue after an illness or injury to the brain were performed. Results The results showed how members use social media technology and Facebook as a means for communication and support for their condition. Individual group members showed very different patterns of communication and interactions. However, for the group as a whole, the most frequent topics in their communication were related to informational support and banter in posts, and socialization in comments. The findings also showed that the majority of members only communicated with few other members and had few direct communications. The most used communication feature of Facebook was likes in form of “thumbs-up”. Conclusions This study indicated that social media and in this case Facebook is used for communication and social support by persons with potential MACI, and revealed that their communication behavior is similar to the healthy population. Further studies relating specific cognitive problems of the participants to the use of social media would provide more reliable results for this specific group. PMID:29377930

Fostering interpersonal trust on social media: physicians' perspectives and experiences.

PubMed

Panahi, Sirous; Watson, Jason; Partridge, Helen

2016-02-01

The problem of developing and sustaining mutual trust is one of the main barriers to knowledge sharing on social media platforms such as blogs, wikis, micro-blogs and social networking websites. While many studies argue that mutual trust is necessary for online communication and knowledge sharing, few have actually explored and demonstrated how physicians can establish and sustain trusted relationships on social media. To identify approaches through which physicians establish interpersonal trust on social media. Twenty-four physicians, who were active users of social media, were interviewed using a semi-structured approach between 2013 and 2014. Snowball sampling was employed for participant recruitment. The data were analysed using a thematic analysis approach. Physicians trust their peers on social media in a slightly different way than in face-to-face communication. The study found that the majority of participants established trust on social media mainly through previous personal interaction, authenticity and relevancy of voice, professional standing, consistency of communication, peer recommendation, and non-anonymous and moderated sites. Healthcare professionals need to approach social media carefully when using it for knowledge sharing, networking and developing trusted relations with like-minded peers. Published by the BMJ Publishing Group Limited. For permission to use (where not already granted under a licence) please go to http://www.bmj.com/company/products-services/rights-and-licensing/

Effective Language for Communicating Children's Issues.

ERIC Educational Resources Information Center

Coalition for America's Children, Washington, DC.

Maintaining that only by integrating communications into program planning and policy can Kids Count grantees and other child advocates achieve their goals, this document presents four studies examining the ways in which the media currently frame children's issues, the consequences of those frames, and possibilities for reframing media depictions…

Uniform Media Effects and Uniform Audience Responses.

ERIC Educational Resources Information Center

Perry, David K.

The idea that mass communication effects may decrease diversity among people or societies exposed to it arises constantly. However, discussions of mass media effects do not highlight differences between mass communications that "affect" people uniformly and messages that members of audiences "respond to" in similar ways. A…

Human Factors Engineering: An Enabler for Military Transformation Through Effective Integration of Technology and Personnel

DTIC Science & Technology

2003-06-01

2. Wilber Shramm and William Porter, Men, Women, Messages and Media: Understanding Human Communication (New York, Harper and Rowe, 1982). 3...about the problem” Men, Women, Messages and Media: Understanding Human Communication Rev 14 5 Military Transformation Enabler for Warfighting

47 CFR 0.283 - Authority delegated.

Code of Federal Regulations, 2010 CFR

2010-10-01

... Telecommunication FEDERAL COMMUNICATIONS COMMISSION GENERAL COMMISSION ORGANIZATION Delegations of Authority Chief, Media Bureau § 0.283 Authority delegated. The Chief, Media Bureau, is delegated authority to perform all...) of the Communications Act of 1934, as amended, in amounts of more than $20,000. [67 FR 13220, Mar. 21...

Basic Books in the Mass Media.

ERIC Educational Resources Information Center

Blum, Eleanor

References to information on the background, structure, function, contents, and effects of mass communications are provided in this annotated booklist. Material is included on theory, popular culture, the Black press, communications technology, the underground press and film, and mass media violence and the entries are arranged according to the…

Processes of Mass Communication.

ERIC Educational Resources Information Center

Channey, David

This sociological treatment of mass communications analysis first discusses the theories of audience behavior, then turns to the organization of media production, and closes with a study of performance. The book covers audience needs and gratifications, the history of British press and broadcasting results of systems of media distribution, the…

Footprints of Fascination: Digital Traces of Public Engagement with Particle Physics on CERN's Social Media Platforms.

PubMed

Kahle, Kate; Sharon, Aviv J; Baram-Tsabari, Ayelet

2016-01-01

Although the scientific community increasingly recognizes that its communication with the public may shape civic engagement with science, few studies have characterized how this communication occurs online. Social media plays a growing role in this engagement, yet it is not known if or how different platforms support different types of engagement. This study sets out to explore how users engage with science communication items on different platforms of social media, and what are the characteristics of the items that tend to attract large numbers of user interactions. Here, user interactions with almost identical items on five of CERN's social media platforms were quantitatively compared over an eight-week period, including likes, comments, shares, click-throughs, and time spent on CERN's site. The most popular items were qualitatively analyzed for content features. Findings indicate that as audience size of a social media platform grows, the total rate of engagement with content tends to grow as well. However, per user, engagement tends to decline with audience size. Across all platforms, similar topics tend to consistently receive high engagement. In particular, awe-inspiring imagery tends to frequently attract high engagement across platforms, independent of newsworthiness. To our knowledge, this study provides the first cross-platform characterization of public engagement with science on social media. Findings, although focused on particle physics, have a multidisciplinary nature; they may serve to benchmark social media analytics for assessing science communication activities in various domains. Evidence-based suggestions for practitioners are also offered.

Footprints of Fascination: Digital Traces of Public Engagement with Particle Physics on CERN's Social Media Platforms

PubMed Central

Baram-Tsabari, Ayelet

2016-01-01

Although the scientific community increasingly recognizes that its communication with the public may shape civic engagement with science, few studies have characterized how this communication occurs online. Social media plays a growing role in this engagement, yet it is not known if or how different platforms support different types of engagement. This study sets out to explore how users engage with science communication items on different platforms of social media, and what are the characteristics of the items that tend to attract large numbers of user interactions. Here, user interactions with almost identical items on five of CERN's social media platforms were quantitatively compared over an eight-week period, including likes, comments, shares, click-throughs, and time spent on CERN's site. The most popular items were qualitatively analyzed for content features. Findings indicate that as audience size of a social media platform grows, the total rate of engagement with content tends to grow as well. However, per user, engagement tends to decline with audience size. Across all platforms, similar topics tend to consistently receive high engagement. In particular, awe-inspiring imagery tends to frequently attract high engagement across platforms, independent of newsworthiness. To our knowledge, this study provides the first cross-platform characterization of public engagement with science on social media. Findings, although focused on particle physics, have a multidisciplinary nature; they may serve to benchmark social media analytics for assessing science communication activities in various domains. Evidence-based suggestions for practitioners are also offered. PMID:27232498

Role of social media and networking in volcanic crises and communication

USGS Publications Warehouse

Sennert, Sally K.; Klemetti, Erik W.; Bird, Deanne

2017-01-01

The growth of social media as a primary and often preferred news source has contributed to the rapid dissemination of information about volcanic eruptions and potential volcanic crises as an eruption begins. Information about volcanic activity comes from a variety of sources: news organisations, emergency management personnel, individuals (both public and official) and volcano monitoring agencies. Once posted, this information is easily shared, increasing the reach to a much broader population than the original audience. The onset and popularity of social media as a vehicle for eruption information dissemination has presented many benefits as well as challenges, and points towards a need for a more unified system for information. This includes volcano observatories using social media as an official channels to distribute activity statements, forecasts and predictions on social media, in addition to the archiving of images and data activity. This chapter looks at two examples of projects that collect / disseminate information regarding volcanic crises and eruptive activity utilizing social media sources. Based on those examples, recommendations are made to volcanic observatories in relation to the use of social media as a two-way communication tool. These recommendations include: using social media as a two-way dialogue to communicate and receive information directly from the public and other sources; stating that the social media account is from an official source; and, posting types of information that the public are seeking such as images, videos and figures.

Public Affairs, the Self-Directed Information Environment and Strategic Integration

DTIC Science & Technology

2016-06-10

approach. 15. SUBJECT TERMS Public Affairs, Information Operations, Social Media , Strategic Communication, Information Environment, Media , Media ...2004 Orange Revolution ............ 32 ISIS, Social Media and Recruiting...Russian president Vladimir Putin’s army of experienced, state- employed Internet trolls spend hours using slick, state-sponsored social media

War diseases revealed by the social media: massive leishmaniasis outbreak in the Syrian Spring

PubMed Central

2013-01-01

Social media introduce pivotal changes to communication between individuals, organizations and communities. A clear example of the power of social media is the spread of the revolutionary outbreaks in the Arabic countries during 2011, where people used Facebook, YouTube and Skype to communicate, organise meetings and protest actions. Here I report how Doctor-Activists use these social media as an alarm system for ‘war disease’ outbreaks in the Syrian Spring. Social media are used as an alarm system to attract the attention of international organizations, which should assume their responsibilities and play their part in controlling the outbreak of such war diseases. PMID:23587258

Tobacco packaging and mass media campaigns: research needs for Articles 11 and 12 of the WHO Framework Convention on Tobacco Control.

PubMed

Hammond, David; Wakefield, Melanie; Durkin, Sarah; Brennan, Emily

2013-04-01

Communicating the health risks of smoking remains a primary objective of tobacco-control policy. Articles 11 and 12 of the World Health Organization's Framework Convention on Tobacco Control establish standards for two important forms of communication: packaging regulations (Article 11), and mass media campaigns (Article 12). A narrative review approach was used to identify existing evidence in the areas of package labeling regulations (including health warnings, constituent and emission messages, and prohibitions on misleading information) and communication activities (including mass media campaigns and news media coverage). When available, recent reviews of the literature were used, updated with more recent high-quality studies from published literature. Implementation of Articles 11 and 12 share several important research priorities: (a) identify existing consumer information needs and gaps, (b) research on the message source to identify effective types of content for health warnings and media campaigns, (c) research on how messages are processed and the extent to which the content and form of messages need to be tailored to different cultural and geographic groups, as well as subgroups within countries, and (d) research to identify the most cost-effective mix and best practices for sustaining health communications over time. A unifying theme of effective health communication through tobacco packaging and mass media campaigns is the need to provide salient, timely, and engaging reminders of the consequences of tobacco use in ways that motivate and support tobacco users trying to quit and make tobacco use less appealing for those at risk of taking it up.

Tobacco Packaging and Mass Media Campaigns: Research Needs for Articles 11 and 12 of the WHO Framework Convention on Tobacco Control

PubMed Central

2013-01-01

Introduction: Communicating the health risks of smoking remains a primary objective of tobacco-control policy. Articles 11 and 12 of the World Health Organization’s Framework Convention on Tobacco Control establish standards for two important forms of communication: packaging regulations (Article 11), and mass media campaigns (Article 12). Methods: A narrative review approach was used to identify existing evidence in the areas of package labeling regulations (including health warnings, constituent and emission messages, and prohibitions on misleading information) and communication activities (including mass media campaigns and news media coverage). When available, recent reviews of the literature were used, updated with more recent high-quality studies from published literature. Results: Implementation of Articles 11 and 12 share several important research priorities: (a) identify existing consumer information needs and gaps, (b) research on the message source to identify effective types of content for health warnings and media campaigns, (c) research on how messages are processed and the extent to which the content and form of messages need to be tailored to different cultural and geographic groups, as well as subgroups within countries, and (d) research to identify the most cost-effective mix and best practices for sustaining health communications over time. Conclusion: A unifying theme of effective health communication through tobacco packaging and mass media campaigns is the need to provide salient, timely, and engaging reminders of the consequences of tobacco use in ways that motivate and support tobacco users trying to quit and make tobacco use less appealing for those at risk of taking it up. PMID:23042986

Social Media Use to Enhance Internal Communication: Course Design for Business Students

ERIC Educational Resources Information Center

Young, Amy M.; Hinesly, Mary D.

2014-01-01

Organizations are increasingly using social media to improve their internal communication. When successfully implemented, such initiatives can have a dramatic impact on internal efficiency, team collaboration, innovation, organizational alignment, and cultural transformation. This article describes a course offered by the Ross School of Business,…

Networked Scholarship and Motivations for Social Media Use in Scholarly Communication

ERIC Educational Resources Information Center

Manca, Stefania; Ranier, Maria

2017-01-01

Research on scholars' use of social media suggests that these sites are increasingly being used to enhance scholarly communication by strengthening relationships, facilitating collaboration among peers, publishing and sharing research products, and discussing research topics in open and public formats. However, very few studies have investigated…

Articles on Mass Communication in U.S. and Foreign Journals.

ERIC Educational Resources Information Center

McKerns, Joseph P.; And Others, Eds.

1984-01-01

Annotates a number of journal articles dealing with a variety of subjects, including (1) advertising, (2) audience and communicatory analysis, (3) broadcasting, (4) communication theory, (5) courts and the law, (6) media criticism, (7) editorial policy and methods, (8) journalism education, (9) government and media, and (10) technology. (FL)

Training Communication Graduates for Singapore's Media Research Market.

ERIC Educational Resources Information Center

Wolfe, Billy; Ying, Angeling Sim Zhi

2000-01-01

Presents preliminary findings from a needs assessment study of undergraduate communication and media training in Singapore. Content analyzes 372 relevant employment ads for 1998 and 1999. Finds nearly 60% were for marketing research, public opinion polling or other kinds of applied research. Suggests an exploding demand for graduates with…

Composeable FORCEnet Command and Control: The Key to Energizing the Global Information Grid to Enable Superior Decision Making

DTIC Science & Technology

2004-01-01

Women, Messages and Media: Understanding Human Communication Introduction: One of the most critical aspects of transforming information...and Porter 1982) Wilbur Schramm and William Porter, Men, Women, Messages and Media: Understanding Human Communication (New York, Harper and Rowe

"You Will": Technology, Magic, and the Cultural Contexts of Technical Communication.

ERIC Educational Resources Information Center

Kitalong, Karla Saari

2000-01-01

Provides some background on the use of magical language in technical contexts, gives examples of magical discourse in technology advertisements and newsmagazine articles, and proposes a technical communication pedagogy of media analysis. Notes that the proposed pedagogy involves students conducting diagnostic critiques of media texts and affords…

Characterisation of the Use of Twitter by Australian Universities

ERIC Educational Resources Information Center

Palmer, Stuart

2013-01-01

Universities are now observed using social media communications channels for a variety of purposes, including marketing, student recruitment, student support and alumni communication. This paper presents an investigation into the use of the Twitter social media platform by universities in Australia, using publicly available Twitter data over a…

Mass Communication Education Belongs to the University.

ERIC Educational Resources Information Center

McCall, Jeffrey M.

In discussions of media education, mass communication educators have allowed the professional media industry to define the boundaries of dialogue, leaving the academy to respond, defend, and rationalize. This approach has allowed the professional industry to operate for too long under three gross and inaccurate assumptions: (1) that educators have…

Blogging in the Communication Technology Course

ERIC Educational Resources Information Center

Platt, Carrie Anne

2011-01-01

This article describes an assignment that was developed for an undergraduate course on communication technologies taught at a public university in the Upper Midwest. The course focuses on the impact of new media technologies on traditional media industries and contemporary culture, and is taken by students majoring in journalism, public relations,…

NEW MEDIA TECHNOLOGY DEVELOPMENT TO ENHANCE AND IMPROVE COMMUNICATIONS AT USEPA'S NATIONAL RISK MANAGEMENT RESEARCH LABORATORY

EPA Science Inventory

New media technology (NT) interactive applications are currently being developed in house at ORD/NRMRL to enhance and improve communication of NRMRL's 1) research projects, 2) workshops/conferences and 3) specialized training. NT is an exciting mix of cutting-edge information tec...

Entrepreneurial Extension Conducted via Social Media

ERIC Educational Resources Information Center

Cornelisse, Sarah; Hyde, Jeffrey; Raines, Christopher; Kelley, Kathleen; Ollendyke, Dana; Remcheck, James

2011-01-01

The widespread availability of and access to the Internet have led to the development of new forms of communication. Collectively termed "social media," these new communication tools have created vast opportunities for Extension professionals in how they perform their work and how businesses interact with consumers. This article outlines currently…

Is There a Light at the End of the Tunnel Vision?

ERIC Educational Resources Information Center

Clark, Francis E.; Angert, Jay F.

1984-01-01

Discusses lack of integration between communication and educational technology research, and argues that theory and research must be reciprocal, that media research efforts will continue to produce limited observations without acknowledgement of commonality with communication, and that findings of previous media research need to be integrated…

Group Trust, Communication Media, and Interactivity: Toward an Integrated Model of Online Collaborative Learning

ERIC Educational Resources Information Center

Du, Jianxia; Wang, Chuang; Zhou, Mingming; Xu, Jianzhong; Fan, Xitao; Lei, Saosan

2018-01-01

The present investigation examines the multidimensional relationships among several critical components in online collaborative learning, including group trust, communication media, and interactivity. Four hundred eleven university students from 103 groups in the United States responded survey items on online collaboration, interactivity,…

NASA/DOD Aerospace Knowledge Diffusion Research Project. Report 30: Computer-Mediated Communication (CMC) and the communication of technical information in aerospace. Ph.D Thesis - Rensselaer Polytechnic Inst. Final Report

NASA Technical Reports Server (NTRS)

Murphy, Daniel J.; Pinelli, Thomas E.

1994-01-01

This research used survey research to examine the use of communication media in general and electronic media specifically in the U.S. aerospace industry. The survey population included 1,006 randomly selected U.S. aerospace engineers and scientists who belong to the American Institute of Aeronautics and Astronautics (AIAA). Survey data were compared with qualitative information obtained from 32 AIAA members in telephone and face-to-face conversations. The Information Processing (IP) model developed by Tushman and Nadler and Daft and Lengel constituted the study's theoretical basis. This research analyzed responses regarding communication methods of U.S. aerospace engineers and scientists who create use and disseminate aerospace knowledge and explored selected contextual environmental variables related to media use and effective performance. The results indicate that uncertainty is significantly reduced in environments when levels of analyzability are high. When uncertainty is high there is significantly more use of electronic media. However no relation was found between overall effectiveness and media use in environments stratified by levels by analyzability or equivocality. The results indicate modest support for the influences of uncertainty and analyzability on electronic media use. Although most respondents reported that electronic networks are important for their work the data suggest that there are sharply disparate levels of use.

A Social Information Processing Model of Media Use in Organizations.

ERIC Educational Resources Information Center

Fulk, Janet; And Others

1987-01-01

Presents a model to examine how social influence processes affect individuals' attitudes toward communication media and media use behavior, integrating two research areas: media use patterns as the outcome of objectively rational choices and social information processing theory. Asserts (in a synthesis) that media characteristics and attitudes are…

Media Culture and Media Education in Modern School

ERIC Educational Resources Information Center

Tolic, Mirela

2011-01-01

Culture is no longer conceivable without the media and/or new phenomena called. "Cyber" culture. The article discusses issues in what respect the different media, like TV, film and Internet are with different cultures, how it changes everyday life under influence of various forms of sophisticated communications media and what…

Working with the Media. Basic School PR Guide.

ERIC Educational Resources Information Center

Tilden, Scott W.

To help improve school public relations programs, this handbook covers communications with print and broadcast media. An overview briefly discusses education's relationship to the media. Chapter 1, on preparations for working with the media, advises making personal contact with media persons and suggests how to prepare, what information to get,…

AV Instruction; Technology, Media, and Methods. Fifth Edition.

ERIC Educational Resources Information Center

Brown, James W.; And Others

This textbook provides an overview of media used for instruction and communication. Chapters cover the following subject areas: (1) media and the systematic approach to teaching and learning; (2) media and individualized learning; (3) the community as a learning center; (4) choosing, using, and producing media; (5) displaying, and some…

Multi-level functionality of social media in the aftermath of the Great East Japan Earthquake.

PubMed

Jung, Joo-Young; Moro, Munehito

2014-07-01

This study examines the multi-level functionalities of social media in the aftermath of the Great East Japan Earthquake of 11 March 2011. Based on a conceptual model of multi-level story flows of social media (Jung and Moro, 2012), the study analyses the multiple functionalities that were ascribed to social media by individuals, organisations, and macro-level social systems (government and the mass media) after the earthquake. Based on survey data, a review of Twitter timelines and secondary sources, the authors derive five functionalities of social media: interpersonal communications with others (micro level); channels for local governments; organisations and local media (meso level); channels for mass media (macro level); information sharing and gathering (cross level); and direct channels between micro-/meso- and macro-level agents. The study sheds light on the future potential of social media in disaster situations and suggests how to design an effective communication network to prepare for emergency situations. © 2014 The Author(s). Disasters © Overseas Development Institute, 2014.

Proceedings of the Annual Meeting of the Association for Education in Journalism and Mass Communication (82nd, New Orleans, Louisiana, August 3-8, 1999). International Communication, Part 1.

ERIC Educational Resources Information Center

Association for Education in Journalism and Mass Communication.

The International Communication, Part 1 section of the Proceedings contains the following 9 papers: "Chilean Conversations: On-line Forum Participants Discuss the Detention of Augusto Pinochet" (Eliza Tanner); "Media of the World and World of the Media: A Crossnational Study of the Ranking of the 'Top 10 World Events' from 1988 to…

Mass media health communication campaigns combined with health-related product distribution: a community guide systematic review.

PubMed

Robinson, Maren N; Tansil, Kristin A; Elder, Randy W; Soler, Robin E; Labre, Magdala P; Mercer, Shawna L; Eroglu, Dogan; Baur, Cynthia; Lyon-Daniel, Katherine; Fridinger, Fred; Sokler, Lynn A; Green, Lawrence W; Miller, Therese; Dearing, James W; Evans, William D; Snyder, Leslie B; Kasisomayajula Viswanath, K; Beistle, Diane M; Chervin, Doryn D; Bernhardt, Jay M; Rimer, Barbara K

2014-09-01

Health communication campaigns including mass media and health-related product distribution have been used to reduce mortality and morbidity through behavior change. The intervention is defined as having two core components reflecting two social marketing principles: (1) promoting behavior change through multiple communication channels, one being mass media, and (2) distributing a free or reduced-price product that facilitates adoption and maintenance of healthy behavior change, sustains cessation of harmful behaviors, or protects against behavior-related disease or injury. Using methods previously developed for the Community Guide, a systematic review (search period, January 1980-December 2009) was conducted to evaluate the effectiveness of health communication campaigns that use multiple channels, including mass media, and distribute health-related products. The primary outcome of interest was use of distributed health-related products. Twenty-two studies that met Community Guide quality criteria were analyzed in 2010. Most studies showed favorable behavior change effects on health-related product use (a median increase of 8.4 percentage points). By product category, median increases in desired behaviors ranged from 4.0 percentage points for condom promotion and distribution campaigns to 10.0 percentage points for smoking-cessation campaigns. Health communication campaigns that combine mass media and other communication channels with distribution of free or reduced-price health-related products are effective in improving healthy behaviors. This intervention is expected to be applicable across U.S. demographic groups, with appropriate population targeting. The ability to draw more specific conclusions about other important social marketing practices is constrained by limited reporting of intervention components and characteristics. Published by Elsevier Inc.

Media Choice for Intra-School Communication: The Role of Environment, User, and Medium

ERIC Educational Resources Information Center

Caspi, Avner; Blau, Ina

2011-01-01

The influence of media richness, media attentional load, social influence and users' prior experience with media on selection of media to transmit different messages to peers within an educational organization was tested. Media were discriminated by all potential variables. Support was found for the role of prior experience and social influence in…

Risk and Outbreak Communication: Lessons from Taiwan's Experiences in the Post-SARS Era.

PubMed

Hsu, Yu-Chen; Chen, Yu-Ling; Wei, Han-Ning; Yang, Yu-Wen; Chen, Ying-Hwei

In addition to the impact of a disease itself, public reaction could be considered another outbreak to be controlled during an epidemic. Taiwan's experience with SARS in 2003 highlighted the critical role played by the media during crisis communication. After the SARS outbreak, Taiwan's Centers for Disease Control (Taiwan CDC) followed the WHO outbreak communication guidelines on trust, early announcements, transparency, informing the public, and planning, in order to reform its risk communication systems. This article describes the risk communication framework in Taiwan, which has been used to respond to the 2009-2016 influenza epidemics, Ebola in West Africa (2014-16), and MERS-CoV in South Korea (2015) during the post-SARS era. Many communication strategies, ranging from traditional media to social and new media, have been implemented to improve transparency in public communication and promote civic engagement. Taiwan CDC will continue to maintain the strengths of its risk communication systems and resolve challenges as they emerge through active evaluation and monitoring of public opinion to advance Taiwan's capacity in outbreak communication and control. Moreover, Taiwan CDC will continue to implement the IHR (2005) and to promote a global community working together to fight shared risks and to reach the goal of "One World, One Health."

Risk and Outbreak Communication: Lessons from Taiwan's Experiences in the Post-SARS Era

PubMed Central

Chen, Yu-Ling; Wei, Han-Ning; Yang, Yu-Wen; Chen, Ying-Hwei

2017-01-01

In addition to the impact of a disease itself, public reaction could be considered another outbreak to be controlled during an epidemic. Taiwan's experience with SARS in 2003 highlighted the critical role played by the media during crisis communication. After the SARS outbreak, Taiwan's Centers for Disease Control (Taiwan CDC) followed the WHO outbreak communication guidelines on trust, early announcements, transparency, informing the public, and planning, in order to reform its risk communication systems. This article describes the risk communication framework in Taiwan, which has been used to respond to the 2009-2016 influenza epidemics, Ebola in West Africa (2014-16), and MERS-CoV in South Korea (2015) during the post-SARS era. Many communication strategies, ranging from traditional media to social and new media, have been implemented to improve transparency in public communication and promote civic engagement. Taiwan CDC will continue to maintain the strengths of its risk communication systems and resolve challenges as they emerge through active evaluation and monitoring of public opinion to advance Taiwan's capacity in outbreak communication and control. Moreover, Taiwan CDC will continue to implement the IHR (2005) and to promote a global community working together to fight shared risks and to reach the goal of “One World, One Health.” PMID:28418746

Social media best practices in emergency management.

PubMed

Siskey, Ashley; Islam, Tanveer

2016-01-01

Social media platforms have become popular as means of communications in emergency management. Many people use social media sites such as Facebook and Twitter on a daily basis including during disaster events. Emergency management agencies (EMAs) need to recognize the value of not only having a presence on social media but also actively engaging stakeholders and the public on these sites. However, identifying best practices for the use of social media in emergency management is still in its infancy. The objective of this article is to begin to create or further define best practices for emergency managers to use social media sites particularly Facebook and Twitter in four key areas: 1) implementation, 2) education, 3) collaboration, and 4) communication. A list of recommendations of best practices is formulated for each key area and results from a nationwide survey on the use of social media by county EMAs are discussed in this article.

How do emergency managers use social media platforms?

PubMed

Bennett, DeeDee M

2014-01-01

Social media platforms are increasingly becoming a useful tool for victims, humanitarians, volunteers, and the general public to communicate during disasters. Research has shown that there are multiple advantages to using social media and the applicability of these platforms crosses several different types of disasters (human-caused, natural, and terrorist) here in the United States and abroad. However, some emergency management agencies have been reluctant to use social media as one of their many communications tools. In this study, the usefulness of social media for emergency management was examined over a 30-day period following a series of tornadoes. Using an observational approach, the public posts disseminated from an emergency management agency were analyzed to determine how two social media platforms were used. The findings show how emergency management agencies could leverage the connectedness of social media to reach victims and make unlikely partnerships.

Social media use in nursing education.

PubMed

Schmitt, Terri L; Sims-Giddens, Susan S; Booth, Richard G

2012-09-30

As technological advances continue to expand connectivity and communication, the number of patients and nurses engaging in social media increases. Nurses play a significant role in identification, interpretation, and transmission of knowledge and information within healthcare. Social media is a platform that can assist nursing faculty in helping students to gain greater understanding of and/or skills in professional communication; health policy; patient privacy and ethics; and writing competencies. Although there are barriers to integration of social media within nursing education, there are quality resources available to assist faculty to integrate social media as a viable pedagogical method. This article discusses the background and significance of social media tools as pedagogy, and provides a brief review of literature. To assist nurse educators who may be using or considering social media tools, the article offers selected examples of sound and pedagogically functional use in course and program applications; consideration of privacy concerns and advantages and disadvantages; and tips for success.

The Science of Strategic Communication

EPA Science Inventory

The field of Strategic Communication involves a focused effort to identify, develop, and present multiple types of communication media on a given subject. A Strategic Communication program recognizes the limitations of the most common communication models (primarily “one s...

Advanced Management Communication: An Elective Course in Corporate Communication.

ERIC Educational Resources Information Center

Argenti, Paul A.

1986-01-01

Proposes a college-level elective course in advanced management communication that would teach future managers how to communicate with shareholders, the media, financial analysts, and the labor force. (SRT)

The Effect of Conflicting Information on Media Skepticism.

ERIC Educational Resources Information Center

Cozzens, Michael D.; Contractor, Noshir S.

1987-01-01

Supports the hypothesis that exposure to nonmediated information that conflicts with information gained from a media source would cause an increase in media skepticism. Suggests that media skepticism may be a useful construct for future research in communication processes and effects. (NKA)

Nurses and social media.

PubMed

Farrelly, Rory

Nurses' use of social media and other electronic communications has increased significantly with growing numbers of social media opportunities, platforms and applications including blogs, social networking sites, video sites and online chat rooms and forums.

Imagining and Feeling: Experiential Learning in Mass Communication Instruction.

ERIC Educational Resources Information Center

Parcells, Frank E.

Defining the media experience as the media and social interaction involved in any person's viewing of television and the consequences of that viewing for oneself and others, this paper examines how phenomenology and psychodrama--methods of experiential learning focusing on the feeling and imagining functions of communication--can be used to teach…

The Net Generation, the Internet, and Political Communication and Participation

ERIC Educational Resources Information Center

Velicki, Damir; Dumancic, Mario; Topolovcan, Tomislav

2017-01-01

The Net Generation, a generation which grew up with digital media, differs from older generations which entered the world of digital media and the Internet afterwards. The Internet itself opened new possibilities of communication and participation in the sphere of politics as well. Research was conducted among students at the Faculty of Teacher…

Genetic and Environmental Influences on Media Use and Communication Behaviors

ERIC Educational Resources Information Center

Kirzinger, Ashley E.; Weber, Christopher; Johnson, Martin

2012-01-01

A great deal of scholarly work has explored the motivations behind media consumption and other various communication traits. However, little research has investigated the sources of these motivations and virtually no research considers their potential genetic underpinnings. Drawing on the field of behavior genetics, we use a classical twin design…

Effectiveness of Social Media for Communicating Health Messages in Ghana

ERIC Educational Resources Information Center

Bannor, Richard; Asare, Anthony Kwame; Bawole, Justice Nyigmah

2017-01-01

Purpose: The purpose of this paper is to develop an in-depth understanding of the effectiveness, evolution and dynamism of the current health communication media used in Ghana. Design/methodology/approach: This paper uses a multi-method approach which utilizes a combination of qualitative and quantitative approaches. In-depth interviews are…

77 FR 54910 - Media Bureau Seeks Comment on TiVo's Request for Clarification and Waiver of the Commission's...

Federal Register 2010, 2011, 2012, 2013, 2014

2012-09-06

... FEDERAL COMMUNICATIONS COMMISSION [MB Docket No. 12-230; DA 12-1347] Media Bureau Seeks Comment on TiVo's Request for Clarification and Waiver of the Commission's Audiovisual Output Requirement AGENCY... provides for audiovisual communications including service discovery, video transport, and remote control...

The Mass Media and Modern Society. Second Edition.

ERIC Educational Resources Information Center

Rivers, William L.; And Others

The focus throughout this second edition is on the 1970's and the impact of mass communication on contemporary society. Analyzing the ways in which communication affects and is, in turn, affected by society, the book examines the social, economic, and intellectual environments in which the media operate. Two intellectual factors which have had the…

The Role of Communications in Indian Life. Position Paper.

ERIC Educational Resources Information Center

La Course, Richard V.

There is a need for improved communication among different tribes and for American Indian information dissemination through the mass media. For Indians to become involved in developing talent in the area of media technology, it must be assumed that the individual tribal societies and other Indian communities are human entities coequal with the…

OMG! L2spell Online: The Creative Vocabulary of Cyberlanguage s(~_^)--b

ERIC Educational Resources Information Center

Christopherson, Laura L.

2013-01-01

Increasing use of the Internet has led to a proliferation of online communication and information sharing media. These media, each with its own set of affordances and limitations, are thought to encourage new ways to communicate. Interlocutors refashion general English into abbreviated and often pictographic representations of existing concepts.…

Tweeting Prayers and Communicating Grief over Michael Jackson Online

ERIC Educational Resources Information Center

Sanderson, Jimmy; Cheong, Pauline Hope

2010-01-01

Death and bereavement are human experiences that new media helps facilitate alongside creating new social grief practices that occur online. This study investigated how people's postings and tweets facilitated the communication of grief after pop music icon Michael Jackson died. Drawing on past grief research, religion, and new media studies, a…

Preparing Tomorrow's Leaders: Integrating Leadership Development in Journalism and Mass Communication Education

ERIC Educational Resources Information Center

Bronstein, Carolyn; Fitzpatrick, Kathy R.

2015-01-01

New journalism and mass communication curricula must prepare students to lead the media revolutions of the twenty-first century. Journalism, public relations, and advertising are being transformed by new media platforms and entrepreneurship, and these fields are now defined by rapid, radical change. Yet, the corresponding--and urgent--need to…

Babel or Great Wall: Social Media Use in an Acculturation Context

ERIC Educational Resources Information Center

Zhang, Shaoke

2012-01-01

The era of globalization is marked by communications penetrating national or cultural boundaries in all sorts of areas. Unprecedented levels of mobilization or migration, and the boom of information communication technologies (ICTs) such as social media, which free people from the limitations of space and time, have been two highly salient…

Cancer Risk-Promoting Information: The Communication Environment of Young Adults.

PubMed

McCloud, Rachel F; Kohler, Racquel E; Viswanath, K

2017-09-01

Young adulthood represents a time of myriad transitions, which leave young adults (YAs) more susceptible to the influences of cancer risk-promoting information. The tobacco, alcohol, indoor tanning, and food and beverage industries engage in aggressive marketing strategies through both traditional and social media to target this age group to consume their products, which have known links to cancer. Despite this barrage of messaging, detailed data are lacking on the communication behaviors of subgroups of this diverse age group, particularly those from low SES. This paper explores the available data on media usage among YAs and describes the cancer risk-promoting information environment, with a focus on communication inequalities and their implications for cancer research and control. Nationally representative data on media consumption patterns indicate that the majority of YAs access a diverse range of traditional and social media platforms, but these data do not fully describe differences at the intersection of age and important factors such as SES, gender, race/ethnicity, or urban/rural residence. Meanwhile, risk-promoting information is heavily marketed to YAs across media, with an increasing focus on using social media sites to normalize products and evade marketing restrictions. Gaps in the available data on YAs' media consumption behaviors, coupled with aggressive risk-promoting marketing strategies toward YAs, may impede cancer control efforts. Relationships between exposure to various cancer risk-promoting information, concurrent risk behaviors, SES disparities, and communication inequalities should be investigated to develop innovative and effective control programs and policies to promote cancer control in this important group. Copyright © 2017 American Journal of Preventive Medicine. Published by Elsevier Inc. All rights reserved.

The challenges of science journalism: The perspectives of scientists, science communication advisors and journalists from New Zealand.

PubMed

Ashwell, Douglas James

2016-04-01

The news media play an important role in informing the public about scientific and technological developments. Some argue that restructuring and downsizing result in journalists coming under increased pressure to produce copy, leading them to use more public relations material to meet their deadlines. This article explores science journalism in the highly commercialised media market of New Zealand. Using semi-structured interviews with scientists, science communication advisors and journalists, the study finds communication advisors and scientists believe most media outlets, excluding public service media, report science poorly. Furthermore, restructuring and staff cuts have placed the journalists interviewed under increasing pressure. While smaller newspapers appear to be printing press releases verbatim, metropolitan newspaper journalists still exercise control over their use of such material. The results suggest these journalists will continue to resist increasing their use of public relations material for some time to come. © The Author(s) 2014.

A Brief Survey of Media Access Control, Data Link Layer, and Protocol Technologies for Lunar Surface Communications

NASA Technical Reports Server (NTRS)

Wallett, Thomas M.

2009-01-01

This paper surveys and describes some of the existing media access control and data link layer technologies for possible application in lunar surface communications and the advanced wideband Direct Sequence Code Division Multiple Access (DSCDMA) conceptual systems utilizing phased-array technology that will evolve in the next decade. Time Domain Multiple Access (TDMA) and Code Division Multiple Access (CDMA) are standard Media Access Control (MAC) techniques that can be incorporated into lunar surface communications architectures. Another novel hybrid technique that is recently being developed for use with smart antenna technology combines the advantages of CDMA with those of TDMA. The relatively new and sundry wireless LAN data link layer protocols that are continually under development offer distinct advantages for lunar surface applications over the legacy protocols which are not wireless. Also several communication transport and routing protocols can be chosen with characteristics commensurate with smart antenna systems to provide spacecraft communications for links exhibiting high capacity on the surface of the Moon. The proper choices depend on the specific communication requirements.

Use of social media by healthcare professionals in Greece: an exploratory study.

PubMed

Apostolakis, Ioannis; Koulierakis, George; Berler, Alexander; Chryssanthou, Anargyros; Varlamis, Iraklis

2012-01-01

The continuously and rapidly changing landscape in the fields of communications, Internet and social media make it imperative for professionals to better understand the role of Information and Communication Technologies and their impact on everyday activities. Several frameworks have been proposed in order to capture various dimensions of social media and measure their impact on people's social, professional and other activities. The effect of social media and Web 2.0 applications on the healthcare sector is also significant. This paper examines Greek healthcare professionals' attitudes towards internet, social media and mobile technologies, explores their familiarity with social networks and associates their answers with their professional profile. The results of this exploratory study are discussed within the context of the growing international relevant literature.

International trends in electronic media communication among 11- to 15-year-olds in 30 countries from 2002 to 2010: association with ease of communication with friends of the opposite sex.

PubMed

Boniel-Nissim, Meyran; Lenzi, Michela; Zsiros, Emese; de Matos, Margarida Gaspar; Gommans, Rob; Harel-Fisch, Yossi; Djalovski, Amir; van der Sluijs, Winfried

2015-04-01

Electronic media has become a central part of the lives of adolescents. Therefore, this study examines trends in adolescent electronic media communication (EMC) and its relationship with ease of communication with friends of the opposite sex, from 2002 to 10 in 30 European and North American regions. Data from the HBSC study were collected using self-report questionnaires from 11-, 13- and 15-year-old participants (N = 404 523). EMC use has grown over the years in most of these regions and increases with age. Even though Internet usage is often blamed for its negative effects on teenagers' social interactions in the physical world, in this study EMC was found to predict ease of communication with friends. Especially, the more they use EMC, the easier they find it to talk with friends of the opposite sex. Although these findings suggest that EMC reinforces communication, the interaction between year (2002-2006-2010) and EMC usage was not significant. This finding contradicts research that suggests that EMC contributes to loneliness and isolation, and supports other studies that present electronic media as a powerful tool for helping to connect people. © The Author 2015. Published by Oxford University Press on behalf of the European Public Health Association. All rights reserved.

Social media: A contextual framework to guide research and practice.

PubMed

McFarland, Lynn A; Ployhart, Robert E

2015-11-01

Social media are a broad collection of digital platforms that have radically changed the way people interact and communicate. However, we argue that social media are not simply a technology but actually represent a context that differs in important ways from traditional (e.g., face-to-face) and other digital (e.g., email) ways of interacting and communicating. As a result, social media is a relatively unexamined type of context that may affect the cognition, affect, and behavior of individuals within organizations. We propose a contextual framework that identifies the discrete and ambient stimuli that distinguish social media contexts from digital communication media (e.g., email) and physical (e.g., face-to-face) contexts. We then use this contextual framework to demonstrate how it changes more person-centered theories of organizational behavior (e.g., social exchange, social contagion, and social network theories). These theoretical insights are also used to identify a number of practical implications for individuals and organizations. This study's major contribution is creating a theoretical understanding of social media features so that future research may proceed in a theory-based, rather than platform-based, manner. Overall, we intend for this article to stimulate and broadly shape the direction of research on this ubiquitous, but poorly understood, phenomenon. (c) 2015 APA, all rights reserved).

Information Sources as Explanatory Variables for the Belgian Health-Related Risk Perception of the Fukushima Nuclear Accident.

PubMed

Vyncke, Bart; Perko, Tanja; Van Gorp, Baldwin

2017-03-01

The media play an important role in risk communication, providing information about accidents, both nearby and far away. Each media source has its own presentation style, which could influence how the audience perceives the presented risk. This study investigates the explanatory power of 12 information sources (traditional media, new media, social media, and interpersonal communication) for the perceived risk posed by radiation released from the damaged Fukushima nuclear power plant on respondents' own health and that of the population in general. The analysis controlled for attitude toward nuclear energy, gender, education, satisfaction with the media coverage, and duration of attention paid to the coverage. The study uses a large empirical data set from a public opinion survey, which is representative for the Belgian population with respect to six sociodemographic variables. Results show that three information sources are significant regressors of perceived health-related risk of the nuclear accident: television, interpersonal communication, and the category of miscellaneous online sources. More favorable attitudes toward nuclear power, longer attention to the coverage, and higher satisfaction with the provided information lead to lower risk perception. Taken together, the results suggest that the media can indeed have a modest influence on how the audience perceives a risk. © 2016 Society for Risk Analysis.

Digital Health Communication and Global Public Influence: A Study of the Ebola Epidemic.

PubMed

Roberts, Hal; Seymour, Brittany; Fish, Sands Alden; Robinson, Emily; Zuckerman, Ethan

2017-01-01

Scientists and health communication professionals expressed frustration over the relationship between misinformation circulating on the Internet and global public perceptions of and responses to the Ebola epidemic originating in West Africa. Using the big data platform Media Cloud, we analyzed all English-language stories about keyword "Ebola" published from 1 July 2014 to 17 November 2014 from the media sets U.S. Mainstream Media, U.S. Regional Media, U.S. Political Blogs, U.S. Popular Blogs, Europe Media Monitor, and Global Voices to understand how social network theory and models of the networked global public may have contributed to health communication efforts. 109,400 stories met our inclusion criteria. The CDC and WHO were the two media sources with the most inlinks (hyperlinks directed to their sites). Twitter was fourth Significantly more public engagement on social media globally was directed toward stories about risks of U.S. domestic Ebola infections than toward stories focused on Ebola infections in West Africa or on science-based information. Corresponding public sentiments about Ebola were reflected in the policy responses of the international community, including violations of the International Health Regulations and the treatment of potentially exposed individuals. The digitally networked global public may have influenced the discourse, sentiment, and response to the Ebola epidemic.

Media, Media Technologies, and Language Learning: Some Applied Linguistic Perspectives.

ERIC Educational Resources Information Center

Little, David

An applied linguistic framework is presented within which specific applications of media technologies may be applied to language learning. The first two parts of the paper focus on the impact of media on linguistic communication and the possibilities offered by media technologies such as newspapers, radio, television, telephone/telex, computer…

Media Literacy Education: Harnessing the Technological Imaginary

ERIC Educational Resources Information Center

Fry, Katherine G.

2011-01-01

An important challenge for media literacy education in the next decade will be to cultivate a commanding voice in the cultural conversation about new and emerging communication media. To really have a stake in the social, economic and educational developments that emerge around new digital media in the U.S. and globally, media literacy educators…

Need for Orientation, Media Uses and Gratifications, and Media Effects.

ERIC Educational Resources Information Center

Weaver, David

In order to study the influence of need for orientation and media gratifications on media use and media effects in political communication, two previous surveys were studied to compare the causal modeling approach and the contingent conditions approach. In the first study, 339 personal interviews were conducted with registered voters during a…

[The pandemic of the experts in the mass media. How to create trust in public communication by acknowledging ignorance and uncertainty].

PubMed

Stollorz, V

2013-01-01

The first influenza pandemic in the twenty-first century is an example of how public trust in expert recommendations can erode if prognostic ability of these experts is suddenly doubted in the mass media. A highly consonant pandemic alarm communicated through the mass media can later cause heightened resonance concerning the appropriateness of the same alarm. In this case a paradoxical effect can develop, in which the same media outlet first paints an overly risky picture of an unfolding pandemic only to later condemn this assessment as alarmist. Can such behavior be considered a defect of journalism? In this article I describe the circumstances under which such media dynamics and "hypes" without trust in expertise are more likely to develop: when there is nontransparent decision making; when uncertainty and nescience of expert judgments are not communicated transparently; when warnings and measures taken are not readily adapted to the evolving risk situation in reality. If these basic principles are recognized in future pandemic risk communication, long-term public trust in scientific expertise can be secured. In this way, despite a public health crisis, a long-lasting break in the credibility of sound science can be avoided.

The Dark Snow Project: a hybrid research communication program

NASA Astrophysics Data System (ADS)

Box, J. E.; Sinclair, P.

2015-12-01

The Dark Snow Project, to crowd fund and communicate Greenland ice-climate interactions expedition research, was a baptism by fire climate communications venture. We did it without a guide book and ran on pure inspiration. Along the way, we acquired quite some of the communication skill set: marketing; social psychology; crowd funding; conventional media; video production; social media.The aim of this presentation is to inventory lessons learned, experience, and resolve recommendations how to do it better for those adventurous enough to do a crowd funded actvity. Key themes are amplifying basic research, engagement in citizen science, outreach, communication.Quickly, one begins thinking of success tactics, like launching news on a Monday instead of a Saturday or keeping the conversation going by telling the story from different and evolving perspectives. The experience taught that unconventional funding is harder won than conventional funding. Yet, because the support came from unconventional sources, the public, we began tapping a large resource in citizen science engagement. If having a compelling call to action such a campaign can be a significant source of sustain. What had also proven difficult was doing it with a small team when each of the following skills demands a larger group; running a media campaign; logistics; video recording and editing; social media promotion; conventional media engagement. The issue and brand awareness grows in a snowball effect encouraging us to run successive annual campaigns.Now in third year, the project can be more effective if upscaling from a single to a multi-cell organization.

Role of Social Media and Networking in Volcanic Crises and Communication

NASA Astrophysics Data System (ADS)

Sennert, S.; Klemetti, E. W.; Bird, D. K.

2016-12-01

The growth of social media as a primary and often preferred news source has led to the rapid dissemination of information about volcanic eruptions and potential volcanic crises as they begin, evolve, and end. This information comes from a variety of sources: news organisations, emergency management personnel, individuals (both members of the public and official representatives), and volcano monitoring agencies. Once posted, this information is easily shared, increasing the reach to a much broader population than more traditional forms of media, such as radio and newspapers. The onset and popularity of social media as a vehicle for dissemination of eruption information points toward the need to systematically incorporate social media into the official channels that volcano observatories use to distribute activity statements, forecasts, and images. We explore two examples of projects that collect/disseminate information regarding volcanic crises and eruptive activity via social media sources; the Smithsonian/USGS Weekly Volcanic Activity Report (WVAR), which summarizes new and on-going volcanic activity globally and on a weekly basis, and Eruptions, a blog that discusses eruptions as well as other volcanic topics. Based on these experiences, recommendations are made to volcanic observatories in relation to the use of social media as a communication tool. These recommendations include: using social media as a two-way dialogue to communicate and receive information directly from the public and other sources; stating that the social media account is from an official source; and posting types of information that users want to see such as images, videos, and figures.

Social media for radiologists: an introduction.

PubMed

Ranschaert, Erik R; van Ooijen, P M A; Lee, Simon; Ratib, Osman; Parizel, P M

2015-12-01

Social media, which can be defined as dynamic and interactive online communication forums, are becoming increasingly popular, not only for the general public but also for radiologists. In addition to assisting radiologists in finding useful profession-related information and interactive educational material in all kinds of formats, they can also contribute towards improving communication with peers, clinicians, and patients. The growing use of social networking in healthcare also has an impact on the visibility and engagement of radiologists in the online virtual community. Although many radiologists are already using social media, a large number of our colleagues are still unaware of the wide spectrum of useful information and interaction available via social media and of the added value these platforms can bring to daily practice. For many, the risk of mixing professional and private data by using social media creates a feeling of insecurity, which still keeps radiologists from using them. In this overview we aim to provide information on the potential benefits, challenges, and inherent risks of social media for radiologists. We will provide a summary of the different types of social media that can be of value for radiologists, including useful tips on how to use them safely and efficiently. • Online social networking enhances communication and collaboration between peers • Social media facilitate access to educational and scientific information • Recommendations and guidelines from policymakers and professional organisations are needed • Applications are desired for efficient and secure exchange of medical images in social media.

Population communication services: a global perspective.

PubMed

Piotrow, P T; Coleman, P L; Rimon, J G

1987-06-01

Communication support for health and family planning programs is receiving renewed attention. The johns Hopkins University (JHU) Population Communication Services (PCS) project was established in 1982 to respond to the increasing need for communication expertise, to provide a responsive source for advice, and to develop implement the new directions that are necessary to make family planning communication programs more effective. The project extends a range of services to government programs, private family planning associations, and to media that want to improve the content or coverage of family planning communication, JHU/PCS emphasizes the close links between good communication and good management and the need for managers at all levels, from the Minister of Health to the supervisor of grass-roots field workers, to understand the components of a communication program for the 1980s. Principles underlying the project's work include: communication as process rather than product, the audience as participant, linking mass media and interpersonal communication, coordination with and among agencies, training that is specific and relevant, IEC as institution building, use of the private sector, an attempt to recover some of the costs of IEC work, and ongoing evaluation of program activities. IEC activities can be strengthened considerably b a knowledgeable commitment at the top of the decision-making process; constant feedback from intended audiences; and interactions among service delivery personnel, influential community members, and the media. In turn, strong IEC activities can substantially strengthen existing family planning programs.

Media Use and the Cancer Communication Strategies of Cancer Survivors.

PubMed

Yoon, Heesoo; Sohn, Minsung; Jung, Minsoo

2016-09-01

Communication related to health not only substantially affects perceptions and behaviors related to health but is also positively associated with the extent of health-information seeking and the practice of preventive behavior. Despite the fact that the number of cancer survivors has increased dramatically, there are few studies of the lack of health information, factors which act as barriers, and the difficulties in follow-up care experienced by cancer survivors. Therefore, we reviewed media utilization and the types of media used by cancer survivors with regard to risk communication and suggested appropriate strategies for cancer communication. According to the results, health communication contributed to health promotion by providing health-related information, consolidating social support factors such as social solidarity and trust, and reducing anxiety. In particular, participatory health communication may establish preventive programs which reflect the needs of communities, expand accessibility to better quality healthcare, and intensify healthy living by reducing health inequalities. Therefore, when people do not have an intention to obtain cancer screening, we need to intervene to change their behavior, norms, and degrees of self-efficacy. The findings of this study may help those involved in building partnerships by assisting in their efforts to understand and communicate with the public.

40 Years Young: Social Media for the World's Longest-Running Earth-Observation Satellite Program

NASA Astrophysics Data System (ADS)

Riebeek, H.; Rocchio, L. E.; Taylor, M.; Owen, T.; Allen, J. E.; Keck, A.

2012-12-01

With social media becoming a communication juggernaut it is essential to harness the medium's power to foster better science communication. On July 23, 2012, the Landsat Earth-observing satellite program celebrated the 40th anniversary of the first Landsat launch. To more effectively communicate the impact and importance of Landsat's four-decade long data record a carefully planned social media event was designed to supplement the day's traditional media communications. The social media event, dubbed the "Landsat Social," was modeled on and supported by the NASA Social methodology. The Landsat Social was the first such event for NASA Earth science not associated with a launch. For the Landsat Social, 23 social media-savvy participants were selected to attend a joint NASA/U.S. Geological Survey Landsat anniversary press event at the Newseum in Washington, D.C. The participants subsequently toured the NASA Goddard Space Flight Facility in Greenbelt, Maryland where they had the opportunity to learn about the latest Landsat satellite; visit the Landsat mission control; download and work with Landsat data; and meet Landsat scientists and engineers. All Landsat Social participants had Twitter accounts and used the #Landsat and #NASASocial hashtags to unify their commentary throughout the day. A few key Landsat messages were communicated to the Landsat Social participants at the event's onset. Propagation of this messaging was witnessed for the duration of the Landsat Social; and a spike in online Landsat interest followed. Here, we examine the Landsat 40th anniversary social event, explain impacts made, and report lessons learned.; Landsat Social attendees are busy tweeting, texting, and blogging as Project Scientist Dr. Jim Irons talks about the Landsat Data Continuity Mission in front of the Hyperwall at NASA Goddard Space Flight Center. Photo courtesy Bill Hrybyk.

A survey of US dental practices' use of social media.

PubMed

Henry, Rachel K; Molnar, Amy; Henry, Jon C

2012-03-01

Social media is becoming the way for businesses, including health care professionals, to communicate with consumers. The study examines the use of social media by dental practices in the US. An electronic survey was sent to 22,682 dentists in the United States. The survey consisted of questions related to the use of social media in the dental practice. Data was analyzed using descriptive statistics and comparisons were made using a Fisher's exact test. A total of 573 responses were received. Social media was used in 52% of dental practices, the most common being Facebook. The use of social media was most commonly for marketing purposes (91%). Dentists younger than 45 years old were more likely to use social media in their practice than dentists 45 years or older (p > 0.001). Dental practices actively use social media for marketing and communication. Many dentists are unsure how to measure the success of social media in their practice. Additional research is needed to measure the success of social media in a dental practice. Social media is a common way practices market and interact with their patients. There are some difficulties in determining what appropriate content for social media is and how to evaluate the success.

Full Freedom of Expression for the Media.

ERIC Educational Resources Information Center

Packwood, Bob

1984-01-01

While print media are protected by the First Amendment, the electronic media are subject to content regulations. Gives an historical overview, showing how the Federal Communications Commission came to regulate radio. There should be a constitutional solution, an amendment protecting electronic media from government regulations. (CS)

Delivering risk information in a dynamic information environment: Framing and authoritative voice in Centers for Disease Control (CDC) and primetime broadcast news media communications during the 2014 Ebola outbreak.

PubMed

Kott, Anne; Limaye, Rupali J

2016-11-01

During a disease outbreak, media serve as primary transmitters of information from public health agencies to the public, and have been shown to influence both behavior and perception of risk. Differences in news frequency, framing and information source can impact the public's interpretation of risk messages and subsequent attitudes and behaviors about a particular threat. The media's framing of an outbreak is important, as it may affect both perception of risk and the ability to process important health information. To understand how risk communication by the Centers for Disease Control and Prevention (CDC) during the 2014 Ebola outbreak was framed and delivered and to what extent primetime broadcast news media mirrored CDC's framing and authoritative voice, 209 CDC communications and primetime broadcast transcripts issued between July 24 and December 29, 2014 were analyzed and coded by thematic frame and authoritative voice. Dominant frame and voice were determined for each month and for overall period of analysis. Medical frame was dominant in CDC (60%), Anderson Cooper 360 (49%), The Rachel Maddow Show (47%) and All In with Chris Hayes (47%). The human interest frame was dominant in The Kelly File (45%), while The O'Reilly Factor coverage was equally split between sociopolitical and medical frames (28%, respectively). Primetime news media also changed dominant frames over time. Dominant authoritative voice in CDC communications was that of CDC officials, while primetime news dominantly featured local and federal (non-CDC) government officials and academic/medical experts. Differences in framing and delivery could have led the public to interpret risk in a different way than intended by CDC. Overall, public health agencies should consider adapting risk communication strategies to account for a dynamic news environment and the media's agenda. Options include adapting communications to short-form styles and embracing the concept of storytelling. Copyright © 2016 Elsevier Ltd. All rights reserved.

Ocular gene transfer in the spotlight: implications of newspaper content for clinical communications

PubMed Central

2014-01-01

Background Ocular gene transfer clinical trials are raising hopes for blindness treatments and attracting media attention. News media provide an accessible health information source for patients and the public, but are often criticized for overemphasizing benefits and underplaying risks of novel biomedical interventions. Overly optimistic portrayals of unproven interventions may influence public and patient expectations; the latter may cause patients to downplay risks and over-emphasize benefits, with implications for informed consent for clinical trials. We analyze the news media communications landscape about ocular gene transfer and make recommendations for improving communications between clinicians and potential trial participants in light of media coverage. Methods We analyzed leading newspaper articles about ocular gene transfer (1990-2012) from United States (n = 55), Canada (n = 26), and United Kingdom (n = 77) from Factiva and Canadian Newsstand databases using pre-defined coding categories. We evaluated the content of newspaper articles about ocular gene transfer for hereditary retinopathies, exploring representations of framing techniques, research design, risks/benefits, and translational timelines. Results The dominant frame in 61% of stories was a celebration of progress, followed by human-interest in 30% of stories. Missing from the positive frames were explanations of research design; articles conflated clinical research with treatment. Conflicts-of-interest and funding sources were similarly omitted. Attention was directed to the benefits of gene transfer, while risks were only reported in 43% of articles. A range of visual outcomes was described from slowing vision loss to cure, but the latter was the most frequently represented even though it is clinically infeasible. Despite the prominence of visual benefit portrayals, 87% of the articles failed to provide timelines for the commencement of clinical trials or for clinical implementation. Conclusions Our analysis confirms that despite many initiatives to improve media communications about experimental biotechnologies, media coverage remains overly optimistic and omits important information. In light of these findings, our recommendations focus on the need for clinicians account for media coverage in their communications with patients, especially in the context of clinical trial enrolment. The development of evidence-based communication strategies will facilitate informed consent and promote the ethical translation of this biotechnology. PMID:25027482

Ocular gene transfer in the spotlight: implications of newspaper content for clinical communications.

PubMed

Benjaminy, Shelly; Bubela, Tania

2014-07-16

Ocular gene transfer clinical trials are raising hopes for blindness treatments and attracting media attention. News media provide an accessible health information source for patients and the public, but are often criticized for overemphasizing benefits and underplaying risks of novel biomedical interventions. Overly optimistic portrayals of unproven interventions may influence public and patient expectations; the latter may cause patients to downplay risks and over-emphasize benefits, with implications for informed consent for clinical trials. We analyze the news media communications landscape about ocular gene transfer and make recommendations for improving communications between clinicians and potential trial participants in light of media coverage. We analyzed leading newspaper articles about ocular gene transfer (1990-2012) from United States (n = 55), Canada (n = 26), and United Kingdom (n = 77) from Factiva and Canadian Newsstand databases using pre-defined coding categories. We evaluated the content of newspaper articles about ocular gene transfer for hereditary retinopathies, exploring representations of framing techniques, research design, risks/benefits, and translational timelines. The dominant frame in 61% of stories was a celebration of progress, followed by human-interest in 30% of stories. Missing from the positive frames were explanations of research design; articles conflated clinical research with treatment. Conflicts-of-interest and funding sources were similarly omitted. Attention was directed to the benefits of gene transfer, while risks were only reported in 43% of articles. A range of visual outcomes was described from slowing vision loss to cure, but the latter was the most frequently represented even though it is clinically infeasible. Despite the prominence of visual benefit portrayals, 87% of the articles failed to provide timelines for the commencement of clinical trials or for clinical implementation. Our analysis confirms that despite many initiatives to improve media communications about experimental biotechnologies, media coverage remains overly optimistic and omits important information. In light of these findings, our recommendations focus on the need for clinicians account for media coverage in their communications with patients, especially in the context of clinical trial enrolment. The development of evidence-based communication strategies will facilitate informed consent and promote the ethical translation of this biotechnology.

Beyond likes and tweets: an in-depth look at the physician social media landscape.

PubMed

Fogelson, Nicholas S; Rubin, Zarya A; Ault, Kevin A

2013-09-01

Social networking sites are a popular way for physicians to communicate about clinical, professional, and social topics. These sites can be used for educational purposes, professional interaction, and for general discussion. There are many popular sites oriented toward health care professionals, each with their own functionality and style. We reviewed the top physician-oriented networking sites, as well as popular general social networking sites that can be used for physician communication. We also provide background on social media communication, as well as specific advice for online physician communication and a discussion of confidentiality.

WA47 Tweets, hashtags and palliative care: a workshop for social media newbies looking to join the digital revolution.

PubMed

Noonan, Kerrie

2015-04-01

: A recent article in the BMJ highlighted the role of social media has in changing the way we talk about and respond to death and dying. There are so many social media channels do you know which ones are best for communicating about your work? for networking with peers? participating in journal clubs? disseminating research with the international community? What about your local community- how do you increase engagement online to promote your work and events? How can you use social media to source and access interesting content and information about the public health approach? This workshop is designed as a beginner level and new user workshop and is suitable for anyone wanting to be more active in social media. It is designed specifically to focus on social media in relation to the end of life, palliative care and death care online communities. Bring your social media device - your phone, ipad or computer and we will do the following: login and practice communicating with other users develop and implement basic social media goals apply strategies to increase your engagement and effectiveness on social media learn simple ways to measure your reach. Workshop participants will have an opportunity to build confidence and be more effective communicators in social media. You then get to practice your newly learned skills for the remainder of the PHPC Conference. © 2015, Published by the BMJ Publishing Group Limited. For permission to use (where not already granted under a licence) please go to http://group.bmj.com/group/rights-licensing/permissions.

Adolescent and Young Adult Use of Social Media For Health and its Implications

PubMed Central

Hausmann, Jonathan S.; Touloumtzis, Currie; White, Matthew T.; Colbert, James A.; Gooding, Holly

2017-01-01

Purpose To determine how adolescents and young adults (AYAs) use social media to share health information and to assess attitudes towards using social media to obtain health information and communicate with medical providers. Methods A cross-sectional study of AYAs, 12 years or older, attending a primary care adolescent and young adult clinic. Participants completed an anonymous survey about health-related social media use, personal health, and communication with their healthcare team. Results Of 244 patients approached, 204 enrolled (83.6% participation rate). Almost all (98%) had used social media within the prior month, but only 51.5% had shared health information in these networks. These participants shared about mood (76.2%), wellness (57.1%), and acute medical conditions (41.9%). Those with self-reported poor health were more likely to share health information than other groups. Privacy was the most important factor determining which platform to use. Only 25% thought social media could provide them with useful health information. Few AYAs connected with their healthcare team on social media and most did not want to use this method; texting was preferred. Conclusions AYAs maintain their privacy on social media regarding their health. Those with self-perceived poor health are more likely to share health information, potentially biasing online content and impairing the generalizability of social media research. AYAs do not view social media as a useful source of health information, which may limit the utility of public health messages through these platforms, and it may not be adequate for communication between patients and their healthcare team. PMID:28259620

Engaging media in communicating research on sexual and reproductive health and rights in sub-Saharan Africa: experiences and lessons learned.

PubMed

Oronje, Rose Ndakala; Undie, Chi-Chi; Zulu, Eliya Msiyaphazi; Crichton, Joanna

2011-06-16

The mass media have excellent potential to promote good sexual and reproductive health outcomes, but around the world, media often fail to prioritize sexual and reproductive health and rights issues or report them in an accurate manner. In sub-Saharan Africa media coverage of reproductive health issues is poor due to the weak capacity and motivation for reporting these issues by media practitioners. This paper describes the experiences of the African Population and Health Research Center and its partners in cultivating the interest and building the capacity of the media in evidence-based reporting of reproductive health issues in sub-Saharan Africa. The paper utilizes a case study approach based primarily on the personal experiences and reflections of the authors (who played a central role in developing and implementing the Center's communication and policy engagement strategies), a survey that the Center carried out with science journalists in Kenya, and literature review. The African Population and Health Research Center's media strategy evolved over the years, moving beyond conventional ways of communicating research through the media via news releases and newspaper stories, to varying approaches that sought to inspire and build the capacity of journalists to do evidence-based reporting of reproductive health issues. Specifically, the approach included 1) enhancing journalists' interest in and motivation for reporting on reproductive health issues through training and competitive grants for outstanding reporting ; 2) building the capacity of journalists to report reproductive health research and the capacity of reproductive health researchers to communicate their research to media through training for both parties and providing technical assistance to journalists in obtaining and interpreting evidence; and 3) establishing and maintaining trust and mutual relationships between journalists and researchers through regular informal meetings between journalists and researchers, organizing field visits for journalists, and building formal partnerships with professional media associations and individual journalists. Our experiences and reflections, and the experiences of others reviewed in this paper, indicate that a sustained mix of strategies that motivate, strengthen capacity of, and build relationships between journalists and researchers can be effective in enhancing quality and quantity of media coverage of research.

Strategic Communication and its Utility in Ecosystem Service Science

EPA Science Inventory

The field of Strategic Communication involves a focused effort to identify, develop, and present multiple types of communication media on a given subject. A Strategic Communication program recognizes the limitations of the most common communication models (primarily “one s...

Social Media: Gateway to Public Preparedness and Understanding of GeoHazards

NASA Astrophysics Data System (ADS)

Ballmann, J. E.; Bohon, W.; Bartel, B. A.

2016-12-01

The clear, timely communication of natural hazards information is critical to providing the public with the tools and information they need to make informed decisions before, during, and after events such as earthquakes, tsunamis, and volcanic eruptions. For the geohazards community, this is a multi-sector collaboration involving partners from national, state, and local governments, businesses, educational organizations, non-profit groups, and scientific institutions, for the benefit and participation of the whole community. Communications channels must be clear, consistent, and unified for the sake of maximum reach. One method of public communication that has proven to be particularly effective in disseminating hazards-related information is social media. The broad social and geographic reach of social media coupled with its ubiquitous use in all age groups makes it a powerful way to reach large segments of the population. Social media is already widely used by mass media and scientific organizations to communicate science and hazards. However, it is important that science organizations present a united and clear message, particularly about hazards preparation and response. The Southern California Earthquake Center (SCEC), UNAVCO, and the Incorporated Research Institutions for Seismology (IRIS) have created a Joint Social Media Task Force. The objective of this collaboration is 1) to build social media communities and improve the reach of science messaging, 2) to create and present consistent and clear messaging across social media platforms and regional facilities, 3) to promote outstanding products and educational information , 4) to assist and collaborate in regional, national and international efforts (TweetChats, Reddit fora, ShakeOut, etc.) and 5) to assist and support the efforts of FEMA, the USGS and other partner organizations during crisis situations. Here, we outline the difficulties and successes of creating such an alliance and provide a road map forward showing ways that diverse organizations can collaborate to improve and support science and hazards-related social media dissemination.

Media-Cultivated Perceptions of Criminal Victimization.

ERIC Educational Resources Information Center

Ogles, Robert M.

Many television viewers construct their social reality from media content as well as from sensory and interpersonally communicated information. One aspect of this media-influenced social reality is television viewers' estimates of crime in society, or their fear of criminal victimization. Several media-effects studies have demonstrated the…

To Watch or to Read? The Respective Influence of Televised Political Debates and Media Debate Coverage on Citizen Learning

ERIC Educational Resources Information Center

Kunde, Meg

2017-01-01

Courses: Media and Politics, Political Communication, Political Rhetoric, Media Effects. Objective: By taking part in a classroom activity, students will explore how cognitive frames and media frames play a role in learning from political debates.

Critical Media Literacy Is Not an Option

ERIC Educational Resources Information Center

Kellner, Douglas; Share, Jeff

2007-01-01

This article explores the theoretical underpinnings of critical media literacy and analyzes four different approaches to teaching it. Combining cultural studies with critical pedagogy, we argue that critical media literacy aims to expand the notion of literacy to include different forms of media culture, information and communication technologies…

The Media and Transformative Learning.

ERIC Educational Resources Information Center

Palazon, Maria

The media constitute important sources and resources for development of critical thought about the media themselves and the reality they represent. The first theories of the media were based on the concept of unidirectional communication. Later, factors such as the increasing interest in audiences and development of cultural studies caused…

Informal Learning through Science Media Usage

ERIC Educational Resources Information Center

Maier, Michaela; Rothmund, Tobias; Retzbach, Andrea; Otto, Lukas; Besley, John C.

2014-01-01

This article reviews current research on informal science learning through news media. Based on a descriptive model of media-based science communication we distinguish between (a) the professional routines by which journalists select and depict scientific information in traditional media and (b) the psychological processes that account for how…

Vectors into the Future of Mass and Interpersonal Communication Research: Big Data, Social Media, and Computational Social Science.

PubMed

Cappella, Joseph N

2017-10-01

Simultaneous developments in big data, social media, and computational social science have set the stage for how we think about and understand interpersonal and mass communication. This article explores some of the ways that these developments generate 4 hypothetical "vectors" - directions - into the next generation of communication research. These vectors include developments in network analysis, modeling interpersonal and social influence, recommendation systems, and the blurring of distinctions between interpersonal and mass audiences through narrowcasting and broadcasting. The methods and research in these arenas are occurring in areas outside the typical boundaries of the communication discipline but engage classic, substantive questions in mass and interpersonal communication.

Aspen Handbook on the Media, 1975-76 Edition. Research, Publications, Organizations, Foundation Support, Government Review, International Communication Agencies.

ERIC Educational Resources Information Center

Rivers, William L., Ed.; Slater, William T., Ed.

The second edition of this guide to media organization and media research doubles previous listings and includes new sections on international organizations, law school programs dealing with the media, and an expanded section on government activities. Basic listings include universities and other institutions conducting major media research,…

About DoD Social Media | DoDLive

Science.gov Websites

DoDlive About DOD Social Media | Privacy Policy | Disclaimer Search for: Search Twitter Facebook Corner Behind the Lens About DoD Social Media The Department of Defense Social Media team was created to facilitate DoD's participation in online and social media communications. Our team manages a number of

Supporting the Social Media Needs of Emergency Public Information Officers with Human-Centered Design and Development

ERIC Educational Resources Information Center

Hughes, Amanda Lee

2012-01-01

Emergency response agencies, which operate as command-and-control organizations, push information to members of the public with too few mechanisms to support communication flowing back. Recently, information communication technologies (ICTs) such as social media have challenged this one-way model by allowing the public to participate in emergency…

Uses and Gratifications of Social Media: A Comparison of Facebook and Instant Messaging

ERIC Educational Resources Information Center

Quan-Haase, Anabel; Young, Alyson L.

2010-01-01

Users have adopted a wide range of digital technologies into their communication repertoire. It remains unclear why they adopt multiple forms of communication instead of substituting one medium for another. It also raises the question: What type of need does each of these media fulfill? In the present article, the authors conduct comparative work…

A Model of International Communication Media Appraisal: Phase IV, Generalizing the Model to Film.

ERIC Educational Resources Information Center

Johnson, J. David

A study tested a causal model of international communication media appraisal using audience evaluations of tests of two films conducted in the Philippines. It was the fourth in a series of tests of the model in both developed and developing countries. In general the model posited determinative relationships between three exogenous variables…

Communicative Development in Twins with Discordant Histories of Recurrent Otitis Media.

ERIC Educational Resources Information Center

Hemmer, Virginia Hoey; Ratner, Nan Bernstein

1994-01-01

The communicative abilities of six sets of same-sex, preschool dizygotic twins were examined. In each dyad, one sibling had a strong history of recurrent otitis media (ROM) but the other twin did not. History of ROM was associated with lowered receptive vocabulary, with no consistent effects detected in expressive speech and language tasks.…

Pennsylvania Teachers' Perceptions and Use of Social Media Communication Technologies as a Pedagogical Tool

ERIC Educational Resources Information Center

Tozer, Brett C.

2017-01-01

A number of states and organizations have begun to add cross-content technology elements to their educational standards, providing teachers opportunities to use social media communication (SMC) technology in teaching and learning. Specifically, in the Commonwealth of Pennsylvania, the PA Core Standards, which are adapted from the national Common…

Communication and Participation: Freedoms and Constraints of the Audio-Visual. Proceedings of the Colloquy (Charleroi, Belgium, March 1981).

ERIC Educational Resources Information Center

Council for Cultural Cooperation, Strasbourg (France).

Papers and reports are presented from a colloquy that was a culminating project of the European Council for Cultural Cooperation. In "Public Participation, Self Expression of Groups and Individuals," Paul Beaud discusses the concepts of community media and the new media. "The Evolution of the Great Communication Networks," by…

Writing about Sustainability Science for the Media: How to Be Both True-to-Fact and Tell a Good Story

ERIC Educational Resources Information Center

Frank, Aliette K.

2014-01-01

Communicating the findings of sustainability science credibly, accurately, and in ways that meet the needs of public communities presents a challenge for academic researchers. This article reviews the findings of communicating sustainability science to a community audience through mainstream media, from an online blog written by a sustainability…

Communication in Development: Modifications in the Classical Diffusion Model for Family Planning.

ERIC Educational Resources Information Center

Rogers, Everett M.

The role of mass media and interpersonal communication in development in Latin America, Africa, and Asia is reviewed. Then, research and development program experience is synthesized to show (1) that the mass media at present play a major role in creating a "climate for modernization" among villagers, but are less important in diffusing…

77 FR 38692 - Self-Regulatory Organizations; Financial Industry Regulatory Authority, Inc.; Notice of Filing...

Federal Register 2010, 2011, 2012, 2013, 2014

2012-06-28

..., television and radio advertisements, and electronic communications, including Web sites and social media...' communications are based on principles of fair dealing and good faith, are fair and balanced, and provide a sound... the review of printed material and video or audio media from $100 to $125. The surcharge for lengthy...

Using Social Media (Blog) in the Classroom: Reflecting Lecturer's Pedagogical Approach and Students (In-Service Teachers) Intrinsic Motivation

ERIC Educational Resources Information Center

Abulibdeh, Enas S.

2013-01-01

The demand of responsibilities among teachers has evolved not only in classroom management but also to the extent of promoting communication and interpersonal skills. Social media is integrated in schools and higher learning institutions for communication and reflection of learning which enhance teachers' performance in leadership quality and…

Bridging Service-Learning with Media Literacy: Creating Contexts for Communication Students to Educate Youth on Media Content, Consumption, and Effects

ERIC Educational Resources Information Center

Paradise, Angela M.

2011-01-01

Within the last decade, service-learning has experienced impressive growth in higher education, particularly within communication departments. According to Jacoby (1996), service-learning is a "form of experiential education in which students engage in activities that address human and community needs together with structured opportunities…

The New Media and Public Communication: Can We Survive the Electronic Revolution?

ERIC Educational Resources Information Center

Boston Univ., MA. School of Public Communication.

John Hancock Life Insurance Company and Boston University sponsored a symposium on the new media and public communication. The keynote address by Frank Shakespeare was on the unconscious bias of network news. Three speakers discussed citizen access to information and television channels with reference to First Amendment rights and FCC regulations.…

The Mass Media: Aspen Institute Guide to Communication Industry Trends.

ERIC Educational Resources Information Center

Sterling, Christopher H.; Haight, Timothy R.

Intended to provide a single reference source for the most significant statistics describing communication industry trends in the United States since 1900, this book is a collection and assessment of the currently available quantitative descriptive information on mass media industries. The core of the book is its more than 300 tables of data on…

Communication, Fine Arts, and Media. Occupational Analyses. Worker Task Lists and Supplementary Information for Selected Occupations.

ERIC Educational Resources Information Center

Henrico County Public Schools, Glen Allen, VA. Virginia Vocational Curriculum and Resource Center.

This publication contains worker task lists and supplementary information for four occupations in the communication, fine arts, and media cluster: (1) graphic designer; (2) newspaper reporter; (3) radio announcer; and (4) recording technologies occupations. The task lists were generated through the DACUM (Developing a Curriculum) process and/or by…

Use of social media and e-Government in disasters: 2016 Louisiana floods case study.

PubMed

Bosch, Daniel

The case study analyzes the use of social media as a component of disaster response during and after the Louisiana Floods of August 2016. The study analyzes the survey responses of thirty social media users on a series of questions regarding social networks they regularly used during the flooding events, the extent to which users contacted government agencies via those networks, other uses of social media connected with the disaster, and whether social media served as a primary means of communication during cell carrier service interruptions. The results of this study show that there was a correlation between service disruption and increased use of social media as a means of communication. Additionally, the survey showed that social media networks have been utilized for a wide range of purposes during disasters, including locating family and loved ones, requesting help, disseminating information, and psychosocial interaction. Finally, a majority of respondents did not use social media to contact government agencies, and a number of respondents rated federal government engagement through social media as either dissatisfactory or were neutral on the question.

The science of Strategic Communication and its utility in natural resource management

EPA Science Inventory

The field of Strategic Communication involves a focused effort to identify, develop, and present multiple types of communication media on a given subject. A Strategic Communication program recognizes the limitations of the most common communication models (primarily "one si...

Social media connecting ocean sciences and the general public: the @OceanSeaIceNPI experiment

NASA Astrophysics Data System (ADS)

Pavlov, A. K.; Granskog, M. A.; Gerland, S.; Meyer, A.; Hudson, S. R.; Rösel, A.; King, J.; Itkin, P.; Cohen, L.; Dodd, P. A.; de Steur, L.

2016-02-01

As researchers we are constantly being encouraged by funding agencies, policy-makers and journalists to conduct effective outreach and to communicate our latest research findings. As environmental scientists we also understand the necessity of communicating our research to the general public. Many of us wish to become better science communicators but have little time and limited funding available to do so. How can we expend our science communication past project-based efforts that have a limited lifetime? Most critically, how can a small research groups do it without additional resources such as funds and communication officers? Social media is one answer, and has become a powerful and inexpensive tool for communicating science to different target audiences. Many research institutions and researchers are exploring the full breadth of possibilities brought by social media for reaching out to the general public, journalists, policy-makers, stake-holders, and research community. However, smaller research groups and labs are still underrepresented in social media. When it comes to practice, some essential difficulties can be encountered: identifying key target groups, defining the framework for sharing responsibilities and interaction within the research group, and finally, choosing a currently up-to-date social medium as a technical solution for communicating your research. Here, a group of oceanography and sea ice researchers (@OceanSeaIceNPI) share the positive experience of developing and maintaining for more than one year a researcher-driven outreach effort currently implemented through Instagram, Twitter and Facebook. We will present potential pitfalls and challenges that small research groups could face, and how to better overcome them. This will hopefully inspire and help other research groups and labs to conduct their own effective ocean science communication.

Orthodontic marketing through social media networks: the patient and practitioner's perspective.

PubMed

Nelson, Kristin L; Shroff, Bhavna; Best, Al M; Lindauer, Steven J

2015-11-01

To (1) assess orthodontic patient and practitioner use of and preferences for social media and (2) investigate the potential benefit of social media in marketing and communication strategies in orthodontic practices. A survey was developed and randomly distributed to orthodontists via the American Association of Orthodontists and to patients/parents via private practices throughout the United States. Participants were asked to answer questions related to their use of social media and their perceptions of the use of social media in the orthodontic practice. Of the participants, 76% of orthodontists and 89% of patients/parents use social media. Furthermore, Facebook was the social media platform that was most preferred. Social media use was more common in female and younger adult participants. Orthodontists posted information more often in the morning (40%) and afternoon (56%), and patients/parents used social media mainly in the evening (76%). The most commonly used marketing strategies in the orthodontic practices were social media (76%) and a practice website (59%). Social media and practice websites were positively related with new patient starts (P  =  .0376, P  =  .0035, respectively). Most orthodontists and patients/parents used social media. Social media may be an effective marketing and communication tool in an orthodontic practice.

The intelligent use of digital tools and social media in practice management.

PubMed

Carroll, Christopher L; Ramachandran, Pradeep

2014-04-01

The Internet has fundamentally transformed the way patients and health-care providers communicate and interact. The use of digital tools and social media platforms, such as blogs, Facebook, Instagram, and Twitter, have empowered patients to expand their health-care knowledge and have provided practitioners with new ways to gain knowledge, lead discussions, promote causes, and build relationships with patients and other providers. In this article, we discuss the difference between digital communication, static one-way digital presence, and two-way social media connections. We also describe ways to establish and foster your digital profile, review the benefits and risks of engaging professionally in social media, and describe ways in which digital and social media tools may prove useful in both reimbursement and practice management.

Global warming's five Germanys: A typology of Germans' views on climate change and patterns of media use and information.

PubMed

Metag, Julia; Füchslin, Tobias; Schäfer, Mike S

2017-05-01

People's attitudes toward climate change differ, and these differences may correspond to distinct patterns of media use and information seeking. However, studies extending analyses of attitude types and their specific media diets to countries beyond the United States are lacking. We use a secondary analysis of survey data from Germany to identify attitudes toward climate change among the German public and specify those segments of the population based on their media use and information seeking. Similar to the Global Warming's Six Americas study, we find distinct attitudes (Global Warming's Five Germanys) that differ in climate change-related perceptions as well as in media use and communicative behavior. These findings can help tailor communication campaigns regarding climate change to specific audiences.

Family caregiver recruitment via social media: challenges, opportunities and lessons.

PubMed

Hansen, Dana; Sheehan, Denice K; Stephenson, Pam

2017-02-02

Illness blogs are a way seriously ill people communicate publicly about their illness journey. As communication about serious illness increases on social media, it is important to evaluate how this affects the family caregiver. However, identifying and accessing family caregivers remains challenging, especially via social media. The aim of this article is to report the opportunities, challenges and lessons learned from using social media to recruit family caregivers. Recruitment methods included posting study invitations on illness blogs, advertising through Facebook and placing study fliers in the community. Using social media to recruit was inexpensive and provided a wide geographical reach. One important finding was discovering the importance of using language in the recruitment materials that family caregivers could identify with to help deem themselves as eligible to participate in the study.

Social Media Tools for Teaching and Learning

ERIC Educational Resources Information Center

Wagner, Ronald

2011-01-01

According to Wikipedia, "social media is the media designed to be disseminated through social interaction, created using highly accessible scalable techniques. Social media is the use of web-based and mobile technologies to turn communication into interactive dialogue." Social networks, such as Facebook and Twitter, contain millions of members who…

Teachers, Social Media, and Free Speech

ERIC Educational Resources Information Center

Vasek, Mandy; Hendricks, Randy

2016-01-01

Teachers across the United States routinely use social media to improve communication with students and parents, enrich the classroom curriculum, and engage in professional conversations with peers. However, teacher use of social media also has a dark side. Media reports are replete with stories of teachers engaging in inappropriate social…

Collaborating with Your Clients Using Social Media & Mobile Communications

ERIC Educational Resources Information Center

Typhina, Eli; Bardon, Robert E.; Gharis, Laurie W.

2015-01-01

Many Extension educators are still learning how to effectively integrate social media into their programs. By using the right social media platforms and mobile applications to create engaged, online communities, Extension educators can collaborate with clients to produce and to share information expanding and enhancing their social media and…

Confronting Negative Narratives: The Challenges of Teaching Professional Social Media Use

ERIC Educational Resources Information Center

West, Sara

2017-01-01

Because social media skills are increasingly viewed as essential for professionals, social media is incorporated frequently in business communication courses. When students are asked to consider professional uses of social media, however, they are often unwilling to critically engage these technologies. This article continues discussions of…

Shoptalk: A Column of Brief Ideas and Sundry Thoughts about Media and Teaching English.

ERIC Educational Resources Information Center

Donelson, Kenneth L., Ed.

1970-01-01

Practical advice is provided by Arizona high School English teachers on such areas of media usage as lettering for media projects, hints on movie-making, uses for instamatic cameras and slides, and the use of media for units on propaganda, oral communication, and composition. (MF)

Criminals Assess Their Treatment by the Media.

ERIC Educational Resources Information Center

Woodress, Frederick A.

Ethnographic interviews were conducted to determine how criminals assessed their treatment by the media. Twenty-five inmates, all participants in a mass media communications journalism course at Pendleton Reformatory in Pendleton, Indiana, were videotaped while answering the question: How do you regard the treatment given you by the media during…

45 CFR 702.16 - Attendance of news media at public sessions.

Code of Federal Regulations, 2010 CFR

2010-10-01

... 45 Public Welfare 3 2010-10-01 2010-10-01 false Attendance of news media at public sessions. 702... Attendance of news media at public sessions. Reasonable access for coverage of public sessions shall be provided to the various communications media, including newspapers, magazines, radio, newsreels, and...

45 CFR 702.16 - Attendance of news media at public sessions.

Code of Federal Regulations, 2011 CFR

2011-10-01

... 45 Public Welfare 3 2011-10-01 2011-10-01 false Attendance of news media at public sessions. 702... Attendance of news media at public sessions. Reasonable access for coverage of public sessions shall be provided to the various communications media, including newspapers, magazines, radio, newsreels, and...

45 CFR 702.16 - Attendance of news media at public sessions.

Code of Federal Regulations, 2012 CFR

2012-10-01

... 45 Public Welfare 3 2012-10-01 2012-10-01 false Attendance of news media at public sessions. 702... Attendance of news media at public sessions. Reasonable access for coverage of public sessions shall be provided to the various communications media, including newspapers, magazines, radio, newsreels, and...

45 CFR 702.16 - Attendance of news media at public sessions.

Code of Federal Regulations, 2014 CFR

2014-10-01

... 45 Public Welfare 3 2014-10-01 2014-10-01 false Attendance of news media at public sessions. 702... Attendance of news media at public sessions. Reasonable access for coverage of public sessions shall be provided to the various communications media, including newspapers, magazines, radio, newsreels, and...

45 CFR 702.16 - Attendance of news media at public sessions.

Code of Federal Regulations, 2013 CFR

2013-10-01

... 45 Public Welfare 3 2013-10-01 2013-10-01 false Attendance of news media at public sessions. 702... Attendance of news media at public sessions. Reasonable access for coverage of public sessions shall be provided to the various communications media, including newspapers, magazines, radio, newsreels, and...

From Gutenberg to Gates: Media Matters

ERIC Educational Resources Information Center

Considine, David M.

2009-01-01

Media consolidation and convergence have increasingly changed the way individuals as both consumers and citizens access, process, and communicate information at the local, national, and global levels. Media industries and institutions influence public perception and occupy our time at work and at home more and more. Media literacy has become…

Role of the Media Ethics Course in the Education of Journalists.

ERIC Educational Resources Information Center

Lambeth, Edmund B.; And Others

1994-01-01

Reports on a 1992-93 survey of journalism and mass communication programs and media ethics courses. Reports on growth in required media ethics courses, course content, and characteristics and goals of ethics instructors. (SR)

The emerging role of social media in urology.

PubMed

Leveridge, Michael J

2014-01-01

Social media have become so integrated into modern communications as to be universal in our personal and, increasingly, professional lives. Recent examples of social media uptake in urology, and the emergence of data to quantify it, reveal the expansion of conventional communication routes beyond the in-person forum. In every domain of urologic practice, from patient interaction through research to continuing professional development, the move online has unlocked another layer of conversation, dissemination, and, indeed, caveats. Social media have a democratizing effect, placing patients, trainees, practitioners, and thought leaders in the same arena and on equal footing. If uptake of social media in medicine even remotely parallels its rise to ubiquity in other areas, it will only expand and evolve in the coming years. For these reasons, this article presents an overview of the most recent data on the impact and potential complications of social media usage in the urologic community.

The Emerging Role of Social Media in Urology

PubMed Central

Leveridge, Michael J

2014-01-01

Social media have become so integrated into modern communications as to be universal in our personal and, increasingly, professional lives. Recent examples of social media uptake in urology, and the emergence of data to quantify it, reveal the expansion of conventional communication routes beyond the in-person forum. In every domain of urologic practice, from patient interaction through research to continuing professional development, the move online has unlocked another layer of conversation, dissemination, and, indeed, caveats. Social media have a democratizing effect, placing patients, trainees, practitioners, and thought leaders in the same arena and on equal footing. If uptake of social media in medicine even remotely parallels its rise to ubiquity in other areas, it will only expand and evolve in the coming years. For these reasons, this article presents an overview of the most recent data on the impact and potential complications of social media usage in the urologic community. PMID:25337040

Buffer or Brake? The Role of Sexuality-Specific Parenting in Adolescents' Sexualized Media Consumption and Sexual Development.

PubMed

Overbeek, Geertjan; van de Bongardt, Daphne; Baams, Laura

2018-03-13

One main source of sexual socialization lies within family interactions. Especially sexuality-specific parenting may determine adolescents' sexual development-adolescents' sexual behavior and sexual risk behavior, sexualized media consumption and permissive sexual attitudes-to a significant extent, but different ideas exist about how this works. In this longitudinal study, we examined two hypotheses on how sexuality-specific parenting-parenting aimed specifically at children's sexual attitudes and behaviors-relates to adolescents' sexual development. A first buffer hypothesis states that parents' instructive media discussions with their children-called instructive mediation-buffers the effect of sexualized media consumption on adolescents' sexual attitudes and behavior and, vice versa, the effect of adolescents' sexual attitudes and behavior on sexualized media consumption. A second brake hypothesis states that parents, by communicating love-and-respect oriented sexual norms, slow down adolescents' development toward increased sexualized media use, permissive sexual attitudes, and sexual behavior and sexual risk behavior. Using four-wave longitudinal data from 514 Dutch adolescents aged 13-16 years (49.8% female), we found evidence to support a brake effect. More frequent parental communication of love-and-respect oriented sexual norms was associated with less permissive sexual attitudes and, for boys, with less advanced sexual behavior and a less rapid increase in sexual risk behavior. Parents' instructive mediation regarding adolescents' sexualized media consumption was associated with less permissive sexual attitudes at baseline, but only for girls. No systematic evidence emerged for a buffer effect of parents' instructive mediation. In conclusion, although our data seem to suggest that parent-child communication about sex is oftentimes "after the fact", we also find that more directive parental communication that conveys love-and-respect oriented sexual norms brake adolescents' move toward sexual maturity.

Who is my audience, what is my message, and know my reporters deadline: How to be more effective communicating with the media

NASA Astrophysics Data System (ADS)

Reddy, C. M.

2006-12-01

In the United States where most scientists receive their research support from federal funds, scientists need to expand their audience beyond their peers and consider the taxpayers, too. The media can play an important conduit for scientists and the lay public. However, many scientists do not do the best public relations jobs for their profession. We talk very well with each other and not very well with almost anyone else. We need to learn to avoid jargon, communicate our results more clearly, and examine the relationship between communication techniques and how to assess the outcomes. Scientists assess outcome based only on factual accuracy. Journalists assess their results based on accuracy and storycraft. In my experiences interacting with the media during various oil spills as well as training from the Aldo Leopold Leadership Program, I will discuss how scientists can be more effective when communicating with the media. First, scientists need to understand who their audience is and what their educational background is. In addition, it is important to stay on message and have only one message per interaction with a member of the media. That is, do not confuse a reporter with the results from one study when he or she is really interested in another story or just looking for background information. Last, scientists must understand that the media must often publish their stories with deadlines having timescales of hours and not months or years, hence it is important to be brief and to promptly return phone calls and emails. Hopefully, such efforts between scientists and the media will lead to a more scientifically informed public.

Explaining the use of text-based communication media: an examination of three theories of media use.

PubMed

Park, Namkee; Chung, Jae Eun; Lee, Seungyoon

2012-07-01

The present study examined the factors associated with individuals' use of three different text-based communication media: e-mail, cell-phone texting, and Facebook Wall postings. Three theoretical perspectives, including media richness theory, uses and gratifications, and perceived network effects, were examined. Using data from a survey of college students (N=280), the study found that the theoretical constructs from these theories play different roles when applied to different technologies. The results suggest that a simultaneous consideration of technological attributes, users' motivations, and social circumstances in which users select and use the technology is useful for fully understanding the dynamics of the selection and the use of a given technology.

Communication-oriented person-organization fit as a key factor of job-seeking behaviors: millennials' social media use and attitudes toward organizational social media policies.

PubMed

Cho, Jaehee; Park, Dong Jin; Ordonez, Zoa

2013-11-01

The main goal of this study was to assess how the millennial generation perceives companies that have different social media policies and how such perception influences key variables for job-seeking behaviors, including perceived person-organization fit (POF), organizational attraction, and job pursuit intention. Results from a univariate general linear model and path analysis supported all of the established hypotheses. In particular, the results revealed that millennials perceived higher POF for a company with organizational policies supporting employees' social media use. Further, organizational attractiveness significantly mediated the relationship between communication-oriented POF and job pursuit intention.

Social Media: A Path to Health Literacy.

PubMed

Roberts, Michelle; Callahan, Lizz; O'Leary, Catina

2017-01-01

Social media - websites and other online tools called social networks - serve as a tool to connect people and organizations around topics of common interest. Social media platforms offer tremendous opportunity to engage quickly and sometimes in depth with many and diverse stakeholders as people have the ability to communicate back-and-forth from anywhere in the world. As increasing numbers of people receive their news and health information online, it is important to ensure content delivered through online resources is accessible to diverse target audiences. This chapter discusses a mid-sized health literacy nonprofit organizations' social media philosophy and tactics during the past 10 years, as both social media and health literacy strategies evolved continuously. The integration of social media in health literacy program content depends on the use with best evidence health literacy strategies, such as the use of plain language techniques. Strategy and technical considerations for the implementation and integration of social media within a health literate health communications model are discussed.

Would you Find Thirty online? Website use in a Western Australian physical activity campaign.

PubMed

Leavy, J E; Rosenberg, M; Barnes, R; Bauman, A; Bull, F C

2013-08-01

Mass media campaigns have used a range of traditional media (television, radio and print) to communicate health messages. In the past decade the Internet has added to these traditional methods with Web 2.0, smart phone technology and interactive media. 'Find Thirty every day(®)', a Western Australia population-wide mass media campaign delivered over 2 years, used a combination of traditional mass media, a website, online resources and banner advertising. The aim of the present study is to describe the use of the Find Thirty every day(®) website during the campaign media activities of May 2008-June 2010. Cross-sectional self-reported survey data were collected from a random sample of adults using a computer-assisted telephone interview over the period February-March 2010. Objective online analytical measures of unique visits to the Find Thirty every day(®) website were collected between June 2008 and June 2010. Monthly visitors to the Find Thirty every day(®) website increased from 3193 in 2009 to 4374 in 2010. During the last two media waves (October 2009 and February 2010), site visits were 5388 and 5272 per month, respectively. The impact of the Find Thirty every day(®) website was a positive outcome, considering the minimal online presence. SO WHAT? Health communication campaign planners should maximise the potential synergy of traditional mass media and new social media in future campaigns. Accordingly, a multidisciplinary approach that includes communication researchers, experts in information systems and a creative team experienced in online environments will need to be the way forward.

Sub-Saharan Africa's media and neocolonialism.

PubMed

Domatob, J K

1988-01-01

Given the heavy Western metropolitan bias of the media in sub-Saharan Africa, the ideology of neocolonialism continues to exert a dominant influence on economic, social, political, and cultural life. This neocolonial influence is further reinforced by advertising that champions a consumerist culture centered around Western goods. The capital of multinational firms plays a crucial role in the strategy of media imperialism. The dramatic growth of monopolies and the creation of military-industrial-information conglomerates in the 1970s and 1980s have been reflected in the international exchange of information and the interlinkage of mass communication systems in sub-Saharan Africa. Another media strategy that reinforces neocolonialism is the use of satellite communication. If cultural autonomy is defined as sub-Saharan Africa's capacity to decide on the allocation of its environmental resources, then cultural synchronization is a massive threat to that autonomy. Few African nations have the resources or expertise necessary to design, establish, or maintain communication systems that could accurately reflect their own culture. Nonetheless, there are some policy options. Personnel can be trained to respect African values and to recognize the dangers of neocolonial domination. The production of indigenous programs could reduce the media's foreign content. The incorporation of traditional drama and dance in the media could enhance this process. Above all, a high degree of planning is necessary if sub-Saharan African states intend to tackle the media and its domination by neocolonialist ideology.

Media Now: A Historical Review of a Media Literacy Curriculum

ERIC Educational Resources Information Center

Friesem, Yonty; Quaglia, Diane; Crane, Ed

2014-01-01

The Elizabeth Thoman Archive at the Harrington School of Communication and Media, University of Rhode Island, has the last complete kit of one of the milestones in the early chronology of media literacy, the 1972 Media Now curriculum. This curriculum was the first of its kind, using self-contained lesson modules that were part of a larger series…

Recipes for Success: Independent Schools Break the Mold When It Comes to Social Media

ERIC Educational Resources Information Center

Stoner, Michael

2010-01-01

Most communicators are not giving up print or other traditional media. But they recognize that social media has quickly become an important channel for the audiences they want to reach. Social media adds texture and complexity to the marketing mix. To take advantage of social media, it pays to be nimble. Independent schools' communicators…

What Makes You Tick? An Empirical Study of Space Science Related Social Media Communications Using Machine Learning

NASA Astrophysics Data System (ADS)

Hwong, Y. L.; Oliver, C.; Van Kranendonk, M. J.

2016-12-01

The rise of social media has transformed the way the public engages with scientists and science organisations. `Retweet', `Like', `Share' and `Comment' are a few ways users engage with messages on Twitter and Facebook, two of the most popular social media platforms. Despite the availability of big data from these digital footprints, research into social media science communication is scant. This paper presents the results of an empirical study into the processes and outcomes of space science related social media communications using machine learning. The study is divided into two main parts. The first part is dedicated to the use of supervised learning methods to investigate the features of highly engaging messages., e.g. highly retweeted tweets and shared Facebook posts. It is hypothesised that these messages contain certain psycholinguistic features that are unique to the field of space science. We built a predictive model to forecast the engagement levels of social media posts. By using four feature sets (n-grams, psycholinguistics, grammar and social media), we were able to achieve prediction accuracies in the vicinity of 90% using three supervised learning algorithms (Naive Bayes, linear classifier and decision tree). We conducted the same experiments on social media messages from three other fields (politics, business and non-profit) and discovered several features that are exclusive to space science communications: anger, authenticity, hashtags, visual descriptions and a tentative tone. The second part of the study focuses on the extraction of topics from a corpus of texts using topic modelling. This part of the study is exploratory in nature and uses an unsupervised method called Latent Dirichlet Allocation (LDA) to uncover previously unknown topics within a large body of documents. Preliminary results indicate a strong potential of topic model algorithms to automatically uncover themes hidden within social media chatters on space related issues, with keywords such as `exoplanet', `water' and `life' being clustered together forming a topic (i.e. 'Astrobiology'). Results also demonstrate the freewheeling nature of social media conversations, while providing evidence for the role of these platforms in facilitating meaningful exchanges among science audience.

Evolving use of social media among Chinese urologists: Opportunity or challenge?

PubMed

Long, Xingbo; Qi, Lin; Ou, Zhenyu; Zu, Xiongbing; Cao, Zhenzhen; Zeng, Xiting; Li, Yuan; Chen, Minfeng; Wang, Zhao; Wang, Long

2017-01-01

Social media has revolutionized the way people communicate, and it has been widely incorporated into medical practice. However, limited data are available regarding the use of social media by Chinese urologists in their practice. From 2014 to 2016, during the China Urological Association's (CUA) Annual National Minimally Invasive Urology Academic Conference, an anonymous survey on social media usage was distributed to participant urologists. The results of the survey, which was completed by 665 participants, indicate a conspicuous increase in social media use during the last three years. Regression analysis showed that year (2014 compared to 2016 and 2015), institute location (in the eastern region of China) and age (<35 y) were independent predictors of social media use. Rather than for personal use, an increasing number of respondents said they used social media for professional purposes, and for most respondents, social media has had a positive impact on their practice. However, when posting information on social media, few respondents were aware of the issue of protecting patients' privacy. Our study demonstrates a dramatic increase in social media use among Chinese urologists, which provides great opportunities for online academic communication and medical education. However, unprofessional use of social media in the medical practice may bring about potential risks and challenges for the further development of social media in medical practice.

Adolescent and Young Adult Use of Social Media for Health and Its Implications.

PubMed

Hausmann, Jonathan S; Touloumtzis, Currie; White, Matthew T; Colbert, James A; Gooding, Holly C

2017-06-01

To determine how adolescents and young adults (AYAs) use social media to share health information and to assess attitudes toward using social media to obtain health information and communicate with medical providers. A cross-sectional study of AYAs, 12 years or older, attending a primary care adolescent and young adult clinic. Participants completed an anonymous survey about health-related social media use, personal health, and communication with their health care team. Of the 244 patients approached, 204 enrolled (83.6% participation rate). Almost all (98%) had used social media within the prior month, but only 51.5% had shared health information in these networks. These participants shared about mood (76.2%), wellness (57.1%), and acute medical conditions (41.9%). Those with self-reported poor health were more likely to share health information than other groups. Privacy was the most important factor determining which platform to use. Only 25% thought that social media could provide them with useful health information. Few AYAs connected with their health care team on social media and most did not want to use this method; texting was preferred. AYAs maintain their privacy on social media regarding their health. Those with self-perceived poor health are more likely to share health information, potentially biasing online content and impairing the generalizability of social media research. AYAs do not view social media as a useful source of health information, which may limit the utility of public health messages through these platforms, and it may not be adequate for communication between patients and their health care team. Copyright © 2017 Society for Adolescent Health and Medicine. Published by Elsevier Inc. All rights reserved.

Making connections and promoting the profession: Social media use by World Federation of Occupational Therapists member organisations

PubMed Central

Hamilton, Anita L; Burwash, Susan C; Penman, Merrolee; Jacobs, Karen; Hook, Angela; Bodell, Sarah; Ledgerd, Ritchard; Pattison, Marilyn

2016-01-01

Background World Federation of Occupational Therapists (WFOT) member organisations comprise 77 national occupational therapy organisations across the world. Each national organisation interacts with its members and the public using diverse methods. Increasingly, national organisations are broadening their communication methods. Objective The objective of this study was to examine if and how occupational therapy organisations are using social media for communication, and if so, the types of concerns or barriers they experience and what role they anticipate social media might play in the near future. Methods An online survey was developed; 57 of 77 WFOT member organisations responded. Findings This study identified that WFOT national organisations are using social media, to varying degrees, with or without an individual formally assigned to manage social media. Respondents reported that they used social media to: communicate with members, promote the organisation and promote the profession. Commonly expressed needs included assistance with guidelines for ethical social media use, developing technical expertise, and recognition of limits of time and competing priorities. Recommendations arising from this research are at the global, national, local and individual levels and incorporate active dissemination and pure diffusion approaches. Taking steps to increase the use of social media could indirectly impact occupational therapy practice through enhancing organisations’ abilities to support practitioners to enhance their practice. Limitations and recommendations for further research Although 57% of WFOT member organisations returned usable responses, there may be some additional perspectives that were not captured. It would be helpful to contact non-responding organisations to explore their social media use and plans. Further research could examine how future initiatives put in place by WFOT impact social media use by member organisations. PMID:29942557

Health-Related Disaster Communication and Social Media: Mixed-Method Systematic Review.

PubMed

Eckert, Stine; Sopory, Pradeep; Day, Ashleigh; Wilkins, Lee; Padgett, Donyale; Novak, Julie; Noyes, Jane; Allen, Tomas; Alexander, Nyka; Vanderford, Marsha; Gamhewage, Gaya

2017-08-21

This mixed-method evidence synthesis drew on Cochrane methods and principles to systematically review literature published between 2003 and 2016 on the best social media practices to promote health protection and dispel misinformation during disasters. Seventy-nine studies employing quantitative, qualitative, and mixed methods on risk communication during disasters in all UN-languages were reviewed, finding that agencies need to contextualize the use of social media for particular populations and crises. Social media are tools that still have not become routine practices in many governmental agencies regarding public health in the countries studied. Social media, especially Twitter and Facebook (and equivalents in countries such as China), need to be incorporated into daily operations of governmental agencies and implementing partners to build familiarity with them before health-related crises happen. This was especially observed in U.S. agencies, local government, and first responders but also for city governments and school administrations in Europe. For those that do use social media during health-related risk communication, studies find that public relations officers, governmental agencies, and the general public have used social media successfully to spread truthful information and to verify information to dispel rumors during disasters. Few studies focused on the recovery and preparation phases and on countries in the Southern hemisphere, except for Australia. The vast majority of studies did not analyze the demographics of social media users beyond their geographic location, their status of being inside/outside the disaster zone; and their frequency and content of posting. Socioeconomic demographics were not collected and/or analyzed to drill deeper into the implications of using social media to reach vulnerable populations. Who exactly is reached via social media campaigns and who needs to be reached with other means has remained an understudied area.

Effective communications strategies: engaging the media, policymakers, and the public.

PubMed

Blake, Allison; Bonk, Kathy; Heimpel, Daniel; Wright, Cathy S

2013-01-01

Too often, strategic communication is too little, or comes too late, when involved with a child fatality or serious injury. This article explores the challenges arising from negative publicity around child safety issues and the opportunities for communications strategies that employ a proactive public health approach to engaging media, policymakers, and the public. The authors provide a case study and review methods by which child welfare agencies across the nation are building public engagement and support for improved outcomes in child safety while protecting legitimate confidentiality requirements. Finally, the piece articulates the rationale for agency investments in the resources necessary to develop and implement an effective communications plan.

Targeting as a Mode of Science Communication: Principles, Issues and a Practical Example

NASA Astrophysics Data System (ADS)

Holland, G. J.; Vigh, J. L.

2011-12-01

Today's media landscape contains a rich and diverse range of communications opportunities. New media, such as the internet, blogosphere and social networks, are complementing, supplementing and also replacing the traditional mass media communications through print, radio and television. This diversification certainly contains pitfalls and difficulties as has been demonstrated in the Climategate affair. But there are also real opportunities for utilizing the diversity to provide targeted science communications that are framed in the context of the specific group of interest. That such targeting of audience attitudes and beliefs is an important key to effective science communications has been demonstrated by, for example, Leiserowitz, Maibach et al (2009). This approach does require an understanding of the audience and a careful framing of the message in terms familiar to the targeted group. Here many factors come into play, including: including immediacy, economics, culture, community leaders, emotional framing, and ideological filters. In this talk we shall elaborate on the principles, issues and opportunities. A practical example of working with the religious community on communicating the science of climate change will also be presented. This will include the approach adopted, progress to date and the lessons learnt.

Five Strategic Imperatives for Interdisciplinary Study in Mass Communications/Media Studies in the U.S. and U.K.

ERIC Educational Resources Information Center

Petrausch, Robert J.

2005-01-01

Interdisciplinary study can allow students to share ideas with scholars in allied fields and broaden their knowledge of global issues. Mass communication/media studies programs in the U.S. and U.K. can serve as models to lead students into successful learning through interdisciplinary study. This paper outlines five strategic imperatives for the…

Students' Participation in Peer-to-Peer Communication Supported by Social Media

ERIC Educational Resources Information Center

Mikum, Siriporn; Suksakulchai, Surachai; Chaisanit, Settachai; Murphy, Elizabeth

2018-01-01

Social media (SM) support new approaches to learning that rely on voluntary, peer-to-peer communication using devices and software provided and managed by students rather than on institutional course management systems. We present one case of such an approach with first-year university students (n = 86) in Thailand using SM for asking and…

The Ballot or the Blog Post: Creating a Political Self through, and in Spite of, Social Media

ERIC Educational Resources Information Center

Thompson, Winston C.

2012-01-01

In this article the author considers how social media--a new, evolving, and increasingly pervasive form of communication and community--shapes students' attitudes towards practices of communication and community in their futures as political actors. How ought educators respond to this new world; can they lead their students into a culture of…

Experiences of Leaders in One Texas School District Integrating Social Media as a Communication Medium: Bounded Phenomenological Case Study

ERIC Educational Resources Information Center

Lewis, Bradley D.

2017-01-01

The purpose of this bounded phenomenological case study was to investigate the experiences of leaders in one Texas school district integrating social media into communication practices. The participants in this study were twelve campus leaders, four district level leaders, and the superintendent of schools. The focus groups consisted of three…

New Communication Technologies: A Challenge for Press Freedom. No. 106. Reports and Papers on Mass Communication.

ERIC Educational Resources Information Center

Sparks, Colin, Ed.

This volume enlarges upon questions concerning censorship and self-censorship and provides case studies as well as theoretical reflection on the relationship between new technology and media freedom. The seven essays included in this collection deal with two central contemporary problems of the mass media--freedom and democracy. The papers are:…

Developing Strategies for Communications about Disability: Experiences in the U.S., Hong Kong, India and Pakistan. Monograph #47.

ERIC Educational Resources Information Center

Kolucki, Barbara

The manual describes a variety of media approaches in the United States, Hong Kong, India, and Pakistan to changing attitudes toward the disabled. Four principles of media communications are stressed: (1) children's television is an important vehicle for changing attitudes; (2) it is vital to know the audience; (3) active participation by the…

Use and Perceptions of Second Life by Distance Learners: A Comparison with Other Communication Media

ERIC Educational Resources Information Center

Murray, Jo-Anne; Littleton, Fiona; Dozier, Marshall

2015-01-01

Research has shown that the use of communication media in distance education can reduce feelings of distance and isolation from peers and tutors and provide opportunities for collaborative learning (Bates, 2005). The use of virtual worlds (VW) in education has increased in recent years, with Second Life (SL) being the most commonly used VW in…

Video Production for School Library Media Specialists: Communication and Production Techniques. Professional Growth Series.

ERIC Educational Resources Information Center

McConnell, Terry; Sprouse, Harry W.

This book aims to help show school librarians how camcorders and other video production equipment can help them communicate more effectively with students, teachers, parents, and administrators. The book sees video production as an integral part of a library media center program because learning how to produce videos is an excellent way to learn…

Urban Uses and Social Impact of New Communication Technology: A Critical and Philosophical Perspective.

ERIC Educational Resources Information Center

Burd, Gene

The impact of the new communication technology is analyzed in this paper in the context of cities and urbanization. The paper explores the concurrent decline of central cities and that of the mass media, as well as the rise of decentralization and "suburbanization" and the rise in media specialization. It suggests that the increase in…

Frequent electronic media communication with friends is associated with higher adolescent substance use.

PubMed

Gommans, Rob; Stevens, Gonneke W J M; Finne, Emily; Cillessen, Antonius H N; Boniel-Nissim, Meyran; ter Bogt, Tom F M

2015-02-01

This study investigated the unique associations between electronic media communication (EMC) with friends and adolescent substance use (tobacco, alcohol, and cannabis), over and beyond the associations of face-to-face (FTF) interactions with friends and the average level of classroom substance use. Drawn from the cross-national 2009/2010 Health Behaviour in School-aged Children (HBSC) study in The Netherlands, 5,642 Dutch adolescents (Mage = 14.29) reported on their substance use, EMC, and FTF interactions. Two-level multilevel analyses (participants nested within classrooms) were run. Electronic media communication was positively associated with adolescent substance use, though significantly more strongly with alcohol (β = 0.15, SEβ = 0.02) than with tobacco (β = 0.05, SEβ = 0.02, t (5,180) = 3.33, p < 0.001) or cannabis use (β = 0.06, SEβ = 0.02, t (5,160) = 2.79, p < 0.01). Further, EMC strengthened several positive associations of FTF interactions and average classroom substance use with adolescent substance use. Electronic media communication was uniquely associated with substance use, predominantly with alcohol use. Thus, adolescents' EMC and other online behaviors should not be left unnoticed in substance use research and prevention programs.

Barriers to Office-Based Mental Health Care and Interest in E-Communication With Providers: A Survey Study.

PubMed

Rai, Minnie; Vigod, Simone N; Hensel, Jennifer M

2016-08-01

With rising availability and use of Internet and mobile technology in society, the demand and need for its integration into health care is growing. Despite great potential within mental health care and growing uptake, there is still little evidence to guide how these tools should be integrated into traditional care, and for whom. To examine factors that might inform how e-communication should be implemented in our local outpatient mental health program, including barriers to traditional office-based care, patient preferences, and patient concerns. We conducted a survey in the waiting room of our outpatient mental health program located in an urban, academic ambulatory hospital. The survey assessed (1) age, mobile phone ownership, and general e-communication usage, (2) barriers to attending office-based appointments, (3) preferences for, and interest in, e-communication for mental health care, and (4) concerns about e-communication use for mental health care. We analyzed the data descriptively and examined associations between the presence of barriers, identifying as a social media user, and interest level in e-communication. Respondents (N=68) were predominantly in the age range of 25-54 years. The rate of mobile phone ownership was 91% (62/68), and 59% (40/68) of respondents identified as social media users. There was very low existing use of e-communication between providers and patients, with high levels of interest endorsed by survey respondents. Respondents expressed an interest in using e-communication with their provider to share updates and get feedback, coordinate care, and get general information. In regression analysis, both a barrier to care and identifying as a social media user were significantly associated with e-communication interest (P=.03 and P=.003, respectively). E-communication interest was highest among people who both had a barrier to office-based care and were a social media user. Despite high interest, there were also many concerns including privacy and loss of in-person contact. A high burden of barriers to attending office-based care paired with a high interest in e-communication supports the integration of e-communication within our outpatient services. There may be early adopters to target: those with identified barriers to office-based care and who are active on social media. There is also a need for caution and preservation of existing services for those who choose not to, or cannot, access e-services.

A comparative study of two communication models in HIV/AIDS coverage in selected Nigerian newspapers

PubMed Central

Okidu, Onjefu

2013-01-01

The current overriding thought in HIV/AIDS communication in developing countries is the need for a shift from the cognitive model, which emphasises the decision-making of the individual, to the activity model, which emphasises the context of the individual. In spite of the acknowledged media shift from the cognitive to the activity model in some developing countries, some HIV/AIDS communication scholars have felt otherwise. It was against this background that this study examined the content of some selected Nigerian newspapers to ascertain the attention paid to HIV/AIDS cognitive and activity information. Generally, the study found that Nigerian newspapers had shifted from the cognitive to the activity model of communication in their coverage of HIV/AIDS issues. The findings of the study seem inconsistent with the theoretical argument of some scholars that insufficient attention has been paid by mass media in developing countries to the activity model of HIV/AIDS communication. It is suggested that future research replicate the study for Nigerian and other developing countries’ mass media. PMID:23394854

A comparative study of two communication models in HIV/AIDS coverage in selected Nigerian newspapers.

PubMed

Okidu, Onjefu

2013-01-30

The current overriding thought in HIV/AIDS communication in developing countries is the need for a shift from the cognitive model, which emphasises the decision-making of the individual, to the activity model, which emphasises the context of the individual. In spite of the acknowledged media shift from the cognitive to the activity model in some developing countries, some HIV/AIDS communication scholars have felt otherwise. It was against this background that this study examined the content of some selected Nigerian newspapers to ascertain the attention paid to HIV/AIDS cognitive and activity information. Generally, the study found that Nigerian newspapers had shifted from the cognitive to the activity model of communication in their coverage of HIV/AIDS issues. The findings of the study seem inconsistent with the theoretical argument of some scholars that insufficient attention has been paid by mass media in developing countries to the activity model of HIV/AIDS communication. It is suggested that future research replicate the study for Nigerian and other developing countries' mass media.

Just between us: Exclusive communications in online social networks.

PubMed

Carpenter, Jordan; Green, Melanie; Laflam, Jeff

2018-01-01

Social media websites such as Facebook are used for relationship development and maintenance often through self-disclosure and sharing of personal information. However, not all forms of social media communication may be equally suitable for this task. This paper explores users' norms about the appropriateness of using private vs. public Facebook messages to communicate different kinds of personal information, and the effectiveness of these types of communication in building relationships. Study 1, a survey, revealed that users endorse conflicting expectations about preferences for receiving information publicly or privately. Study 2, a field experiment testing the effects of private versus public Facebook communications on actual relationship development using participants' own Facebook pages, suggested that private messages lead to greater closeness.

Communications data delivery system analysis task 2 report : high-level options for secure communications data delivery systems.

DOT National Transportation Integrated Search

2012-05-16

This Communications Data Delivery System Analysis Task 2 report describes and analyzes options for Vehicle to Vehicle (V2V) and Vehicle to Infrastructure (V2I) communications data delivery systems using various communication media (Dedicated Short Ra...

Technology in Organizational Communication: A Plan for Study.

ERIC Educational Resources Information Center

Breen, Myles P.

This paper outlines trends in organizational communication studies and proposes that organizational communication be studied through the interaction effects of the medium used in the communication (telephone, television, facsimile, or other media), the type of communication (persuasion, information flow, or negotiation), and the structure of the…

The Institute for Communication Research Annual Report 1975-1976.

ERIC Educational Resources Information Center

Stanford Univ., CA. Inst. for Communication Research.

This document summarizes projects and and research activities for the year 1975-1976 in five areas: (1) international communication, (2) health communication; (3) communication technology and public policy; (4) communication and media; and (5) information needs and uses. Specific activities discussed pertain to educational development and…

Use and Acceptance of Social Media among Health Educators

ERIC Educational Resources Information Center

Hanson, Carl; West, Joshua; Neiger, Brad; Thackeray, Rosemary; Barnes, Michael; McIntyre, Emily

2011-01-01

Background: As social media use grows in popularity, health educators are challenged to think differently about how to communicate with audiences. Purpose: The purpose of this study was to explore social media use and factors that determine acceptance of social media use among health educators. Methods: A random sample of Certified Health…

Social Media Use in Journalism Education: Faculty and Student Expectations

ERIC Educational Resources Information Center

Kothari, Ammina; Hickerson, Andrea

2016-01-01

Social media use has become essential for journalists. Although previous research has explored how journalists use social media, less is known about how journalism and mass communication programs incorporate social media in their coursework. Based on our survey of 323 students and 125 faculty in American universities, this study offers a…

Unique Approach to Creating and Implementing a Social Media Strategic Plan

ERIC Educational Resources Information Center

Davis, Jamie; Dishon, Karissa

2017-01-01

Social media is a valuable communication, outreach, and marketing tool, yet Extension educators often underutilize social media due to concerns related to lack of guidance and perceived risks. This article showcases a unique approach to creating a social media strategic plan that applies best practices from the field of marketing and addresses…

Social Media as Collaborative Media in Workplace Learning

ERIC Educational Resources Information Center

Thomas, Kristopher J.; Akdere, Mesut

2013-01-01

As a result of rapid changes in technology, much is discussed about the use of social media in branding, marketing, and in general corporate communications. The intensity with which social media tools--blogs, wikis, Twitter, instant messaging (IM) and Facebook, among others--have proliferated is staggering. Increasingly important is the role of…

Jumping on the Social Media Bandwagon

ERIC Educational Resources Information Center

Blakeslee, Lori

2012-01-01

Should a school district jump on the social media bandwagon? Yes! Social media provide a low-cost way to communicate school district priorities, influence decision makers, and tell its story without filters. Equally important, social media are where constituents are spending a lot of their time. With more than 800 million members, Facebook is an…

Potential Interrelationships Between Library and Other Mass Media Systems.

ERIC Educational Resources Information Center

Parker, Edwin B.

The function of libraries is to make it easy for the people in their community to obtain information from other people or environments that may be distant is space, time or imagination. To perform this function libraries require communication media. Storage media are essential, but duplication and transmission media can improve the service of…

47 CFR 1.1104 - Schedule of charges for applications and other filings for media services.

Code of Federal Regulations, 2014 CFR

2014-10-01

... filings for media services. 1.1104 Section 1.1104 Telecommunication FEDERAL COMMUNICATIONS COMMISSION... Payment § 1.1104 Schedule of charges for applications and other filings for media services. Schedule of charges for applications and other filings for media services. Payment can be made electronically using...

Critical Media Literacy: Crucial Policy Choices for a Twenty-First-Century Democracy

ERIC Educational Resources Information Center

Kellner, Douglas; Share, Jeff

2007-01-01

The concept of critical media literacy expands the notion of literacy to include different forms of mass communication and popular culture, as well as deepens the potential of literacy education to critically analyze relationships between media and audiences, information and power. The authors argue that critical media literacy is crucial for…

Creative Media Ideas for the Gym

ERIC Educational Resources Information Center

Banks, Aaron; Reed, Julian

2004-01-01

This article offers readers ideas for using mass media to enhance their physical education program. Generally, media is the term used to define the way in communicating with a large number of people. Technically, media is divided into two categories: print and film (electronic). Print (journals, newspapers, books, etc.) is "put to paper" to create…

Quantifying Media Literacy: Development, Reliability, and Validity of a New Measure

ERIC Educational Resources Information Center

Arke, Edward T.; Primack, Brian A.

2009-01-01

Media literacy has the potential to alter outcomes in various fields, including education, communication, and public health. However, measurement of media literacy remains a critical challenge in advancing this field of inquiry. In this manuscript, we describe the development and testing of a pilot measure of media literacy. Items were formed…

Media Management Education: Key Themes, Pedagogies, and Challenges

ERIC Educational Resources Information Center

Förster, Kati; Rohn, Ulrike

2015-01-01

The media sphere has changed significantly as a result of globalization, technology, and new habits of media use. Scholars in journalism and mass communication thus call on a transformation and reinvention of higher education in the field. The purpose of this article is to investigate how media management is taught across different institutions,…

Weaving Social Media into a Business Proposal Project

ERIC Educational Resources Information Center

Li, Xiaoli

2012-01-01

Given that students are enthusiastic about social media or even have expertise in some social media tools, the author decided to design a class project in her Writing for Careers (Business Communication) class that integrates social media in terms of content and project management. This article intends to describe such a class project design as…

Bridging the divide between science and journalism.

PubMed

Van Eperen, Laura; Marincola, Francesco M; Strohm, Jennifer

2010-03-10

There are countless reasons nearly every scientist should learn how to communicate effectively with the media, including increased understanding of critical research findings to attract or sustain funding and build new professional partnerships that will further propel forward research. But where do scientists begin? Bridging the Divide between Science and Journalism offers practical tips for any scientist looking to work with the media.Given the traditional and internet-based sources for medical research and healthcare-related news now available, it is imperative that scientists know how to communicate their latest findings through the appropriate channels. The credible media channels are managed by working journalists, so learning how to package vast, technical research in a form that is appetizing and "bite-sized" in order to get their attention, is an art. Reducing years of research into a headline can be extremely difficult and certainly doesn't come naturally to every scientist, so this article provides suggestions on how to work with the media to communicate your findings.

Bridging the Divide between Science and Journalism

PubMed Central

2010-01-01

There are countless reasons nearly every scientist should learn how to communicate effectively with the media, including increased understanding of critical research findings to attract or sustain funding and build new professional partnerships that will further propel forward research. But where do scientists begin? Bridging the Divide between Science and Journalism offers practical tips for any scientist looking to work with the media. Given the traditional and internet-based sources for medical research and healthcare-related news now available, it is imperative that scientists know how to communicate their latest findings through the appropriate channels. The credible media channels are managed by working journalists, so learning how to package vast, technical research in a form that is appetizing and "bite-sized" in order to get their attention, is an art. Reducing years of research into a headline can be extremely difficult and certainly doesn't come naturally to every scientist, so this article provides suggestions on how to work with the media to communicate your findings. PMID:20219123

Social Media, Education and Data Sharing

NASA Astrophysics Data System (ADS)

King, T. A.; Walker, R. J.; Masters, A.

2011-12-01

Social media is a blending of technology and social interactions which allows for the creation and exchange of user-generated content. Social media started as conversations between groups of people, now companies are using social media to communicate with customers and politicians use it to communicate with their constituents. Social media is now finding uses in the science communities. This adoption is driven by the expectation of students that technology will be an integral part of their research and that it will match the technology they use in their social lifes. Students are using social media to keep informed and collaborate with others. They have also replaced notepads with smart mobile devices. We have been introducing social media components into Virtual Observatories as a way to quickly access and exchange information with a tap or a click. We discuss the use of Quick Response (QR) codes, Digital Object Identifiers (DOIs), unique identifiers, Twitter, Facebook and tiny URL redirects as ways to enable easier sharing of data and information. We also discuss what services and features are needed in a Virtual Observatory to make data sharing with social media possible.

Social media in public health.

PubMed

Kass-Hout, Taha A; Alhinnawi, Hend

2013-01-01

While social media interactions are currently not fully understood, as individual health behaviors and outcomes are shared online, social media offers an increasingly clear picture of the dynamics of these processes. Social media is becoming an increasingly common platform among clinicians and public health officials to share information with the public, track or predict diseases. Social media can be used for engaging the public and communicating key public health interventions, while providing an important tool for public health surveillance. Social media has advantages over traditional public health surveillance, as well as limitations, such as poor specificity, that warrant additional study. Social media can provide timely, relevant and transparent information of public health importance; such as tracking or predicting the spread or severity of influenza, west nile virus or meningitis as they propagate in the community, and, in identifying disease outbreaks or clusters of chronic illnesses. Further work is needed on social media as a valid data source for detecting or predicting diseases or conditions. Also, whether or not it is an effective tool for communicating key public health messages and engaging both, the general public and policy-makers.

Using Social Media to Communicate Science

NASA Astrophysics Data System (ADS)

Bohon, W.

2017-12-01

Social media (SM) is a popular and ubiquitous communication method and as such offers scientists an opportunity to directly interface with the public, improve public perception of science and scientists, and combat the growing tide of scientific misunderstanding and misinformation. It's become increasingly critical for scientists to use their voice and influence to communicate science and address misinformation. More than 60% of US adults get news from SM (1) but studies find that scientists infrequently post about science (2), missing a rich opportunity to combat scientific disinformation. While it may seem like a futile exercise to educate over SM, even passive exposure to new information can change public perceptions and behavior (3). Additionally, scientists, especially early career scientists, have social networks populated largely by non-scientists (2), allowing them an opportunity to speak to an audience that already trusts and values their scientific judgment. Importantly, these networks are often ideologically and politically diverse (4). However, science communication isn't as simple as a presentation of facts, and effective science communication via SM requires both SM competence and science communication proficiency. Thus, a discussion of best practices for both topics would benefit the scientific community. The range of potential topics for discussion is broad and could include scientific storytelling, empathetic communication, crafting a message, using SM to "humanize science", tips and tricks for broad SM information dissemination and how to run an effective SM campaign. (1) Gottfried J, Shearer E. New use across social media platforms: Pew Research Center; 2016. Available from: http://www.journalism.org/2016/05/26/news-use-across-social-media-platforms-2016/. (2) McClain, Craig R., Practices and promises of Facebook for science outreach:Becoming a "Nerd of Trust". PLOS Biology 15(6). 2017; https://doi.org/10.1371/journal.pbio.2002020(3) Messing S, Westwood SJ. Selective exposure in the age of social media: Endorsements trump partisan source affiliation when selecting news online. Communication Research. 2014;41:1042-63. (4) Bakshy E, Messing S, Adamic L. Exposure to ideologically diverse news and opinion on Facebook. Science. 2015;348:1130-2. pmid:25953820

Freedom to be...in Communication: Part 4, Mass Media in Human Communication.

ERIC Educational Resources Information Center

Murphy, Sharon

This booklet, a discovery/work text, asks learners to take a careful look at the ways they participate in communication situations, at the form their participation in communication takes, and at the personal and societal consequences of communication. Laboratory activities focus on techniques of communication and on strategies for dealing with…

22 CFR 226.91 - Marking.

Code of Federal Regulations, 2010 CFR

2010-04-01

... activities and other promotional, informational, media, or communications products funded by USAID must be... study/report/audio/visual/other information/media product (specify) is made possible by the generous...; independent media, such as television and radio broadcasts, newspaper articles and editorials; public service...

22 CFR 226.91 - Marking.

Code of Federal Regulations, 2011 CFR

2011-04-01

... study/report/audio/visual/other information/media product (specify) is made possible by the generous...; independent media, such as television and radio broadcasts, newspaper articles and editorials; public service... activities and other promotional, informational, media, or communications products funded by USAID must be...

22 CFR 226.91 - Marking.

Code of Federal Regulations, 2012 CFR

2012-04-01

... study/report/audio/visual/other information/media product (specify) is made possible by the generous...; independent media, such as television and radio broadcasts, newspaper articles and editorials; public service... activities and other promotional, informational, media, or communications products funded by USAID must be...

The SDO Social Media Program: Walking the cat back into the bag

NASA Astrophysics Data System (ADS)

Wawro, Martha; Van Norden, Wendy; Young, C. Alex; Durscher, Romeo

2013-03-01

As social media continues to grow as a way to communicate with the public about science missions, data and other STEM related topics, there has become a need for more organized and regimented Social Media programs and plans. In the Heliophysics science division at Goddard Space Flight Center we have been working on creating a template for social media programs which incorporates not just the goals for the program, as well as identifying an audience, but also deals with concerns about messaging, collaboration with other organizations, controversial topics, and evaluation. We hope that through creating a more unified approach we can develop a social media program that not only meets the needs of the audience but incorporates the needs of all of the different entities including the scientists, EPO Professionals and Office of Communications.

The SDO Social Media Planning Process: Walking the cat back into the bag

NASA Astrophysics Data System (ADS)

Wawro, M.; Young, C.; Van Norden, W. M.; Durscher, R.

2012-12-01

As social media continues to grow as a way to communicate with the public about science missions, data and other STEM related topics, there has become a need for more organized and regimented Social Media programs and plans. In the Heliophysics science division at Goddard Space Flight Center we have been working on creating a template for social media programs which incorporates not just the goals for the program, as well as identifying an audience, but also deals with concerns about messaging, collaboration with other organizations, controversial topics, and evaluation. We hope that through creating a more unified approach we can develop a social media program that not only meets the needs of the audience but incorporates the needs of all of the different entities including the scientists, EPO Professionals and Office of Communications.

Legal and Ethical Issues Regarding Social Media and Pharmacy Education

PubMed Central

Fink, Joseph L.

2010-01-01

Widespread use of social media applications like Facebook, YouTube, and Twitter has introduced new complexities to the legal and ethical environment of higher education. Social communications have traditionally been considered private; however, now that much of this information is published online to the public, more insight is available to students' attitudes, opinions, and character. Pharmacy educators and administrators may struggle with the myriad of ethical and legal issues pertaining to social media communications and relationships with and among students. This article seeks to clarify some of these issues with a review of the legal facets and pertinent court cases related to social media. In addition, 5 core ethical issues are identified and discussed. The article concludes with recommendations for pharmacy educators with regard to preparing for and addressing potential legal issues pertaining to social media. PMID:21436925

Legal and ethical issues regarding social media and pharmacy education.

PubMed

Cain, Jeff; Fink, Joseph L

2010-12-15

Widespread use of social media applications like Facebook, YouTube, and Twitter has introduced new complexities to the legal and ethical environment of higher education. Social communications have traditionally been considered private; however, now that much of this information is published online to the public, more insight is available to students' attitudes, opinions, and character. Pharmacy educators and administrators may struggle with the myriad of ethical and legal issues pertaining to social media communications and relationships with and among students. This article seeks to clarify some of these issues with a review of the legal facets and pertinent court cases related to social media. In addition, 5 core ethical issues are identified and discussed. The article concludes with recommendations for pharmacy educators with regard to preparing for and addressing potential legal issues pertaining to social media.

Social media in plastic surgery practices: emerging trends in North America.

PubMed

Wheeler, Chad K; Said, Hakim; Prucz, Roni; Rodrich, Rod J; Mathes, David W

2011-05-01

Social media is a common term for web-based applications that offer a way to disseminate information to a targeted audience in real time. In the current market, many businesses are utilizing it to communicate with clients. Although the field of plastic surgery is constantly changing in response to innovative technologies introduced into the specialty, the utilization of social media in plastic surgery practices is currently unclear. The authors evaluate the current attitudes and practices of aesthetic surgeons to emerging social media technology and compare these to attitudes about more traditional modes of communication. A 19-question web-based survey was disseminated by e-mail to all board-certified or board-eligible American plastic surgeons (n = 4817). Respondents were asked to answer questions on three topics: (1) their use of social media in their personal and professional lives, (2) their various forms of practice marketing, and (3) their demographic information. There were 1000 responses (20.8%). Results showed that 28.2% of respondents used social media in their practice, while 46.7% used it in their personal life. Most plastic surgeons managed their social media themselves or through a staff member. The majority of respondents who used social media in their practice claimed that their efforts were directed toward patient referrals. The typical plastic surgery practice that used social media was a solo practice in a large city with a focus on cosmetic surgery. Local competition of plastic surgeons did not correlate with social media use. Most plastic surgeons (88%) advertised, but the form of marketing varied. The most common forms included websites, print, and search engine optimization, but other modalities, such as television, radio, and billboards, were still utilized. Social media represents a new avenue that many plastic surgeons are utilizing, although with trepidation. As social media becomes commonplace in society, its role in plastic surgery practice development and communication will become more prominent and defined.

Mass Communication in Sri Lanka: An Annotated Bibliography. Asian Mass Communication Bibliography Series 9.

ERIC Educational Resources Information Center

Goonetileke, H. A. I., Comp.; And Others

Published and unpublished materials dealing with the multidisciplinary field of mass communication in Sri Lanka are listed in this bibliography. The 362 entries are grouped into 20 sections: bibliography and reference material; communication theory and research methods; general communication; media development and characteristics; newspapers;…

Mass Communication in India: An Annotated Bibliography. Asian Mass Communication Bibliography Series 2.

ERIC Educational Resources Information Center

Asian Mass Communication Research and Information Centre, Singapore.

This bibliography lists and describes published and unpublished material written in English that relates to mass communications in India, from 1945 to 1973. The items are grouped into 21 sections: bibliography and reference material; communication theory and research methods; communication (general); media development and characteristics;…

The Public Sphere and Online Social Media: Exploring the Use of Online Social Media as Discursive Spaces in an Irish Context

ERIC Educational Resources Information Center

English, Claire

2013-01-01

Online social media have become integral to individuals' media and communication repertoires globally. They provide spaces to meet with friends, reconnect with old acquaintances and gather around shared topics of interest. This chapter presents findings from a qualitative study into the role of online social media in the lives of 25 to 30 year…

TV Footage in the Composition Classroom

ERIC Educational Resources Information Center

Murphy, Sharon

1972-01-01

In working with television commercials in communications study, appreciation of differing forms and media of communication can be increased. In addition, one finds new methods to approach the teaching of communication skills. (Author/MF)

Communications and Office of Education Staff Lead Workshops

Cancer.gov

In February 2018, the DCEG communications team and Office of Education (OE) collaborated to deliver trainings to fellows on communicating with the media, designing and giving effective scientific posters, and giving scientific presentations.

Medium Moderates the Message. How Users Adjust Their Communication Trajectories to Different Media in Collaborative Task Solving.

PubMed

Lisiecka, Karolina; Rychwalska, Agnieszka; Samson, Katarzyna; Łucznik, Klara; Ziembowicz, Michał; Szóstek, Agnieszka; Nowak, Andrzej

2016-01-01

Rapid development of information and communications technologies (ICT) has triggered profound changes in how people manage their social contacts in both informal and professional contexts. ICT mediated communication may seem limited in possibilities compared to face-to-face encounters, but research shows that puzzlingly often it can be just as effective and satisfactory. We posit that ICT users employ specific communication strategies adapted to particular communication channels, which results in a comparable effectiveness of communication. In order to maintain a satisfactory level of conversational intelligibility they calibrate the content of their messages to a given medium's richness and adjust the whole conversation trajectory so that every stage of the communication process runs fluently. In the current study, we compared complex task solving trajectories in chat, mobile phone and face-to-face dyadic conversations. Media conditions did not influence the quality of decision outcomes or users' perceptions of the interaction, but they had impact on the amount of time devoted to each of the identified phases of decision development. In face-to-face contacts the evaluation stage of the discussion dominated the conversation; in the texting condition the orientation-evaluation-control phases were evenly distributed; and the phone condition provided a midpoint between these two extremes. The results show that contemporary ICT users adjust their communication behavior to the limitations and opportunities of various media through the regulation of attention directed to each stage of the discussion so that as a whole the communication process remains effective.

Disclosing large scale adverse events in the US Veterans Health Administration: lessons from media responses.

PubMed

Maguire, E M; Bokhour, B G; Asch, S M; Wagner, T H; Gifford, A L; Gallagher, T H; Durfee, J M; Martinello, R A; Elwy, A R

2016-06-01

We examined print, broadcast and social media reports about health care systems' disclosures of large scale adverse events to develop future effective messaging. Directed content analysis. We systematically searched four communication databases, YouTube and Really Simple Syndication (RSS) feeds relating to six disclosures of lapses in infection control practices in the Department of Veterans Affairs occurring between 2009 and 2012. We assessed these with a coding frame derived from effective crisis and risk communication models. We identified 148 unique media reports. Some components of effective communication (discussion of cause, reassurance, self-efficacy) were more present than others (apology, lessons learned). Media about 'promoting secrecy' and 'slow response' appeared in reports when time from event discovery to patient notification was over 75 days. Elected officials' quotes (n = 115) were often negative (83%). Hospital officials' comments (n = 165) were predominantly neutral (92%), and focused on information sharing. Health care systems should work to ensure that they develop clear messages focused on what is not well covered by the media, including authentic apologies, remedial actions taken, and shorten the timeframe between event identification and disclosure to patients. Published by Elsevier Ltd.

Social media as a risk communication tool following Typhoon Haiyan.

PubMed

Cool, Christine Tiffany; Claravall, Marie Chantal; Hall, Julie Lyn; Taketani, Keisuke; Zepeda, John Paul; Gehner, Monika; Lawe-Davies, Olivia

2015-01-01

In the aftermath of Typhoon Haiyan, the World Health Organization (WHO) Representative Office in the Philippines had no social media presence to share timely, relevant public health information. Risk communication is essential to emergency management for public health message dissemination. As social media sites, such as Facebook, are popular in the Philippines, these were adopted for risk communication during the response to Haiyan. The WHO Representative Office in the Philippines established Facebook, Twitter and Instagram accounts. Thirty days after these social medial channels were established, a gradual increase in followers was observed. Facebook saw the largest increase in followers which occurred as posted content gradually evolved from general public health information to more pro-active public health intervention and preparedness messaging. This included information on key health interventions encouraging followers to adopt protective behaviours to mitigate public health threats that frequently occur after a disaster. During the response to Haiyan, creating a social media presence, raising a follower base and developing meaningful messages and content was possible. This event underscored the importance of building a social media strategy in non-emergency times and supported the value of developing public health messages and content that both educates and interests the general public.

Tweet success? Scientific communication correlates with increased citations in Ecology and Conservation

PubMed Central

Gilbert, Sophie L.; Ford, Adam T.

2018-01-01

Science communication is seen as critical for the disciplines of ecology and conservation, where research products are often used to shape policy and decision making. Scientists are increasing their online media communication, via social media and news. Such media engagement has been thought to influence or predict traditional metrics of scholarship, such as citation rates. Here, we measure the association between citation rates and the Altmetric Attention Score—an indicator of the amount and reach of the attention an article has received—along with other forms of bibliometric performance (year published, journal impact factor, and article type). We found that Attention Score was positively correlated with citation rates. However, in recent years, we detected increasing media exposure did not relate to the equivalent citations as in earlier years; signalling a diminishing return on investment. Citations correlated with journal impact factors up to ∼13, but then plateaued, demonstrating that maximizing citations does not require publishing in the highest-impact journals. We conclude that ecology and conservation researchers can increase exposure of their research through social media engagement and, simultaneously, enhance their performance under traditional measures of scholarly activity. PMID:29666750

Tweet success? Scientific communication correlates with increased citations in Ecology and Conservation.

PubMed

Lamb, Clayton T; Gilbert, Sophie L; Ford, Adam T

2018-01-01

Science communication is seen as critical for the disciplines of ecology and conservation, where research products are often used to shape policy and decision making. Scientists are increasing their online media communication, via social media and news. Such media engagement has been thought to influence or predict traditional metrics of scholarship, such as citation rates. Here, we measure the association between citation rates and the Altmetric Attention Score-an indicator of the amount and reach of the attention an article has received-along with other forms of bibliometric performance (year published, journal impact factor, and article type). We found that Attention Score was positively correlated with citation rates. However, in recent years, we detected increasing media exposure did not relate to the equivalent citations as in earlier years; signalling a diminishing return on investment. Citations correlated with journal impact factors up to ∼13, but then plateaued, demonstrating that maximizing citations does not require publishing in the highest-impact journals. We conclude that ecology and conservation researchers can increase exposure of their research through social media engagement and, simultaneously, enhance their performance under traditional measures of scholarly activity.

Jihadist Terrorist Use of Strategic Communication Management Techniques

DTIC Science & Technology

2008-12-01

also contributed articles and book chapters on communication management, media work, public relations, terrorism, and asymmetric war fighting...experience (learning by doing) and the audience viewing the video with secondhand experience (learning by imitation) (Salem & Reid & Chen 2008). The...Big Difference. New York: Back Bay Books . Golan, G. (2006). Inter-Media Agenda Setting and Global News Coverage. Journalism Studies, 7(2), 323–333

Hello World: Harnessing social media for the Rosetta mission

NASA Astrophysics Data System (ADS)

Baldwin, E.; Mignone, C.; O'Flaherty, K. S.; Homfeld, A.-M.; Bauer, M.; McCaughrean, M. J.

2015-10-01

The European Space Agency's (ESA) comet-chasing Rosetta mission was launched in 2004, before social media became a popular tool for mainstream communication. By harnessing a range of platforms for communicating the key messages of this unprecedented space adventure as the spacecraft reached its destination ten years later, a wide range of new audiences were reached and could follow this once-in-a-lifetime mission.

Influence of the Use of Online Communications Media on Perceptions of Transactional Distance and Student Satisfaction in a Hybrid Education Program

ERIC Educational Resources Information Center

Fullwood, Elicia Dynae

2015-01-01

The purpose of this study was to determine the uses of online communications media in an undergraduate hybrid course that yielded the least transactional distance perceived by students and the highest student satisfaction with distance education. The study was based on student responses to the Distance Education Learning Environment Survey having…

Construccion/Communicacion y Medios Publicitarios. Libro del Profesor (Construction/Communication & Media. Teacher's Guide). B5. CHOICE (Challenging Options in Career Education).

ERIC Educational Resources Information Center

Mid-Hudson Migrant Education Center, New Paltz, NY.

The guide, written in Spanish, comprises the fourth grade unit of a career education curriculum for migrant students. Focus of the unit is on the tools and tasks of workers in 11 jobs in the construction, communication, and media occupational clusters: heavy equipment operator, architect, mason, carpenter, plumber, electrician, telephone line…

Communicating about cancer through Facebook: a qualitative analysis of a breast cancer awareness page.

PubMed

Abramson, Karley; Keefe, Brian; Chou, Wen-Ying Sylvia

2015-01-01

Social media channels are increasingly being used for health communication and promotion. Social networking sites such as Facebook have become popular platforms for organizations to communicate health messages and encourage user participation around health topics. While the evaluation of social media's effectiveness in health promotion is beginning to emerge in the literature, few studies have examined actual interactions and user behaviors on Facebook Pages hosted by health organizations. The authors present a qualitative case study of a popular Facebook Page from a nonprofit organization devoted to raising awareness about breast cancer. With the goal of identifying the functions and uses of the Page, our study analyzes the content of Wall posts during Breast Cancer Awareness Month, October 2010. Common themes and characteristics are identified, including open mic communication, scarcity of health information, the commodification of breast cancer, unpredictable locations of conversation, and the use of gendered images and language. The findings have potential implications for health promotion efforts using social media platforms.

Self-esteem, interpersonal risk, and preference for e-mail to face-to-face communication.

PubMed

Joinson, Adam N

2004-08-01

The media choices made by high and low self-esteem Internet users were studied using web-based methodology (n = 265). Participants were asked to rank four media (face-to-face, e-mail, letter, and telephone) in order of preference across four different communication scenarios designed to pose an interpersonal risk. The level of interpersonal risk posed by two of the scenarios (asking for a pay rise and asking for a date) were also experimentally manipulated by randomly allocating participants to a 25%, 50%, or 75% chance of rejection. Low self-esteem users (LSE) showed a significant preference toward e-mail communication compared to high self-esteem users (HSE). This pattern was reversed for face-to-face preferences. Similarly, a greater chance of rejection in a scenario led to e-mail being preferred to face-to-face communication. The results are discussed in light of both the strategic use of different media and the motivated Internet user.

New Media for Workers' Education and Training.

ERIC Educational Resources Information Center

Labour Education, 1995

1995-01-01

Includes "Introduction"; "Part One: Towards a New Technological System"; "Part Two: Communications and Training"; "Part Three: Production and Distribution of Media"; glossary; and 77-item bibliography. Covers the use of audiovisual aids, computer-assisted instruction, telecommunications, video, optical media, and computer networks for labor…

Showcase your service: social media and marketing basics in a dynamic, over-populated, mixed-message, and highly competitive world.

PubMed

Kuechel, Marie Czenko

2010-11-01

This article discusses social media as a means of communication between the aesthetic medical practice and clients. Discussion of the various types of social media and how each can support a physician's practice, brand, market, and tolerances is presented. Blogs, wikis, networks, viral marketing, and electronic communications are presented in terms of what they can provide a practice and their limitations and pitfalls. Emphasis is on finding the combination of methods to showcase the individual style and personality of a practice. Copyright © 2010 Elsevier Inc. All rights reserved.

Online Technologies for Health Information and Education: A literature review.

PubMed

Gill, Harkiran K; Gill, Navkiranjit; Young, Sean D

2013-04-01

There is a growing body of research focused on the use of social media and Internet technologies for health education and information sharing. The authors reviewed literature on this topic, with a specific focus on the benefits and concerns associated with using online social technologies as health education and communication tools. Studies suggest that social media technologies have the potential to safely and effectively deliver health education, if privacy concerns are addressed. Utility of social media-based health education and communication will improve as technology developers and public health officials determine ways to improve information accuracy and address privacy concerns.

The Glory and the Burden: Teaching a Course on Politics and the Media

ERIC Educational Resources Information Center

Paletz, David L.

1977-01-01

In an innovative college level political science course, politics is related to mass media communication. Objectives include helping students understand (1) how the media depicts authority systems in particular ways and (2) how public officials try to use the mass media to enhance their authority. For journal availability, see SO 505 820.…

Social Media in Higher Education: A Literature Review of Facebook

ERIC Educational Resources Information Center

Chugh, Ritesh; Ruhi, Umar

2018-01-01

The rapid adoption of social media technologies has resulted in a fundamental shift in the way communication and collaboration take place. As staff and students use social media technologies in their personal lives, it is important to explore how social media technologies are being used as an educational tool. The aim of this paper is to analyse…

The Effects of Social Media Use on Collaborative Learning: A Case of Turkey

ERIC Educational Resources Information Center

Bozanta, Aysun; Mardikyan, Sona

2017-01-01

The social media usage has penetrated to the many areas in daily lives of today's students. Therefore, social media can be effective tool to support their educational communications and collaborations with their friends and also faculty members. This study aims to determine the effects of social media on collaborative learning. For this purpose, a…

Media Effects on Ethnic Identity among Linguistic Majorities and Minorities: A Longitudinal Study of a Bilingual Setting

ERIC Educational Resources Information Center

Clement, Richard; Baker, Susan C.; Josephson, Gordon; Noels, Kimberly A.

2005-01-01

Research on media effects has documented the media's influence on beliefs and behavior while cross-cultural psychology has documented the effects of the language used in communication on identification with the ingroup and the outgroup. Media usage in the outgroup language should, therefore, affect identification patterns. This research…

Supervising the Campus Media: U.S. Survey Finds Varied Approaches, Little Administration Interference

ERIC Educational Resources Information Center

Xie, Lei; Simon, James

2012-01-01

Media Advisory Boards have been created by many colleges to mediate communication between administration and student media organizations. This national survey provided rich baseline data on how these boards are distributed across the United States, what kinds of schools are more likely to adopt media boards, and to whom these boards report. The…

Media Literacy: A Position Statement of National Council for the Social Studies

ERIC Educational Resources Information Center

Social Education, 2009

2009-01-01

In the 21st century, media literacy is an imperative for participatory democracy because new information/communication technologies and a market-based media culture have significantly reshaped the world. The better prepared students are to critically question the information and media they are seeing, hearing, and using, the more likely they are…

75 FR 70764 - Bureau of Educational and Cultural Affairs (ECA) Request for Grant Proposals: Study of the U.S...

Federal Register 2010, 2011, 2012, 2013, 2014

2010-11-18

..., journalistic ethics, the media's relationship to the public interest, and media business models. The Institute... following fields: Journalism, media studies, communication studies, and/or other disciplines or sub... for Grant Proposals: Study of the U.S. Institutes for Student Leaders on New Media in Journalism...

HIV/AIDS Communication Inequalities and Associated Cognitive and Affective Outcomes: A Call for a Socioecological Approach to AIDS Communication in Sub-Saharan Africa.

PubMed

Bekalu, Mesfin Awoke; Eggermont, Steven; Viswanath, K Vish

2017-06-01

Three-and-a-half decades on, no cure or vaccine is yet on the horizon for HIV, making effective behavior change communication (BCC) the key preventive strategy. Despite considerable success, HIV/AIDS BCC efforts have long been criticized for their primary focus on the individual-level field of influence, drawing on the more reductionist view of causation at the individual level. In view of this, we conducted a series of studies that employed a household survey, field experiment, and textual content analysis, and explored the macro-social-level effects of HIV/AIDS-related media and messages on HIV/AIDS cognitive and affective outcomes in Ethiopia. Against a backdrop of epidemiological and socioecological differences, urban versus rural residence has emerged as an important community-level factor that impacts HIV/AIDS-related media and message consumption processes and associated outcomes. The central thread crossing through the six studies included in this paper demonstrates that urban and rural people in high HIV prevalence contexts differ in their concern about and information needs on HIV/AIDS, HIV/AIDS-related media use, and HIV/AIDS-related cognitive and affective outcomes, as well as in their reaction to differently designed/framed HIV prevention messages. This paper proposes that HIV prevention media and message effects in high epidemic situations should be considered from a larger community-level perspective and calls for a socioecological approach to AIDS communication in the hard-hit sub-Saharan Africa. With a number of concrete recommendations to current and future HIV/AIDS BCC efforts in the region, the study joins an emerging body of health communication literature and theorizing that suggests the need to consider media and message effects from a macro-social perspective.

Communicating Synthetic Biology: from the lab via the media to the broader public.

PubMed

Kronberger, Nicole; Holtz, Peter; Kerbe, Wolfgang; Strasser, Ewald; Wagner, Wolfgang

2009-12-01

We present insights from a study on communicating Synthetic Biology conducted in 2008. Scientists were invited to write press releases on their work; the resulting texts were passed on to four journalists from major Austrian newspapers and magazines. The journalists in turn wrote articles that were used as stimulus material for eight group discussions with select members of the Austrian public. The results show that, from the lab via the media to the general public, communication is characterized by two important tendencies: first, communication becomes increasingly focused on concrete applications of Synthetic Biology; and second, biotechnology represents an important benchmark against which Synthetic Biology is being evaluated.

iPads, mobile technologies, and communication applications: a survey of family wants, needs, and preferences.

PubMed

Meder, Allison M; Wegner, Jane R

2015-03-01

Families of children with communication disabilities were surveyed to explore wants and preferences relative to mobile media technology, including iPads, as a form of augmentative and alternative communication (AAC). The families surveyed reported wanting information and support from professionals, including speech language pathologists (SLPs), who are knowledgeable about AAC. These families wanted devices to meet their children's individual needs and reported that ease of use and affordability were the most influential characteristics in the purchase of mobile media devices and communication applications. SLPs who understand family decision making can utilize collaborative clinical decision making that respects families' wants and needs, while also focusing on device feature matching and family education.

Is public communication about end-of-life care helping to inform all? Cancer news coverage in African American versus mainstream media.

PubMed

Fishman, Jessica M; Ten Have, Thomas; Casarett, David

2012-04-15

Because cancers are a leading cause of death, these diseases receive a great deal of news attention. However, because news media frequently target specific racial or ethnic audiences, some populations may receive different information, and it is unknown whether reporting equally informs all audiences about the options for care at the end of life. This study of news reporting compared "mainstream" (general market) media with African American media, which serves the largest minority group. The specific goal of this study was to determine whether these news media communicate differently about cure-directed cancer treatment and end-of-life alternatives. This content analysis included 660 cancer news stories from online and print media that targeted either African American or mainstream audiences. The main outcome measures included whether reporting discussed adverse events of cancer treatment, cancer treatment failure, cancer death/dying, and end-of-life palliative or hospice care. Unadjusted and adjusted analyses indicated that the news stories in the African American media are less likely than those in mainstream media to discuss each of the topics studied. Comparing the proportions of news stories in mainstream versus African American media, 31.6% versus 13.6% discussed adverse events (odds ratio [OR], 2.92; 95% confidence interval [CI], 1.51-5.66; P = .001); 14.1% versus 4.2% mentioned treatment failure (OR, 3.79; 95% CI, 1.45-9.88; P = .006); and 11.9% versus 3.8% focused on death/dying (OR, 3.42; 95% CI, 1.39-8.38; P = .007). Finally, although very few news stories discussed end-of-life hospice or palliative care, all were found in mainstream media (7/396 vs 0/264). The African American news media sampled are less likely than mainstream news media to portray negative cancer outcomes and end-of-life care. Given media's segmented audiences, these findings raise concerns that not all audiences are being informed equally well. Because media content is modifiable, there may be opportunities to improve public cancer communication. Copyright © 2011 American Cancer Society.

Is Public Communication about End-of-Life Care Helping to Inform All?: Cancer News Coverage in African American vs. Mainstream Media

PubMed Central

Fishman, Jess M.; Ten Have, Thomas; Casarett, David

2014-01-01

Background Because cancers are a leading cause of death, these diseases receive a great deal of news attention. However, because news media frequently target specific racial or ethnic audiences, some populations may receive different information, and it is unknown whether reporting equally informs all about options for care at the end of life. This study of US news reporting compares “mainstream” (general market) media to African American media, which serves the largest minority group. The specific goal of this study was to determine whether these news media communicate differently about cure-directed cancer treatment and end-of-life alternatives. Methods This content analysis includes 660 cancer news stories from online and print media that target either African American or mainstream audiences. The main outcome measures include whether reporting discussed: adverse events of cancer treatment; cancer treatment failure; cancer death/dying; and end-of-life palliative or hospice care. Results Unadjusted and adjusted analyses indicate that the news stories in the African American media are less likely than those in mainstream media to discuss each of the topics studied. Comparing the proportions of news stories in mainstream vs. African American media , 31.6% vs. 13.6% discussed adverse events (OR 2.92; 95% CI 1.51-5.66; P=0.001); 14.1% vs. 4.2% mentioned treatment failure (OR, 3.79; 95% CI 1.45-9.88; P=0.006); and 11.9% vs. 3.8% focused on death/dying (OR, 3.42; 95% CI 1.39-8.38; P=.007). Lastly, although very few news stories discussed end-of-life hospice or palliative care, all were found in mainstream media (7/396 vs. 0/264). Conclusion The African American news media sampled are less likely than mainstream news media to portray negative cancer outcomes and end-of-life care. Given media's segmented audiences, these findings raise concerns that not all audiences are being informed equally well. Because media content is modifiable, there may be opportunities to improve public cancer communication. PMID:21952922

Evolving use of social media among Chinese urologists: Opportunity or challenge?

PubMed Central

Long, Xingbo; Qi, Lin; Ou, Zhenyu; Zu, Xiongbing; Cao, Zhenzhen; Zeng, Xiting; Li, Yuan; Chen, Minfeng; Wang, Zhao

2017-01-01

Background Social media has revolutionized the way people communicate, and it has been widely incorporated into medical practice. However, limited data are available regarding the use of social media by Chinese urologists in their practice. Methods From 2014 to 2016, during the China Urological Association’s (CUA) Annual National Minimally Invasive Urology Academic Conference, an anonymous survey on social media usage was distributed to participant urologists. Results The results of the survey, which was completed by 665 participants, indicate a conspicuous increase in social media use during the last three years. Regression analysis showed that year (2014 compared to 2016 and 2015), institute location (in the eastern region of China) and age (<35 y) were independent predictors of social media use. Rather than for personal use, an increasing number of respondents said they used social media for professional purposes, and for most respondents, social media has had a positive impact on their practice. However, when posting information on social media, few respondents were aware of the issue of protecting patients’ privacy. Conclusions Our study demonstrates a dramatic increase in social media use among Chinese urologists, which provides great opportunities for online academic communication and medical education. However, unprofessional use of social media in the medical practice may bring about potential risks and challenges for the further development of social media in medical practice. PMID:28753632

Communicating Ebola through social media and electronic news media outlets: A cross-sectional study.

PubMed

Househ, Mowafa

2016-09-01

Social media and electronic news media activity are an important source of information for the general public. Yet, there is a dearth of research exploring the use of Twitter and electronic news outlets during significant worldly events such as the recent Ebola Virus scare. The purpose of this article is to investigate the use of Twitter and electronic news media outlets in communicating Ebola Virus information. A cross-sectional survey of Twitter data and Google News Trend data from 30 September till 29 October, 2014 was conducted. Between 30 September and 29 October, there were approximately 26 million tweets (25,925,152) that contained the word Ebola. The highest number of correlated activity for Twitter and electronic news outlets occurred on 16 October 2014. Other important peaks in Twitter data occurred on 1 October, 6 October, 8 October, and 12 October, 2014. The main influencers of the Twitter feeds were news media outlets. The study reveals a relationship between electronic news media publishing and Twitter activity around significant events such as Ebola. Healthcare organizations should take advantage of the relationship between electronic news media and trending events on social media sites such as Twitter and should work on developing social media campaigns in co-operation with leading electronic news media outlets (e.g. CNN, Yahoo, Reuters) that can have an influence on social media activity. © The Author(s) 2015.

Measuring the Acquisition of Media-Literacy Skills.

ERIC Educational Resources Information Center

Hobbs, Renee; Frost, Richard

2003-01-01

Explains that students who participated in a Grade 11 English media/communication course that incorporated extensive critical media analysis were compared with students who received no such instruction. Notes that the students' reading comprehension, writing skills, critical reading, critical listening, and critical viewing skills for nonfiction…

76 FR 64115 - Privacy Act of 1974; Privacy Act System of Records

Federal Register 2010, 2011, 2012, 2013, 2014

2011-10-17

...-leaf binders or file folders, and in electronic media, including NASA's Ethics Program Tracking System... documents, electronic media, micrographic media, photographs, or motion pictures film, and various medical....; General Accounting Office's General Policies/Procedures and Communications Manual, Chapter 7; Treasury...

The role of evidence-based media advocacy in the promotion of tobacco control policies.

PubMed

Lane, Ch'uyasonqo H; Carter, Marina I

2012-06-01

This article discusses the role of evidence-based media advocacy in the promotion of tobacco control policies. Evidence is a driving force for campaigns seeking to implement a tobacco control policy. An effective campaign is based in evidence that demonstrates why a policy should be implemented, and what the potential benefits are. Media advocacy is the process of disseminating information through the communications media where the aim is to effect action, such as a change of policy, or to alter the public's view of an issue. Discussion focuses on: 1) the importance of, and methods for, collecting and communicating evidence and information to make it clear and usable for legislators, the media, and the public; and 2) the role of earned and paid media in advancing tobacco control issues. The discussion is made within the context of a specific advocacy example; in this case the 2010 campaign to increase the tobacco tax in Mexico.

Exploring the Media Mix during IT-Offshore Project

NASA Astrophysics Data System (ADS)

Wende, Erik; Schwabe, Gerhard; Philip, Tom

Offshore outsourced IT projects continue to gain relevance in the globalized world scenario. The temporal, geographical and cultural distances involved during the development of software between distributed team members result in communication challenges. As software development involves the coding of knowledge, the management of knowledge and its transfer remain critical for the success of the project. For effective knowledge transfer between geographically dispersed teams the ongoing selection of communication medium or the media channel mix becomes highly significant. Although there is an abundance of theory dealing with knowledge transfer and media channel selection during offshore outsourcing projects, the specific role of cultural differences in the media mix is often overlooked. As a first step to rectify this, this paper presents an explorative outsourcing case study with emphasis on the chosen media channels and the problems that arose from differences in culture. The case study is analyzed in light of several theoretical models. Finally the paper presents the idea of extending the Media Synchonicity theory with cultural factors.

For Fit's Sake: A Norms-Based Approach to Healthy Behaviors Through Influence of Presumed Media Influence.

PubMed

Ho, Shirley S; Lee, Edmund W J; Ng, Kaijie; Leong, Grace S H; Tham, Tiffany H M

2016-09-01

Based on the influence of presumed media influence (IPMI) model as the theoretical framework, this study examines how injunctive norms and personal norms mediate the influence of healthy lifestyle media messages on public intentions to engage in two types of healthy lifestyle behaviors-physical activity and healthy diet. Nationally representative data collected from 1,055 adults in Singapore demonstrate partial support for the key hypotheses that make up the extended IPMI model, highlighting the importance of a norms-based approach in health communication. Our results indicate that perceived media influence on others indirectly shaped public intentions to engage in healthy lifestyle behaviors through personal norms and attitude, providing partial theoretical support for the extended IPMI model. Practical implications for health communicators in designing health campaigns media messages to motivate the public to engage in healthy lifestyle are discussed.

Media attention to GM food cases: An innovation perspective.

PubMed

Flipse, Steven M; Osseweijer, Patricia

2013-02-01

Media attention to genetically modified (GM) foods has been described as negative, especially in Europe. At the turn of the century appreciation of GM foods was at an all-time low in Europe. Food manufacturers are still careful in the use, development and communication of GM based food products, and their caution influences innovation processes. In this study we explore the link between media attention and innovation practice. Media attention to three specific high-profile GM food cases is described and linked to innovation practice. We elucidate the order of events in these cases and show that publics could only to a limited extent have formed an opinion on GM based food products based on scientifically valid data through written English media. Innovators in food biotechnology may benefit from this knowledge for future product development and marketing, and we suggest that innovation may benefit from early stakeholder involvement and communication activities.

From nutrition scientist to nutrition communicator: why you should take the leap.

PubMed

Miller, Gregory D; Cohen, Nancy L; Fulgoni, Victor L; Heymsfield, Steven B; Wellman, Nancy S

2006-06-01

Media reports about new nutrition research are abundant, but they may confuse the public when unqualified sources are quoted, findings are reported out of context, or results appear to contradict previous studies. The nutrition scientist who conducts the research is best qualified to communicate the findings accurately and within context. Yet, some nutrition scientists hesitate to speak out in the media because of barriers such as a lack of time, media skills, and support from administrators or fear that their results will be miscommunicated or sensationalized. Scientists who do grant media interviews enjoy benefits such as positively affecting the public's eating habits, influencing health and nutrition policy, and receiving heightened attention to their work, which can lead to future research funding. Scientists who want to improve their media skills can seek support from their institution's public relations professionals and can learn from continuing education opportunities at conferences and self-study through articles and other resources.

Ethical use of social media to facilitate qualitative research.

PubMed

Lunnay, Belinda; Borlagdan, Joseph; McNaughton, Darlene; Ward, Paul

2015-01-01

Increasingly, qualitative health researchers might consider using social media to facilitate communication with participants. Ambiguity surrounding the potential risks intrinsic to social media could hinder ethical conduct and discourage use of this innovative method. We used some core principles of traditional human research ethics, that is, respect, integrity, and beneficence, to design our photo elicitation research that explored the social influences of drinking alcohol among 34 underage women in metropolitan South Australia. Facebook aided our communication with participants, including correspondence ranging from recruitment to feeding back results and sharing research data. This article outlines the ethical issues we encountered when using Facebook to interact with participants and provides guidance to researchers planning to incorporate social media as a tool in their qualitative studies. In particular, we raise the issues of privacy and confidentiality as contemporary risks associated with research using social media. © The Author(s) 2014.

Illicit drugs and the media: models of media effects for use in drug policy research.

PubMed

Lancaster, Kari; Hughes, Caitlin E; Spicer, Bridget; Matthew-Simmons, Francis; Dillon, Paul

2011-07-01

Illicit drugs are never far from the media gaze and although identified almost a decade ago as 'a new battleground' for the alcohol and other drug (AOD) field there has been limited research examining the role of the news media and its effects on audiences and policy. This paper draws together media theories from communication literature to examine media functions. We illustrate how each function is relevant for media and drugs research by drawing upon the existing literature examining Australian media coverage during the late 1990s of escalating heroin-related problems and proposed solutions. Media can influence audiences in four key ways: by setting the agenda and defining public interest; framing issues through selection and salience; indirectly shaping individual and community attitudes towards risk; and feeding into political debate and decision making. Each has relevance for the AOD field. For example, media coverage of the escalating heroin-related problems in Australia played a strong role in generating interest in heroin overdoses, framing public discourse in terms of a health and/or criminal issue and affecting political decisions. Implications AND CONCLUSION: Media coverage in relation to illicit drugs can have multifarious effects. Incorporating media communication theories into future research and actions is critical to facilitate understanding of the short- and long-term impacts of media coverage on illicit drugs and the avenues by which the AOD field can mitigate or inform future media debates on illicit drugs. © 2010 Australasian Professional Society on Alcohol and other Drugs.

Using Twitter and other social media platforms to provide situational awareness during an incident.

PubMed

Tobias, Ed

2011-10-01

The recent use of social media by protesters in Iran, Egypt, Yemen and elsewhere has focused new attention on this communications medium. Government agencies and businesses, as well, are using social media to push information to their stakeholders. Those who are on the front lines of this information revolution, however, realise that social media is most effective when the communication is two-way. Unlike other media, social media allows information sharing. This, in turn, provides emergency managers with new situational-awareness resources when trying to mitigate an incident. As Federal Emergency Management Agency (FEMA) Administrator Craig Fugate told Information Week on January 19th, 2011: 'We can adjust much quicker if we can figure out how to have (a) two-way conversation and if we can look at the public as a resource. The public is putting out better situational awareness than many of our own agencies can.' This paper provides examples of how social media can be used as a situational-awareness resource and specific 'tools' that can be used to assist with this task.

Impact of an HIV prevention intervention on condom use among long distance truckers in India.

PubMed

Juneja, Sachin; Rao Tirumalasetti, Vasudha; Mishra, Ram Manohar; Sethu, Shekhar; Singh, Indra Ramyash

2013-03-01

This paper examines the impact of three components of an HIV prevention program (mid-media, interpersonal communication, and project-run clinics) on consistent condom use by long distance truckers with paid and non-paid female partners in India. Data from 2,723 long distance truckers were analyzed using the propensity score matching approach. Based on utilization of services, the following categories of intervention exposure were derived: no exposure, exposure only to mid-media, exposure only to mid-media and interpersonal communication, exposure only to mid-media and project-run clinics, and exposure to all three intervention components. Compared to those who were not exposed to any intervention, exposure to mid-media alone increased consistent condom use with paid female partners by about ten percent. Exposure to mid-media and visits to project-run clinics increased consistent condom use with non-paid female partners by 26 %. These findings suggest that mid-media events and clinics were the most effective package of services to increase consistent condom use among the long distance truckers.

Adapting Behavioral Interventions for Social Media Delivery

PubMed Central

Waring, Molly E; May, Christine N; Ding, Eric Y; Kunz, Werner H; Hayes, Rashelle; Oleski, Jessica L

2016-01-01

Patients are increasingly using online social networks (ie, social media) to connect with other patients and health care professionals—a trend called peer-to-peer health care. Because online social networks provide a means for health care professionals to communicate with patients, and for patients to communicate with each other, an opportunity exists to use social media as a modality to deliver behavioral interventions. Social media-delivered behavioral interventions have the potential to reduce the expense of behavioral interventions by eliminating visits, as well as increase our access to patients by becoming embedded in their social media feeds. Trials of online social network-delivered behavioral interventions have shown promise, but much is unknown about intervention development and methodology. In this paper, we discuss the process by which investigators can translate behavioral interventions for social media delivery. We present a model that describes the steps and decision points in this process, including the necessary training and reporting requirements. We also discuss issues pertinent to social media-delivered interventions, including cost, scalability, and privacy. Finally, we identify areas of research that are needed to optimize this emerging behavioral intervention modality. PMID:26825969

Adapting Behavioral Interventions for Social Media Delivery.

PubMed

Pagoto, Sherry; Waring, Molly E; May, Christine N; Ding, Eric Y; Kunz, Werner H; Hayes, Rashelle; Oleski, Jessica L

2016-01-29

Patients are increasingly using online social networks (ie, social media) to connect with other patients and health care professionals--a trend called peer-to-peer health care. Because online social networks provide a means for health care professionals to communicate with patients, and for patients to communicate with each other, an opportunity exists to use social media as a modality to deliver behavioral interventions. Social media-delivered behavioral interventions have the potential to reduce the expense of behavioral interventions by eliminating visits, as well as increase our access to patients by becoming embedded in their social media feeds. Trials of online social network-delivered behavioral interventions have shown promise, but much is unknown about intervention development and methodology. In this paper, we discuss the process by which investigators can translate behavioral interventions for social media delivery. We present a model that describes the steps and decision points in this process, including the necessary training and reporting requirements. We also discuss issues pertinent to social media-delivered interventions, including cost, scalability, and privacy. Finally, we identify areas of research that are needed to optimize this emerging behavioral intervention modality.

Communicating polar science to the general public: sharing the social media experience of @OceanSeaIceNPI

NASA Astrophysics Data System (ADS)

Rösel, Anja; Pavlov, Alexey K.; Granskog, Mats A.; Gerland, Sebastian; Meyer, Amelie; Hudson, Stephen R.; King, Jennifer; Itkin, Polona; Cohen, Lana; Dodd, Paul; de Steur, Laura

2016-04-01

The findings of climate science need to be communicated to the general public. Researchers are encouraged to do so by journalists, policy-makers and funding agencies and many of us want to become better science communicators. But how can we do this at the lab or small research group level without specifically allocated resources in terms of funds and communication officers? And how do we sustain communication on a regular basis and not just during the limited lifetime of a specific project? One of the solutions is to use the emerging platform of social media, which has become a powerful and inexpensive tool for communicating science to different target audiences. Many research institutions and individual researchers are already advanced users of social media, but small research groups and labs remain underrepresented. The group of oceanographers, sea ice and atmospheric scientists at the Norwegian Polar Institute (@OceanSeaIceNPI( will share our experiences developing and maintaining researcher-driven outreach for over a year through Instagram, Twitter and Facebook. We will present our solutions to some of the practical considerations such as identifying key target groups, defining the framework for sharing responsibilities and interactions within the research group, and choosing an up-to-date and appropriate social medium. By sharing this information, we aim to inspire and assist other research groups and labs in conducting their own effective science communication.

The Use of Social Media Communications in Brain Aneurysms and Subarachnoid Hemorrhage: A Mixed-Method Analysis.

PubMed

Alotaibi, Naif M; Samuel, Nardin; Wang, Justin; Ahuja, Christopher S; Guha, Daipayan; Ibrahim, George M; Schweizer, Tom A; Saposnik, Gustavo; Macdonald, R Loch

2017-02-01

The diagnosis of a ruptured or unruptured brain aneurysm has a significant impact on patients' quality of life and their psychosocial well-being. As a result, patients and caregivers may resort to social media platforms for support and education. The aim of this report is to evaluate the use of social media and the online communications regarding brain aneurysms. Three social media platforms (Facebook, Twitter, and YouTube) were assessed for public content pertaining to brain aneurysms in March 2016. We conducted a mixed-method analysis that includes a descriptive examination of cross-sectional data and a qualitative evaluation of online communications for thematic analysis. We assessed categorized data using nonparametric tests for statistical significance. Our analyses showed that Facebook was the most highly used social media platform, with 11 relevant pages and 83 groups. Facebook accounts were all nonprofit foundations or patient support groups. Most users in Facebook groups were joining private support groups as opposed to public (P < 0.05). The most frequently viewed category of YouTube videos was on treatment procedures (P < 0.001). Six prominent themes emerged from the coded data of posts and comments: inspiration and motivation (27.7%), providing and sharing information (26.3%), requesting information (14.4%), seeking emotional support (12.1%), admiration (8.3%), and loss and grief (8.3%). This study is the first to provide insight into characteristics and patterns of social media communications regarding brain aneurysms. These findings should serve to inform the treating physicians of the needs and expectations of individuals affected by brain aneurysms. Copyright © 2016 Elsevier Inc. All rights reserved.